January 27, 2026
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5 min

7 Phyllo API alternatives for better creator data & discovery

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If you are an existing Phyllo customer or evaluating creator data APIs, you’ve likely realized that building a scalable discovery engine requires more than just authenticated data. Whether you are looking to switch or starting your search for the perfect API, you are in the right place.

We have analyzed the top infrastructure providers to bring you a comprehensive list of the best Phyllo API alternatives.

Why consider alternatives to Phyllo for creator data?

It is excellent for verifying private data, such as income or identity, but only after a creator explicitly grants permission.

For most platforms, this model creates significant friction:

  • The discovery gap: You cannot search for new influencers in Phyllo because it lacks visibility into profiles that haven't logged in yet.
  • Authentication friction: Asking creators to connect their accounts causes a massive drop-off in user onboarding funnels.
  • Integration complexity: Additional overhead of incorporating authentication flows into your greenfield or brownfield project.

If you have to find influencers, track content, or analyze trends without explicit user permission, you need a different architecture. Here are the top alternatives.

1. Modash

Best for: Scalable discovery, real-time tracking, enrichment, and global influencer search

What is it: Modash API is a data infrastructure. Unlike Phyllo, which waits for a login, Modash proactively indexes the public social web. This allows developers to build search engines, campaign-tracking dashboards, and market-analysis tools that are populated with data on over 350 million creators.

Modash vs Phyllo:

  • Discovery vs. connectivity: Phyllo connects you to creators you already know. Modash helps you find the ones you don't. Modash's Discovery API lets you search 350M+ profiles by niche, location, and audience demographics without any creator involvement.
  • Collaborations data: Modash's Collaborations API provides a history of brand partnerships. You can see which brands an influencer has worked with (or which influencers a competitor is using) based on public disclosures like #ad, whereas Phyllo relies on private insights.
  • AI search: Modash offers AI-powered search capabilities, allowing for true semantic queries built on image, metadata analysis (e.g., search for "tech reviewers who love folding phones") rather than just rigid filter-based searching.
  • Raw data & sentiment: The Modash Raw API delivers up-to-date data, including real-time metrics, performance stats, and granular content data like comments. This enables developers to build deep-dive sentiment analysis tools by ingesting thousands of comments on specific posts. While Phyllo also offers real-time data, the creator needs to authenticate to create the data stream.
  • Platform coverage: While Modash covers the 3 major platforms - Instagram, YouTube, and TikTok, Phyllo offers much larger platform coverage, including Snapchat, Twitch, LinkedIn, etc.
  • Pricing Transparency: Modash provides transparent, publicly available pricing for its APIs. Phyllo’s pricing is gated behind a sales call.

2. Influencers Club

Best for: Contact enrichment and cold outreach

What is it: Influencers Club is a data provider that specializes in linking social media handles to verified contact information. They maintain a massive database of email addresses and phone numbers, making them a sort of Yellow Pages for the creator economy.

Influencers Club vs Phyllo:

  • Contactability: Phyllo does not provide an email address unless the creator logs in. Influencers Club, on the other hand, lets you upload a list of handles and receive verified emails instantly.
  • Niche targeting: They use advanced NLP to categorize creators into highly micro-niches (e.g., "Crypto Trading"), which helps build targeted outreach lists.
  • Data Freshness: Influencers Club maintains a massive database of verified emails, but the data is often snapshot-based. Phyllo provides real-time data streams directly from the source, though it requires more dev effort.
  • Privacy & Pricing: Influencers Club requires users to manage their own outreach compliance. Phyllo handles the handshake via authentication, which ensures first-party compliance. Both platforms have gated pricing.

3. HypeAuditor

Best for: Fraud detection, market analysis, and creator reports

What is it: HypeAuditor provides an API suite for analyzing the creator market. Their API offerings include a Suggester API for finding creators, an Influencer Reports API for deep analysis, and a Market Analysis API for tracking share of voice.

HypeAuditor vs Phyllo:

  • Market intelligence: HypeAuditor's Market Analysis API lets you monitor competitors' share of voice and understand who they target. Phyllo also offers similar functionality via their listrning API but lacks this macro-market view.
  • Credibility scores: While Phyllo gives you raw numbers, HypeAuditor provides detailed audience demographics and fraud breakdowns, assigning credibility scores.
  • Campaign management: Their Campaign Management API allows you to track posts and hashtags, focusing on performance reporting rather than just raw data pipes. Phyllo also offers campaign tracking but only with authenticated data.
  • Search & Discovery: HypeAuditor’s Suggester API identifies lookalike creators and high-potential leads. Phyllo is better suited for managing creators you have already identified and onboarded.

4. Upfluence

Best for: Affiliate marketing, e-commerce, and AI-powered workflow

What is it: Upfluence is an enterprise-grade influencer marketing platform that has heavily invested in its Creator Data API. Recently enhanced with AI, their API is designed not just for data fetching but for full-cycle campaign management, specifically for brands running affiliate and seeding programs.

Upfluence vs Phyllo:

  • Commerce graph: Upfluence excels at the transaction layer. Their API endpoints cover Campaign Performance and Creator Payments, making it easier to reconcile finance data with creator activity. While Phyllo offers campaign tracking, it doesn't offer payments functionaliity.
  • Social listening: Unlike Phyllo's direct profile connection, Upfluence's API includes dedicated social listening endpoints, enabling you to track broader market conversations and brand sentiment beyond your authenticated creators.
  • E-commerce Integration: Upfluence offers built-in affiliate tracking, code generation, and deep integrations with platforms like Shopify and Amazon. Phyllo remains a horizontal data layer.
  • Scale & Implementation: Upfluence has a smaller database than discovery-first tools compared to Phyllo and requires a more complex integration as part of a larger suite. Pricing is tailored to enterprise needs.

5. Data365

Best for: Raw data infrastructure and AI training

What is it: Data365 is less of a marketing API and more of a raw scraping infrastructure service. It allows developers to request raw JSON for posts, comments, and profiles at scale without pre-processing.

Data365 vs Phyllo:

  • Public vs. private: Data365 monitors public feeds at scale. It is often used for Social Listening" (tracking brand mentions across the web), which Phyllo also offers via their API.
  • Unstructured data: If you are building an AI model and need to ingest 1 million raw comments to train a sentiment analyzer, Data365 is the pipe you use.
  • Maintenance & Logic: Data365 provides the raw pipe but lacks an intelligence layer; you must calculate your own engagement rates. It is maintenance-heavy and sensitive to platform changes, whereas Phyllo handles the normalization.
  • Capacity & Pricing: Data365 offers transparent, volume-based pricing for high-capacity needs, though it carries a higher compliance risk due to its reliance on public scraping.

6. Unified.to

Best for: Horizontal integrations (HR, CRM, + Social)

What is it: Unified.to is a unified API provider that connects to hundreds of SaaS tools, not just social media. If you are building a management system for creators that needs to connect to their QuickBooks, HubSpot, and TikTok, this is a strong contender.

Unified.to vs Phyllo:

  • Breadth vs. depth: Phyllo goes deep on creator attributes. Unified.to goes broad on business tools. Unified.to is better if you need to pull Facebook Ads data and Salesforce data in the same schema.
  • Passthrough architecture: Compared to Phyllo, which is a managed social and creator data provider, Unified.to acts as a proxy and doesn't store data, which can be a compliance benefit for certain architectures.
  • Technical Implementation: Unified.to offers a modern tech stack with robust webhooks but uses generic data models that may miss niche creator nuances.
  • Discovery Limitations: SUnified.to has no public search or discovery capability. It is strictly an integration layer which is a contrast to Phyllo which is a data layer. Pricing is complex and varies across different verticals.

7. Official APIs

Best for: Management of own accounts, advertising, monitoring, and analytics, and limited discovery.

What is it: Official APIs (like the Meta Graph API or TikTok Business API) are interfaces provided by platforms like Meta, Google, and ByteDance. They allow authorized applications to interact directly with the platform to fetch verified data, post content, and manage advertising.

Official APIs vs. Phyllo

  • First-Party Accuracy vs. Multi-Platform Ease: Official APIs (Meta, YouTube, TikTok) provide ground truth but require separate integrations, authentication flows, and data schemas for each platform. Phyllo acts as an aggregator.
  • Ownership vs. Discovery: Official APIs are strictly permissioned. For example, the Meta Graph API only allows you to see deep metrics for accounts you personally own or manage. You cannot use it to discover or vet random influencers, while you can do these with Phyllo.
  • Rate Limits & Infrastructure: Official APIs have strict, often rolling rate limits (e.g., Instagram’s 200 requests/hour limit). Phyllo manages these limits across its entire infrastructure, offering higher throughput than official APIs.

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So, what is the best Phyllo alternative?

If you are building a tool that requires private verification (like a loan app for creators), stick with Phyllo. However, if you are building a platform for influencer marketing, discovery, or analytics, the authentication requirement is a blocker you cannot afford. To better aid your decision-making, we have also provided a side-by-side comparison of how different data API architectures compare.

Modash stands out as the #1 alternative because it solves the empty room problem.

  • Discovery: Search 350M+ creators instantly.
  • Data: Get up-to-date metrics, collaboration history, AI search, content, and comments.
  • Speed: Start making API calls in minutes without forcing creators to log in.
 
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