Question 1

Where does this data come from?

Accepted Answer

Modash collects data on millions of influencer <> brand collaborations every week. You can access the data via the influencer marketing platform. Or, if you need raw data to power your own products, tools or processes — take a look at our Brand Collaborations API.

Question 2

Does POWERADE work with influencers?

Accepted Answer

Yes, POWERADE works with influencers, and on this page you can see some of the most recent 36 collaborators who have collaborated with POWERADE on Instagram. These partnerships help POWERADE build brand awareness, showcase their products authentically, and connect with engaged communities through trusted creator voices.

Question 3

Who are POWERADE ambassadors or sponsored creators?

Accepted Answer

Recent POWERADE ambassadors and sponsored creators include @neeraj____chopra, @divyanshi_mishra3, @shubmangill, @riakataria_, @salem_magdyy0, @aya_aqil, @fadybakri, @monirkansoh, @itrain_soccer, @micablogerica. These influencers have posted branded content for POWERADE in the last 30 days, actively promoting the brand to their audiences. This list is regularly updated as more influencers promote POWERADE.

Question 4

What is POWERADE's marketing strategy?

Accepted Answer

POWERADE's marketing strategy includes influencer partnerships, particularly on Instagram. Based on a sample of 36+ collaborations on this page, 25% are with micro-influencers (10k-100k followers), 58% are with mid-sized creators (100k-500k followers), and 17% are with larger creators (follower counts of 500k+). Their partnerships target audiences that are predominantly male (62.7%). This approach allows POWERADE to build authentic connections with their target demographic through trusted creator voices, generating social proof and driving brand awareness through sponsored content and product collaborations.

Find influencers who have collaborated with
POWERADE
POWERADE

1. Neeraj Chopra

2. Divyanshi Mishra

3. Ꮪhubman Gill

Check influencers' sponsored content

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