Question 1

Where does this data come from?

Accepted Answer

Modash collects data on millions of influencer <> brand collaborations every week. You can access the data via the influencer marketing platform. Or, if you need raw data to power your own products, tools or processes — take a look at our Brand Collaborations API.

Question 2

Does Equinox work with influencers?

Accepted Answer

Yes, Equinox works with influencers, and on this page you can see some of the most recent 34 collaborators who have collaborated with Equinox on Instagram. These partnerships help Equinox build brand awareness, showcase their products authentically, and connect with engaged communities through trusted creator voices.

Question 3

Who are Equinox ambassadors or sponsored creators?

Accepted Answer

Recent Equinox ambassadors and sponsored creators include @birsiw, @caitlinagustina, @hisootd, @pilotpete.fly, @onelitmama_, @indyabrown, @ashleyvasicek, @themadisonrae, @matttralli5, @maxisms. These influencers have posted branded content for Equinox in the last 30 days, actively promoting the brand to their audiences. This list is regularly updated as more influencers promote Equinox.

Question 4

What is Equinox's marketing strategy?

Accepted Answer

Equinox's marketing strategy includes influencer partnerships, particularly on Instagram. Based on a sample of 34+ collaborations on this page, 21% are with micro-influencers (10k-100k followers), and 65% are with mid-sized creators (100k-500k followers). Their partnerships target audiences that are balanced between male (53.5%) and female (46.5%). This approach allows Equinox to build authentic connections with their target demographic through trusted creator voices, generating social proof and driving brand awareness through sponsored content and product collaborations.

Find influencers who have collaborated with
Equinox
Equinox

1. edgar.

2. Caitlin Agustina

3. Victor Lopez

Check influencers' sponsored content

Toronto, CA

Tallinn, EE

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