You've found influencers with the perfect audience for your product. Now what? Here's 9 ways you can collaborate together, with real-world examples to get inspired.
Recruiting influencers? Here's 5 tried & tested methods to find great creators, and what you can do to make sure you're reaching out to the right people.
If you want to ask an influencer to promote your promote (and get a 'yes'), this is the guide for you. Learn how to prep, reach out, and optimize your process.
If your creators fail to disclose partnerships in their posts, you not only risk fines, but you can damage both parties' trust & reputation too. Here's how to stay compliant with FTC guidelines.
Not sure where to start with influencer contracts? We've got you. Here's some free templates for different collaboration types, how to use them, and what should be included.
Influencer outreach doesn't have to be painful. With the right strategy, tools & templates, it can be the key to scaling your influencer program.
Not sure where to start with paying influencers? Here's 6 ways, with the pros, cons, and things to know about each approach.
Here's how you can find micro influencers on TikTok with highly engaged audiences in your niche.
Here's how you can quickly, easily, automatically, and legally find YouTube channel email addresses (even at scale).
Finding local influencers can be challenging, but the perfect partners are out there. With the right tools & strategies, you can find them.
Engagement rate is one of the metrics marketers can use to determine if an influencer is a good fit to be a brand ambassador. Here's how to check it quickly, whether it's one influencer, or a list.
The more successful you are with influencer marketing, the harder it is to keep track of everything. Here's how you can set up an automated influencer content tracking system that works at scale.
Found a great partner? Learn how to clone them.
Search influencers be topics they discuss and the terms in their bio.
You now have even more control when searching for creators in Modash. When you apply an audience filter, you can now decide exactly what percentage of the audience must match your filter.
Influencer outreach can work. Let us prove it to you.
You can tell the future. Use this template to track and analyze your influencer campaigns and extrapolate campaign data to forecast the future.
The first three steps to kickoff performance influencer marketing. Diving headfirst into a dark abyss is nerve-wracking. But your 8-year-old nephew loves to cannonball off the side of his local...
Everyone loves the feeling of getting completely ignored by the people we want to talk to. Said nobody. Ever. As a growth marketer, you want results now. Whether you’re building or testing a new...
These 4 influencer marketing automation tactics will save 70% of your time. Laziness is the most scalable human attribute of all. By its very nature, it takes little energy and time. When growing...
You shouldn’t pay an influencer to post a photo of your product. You should pay an influencer to get you a customer. Paying influencers on a “cost per acquisition model” is ideal for most brands...
Companies with brand ambassador programs seem to be winning. Across the board, this list of companies with brand ambassador programs seem to crush it when it comes to growth. First, you might want...
Watching the huge success teams have had adding social media brand ambassadors to their marketing mix has been an incredible learning experience. This has led to some articles, like this ultimate...
Aristotle said: “When the storytelling goes bad in society, the result is decadence”. What Aristotle meant in my estimation, is that when we don’t tell the truth and spread the stories that matter...
Youtube, Instagram and Tiktok have a combined user base of 4 billion users. A portion of those make highly effective brand ambassadors. Never before in history has there been a marketplace of...
Influencer outreach eats time. If you need to outreach to 10s or even hundreds of influencers it gets very time consuming very quickly. Crafting an influencer outreach strategy, finding the tools...
What is a KOL? Sometimes they are called influencers, sometimes thought leaders. KOL stands for Key Opinion Leader and is someone on the web who has the ability to lead and sway opinions.
Modash has had a ton of fun of working with and learning from the best brand ambassador programs in Europe. Some from fast growing tech companies, to marketing agencies and everything in between.
Twitch sponsorships are a rising discussion amongst marketers, for good reason. Sponsoring streamers has become a staple for big brands like Redbull and Wendy’s. Now, growth stage companies have...
Professors at the University of Wharton say that 82% of consumers are “highly likely” to follow a recommendation made by a micro influencer, compared to 73% who are highly likely to act on a...
Examples of Micro influencer marketing campaigns are making waves.These are examples of the most creative forms of marketing. Micro influencer campaign examples pop into our feeds super frequently...
Getting creators to promote products through influencer marketing seems to be a key marketing strategy for marketers in the upcoming years.Whether you are doing B2C or B2B influencer marketing...
84 percent of consumers expect brands to create content. If you’re not creating content, you’re not meeting 84% of your customers expectations from the get go. In order to educate, entertain and...
Nielsen studies show that 90% of consumers trust recommendations from their peers (advocacy marketing) more than any other form of recommendation. Modash loves influencer marketing campaigns...
Influencers have risen massively in popularity over the last years. The fastest growing brands, solo e-commerce companies and everything in between are making influencer marketing a key part of...
Shoutcart can do the job if all you want is one-off sponsored posts. If you want tools that can help you build deeper long-term profitable creator relationships, then read on.
Grin.co is a well-known influencer marketing platform, but high prices, long contracts, and a limited search database means it isn't right for everyone. Here's 11 Grin alternatives to consider.
Launching a new e-commerce product? Here's 6 product launch ideas to help you maximize your launch sales.
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