Question 1

Where does this data come from?

Accepted Answer

Modash collects data on millions of influencer <> brand collaborations every week. You can access the data via the influencer marketing platform. Or, if you need raw data to power your own products, tools or processes — take a look at our Brand Collaborations API.

Question 2

Does Benefit Cosmetics work with influencers?

Accepted Answer

Yes, Benefit Cosmetics works with influencers, and on this page you can see some of the most recent 45 collaborators who have collaborated with Benefit Cosmetics across platforms including TikTok, Instagram. These partnerships help Benefit Cosmetics build brand awareness, showcase their products authentically, and connect with engaged communities through trusted creator voices.

Question 3

Who are Benefit Cosmetics ambassadors or sponsored creators?

Accepted Answer

Recent Benefit Cosmetics ambassadors and sponsored creators include @tashjane, @cat_____lady, @sairasglam, @thanuska.s, @zeynepozyilmaaaz, @torileesbeautymix, @rosmihernandezma, @byeleanorwood, @just_janci, @kayleigh_dupont. These influencers have posted branded content for Benefit Cosmetics in the last 30 days, actively promoting the brand to their audiences. This list is regularly updated as more influencers promote Benefit Cosmetics.

Question 4

What is Benefit Cosmetics's marketing strategy?

Accepted Answer

Benefit Cosmetics's marketing strategy includes influencer partnerships, particularly on TikTok and Instagram. Based on a sample of 45+ collaborations on this page, 49% are with micro-influencers (10k-100k followers), 33% are with mid-sized creators (100k-500k followers), and 16% are with larger creators (follower counts of 500k+). Their partnerships target audiences that are predominantly female (78.2%). This approach allows Benefit Cosmetics to build authentic connections with their target demographic through trusted creator voices, generating social proof and driving brand awareness through sponsored content and product collaborations.

Find influencers who have collaborated with
Benefit Cosmetics
Benefit Cosmetics

1. mirandamckeon

2. TASHJANÉ COLLINS

3. ⚜️ 𝓒𝓪𝓽 𝓛𝓪𝓭𝔂 𝓘𝓪𝓷𝓪 𝓜𝓪𝓷𝓴𝓪 ⚜️

Check influencers' sponsored content

Toronto, CA

Tallinn, EE

Company

Support

Features

More tools