Top 20 Sustainable Fashion Influencers on Instagram (Jan 2026)

We found 41 sustainable fashion Influencers
These influencers mention 'sustainable fashion' in their Instagram bio. Here are the top 20. To run a custom search, check out Modash's influencer discovery features (free to try).
01/21/2026
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1. Katrina Carroll

•Creative Interiors •Sustainable Fashion •Positivity & Fun •Email-vintageirishkat@gmail.com •Shop Owner @prelovedbyshayandjo

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2. Kristen Leo

Sustainable fashion and slow living

Followers
61.4k
Fake followers
22.4%
Engagement rate
4.62%
Average Reel plays
45.5k
Audience gender
male
9.43%
female
90.57%
Top performing Reels
  1. My lewk for the second gala for My Style Rocks with the theme "lingerie". My shoes are pre-loved designer and sold out on @bohboathens , the corset is thrifted and I made the rest of the dress from leftover scrap fabric I collected at a wedding atelier that I worked at many years ago. I wish I had had more time to devote on making the dress but I'm proud that at least I managed to finish it, even though I ended up looking like a shipwrecked fairy. Αυτο είναι το λουκ για το γκαλά της προηγούμενης Παρασκευής με θέμα το lingerie. Ο κορσές είναι αγορασμένος από κατάστημα με ρούχα δεύτερο χέρι πριν μισό χρόνο (νομίζω το συγκεκριμένο μαγαζί ονομάζεται Moda Italy Outlet και βρίσκεται στην Ομόνοια και βρίσκεται στην οδό 3ης Σεπτεμβρίου κοντά στο μετρό) το φόρεμα το έραψα σχεδόν όλο μέσα σε ένα βράδυ και το ύφασμα είναι από ατελιέ νυφικών στο οποίο δούλευα πριν αρκετά χρόνια και είναι από κομμάτια που περίσσευαν και θα πήγαιναν στα σκουπίδια. Θέλω επίσης να καλωσορίσω όλους όσους μόλις με βρήκατε τις τελευταίες εβδομάδες, και να πω ένα μεγάλο ευχαριστώ σε όσους με έχουν υποστηρίξει τόσο πολύ. Διαβάζω όλα σας τα μηνύματα αλλά δυστυχώς δεν προλαβαίνω να απαντήσω σε όλους, ξερω οτι εχετε παρα πολλές απορίες και ελπίζω να καλυψα μερικες στο χθεσινό q&a που θα βρείτε στα highlights μου. Έχω επίσης κανάλι στα αγγλικά και στα ελληνικά με βίντεο που απαντάω σε πολλές από τις ερωτήσεις που υπάρχουν για την ηθική και οικολογική μόδα και γενικότερα πληροφορίες για τον συνειδητό τροπο ζωής.
    11.9k
  2. 11.8k
  3. What a year! Sorry for the flex but I needed to remind myself of everything that was achieved in 2019 because sometimes I end up feeling like all my efforts are futile and that's definitely not the case! So here it goes, this year, in Hamburg I spoke at @conscious_loft about greenwashing and veganism, I took part in the Athens climate march as so many people around the globe are waking up and finally demanding climate justice. A video on my channel reached 3 million views! I talked about veganism and ethical fashion on @instylegreece , I was interviewed by @voguegreece , named as one of the top 5 sustainability influencers by @voguejapan and I wore a thrifted outfit at the @voguegreece opening party FOR ONLY €2, because you can always have fun with fashion, ethically, sustainably and on a budget. Finally, I was also interviewed for @kathimerini and @shapemaggr I'm so grateful to everyone this year that offered me their platforms and allowed me to talk to their audience about ethical living, veganism and sustainable fashion. Thank you, to every single one of you that reached out to me to let me know you've gone vegan, quit fast fashion and radically changed the way you consume. Thank you Patrons, for making everything I did this year so much easier to accomplish. I took some time off this last month to recharge because 2020 is starting off with a bang and I can't wait to be able to tell you more about it. The 20's are here, let's make this the decade of compassion, for all humans, workers, animals and our beautiful planet.
    11.6k
Engagement rate benchmark
  • Median
Audience location by country
United States
23.06%
United Kingdom
10.39%
Greece
9.55%
Australia
4.77%
Germany
4.5%
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3. Sarah Bassett | Sustainability + Climate

Australia

🤝Your new sustainable bestie 🌏Sustainability communicator in Sydney 🎙Host: Sarah’s 7 Sustainable Mins 🌵Thrifted fashion, eco living, green careers

Followers
48k
Fake followers
11.11%
Engagement rate
5.37%
Average Reel plays
9.3k
Audience gender
female
85.93%
male
14.07%
Top performing Reels
  1. 47.4k
  2. 22.2k
  3. 19.8k
Engagement rate benchmark
  • Median
Audience location by country
United Kingdom
35.29%
United States
24.36%
Australia
15.89%
Canada
4.75%
New Zealand
2.06%
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4. Robyn Elphick

United Kingdom

30. North West📍 robynmiaelphick@gmail.com 📧 New IVF mum who loves getting dressed✨ Sustainable fashion enthusiast ♻️ (TikTok 105k+)

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5. Sarah Jalal

🇸🇩 👩‍❤️‍👨💍👩‍🍼👶👼🏼🧪🌿🏋🏾‍♀️👗💄🍕♉️ Sudanese | Mom of two | Sustainable Fashion & Beauty | Culture ✨ 📧sara.gemus@gmail.com

Followers
27.1k
Fake followers
14.77%
Engagement rate
6.14%
Average Reel plays
52.3k
Audience gender
male
35.34%
female
64.66%
Engagement rate benchmark
  • Median
Audience location by country
Sudan
36.69%
United Arab Emirates
10.69%
United Kingdom
9.43%
United States
6.5%
Egypt
6.5%
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6. 𝓿𝓮𝓻🧿♌️🪄𝓬𝓪🌙 徐

United States

NYC sustainable couturier • .⋆ @whenthexufits self taught fashion designer • 𝔯𝔢𝔞𝔩𝔦𝔱𝔶 ꜱᴛʀɪᴄᴋᴇɴ 𝓭𝓪𝔂𝓭𝓻𝓮𝓪𝓶 𝓵𝓲𝓿𝓲𝓷𝓰

Followers
27k
Fake followers
11.82%
Engagement rate
3.3%
Average Reel plays
3.4k
Audience gender
male
36.06%
female
63.94%
Engagement rate benchmark
  • Median
Audience location by country
United States
91.18%
Italy
1.07%
United Kingdom
0.67%
United Arab Emirates
0.53%
Brazil
0.4%
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7. (𝘁𝗮𝗺𝗲) 𝗶𝘃𝗮𝗻𝗮 🪩

🔮🌙🌞✨🧡🇵🇭 🌼 70’s, vintage & sustainable fashion 💌 ttameivana@gmail.com 📍London

Followers
26k
Fake followers
14.16%
Engagement rate
3.65%
Average Reel plays
6.1k
Audience gender
male
13.19%
female
86.81%
Engagement rate benchmark
  • Median
Audience location by country
United Kingdom
38.65%
United States
31.8%
Australia
3.64%
Italy
2.43%
Germany
2.34%
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9. Rosie Okotcha

United Kingdom

📚Fashion Historian & presenter Vintage & Sustainable fashion✨ 📠💌- nic@moth-mgmt.com

Followers
18.9k
Fake followers
22.43%
Engagement rate
10.42%
Average Reel plays
9k
Audience gender
male
38.15%
female
61.85%
Top performing Reels
  1. 107.2k
  2. LONG LIVE WEARING YOUR PERSONALITY 🩷 The History of bag charms and the next big trend✨ 🕊️The chatalain which Began as a decorative hook attached to a belt, with chains suspending household items, reminds me of todays shift to keeping our belongs displayed outside of bags on bag charms or even phone cases. Popular in the 16th-17th Centuries it wasnt until the 19th century that they became less utility and more fashion. Variations were worn by housekeepers, nurses, and eventually adopted by high society women. They were seen as a “portable toolkit,” carrying items like scissors, vials, and writing instruments. They brecame a fashionable way to showcase your personale hobbies and style. Its interesting how no matter how far back you go in history we have always been obsessed with asserting our individuality or personal style in some way! Like bag charms, they acted as a way of communicating or social signaling . Before chatting you could tell what you might have in common weather its a labubu or a for the 19th century women a thimble. Jewllers like Tiffany & Co, Liberty and Sampson Mordan picked up on the tend and began prodcuign their own ornate designs, and I feel like these could still be styled really well today. What I love about the chatlain is that it isnt simply about self expression it has a use, and those are my favourite bag charms things like antique bottle openers lighters and lipglosses. There usefulness makes the fashion statement feel far more nonchalant and less forced. Interestingly like the bag charm the chatelaine did evolve into being a form of indicatign social status and flexing on other woman, how rare is your labubu…more like how many diamonds are on yoru chatelaine. #fashionhistory #bagcharms #labubu #fashionreels #chatelaine #fashionreels #historyoffashion
    13.1k
  3. 8.8k
Engagement rate benchmark
  • Median
Audience location by country
United Kingdom
58.07%
United States
14.07%
Italy
7.32%
Germany
2.35%
South Africa
1.78%
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10. Penny

United Kingdom

🌱 secondhand and sustainable fashion and home

Followers
17.3k
Fake followers
20.41%
Engagement rate
5.57%
Average Reel plays
3.4k
Audience gender
female
70.87%
male
29.13%
Engagement rate benchmark
  • Median
Audience location by country
United Kingdom
56.89%
United States
13.34%
France
3.31%
Canada
1.98%
Spain
1.93%

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11. Zoya A

Pakistan

Art. Culture. Travel. Food. Books. Pets. Plants. Interiors. Architecture. Sarees. History. Chai. Local crafts. All things vintage. @sanctuary.karachi

Followers
16.8k
Fake followers
23.63%
Engagement rate
2.01%
Average Reel plays
12.7k
Audience gender
male
39.74%
female
60.26%
Engagement rate benchmark
  • Median
Audience location by country
Pakistan
61.13%
United States
7.28%
India
6.59%
United Kingdom
4.95%
United Arab Emirates
3.71%
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12. Misty Scurr

New Zealand

Tangata Whenua A O T E A R O A

Followers
14.8k
Fake followers
17.54%
Engagement rate
8.55%
Average Reel plays
7.6k
Audience gender
female
84.47%
male
15.53%
Top performing Reels
  1. 19.8k
  2. 1.3k
  3. 1.2k
Engagement rate benchmark
  • Median
Audience location by country
New Zealand
82.01%
Australia
8.4%
United States
4.12%
United Kingdom
1.35%
Canada
0.6%
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13. Danee Escalante

United States

📍tpa•nyc•mnl • posh boss | sustainable fashion advocate • coffee & sunset lover • comfy + chic + minimalist style

Followers
14.1k
Fake followers
13.85%
Engagement rate
2.07%
Average Reel plays
1.8k
Audience gender
male
7.38%
female
92.62%
Top performing Reels
  1. 1.1k
  2. 1k
  3. 💥CLOSED💥15K GIVEAWAY! ✨ // Just like that, we are 15k fam!!! 🧡 From the bottom of my heart, THANK YOU SO MUCH for all the love and continuous support. Sortinghangers would never be here without you guys! 🥰 So here’s my little thank you gift. Hope you like it! ☺️ _ GIVEAWAY PRIZE INCLUDES: _ 🔸100pcs 10x13 Cheetah polymailers (currently sold out on Amazon) 🔸100pcs 9x12 @valuemailers clear polymailers 🔸Starbucks Leopard Tumbler w/ straw 🔸$15 Starbucks card 🔸NWT Free People Skinny Jeans (Black) 🔸NWT Zara Crop Top 🔸$50 PayPal/Venmo Cash _ HOW TO ENTER ⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯ 1. F O L L O W @sortinghangers and @shop_sortinghangers _ 2. L I K E and SHARE this photo _ 3. T A G your friends/followers on this post! _ *BONUS ENTRY* FOLLOW me on the @liketoknowit app (search sortinghangers) _ NOTE: •Make sure to tag @sortinghangers @shop_sortinghangers when you repost or share on your IG feed. _ This giveaway is not affiliated with Poshmark, Instagram or the brands mentioned. _ US Residents only! Winner will be announced 7/31/20 Good luck! ❤️ Happy Tuesday! ✨ _ WINNER: @styled_by_shy_ C O N G R A T U L A T I O N S ! 🎉 . . . #sortinghangersgiveaway #giveaway #15kgiveaway #resellergiveaway #resellerinventory #reseller #poshlove #poshmarkseller #poshbabes #onlineshopping #poshboss #fashionblogger #shopmycloset #shopping #poshmarkcommunity #liketoknowit #instastyle #resellercommunity #instafashion #poshmarkstyle #resale #tuesdayvibes #sidehustle #stylist #reselling #giveawayalert #thrifter #ebayseller #mercariseller #happytuesday
    870
Engagement rate benchmark
  • Median
Audience location by country
United States
87.99%
Philippines
3.06%
Canada
2.09%
United Kingdom
0.94%
Australia
0.58%
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14. Sustainable Daisy

United States

🌿 Sharing tips for a greener life! ♻️ sustainable fashion & lifestyle 🌼 practicing hope and positivity

Followers
13.2k
Fake followers
21.34%
Engagement rate
3.79%
Average Reel plays
-
Audience gender
male
19.44%
female
80.56%
Top performing Reels
  1. 893
  2. 880
  3. 807
Engagement rate benchmark
  • Median
Audience location by country
United States
43.91%
United Kingdom
9.52%
Australia
8.11%
Canada
5.24%
Germany
2.33%
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15. Tiffanie Darke

United Kingdom

Luxury, fashion, sustainability 🍃What to Wear: new book out September 🍃Rule of 5 campaign 🍃 Writer 🍃 Sustainability shopkeeper @agora.ibiza

Followers
12.4k
Fake followers
20.67%
Engagement rate
2.98%
Average Reel plays
3.1k
Audience gender
male
19.71%
female
80.29%
Top performing Reels
  1. 1.5k
  2. Ready for Rule of 5 in 2024? It's great to have you here! It's been such a lovely experience travelling with all my Rule of 5 friends this last year, I couldn't possibly look back. Instead, I'm really looking forward to doing it with all of you again - only better this time. Quick reminder of the guidelines on these slides, but please remember they are just a guide. This is your challenge, it's important it's right for you, your needs and where you are in life right now. Having completed the challenge last year I can assure you it really is worth it, on so many levels. It resets your shopping habits, refreshes your relationship with fashion, deepens your relationship with style, saves you money (yes!), introduces you to creativity - and it helps the fight against climate change. I'm sure I don't need to tell you fashion is responsible for 8-10% of the world's emissions, has a huge waste problem clogging up deserts, seas and frankly any part of the world we can find to ship to, and is encouraging consumption at a rate far beyond that which the world's resources will allow. What's great about this challenge is that it is something we can all do, it is enjoyable and revealing and if enough of us do it, it could change the current trajectory we are on. So give it a go! Your wardrobe (and your happiness levels) will thank you. Do subscribe to the newsletter via link in bio as the first bulletin will be going out tomorrow, with lots more detail (don't worry, it's not that complicated). #ruleof5 #sustainablefashion #2024
    1.1k
  3. 923
Engagement rate benchmark
  • Median
Audience location by country
United Kingdom
71.52%
United States
10.51%
France
2.34%
Italy
2.08%
Spain
1.48%
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16. Carina Jade

Canada

Lifestyle, travel & sustainable fashion 💌: carinajadeco@gmail.com

Followers
10.5k
Fake followers
9.01%
Engagement rate
3.09%
Average Reel plays
4.5k
Audience gender
female
95.68%
male
4.32%
Top performing Reels
  1. CLOSED!! Winner is @payyton.michelle 🤎🤍 IT GIRL NEUTRALS GIVEAWAY 🤍🤎 ✨One lucky winner will win the following… ↓ → Shark FlexStyle Air Styling & Drying System → Marc Jacobs The Tote Bag Mini → Glossier You Perfume → Ouai Leave In Conditioner → Gisou Honey Infused Hair Oil → Saltair Shampoo & Conditioner → Summer Fridays Lip Butter Balm → Nars Orgasm Blush → Saltair Serum Body Wash → Being Frenshe Hand Serum → Kristen Ess Sectioning Clips → Rose Quartz Gua Sha 🫶🏼 HOW TO ENTER 🫶🏼 1. Like and save this post 2. Tag three friends in separate comments 3. Must be following all the accounts below: @carinajadeco @twicelovedcollection @gracesthrifts @raindripthrift @thriftzbykylee @gnarlyxthrifts @avasfindz ✨ EXTRA ENTRIES ✨ 1. Tag more friends (+1 for each) 2. Share to story & tag me (+10) 3. Follow these babes (+100) @gracestrendythrifts @b.b.thrift @uniquethreadsboutique @good.findsco @thistle.and.thrift @carinajadeco.backup 4. Like, comment & save @carinajadeco 5 recent posts! Giveaway will end on March 27th 2023! 💫 *** This giveaway is in NO way associated or affiliated with Instagram or any of the brands shown. Must be a US resident to enter. *** Beware of f@ke accounts with similar usernames to ours. If you get a message and are skeptical, message us directly! You will NEVER have to provide credit card info & please do not click any links they send you! Block the f@ke accounts, DO NOT report them! Instagram could take our accounts down if you do. If you are the winner, you will ONLY be notified by @twicelovedcollection 🤍 THANK YOU & GOOD LUCK! 🥹
    657
  2. 541
  3. 512
Engagement rate benchmark
  • Median
Audience location by country
United States
93.14%
Canada
1.75%
United Kingdom
1.05%
Mexico
0.51%
Australia
0.41%
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18. Liv Pike

United Kingdom

Just out here crocheting my way through life 🤘 Email: crochetkweeen@gmail.com

Followers
8.8k
Fake followers
18%
Engagement rate
2.35%
Average Reel plays
27.5k
Audience gender
female
94.89%
male
5.11%
Top performing Reels
No info available
Engagement rate benchmark
  • Median
Audience location by country
United Kingdom
21.71%
United States
20.17%
Brazil
5.93%
Argentina
3.51%
Canada
3.25%
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20. EMILY RADFORTH

United Kingdom

🥀 Renaissance Meets Rock n Roll ✨ Sustainable Fashion 🌸 Repurposing Deadstock & Second-hand Fabrics 📍Liverpool

Followers
7.6k
Fake followers
14.2%
Engagement rate
4.56%
Average Reel plays
2k
Audience gender
female
80.48%
male
19.52%
Top performing Reels
  1. 2.4k
  2. 1.5k
  3. 1k
Engagement rate benchmark
  • Median
Audience location by country
United Kingdom
81.31%
United States
8.02%
Germany
1.17%
France
1.17%
Italy
0.98%
FAQ
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