15 Influencer Marketing Examples in the Nigerian Market

1. @bi_benard X Trophy Lager Nigeria

Coach B.I promoted Trophy Lager Nigeria 12 times on Instagram between December 2025 and January 2026. In total, those 12 posts generated 855.2K views, with a 2.3% engagement rate, and $39.2k EMV. The posts highlight celebrating and supporting the Nigerian Super Eagles team.

Coach B.I

Nigeria

Content Creator | Football Comedy | Cruise Pundit For Adverts & Promo: info@cbifootball.com

Number of Posts
12
Total Views
855.2k
Engagement rate
2.3%
EMV
$39.2k
Coach B.I
@bi_benard
18 Jan, 26
43.1k
4k
232
[...] hot sha. Let’s go 🔥 @trophylagernigeria #trophyhonourablejersey [...]
Coach B.I
@bi_benard
17 Jan, 26
67.2k
8.6k
207
[...] Stronger 💪🏿🇳🇬🦅 @trophylagernigeria #trophyhonourablejersey [...]
Coach B.I
@bi_benard
16 Jan, 26
78.1k
8.7k
253
[...] all at all na winch oh @trophylagernigeria #trophyhonourablejersey [...]

2. @anu.bakre X Knorr Nigeria

Anuoluwapo Oladosu promoted Knorr Nigeria 6 times on Instagram between October 2025 and March 2026. In total, those 6 posts generated 1.3M views, with a 2.0% engagement rate, and $48.3k EMV. The posts highlight quick, easy cooking solutions, like chicken and Ramadan meals.

Anuoluwapo Oladosu

Nigeria

-Gods protection 🙏🏽 -Family person -Music lover -Email: anubakre57@gmail.com

Number of Posts
6
Total Views
1.3M
Engagement rate
2.01%
EMV
$48.3k
Anuoluwapo Oladosu
@anu.bakre
30 Mar, 26
126.7k
49
Best result with minimal effort! Especially when it comes to chicken!!!! Sign me up! Cook in the bag is just pure magic. Comment below if you’ll be trying this #KnorrCookinBag #cookupthegoodstuffwithknorr
Anuoluwapo Oladosu
@anu.bakre
12 Mar, 26
130.2k
6.1k
65
[...] magic in the pot. 😉🍲 @knorrnigeria #ramadan #KnorrRamadan [...]
Anuoluwapo Oladosu
@anu.bakre
05 Feb, 26
478.1k
52.3k
374
Energy 2000 😂😭 #cookupthegoodstuffwithknorr

3. @nancyumeh_ X Knorr Nigeria

Mrs Nancy Umeh promoted Knorr Nigeria 8 times on Instagram between July 2025 and March 2026. In total, those 8 posts generated 1.3M views, with a 3.5% engagement rate, and $45.9k EMV. The collaboration showcases easy chicken recipes and Valentine's dating promotions.

Mrs Nancy Umeh

Nigeria

God, Family, Business, Food, 1 story at a time. Founder @radiancecookware ™️ Convener @theradiantcircle_ Author, RN, BSN, MPH 💉💊 Transform here 👇🏼.

Number of Posts
8
Total Views
1.3M
Engagement rate
3.55%
EMV
$45.9k
Mrs Nancy Umeh
@nancyumeh_
25 Mar, 26
49.7k
2k
79
Seriously @knorrnigeria , you knocked me off my [...]
Mrs Nancy Umeh
@nancyumeh_
14 Feb, 26
130.4k
132
[...] fried pasta seasoned with @knorrnigeria I’ll be going on a date [...]
Mrs Nancy Umeh
@nancyumeh_
13 Feb, 26
101k
1.9k
135
Dear singles, @knorrnigeria just saved you from my [...]

4. @froszh X Temu

Ibikunle Akorede promoted Temu 7 times on Instagram between June 2025 and March 2026. In total, those 7 posts generated 284.4K views, with a 9.4% engagement rate, and $8.5k EMV. The posts highlight affordable tech products and promo codes from the online retailer.

Ibikunle Akorede

Nigeria

LIVE! LOVE! & LAUGH!! B.A @topgiftcardapp Content creator || Cinematographer 🎥 For ads drfroshart@gmail.com

Number of Posts
7
Total Views
284.4k
Engagement rate
9.38%
EMV
$8.5k
Ibikunle Akorede
@froszh
25 Mar, 26
36.6k
Get this beautiful tablet from TEMU for just 999 Search code kbu3968 [...]
Ibikunle Akorede
@froszh
24 Mar, 26
24.9k
[...] how to use the promo code from TEMU when doing the flash sale . ✅ [...]
Ibikunle Akorede
@froszh
23 Mar, 26
30.7k
This is soo Amazing from Temu!!! Search code kbu3968 on the [...]

5. @maryaaamah_ X Royco Nigeria

Maryam Adam Hamza promoted Royco Nigeria 5 times on Instagram between March 2025 and March 2026. In total, those 5 posts generated 873.1K views, with a 2.2% engagement rate, and $31.7k EMV. The posts highlight flavorful home cooking for special occasions and holidays.

Maryam Adam Hamza

Nigeria

SARAUNIYAR GIRKIN AREWA [Not crowned just name]•Food Content creator•Brand influencer•🇳🇬 @chops_by_maryaaamah_ Partnerships•collaboration Email📩

Number of Posts
5
Total Views
873.1k
Engagement rate
2.23%
EMV
$31.7k
Maryam Adam Hamza
@maryaaamah_
21 Mar, 26
81.9k
4.5k
153
BARKA DA SALLAH Everyone Allah ya maimatamana Amin,my Eid day went like this😍Alhamdulillah @royco_nigeria says maryama this Eid make it extra special,put a smile on as many faces as possible this Eid ,cook good food and share it and i delivered just that💃🏻Thank you Royco Eid Mubarak my dearies🫂
Maryam Adam Hamza
@maryaaamah_
11 Mar, 26
77.6k
5.5k
187
Kai jamaah a kwana a tashi ba wuya wai Yau har muna azumi na 22 may Allah accept it from us,Allah kuma yasa muga lailatul qadr Amin summa Amin,today’s iftar/sahur inspiration is tuwon shinkafa with Miyan kubewa Wanda yaji kayan hadi da sinadarin dandano na @royco_nigeria it makes all the difference honestly 💯have you tried the new improved royco seasoning yet?do get yourself a pack and enjoy the taste of home ❤️Ramadan Kareem
Maryam Adam Hamza
@maryaaamah_
01 Oct, 25
176.8k
9.5k
151
Jamaah today being 1st oct let me share my signature shredded beef sauce with you to inspire your Independence Day lunch and of course my @royco_nigeria beef flavour makes it extra special😍so today as you are making lunch for your family make sure to include royco to elevate your meal taste and your family dining experience 👌you can find royco on all local shops and supermarkets near you,use royco enjoy the difference ❤️happy independence my dears from maryama and @royco_nigeria

6. @tolubally X 2207couture

Tbally promoted 2207couture 5 times on Instagram between November 2025 and January 2026. In total, those 5 posts generated 130.0K views, with a 3.5% engagement rate, and $4.1k EMV. The collaboration showcases the energy, excitement, and highlights of the 2207 fashion experience.

Tbally

Nigeria

Award winning fashion entrepreneur 👗👕👖👚 WORK PAGE @2207bytbally. @2207homes @toluballyfoundation Bookings: tolulopebally@gmail.com

Number of Posts
5
Total Views
130k
Engagement rate
3.52%
EMV
$4.1k
Tbally
@tolubally
16 Jan, 26
36.5k
139
THE HIGHLIGHT 💥 This show was more than a moment , it was the result of years of dedication, discipline, and believing in my craft even when the road felt blurry. Hard work truly tells its own story. I am deeply grateful for the incredible people who showed up with love and support; having the right people around you changes everything. I am truly blessed. Something has shifted within me ,a renewed hunger to do more and pursue pure excellence this year. Special thanks to our amazing sponsors, friends, family, vendors, and the beautiful audience who showed up and helped me close out 2025 surrounded by so much love. I don’t take any of it for granted. 💕 It’s a new year and a new dawn and something tells me this season will be bigger, bolder, and even better. Cheers to 2026 🥂 HAPPY NEW YEAR FAM 🎉🎉🎉
Tbally
@tolubally
12 Dec, 25
34.1k
59
The 2207FashionExperience was a blast 💥! So many beautiful moments to share. While we wait for the official highlight video, I’ll be sharing some clips from different angles ❤️ Let’s enjoy the Experience together 🎉 @peterpsquare I don’t even know how to thank you enough, but I guess I already said it all over the phone. You’re a star 🌟. You held it down and delivered an outstanding performance. Thank you, bro ❤️ Proudly sponsored by @mytorrista cc @sterlingbank @alat_ng @fmactce_nigeria @martellnigeria @stanbicibtc @sarabywema @boinigeria @dabotalawson @mobeautybar @2207homes #the2207fashionexperience25
Tbally
@tolubally
09 Dec, 25
38
What’s better than one? Two incredible hosts ready to light up the night💥 Meet your hosts with the most 🎉 the perfect duo for the 2207 Fashion Experience: @officialbovi & @nancyisimeofficial ✨ Just one more day till the magic unfolds at #2207FashionExperience25! Proudly sponsored by @mytorrista @sterlingbank @fmactce_nigeria @alat_ng @martellnigeria @stanbicibtc @sarabywema @dabotacosmetics @dabotalawson @mobeautybar @2207homes #The2207fashionexperience25 #OneDayToGo 🎉💥🎉

7. @peteedochie X Taptap Send Nigeria

Chief Dr PETE EDOCHIE (M.O.N) promoted Taptap Send Nigeria 5 times on Instagram between November 2024 and January 2026. In total, those 5 posts generated 858.1K views, with a 3.0% engagement rate, and $29.8k EMV. The collaboration showcases fast, safe money transfers to Nigeria from abroad.

Chief Dr PETE EDOCHIE (M.O.N)

Nigeria

Canonization of Father TANSI DM @adakarl1 for all business enquiries This is my only SM page I am not on Twitter;TikTok nor FB

Number of Posts
5
Total Views
858.1k
Engagement rate
3.03%
EMV
$29.8k
Chief Dr PETE EDOCHIE (M.O.N)
@peteedochie
14 Jan, 26
135.3k
2.2k
137
Throwback to our shoot with the GOATs of Nollywood🥳 The chemistry, the laughter, and the vibes were one of the highlights of our December😍💃🕺 Who can you spot in this video? #taptapsend #taptapsendng #throwback #explore #ad
Chief Dr PETE EDOCHIE (M.O.N)
@peteedochie
01 Jan, 26
19.6k
818
22
New Year. New Beginnings. Same Speed⚡️ Start your family’s year with a win. Use Taptap Send to send love, support, and blessings back home today. Happy New Year🥳🥳 #taptapsend #taptapsendng #nigeriansindiaspora #moneytransfer #nigeriansintheuk #nigeriansincanada #happynewyear #2026
Chief Dr PETE EDOCHIE (M.O.N)
@peteedochie
29 Jul, 25
508.6k
29k
241
If you dey Naija and your people for outside wan send you money, tell dem to use Taptap Send. Just give dem your account details. E dey fast, and e dey safe! Download the app now, and thank me later 🙏🏿📌 #TaptapSend #TaptapSendng #Naija #moneytransfer

8. @akinfaminu X NIVEA Nigeria

Dr. Akin Faminu promoted NIVEA Nigeria 8 times on Instagram between November 2020 and November 2025. In total, those 8 posts generated 179.3K views, with a 7.7% engagement rate, and $8.7k EMV. The posts highlight a giveaway with cash prizes, airtime, cars and fashion week events.

Dr. Akin Faminu

Nigeria

Fashion & Lifestyle Faminuemmanuel@yahoo.com

Number of Posts
8
Total Views
179.3k
Engagement rate
7.71%
EMV
$8.7k
Dr. Akin Faminu
@akinfaminu
28 Nov, 25
36k
4.8k
101
What if I told you that there’s 3 Billion Naira up for Grabs!! 😍 .. @nivea_wa is caring beyond skin and giving back .. There’s Cash, Airtime, Car Gifts and a Trip to Spain to watch Real Madrid on the menu How to Participate : - Get a @nivea_ wa product with the promo sticker, and scratch for your unique number - Input *7022*Number# (You get 1000 Naira airtime instantly btw - You then qualify for the draw where you can win Cash, Cars, or a Trip to Spain to watch Real Madrid! Good luck guys 💙✨ #NIVEA #NIVEAisforskin
Dr. Akin Faminu
@akinfaminu
02 Nov, 25
10.6k
209
#LFW25 with @nivea_wa 😍🤍🖤 What a year it has been and it’s been so amazing partnering with @nivea_wa for #LFW25 From speaking at the Fashion Business Series, to the Beautiful Fashion Show x @fruche.official .. @nivea_wa definitely came through 🫶🏼 Outfit - @fruche.official x @orangecultureng #NIVEAXLFW25 #NIVEABlackAndWhite #InvisibleSideOfStyle
Dr. Akin Faminu
@akinfaminu
10 Oct, 25
42.8k
3.5k
88
My experience from the fast pace of fashion season, from Paris 🇫🇷 to Lagos 🇳🇬 has made it imperative for me to stay protected from sweat and odour stains and it doesn’t get any better than the confidence the NIVEA Black and White Deo gives me! 😍 Now that I have my 72h protection locked in, let’s go have an amazing time 🤍🖤 #NIVEA #NIVEABlackandWhite #NIVEAlsForSkin #NIVEAConfidence #FreshAllDay

9. @alamean_ay X Temu

Alamin Yusuf Aliyu promoted Temu 5 times on Instagram between May 2025 and November 2025. In total, those 5 posts generated 41.9K views, with a 2.3% engagement rate, and $1.3k EMV. The collaboration showcases deals and discounts for new app users.

Alamin Yusuf Aliyu

Nigeria

Big AY🦅 Dm @salim.ay_ for ads/promo! 📧:yalaminaliyu3@gmail.com Verified 2M+ on tiktok

Number of Posts
5
Total Views
41.9k
Engagement rate
2.33%
EMV
$1.3k
Alamin Yusuf Aliyu
@alamean_ay
07 Nov, 25
12.1k
9
I Got a Redmi 14C Phone on Temu for ₦999 Don’t Miss TEMU ₦999 [...]
Alamin Yusuf Aliyu
@alamean_ay
22 Sep, 25
4.9k
[...] on this amazing deal! Download Temu app, search code dzk4533 in Temu [...]
Alamin Yusuf Aliyu
@alamean_ay
10 Sep, 25
4.9k
3
[...] in my comments to download the Temu app and search dzj2792 to find [...]

10. @maryaaamah_ X Temu

Maryam Adam Hamza promoted Temu 7 times on Instagram between April 2025 and September 2025. In total, those 7 posts generated 3.3M views, with a 2.2% engagement rate, and $104.6k EMV. The posts highlight app deals and discounted items like smartphones for new users.

Maryam Adam Hamza

Nigeria

SARAUNIYAR GIRKIN AREWA [Not crowned just name]•Food Content creator•Brand influencer•🇳🇬 @chops_by_maryaaamah_ Partnerships•collaboration Email📩

Number of Posts
7
Total Views
3.3M
Engagement rate
2.23%
EMV
$104.6k
Maryam Adam Hamza
@maryaaamah_
17 Sep, 25
533.9k
8.6k
228
🥰yall my baby is now temu free items ambassador✌️💯mummies [...]
Maryam Adam Hamza
@maryaaamah_
24 Aug, 25
208.7k
7.7k
279
[...] flash sales which happens on TEMU everyday by 7pm dot ,jamaah [...]
Maryam Adam Hamza
@maryaaamah_
23 Aug, 25
218.1k
6.9k
381
[...] you know it is available on Temu @shoptemu ? Yes u can get it [...]

11. @tubobereni_ X Martell Nigeria

Tubobereni S. promoted Martell Nigeria 5 times on Instagram between February 2025 and August 2025. In total, those 5 posts generated 139.4K views, with a 5.3% engagement rate, and $7k EMV. The posts highlight celebrating bold moves and audacious living with toasts.

Tubobereni S.

Nigeria

Creative Director at TUBO Fashion Entrepreneur | Artist | LEADER! Place ALL orders via @tubo__ @tubortw +2348098775765

Number of Posts
5
Total Views
139.4k
Engagement rate
5.33%
EMV
$7k
Tubobereni S.
@tubobereni_
31 Aug, 25
12.1k
120
[...] just about to unfold 🚀 @martellnigeria Hair @touchofibee 🫶🏽 [...]
Tubobereni S.
@tubobereni_
01 Aug, 25
14.1k
123
[...] 🥃💗 Happy new month! 🤗 @martellnigeria Not to be sold to persons [...]
Tubobereni S.
@tubobereni_
31 Jul, 25
40.6k
73
[...] that never blends in. 🕊 @martellnigeria 🥃, By law, no persons [...]

12. @akinfaminu X Moët & Chandon

Dr. Akin Faminu promoted Moët & Chandon 7 times on Instagram between July 2024 and February 2025. In total, those 7 posts generated 268.9K views, with a 7.7% engagement rate, and $11.9k EMV. The collaboration showcases elegant celebrations and romantic "Toast to Love" moments with champagne.

Dr. Akin Faminu

Nigeria

Fashion & Lifestyle Faminuemmanuel@yahoo.com

Number of Posts
7
Total Views
268.9k
Engagement rate
7.71%
EMV
$11.9k
Dr. Akin Faminu
@akinfaminu
24 Feb, 25
121
An evening with @moetchandon 🍾✨🥂 Shared a #ToastToLove this weekend over a table of great food, conversations and the most amazing champagne of course 😍 Cheers to many more #MoetMoments Photos - @salamiomogbolahan Jacket - @chimmyandco #AkinFaminu
Dr. Akin Faminu
@akinfaminu
15 Feb, 25
55.1k
6.8k
113
Giveaway with @moetchandon 😍🌹 It’s the season of love and there’s no Valentine’s without a #ToastToLove with @moetchandon 🥂 .. This year is very special, one lucky couple will get the opportunity to attend the #Toasttolove dinner with @kiky_festus and I .. And we can’t wait to have an incredible time 🥰 All you have to do is follow the instructions I’ve mentioned in the video and a winner will be selected at random ❤️ Good luck guys and Cheers 🥂 ✨ Videography by the amazing @thedanielcoast .. Jacket from @timmyajulo #MoetMoments #MoetChandon #Toasttolove @redrickpr
Dr. Akin Faminu
@akinfaminu
30 Oct, 24
75k
37
[...] Day in style with Moët & Chandon! 🍾✨ From glamorous prep to [...]

13. @eric_gugua X FXTM

Eric Gugua promoted FXTM 6 times on Instagram between September 2024 and January 2025. In total, those 6 posts generated 73.7K views, with a 2.8% engagement rate, and $3.6k EMV. The posts highlight easy access to forex trading and financial education.

Eric Gugua

Nigeria

Digital Creator | Social Influencer | Speaker | Mentor📌 Live Tues and Sat @ 8pm 🕗

Number of Posts
6
Total Views
73.7k
Engagement rate
2.79%
EMV
$3.6k
Eric Gugua
@eric_gugua
17 Jan, 25
42.3k
3.8k
34
[...] in the financial markets? Make FXTM your Number one partner in your [...]
Eric Gugua
@eric_gugua
16 Dec, 24
31.4k
2.8k
52
[...] secret. You can start out with @FXTMglobal with the link in my Bio [...]
Eric Gugua
@eric_gugua
11 Oct, 24
2.4k
37
[...] in the financial markets? FXTM is still waiting to make you a [...]

14. @prince_ii X Samsung Nigeria

Bobo F. Ajudua promoted Samsung Nigeria 6 times on Instagram between February 2023 and September 2024. In total, those 6 posts generated 509.9K views, with a 2.4% engagement rate, and $18k EMV. The collaboration showcases the new Galaxy Z series AI features and fashionable lifestyle integration.

Bobo F. Ajudua

Nigeria

God’s own. Jiggy lawyer 🇳🇬

Number of Posts
6
Total Views
509.9k
Engagement rate
2.41%
EMV
$18k
Bobo F. Ajudua
@prince_ii
28 Sep, 24
64.8k
23
Sammy saysssssss it’s AI time 😍😁 #MyGalaxyAIFave #GalaxyAI #GalaxyZFold6 @samsung_nigeria #nigerianbarassociation
Bobo F. Ajudua
@prince_ii
11 Aug, 24
84k
49
My babyyyyyy is hereeeeee. With the special custom sauce just in time for summer ! 🖊️ 📄 Love you @samsung_nigeria 😍😍😍😍 Uh yeahhhhh! 😁😁 #GalaxyAI #GalaxyZFlip6 #Samsung
Bobo F. Ajudua
@prince_ii
18 Jul, 24
97.3k
36
From the streets of Tokyo in Yohji, to the heart of Seoul with Samsung, to the streets of Lagos with Apala… Jiggy of tech and threads presents to you a cultural mosaic ! 😁 Walk with me to the unveiling of the Galaxy Z Fold 6! The future truly unfolds. Mr. Sung season! 😎 @samsung_nigeria #GalaxyUnpacked #GalaxyAI #SamsungUnpacked 🎥: @bfastudios 👔: @yohjiyamamotoofficial

15. @maryaaamah_ X BUCHYMIX

Maryam Adam Hamza promoted BUCHYMIX 6 times on Instagram between December 2022 and September 2024. In total, those 6 posts generated 434.9K views, with a 2.2% engagement rate, and $17.7k EMV. The posts highlight easy Nigerian recipes and juice-making using kitchen gadgets.

Maryam Adam Hamza

Nigeria

SARAUNIYAR GIRKIN AREWA [Not crowned just name]•Food Content creator•Brand influencer•🇳🇬 @chops_by_maryaaamah_ Partnerships•collaboration Email📩

Number of Posts
6
Total Views
434.9k
Engagement rate
2.23%
EMV
$17.7k
Maryam Adam Hamza
@maryaaamah_
22 Sep, 24
92k
4.7k
153
[...] Nigerian no 1 gadget brand @buchymix
Maryam Adam Hamza
@maryaaamah_
28 Dec, 22
130.1k
13.9k
271
[...] super easy with the help of @buchymix see ehn this new year get [...]
Maryam Adam Hamza
@maryaaamah_
21 Dec, 22
82.8k
6.2k
101
[...] juicer din @buchymix yayi a rayuwa wlhi😍if I [...]