Question 1

Where does this data come from?

Accepted Answer

Modash collects data on millions of influencer <> brand collaborations every week. You can access the data via the influencer marketing platform. Or, if you need raw data to power your own products, tools or processes — take a look at our Brand Collaborations API.

Question 2

Does Quaker Oats work with influencers?

Accepted Answer

Yes, Quaker Oats works with influencers, and on this page you can see some of the most recent 38 collaborators who have collaborated with Quaker Oats on Instagram. These partnerships help Quaker Oats build brand awareness, showcase their products authentically, and connect with engaged communities through trusted creator voices.

Question 3

Who are Quaker Oats ambassadors or sponsored creators?

Accepted Answer

Recent Quaker Oats ambassadors and sponsored creators include @recipeswithjenna, @munchiesbymallory, @teachertastes, @__balancedwithbritt, @reagan.baylee, @the_mediterranean_chick, @livinglavidawithlove, @saltsensitive, @eats.with.katie, @citlallygonzalezz. These influencers have posted branded content for Quaker Oats in the last 30 days, actively promoting the brand to their audiences. This list is regularly updated as more influencers promote Quaker Oats.

Question 4

What is Quaker Oats's marketing strategy?

Accepted Answer

Quaker Oats's marketing strategy includes influencer partnerships, particularly on Instagram. Based on a sample of 38+ collaborations on this page, 53% are with micro-influencers (10k-100k followers), 32% are with mid-sized creators (100k-500k followers), and 16% are with larger creators (follower counts of 500k+). Their partnerships target audiences that are predominantly female (68.8%). This approach allows Quaker Oats to build authentic connections with their target demographic through trusted creator voices, generating social proof and driving brand awareness through sponsored content and product collaborations.

Find influencers who have collaborated with
Quaker Oats
Quaker Oats

1. Jenna Neumann

2. Mallory Harr

3. Becca | TeacherTastes

Check influencers' sponsored content

Toronto, CA

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