15 Influencer Marketing Examples in the Filipino Market
1. @leximendi X Samsung Philippines
Lexi Mendiola 🚀 promoted Samsung Philippines 15 times on Instagram between January 2021 and August 2025. In total, those 15 posts generated 592.8K views, with a 12.4% engagement rate, and $21.8k EMV. The collaboration showcases the ease & versatility of the newest Samsung Galaxy phones.
Lexi Mendiola 🚀
Philippines
doing things ✨
travel, tech, motorsports, ₿
leximendiola@gmail.com
flow looks like ease 🫶 what could be better than making the complex, easy?
Intensive foodtrip itinerary? One question, done.
Great pic, if only something wasn't in the way? One button, done.
#GalaxyZFold7: talk to me. 😏
Can your phone do that?
#GalaxyAI
#TeamGalaxy
#UnfoldYourUltraPH
Get yours now here: bit.ly/BuyNowGalaxyZSeries_Lexi
Lexi Mendiola 🚀
@leximendi
10 Jul, 25
100
If you ask me, the the best way to double up: is to Fold. 😉🙏
Unfold Your Ultra and Pre-order the #GalaxyZFold7 here:
https://bit.ly/BuyNowGalaxyZSeries_Lexi
Or use code "LexixGalaxyZ7" to get Php 5,000 OFF on the new Galaxy Z Series & Wearables when you order through the Samsung Shop App until July 31.
#GalaxyAl
#TeamGalaxy
#UnfoldYourUltraPH #SamsungPH
Lexi Mendiola 🚀
@leximendi
10 May, 25
79.9k
101
this ones for all the creatives, and the creatives at heart ❤️🔥 turn any moment, no matter how small, into a masterpiece with the #GalaxyS25Ultra 💘 quality content, all within one powerful little device 🤳
#GalaxyAI
#TeamGalaxy
@samsungph
Get the Galaxy S25 Ultra now: https://bit.ly/BuyNow_Lexi
Maverick Legaspi promoted Royal Philippines 11 times on Instagram between June 2023 and March 2024. In total, those 11 posts generated 912.2K views, with a 4.6% engagement rate, and $27.7k EMV. The posts highlight fun bonding moments with friends and affordable snacks.
Hop into the kakulitan kasama ang barkada at Royal® — ang #1 FLAVORED SOFT DRINK NG PINAS (within the soft drinks category, flavored format)!
Level up your snackulitan for only 9 pesos SRP (8 oz) with Royal Tru Orange®! Available in sari-sari stores, supermarkets, convenience stores, or online!
Get Royal® here:https://tinyurl.com/RoyalSnackulitan
#RoyalLevelUpSnackulitan @royalph
ASC Ref No.: C0237P030124R
Maverick Legaspi
@mavylegaspi
15 Mar, 24
124.1k
20
Ibang level ang kakulitan kapag kasama ang barkada at Royal® — ang #1 FLAVORED SOFT DRINK NG PINAS (within the soft drinks category, flavored format)!
Level up your snackulitan with Royal Tru Orange® for only 9 pesos SRP (8
oz)! Available in sari-sari stores, supermarkets, convenience stores, or
online!
Get Royal® here: https://tinyurl.com/RoyalSnackulitan
#RoyalLevelUpSnackulitan @royalph
ASC Ref No.: C0013P030424R
Maverick Legaspi
@mavylegaspi
21 Oct, 23
38.4k
7
Maki-hula sa tunog ng snackulitan with our all-time favorite, Royal Tru Orange®️! 🙌🏻🧡
Make bonding moments extra kulit for only 9 pesos SRP (237 mL) and level-up your snackulitan with Royal Tru Orange®️!
Available
in sari-sari stores, supermarkets, convenience
stores, or online!
Get Royal®️ here:
https://tinyurl.com/RoyalSnackulitan
#RoyalLevelUpSnackulitan
Trisha Fabe promoted SHEIN 6 times on Instagram between September 2025 and January 2026. In total, those 6 posts generated 121.2K views, with a 4.6% engagement rate, and $3.7k EMV. The collaboration showcases trendy, affordable fashion finds and seasonal sale promotions.
Trisha Fabe
Philippines
CEB | MNL
twin @aicyyfabe
For collabs 💌: fabetwins@gmail.com/ trishafabe09@gmail.com
Michael Sager promoted NIVEA Philippines 7 times on Instagram between November 2024 and December 2025. In total, those 7 posts generated 752.7K views, with a 2.6% engagement rate, and $24.3k EMV. The posts highlight staying fresh and stylish while pursuing an active lifestyle.
Michael Sager
Philippines
one step at a time
inquiries:
+63 956 840 2239
+63 915 891 8853
ino@cornerstoneent.ph
Despite the busy schedule, make time for yourself 😉
Hit a workout, play your favorite sport, and stay fresh while you’re at it.
Pickleball for me, powered by NIVEA MEN Deep @nivea_ph
#NIVEAPHCircleOfTrust #NIVEAisforSkin
Michael Sager
@michaelsager_
12 Dec, 25
69.7k
27
Better late than never! 12.12’s final hours are here! Don’t forget to grab these good-deal essentials now online on Watsons and @nivea_ph official online stores!
#NIVEAPHCircleofTrust #NIVEAisforSkin
Michael Sager
@michaelsager_
10 Dec, 25
184.9k
2.5k
59
When performance drops, style steps up.
Despite my busy day, I still make time for myself. And for me? It’s a midweek pickleball with NIVEA MEN Deep @nivea_ph
#NIVEAMENDeep #NIVEAPH
Michael Sager promoted Huawei Mobile PH 8 times on Instagram between October 2024 and December 2025. In total, those 8 posts generated 422.9K views, with a 2.6% engagement rate, and $13.9k EMV. The posts highlight the nova 14's camera features and MatePad's PC-like portability.
Michael Sager
Philippines
one step at a time
inquiries:
+63 956 840 2239
+63 915 891 8853
ino@cornerstoneent.ph
Lowkey obsessed with how natural and crisp my shots look with the nova 14 Series!
#HUAWEInova14Series
#HUAWEInova14Pro
Michael Sager
@michaelsager_
27 Nov, 25
56.2k
54
Ready to level up your selfie game?
The #HUAWEInova14Series is here — the #KingofAISelfies for smarter, faster, and true-to-life snapshots.
From AI Portrait Selfies to Ultra Chroma Camera’s real-life colors — drop your pick!
Michael Sager
@michaelsager_
01 Sep, 25
91.8k
83
Carry less, do more. With its detachable keyboard and sleek design, enjoy a true #PClikeExperience anytime, anywhere.The #HUAWEIMatePad 11.5 (2025) packs PC-like power in a light, thin design with the keyboard ready to go.
Built to inspire and empower young professionals and students to stay productive anywhere. Where tech meets ambition, you’re unstoppable. Order now from HUAWEI online stores!
DÀMON 达蒙 promoted Luxe Organix Philippines 8 times on Instagram between March 2025 and November 2025. In total, those 8 posts generated 4.2M views, with a 4.6% engagement rate, and $137.5k EMV. The posts highlight affordable skincare and haircare solutions for a healthy lifestyle.
Jake Galvez promoted NESCAFÉ Philippines 5 times on Instagram between June 2025 and November 2025. In total, those 5 posts generated 88.8K views, with a 4.4% engagement rate, and $2.7k EMV. The posts highlight elevated coffee rituals for elegant, inspiring, and creative mornings.
This gift is so elegant and personal ✨ I love receiving coffee as a gift and this Nescafé Gold Festive Collection is such a thoughtful one. Looks beautiful, tastes divine, and it’s perfect for my slow mornings ☕
Available in SM supermarkets nationwide! #SayItWithAGiftOfGold #NescafeGold
Jake Galvez
@jakegalvez
25 Jul, 25
12.7k
19
My mornings are made of rituals. My pro tools, lots of inspiration and now the Nescafé Gold Master Barista Collection. It’s coffee, but elevated ☕️
#Nescafe #NescafeGoldMasterBarista #NescafeGOLD
Jake Galvez
@jakegalvez
22 Jul, 25
19.1k
38
As a makeup artist, my day is built on rituals that fuel my creativity. From clean brushes and glowing lights to a swipe of my favorite lipstick and a spark of inspiration. Every detail matters.
But it all starts with a moment to pause and sip from the Nescafé Gold Master Barista Collection. Today’s choice: Orange Americano 🍊☕
Because when I give my best, I deserve only the best 👌🏼
#Nescafe #NescafeGoldMasterBarista #NescafeGOLD
🌸 Yasmine E. Vargas 🌸 promoted Rascals 5 times on Instagram between July 2024 and October 2025. In total, those 5 posts generated 24.9K views, with a 49.9% engagement rate, and $781 EMV. The posts highlight comfortable and cute baby swim pants and pull-ups for sunny adventures.
🌸 Yasmine E. Vargas 🌸
Philippines
Fil-Italian 🇵🇭🇮🇹
Mom of 👧🏻👧🏻👦🏻👶🏻
🌸 skincare @amoris_beauty
👗 @aurorababyclothes
FB: Vargas Na Pag-PagIbig
YT: https://youtube.com/@VargasNaPagibig
HOOPJUNKIE promoted adidas Philippines 6 times on Instagram between April 2025 and October 2025. In total, those 6 posts generated 211.7K views, with a 3.3% engagement rate, and $9.4k EMV. The collaboration showcases the new AE 2 shoes and basketball culture in the Philippines.
HOOPJUNKIE
Philippines
Basketball is the first love. But we cover more now like other sports, cars, sneakers, fashion, music, and culture. 🤝
📧 hoopjunkieph@gmail.com
Anthony Edwards’ next chapter with adidas. 🐜
The AE 2 lands in 🇵🇭 this October 9 built for explosive movement, balance, and all-day comfort.
Two colorways hitting this October:
With Love – Oct 9
Blue Burst – Oct 25
8,000 | adidas.com.ph + select adidas stores
📸: @adidasph
HOOPJUNKIE
@hoopjunkie
27 Aug, 25
5.3k
71
From watching NBA stars on TV to representing Asia 🇵🇭 at the Anthony Edwards China Tour… surreal blessing 🙏 Excited to share my interviews with Ant soon, and his new AE 2s 🐜
Thank you @adidasph 🫶
📸 Big s/o to my guy @dezdontcare
HOOPJUNKIE
@hoopjunkie
05 Aug, 25
172.7k
4.1k
69
PARA SA BAYAN 🇵🇭
2AM ang laban ng Gilas Pilipinas sa FIBA Asia Cup pero gigising pa din! Laban Pilipinas! 💪
S/O to @adidasph! Ganda ng jerseys!
Jake Galvez promoted Benefit Cosmetics Philippines 9 times on Instagram between January 2021 and July 2025. In total, those 9 posts generated 34.7K views, with a 4.4% engagement rate, and $1.5k EMV. The collaboration showcases pore-minimizing products and Jake's top beauty favorites.
Pores? What pores? 🧐 Loving how this NEW @benefitcosmetics @benefitph POREfessional Foundation makes my skin look so smooth! ✨ #benefitph #porefessionalfoundation
Jake Galvez
@jakegalvez
12 Mar, 23
21.7k
235
7
Say hello to smooth, radiant skin with @benefitph ‘s NEW #porefessional products! 💧 This comprehensive collective specifically developed to help minimize, clear, and smooth the look of pores! With six high-performing products packed with amazing ingredients! It has everything you need to do more for your pores and see more from your skin.
#benefitcosmetics #benefitph #jakegalvezxbeauty
Vladia (Jaja) promoted Temu 5 times on Instagram between April 2024 and July 2025. In total, those 5 posts generated 2.1M views, with a 2.2% engagement rate, and $65.3k EMV. The posts highlight free items, discount codes, and affordable finds for online shopping.
Vladia (Jaja)
Philippines
Artist of @vivaartistsagency || for inquiries: vladiadisuanco.business@gmail.com
Pilot Chezka Carandang promoted UNIQLO Philippines 6 times on Instagram between October 2021 and May 2025. In total, those 6 posts generated 385.9K views, with a 10.8% engagement rate, and $13.8k EMV.
Pilot Chezka Carandang
Philippines
INSPIRE. MOTIVATE. EDUCATE.
for inquiries: pilotchezka@gmail.com
There’s magic in the miles, but it’s the comfort between destinations that keeps me going. ✈️ UNIQLO AIRism makes sure every mile feels effortless as I stay cool and comfy all the way. #UNIQLOAIRism #UNIQLOPH
Pilot Chezka Carandang
@chezkacarandang
22 May, 25
142.5k
1.8k
11
From runway mornings to red-eye flights, comfort matters—both in what I wear, and who I think of. The UNIQLO AIRism Sleeveless Top has been with me through countless flights, but this time, I’m giving it to the person who’s been with me through it all—my mom. 💙 This coming UNIQLO Thank You Festival is the perfect time for me to say thank you with something simple, light, and meaningful. Just how her support has always been.
Gift AIRism and other LifeWear essentials to the people you’re grateful for and get exclusive discounts and offers this coming UNIQLO Thank You Festival on May 23-29 ! @uniqlophofficial
Pilot Chezka Carandang
@chezkacarandang
28 Apr, 25
5.8k
39
Whether I’m flying or unwinding on a layover, the UNIQLO AIRism Sleeveless Top is my summer lifesaver—breathable, quick-drying, and anti-odor.
#UNIQLOAIRism #UNIQLOPH #LifeWear
Lhouise Que 🧿 promoted Glad2Glow Philippines 5 times on Instagram between April 2025 and May 2025. In total, those 5 posts generated 285.6K views, with a 2.7% engagement rate, and $8.6k EMV. The posts highlight skincare essentials and pre-event beauty routines.
Lhouise Que 🧿
Philippines
C'est l'amour de la vie | MNL ♡
Lifestyle + Beauty + Review’s
📌 CHECK MY PORTFOLIO BELLOW ⬇️
Pilot Chezka Carandang promoted Closeup Philippines 6 times on Instagram between June 2021 and March 2025. In total, those 6 posts generated 179.1K views, with a 10.8% engagement rate, and $7.5k EMV. The posts highlight confidence, fresh breath, and celebrating diverse love stories.
Pilot Chezka Carandang
Philippines
INSPIRE. MOTIVATE. EDUCATE.
for inquiries: pilotchezka@gmail.com
Different roles, same passion. One guiding passengers, the other training to get there—but both writing their own stories in the sky. Dreams take time, but every flight is a step closer. #closeupph
Pilot Chezka Carandang
@chezkacarandang
20 Jun, 23
3.3k
31
We’re getting ready to go out for some quality time together, and what better way to celebrate the #FreeToLove message than by being ourselves and enjoying each other’s company. ♥️
Let’s go check out Closeup’s heart mural together! At first glance, the images are blurred from afar, but upon closer look, you’ll see the stories of the different couples. 🏳️🌈
Just like closeup, we celebrate love in all its forms and we believe that no love should be hidden or obscured. Join us on this journey and let’s spread the message of love and acceptance far and wide. You can still catch the installation on June 24 in Circuit Makati at the Metro Manila Pride March! Let’s get closer with pride! #closeupCouples 🌈
Pilot Chezka Carandang
@chezkacarandang
02 Jun, 23
1.1k
19
Always making sure we have fun in between the hustle. ❤️
Completed the AMA-ZINC challenge, thanks to @closeupph that gives us fresh breath so we’re not afraid to get closer all day!
#closeupph #closeupCouples #closeupAmaZinc
Maverick Legaspi promoted Penshoppe 8 times on Instagram between December 2021 and December 2024. In total, those 8 posts generated 227.9K views, with a 4.6% engagement rate, and $7.2k EMV. The posts highlight affordable, classic Disney-themed apparel and holiday sales.
![Instagram post by @trishafabe for SHEIN. Caption reads: [...] off discounts, UP TO 90% OFF!
@sheinofficial....](https://images.od.modash.io/28d1298dcb54971867e9748ff0dd969ce965f59b)
![Instagram post by @trishafabe for SHEIN. Caption reads: [...] Comfortcana, Muchica, SHEIN MOD, Dazy Spice....](https://images.od.modash.io/6dc2437b0712b773455fea58f38b536696634565)
![Instagram post by @trishafabe for SHEIN. Caption reads: [...] mode: activated 🐼🖤
Download SHEIN APP!!....](https://images.od.modash.io/e4dcb5261903d0475581e8154e60e0cefec190c9)
![Instagram post by @yasmine_vargas2307 for Rascals. Caption reads: [...] a sunny adventure! ☀️ With @rascalsbaby....](https://images.od.modash.io/e462660885fa8e835846f229700e983c30703cac)
![Instagram post by @vladiaxdisuanco for Temu. Caption reads: [...] might just be ₱0!
Download the TEMU app and....](https://images.od.modash.io/8fc928c889872deb647de08c60dac284cc4fd2a5)
![Instagram post by @vladiaxdisuanco for Temu. Caption reads: [...] finds at unbeatable prices on TEMU! 🛍️ Shop....](https://images.od.modash.io/3101767e5ad39e31098519e4a47f8b3fdef415e8)
![Instagram post by @vladiaxdisuanco for Temu. Caption reads: [...] is for you!
Get ready for @temu deals! Big....](https://images.od.modash.io/917a26673592540343c2df4bc8b5cc57c21ea694)
![Instagram post by @mavylegaspi for Penshoppe. Caption reads: [...] go wrong with Classics! 🎬
Penshoppe x....](https://images.od.modash.io/960797af3f1ab435fdfa5a94aa63aad934334acb)
![Instagram post by @mavylegaspi for Penshoppe. Caption reads: [...] last minute finds? Catch @penshoppe’s Mega....](https://images.od.modash.io/fda6b7ba35d229d475e1f735ec67b51677102740)
![Instagram post by @mavylegaspi for Penshoppe. Caption reads: [...] styles up to 60% off at @penshoppe’s Lazada....](https://images.od.modash.io/e213b747526a7f5ac0ac2faa0f1fede72d2f8de8)