We analyzed 1.8k pieces of influencer content sponsored by Jisulife over the last 12 months.
This report breaks down where & how Jisulife invests in influencer marketing, which social platforms they prioritize, top geographical markets, and more.
The data in this report comes from Modash's Brand Collaborations API.
P.S. for a simple list of influencers who have collaborated with Jisulife, see here: Jisulife influencers.
Jisulife's influencer campaigns are active year-round with notable month-to-month fluctuation. The chart below shows month-by-month data for total sponsored posts tracked.
Number of sponsored posts
Jisulife's sponsored post volume appears to trend upward over the 12-month period, rising from 33 posts in January to 144 in December. The peak month, July, reached 290 posts, 92% higher than the monthly average of 151.
In our dataset (which only includes Instagram, YouTube, and TikTok), this is how the volume of Jisulife's sponsored influencer collaborations break down by social platform:
Share of sponsored content by social network
Instagram influencer marketing is a clear focus for Jisulife.
Here are 2 examples of Jisulife's recent sponsored collaborations (one each for Instagram, YouTube).
Influencer bio
Owner @worshi_official 🌙 for work line @yoshiofficial 06-1656-2563 k.tinh
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
Influencer bio
세계여행 및 음식탐방을 목표로 하는 채널입니다. 문의 insta : @jbkwak mail : wnsqls3@gmail.com
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
If you break this down further by content type on Instagram, this is what it looks like:
💡 Related resource: How To Find Instagram Influencers.
For their top social platform (Instagram), here is a breakdown of the type of influencers Jisulife are collaborating with, by audience size.
Note: this breakdown is based on each influencer's average views (not follower/subscriber count), because views typically correlate more closely with influencer pricing and impact.
Based on each influencer's average views per post
With 34.9% of partnerships featuring creators averaging 10K-50K views, Jisulife's strategy suggests cost-efficiency and engagement-focused partnerships.
Here is an example of a sponsored collaboration with a larger-audience creator on Instagram (946.1k avg views/post):
Influencer bio
Home of the stars ✨
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
And here is another example with a smaller creator on Instagram (10.0k avg views/post):
Influencer bio
◇ Makeup •Hair Tutorials • Fashion ♡ Mama |💍 📍San Diego ☆ rayacoleman@yahoo.com The fun is in my stories👆🏻DM me!💞 Shop my looks & more⬇️
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
Out of 1.5k unique influencers in our dataset, 14 of them (1%) posted content for Jisulife in 3 or more separate calendar months. The most consistent partner is @the.ejsotto, who has collaborated across 4 months with 4 total posts.
Here are 3 examples of Jisulife's repeat influencer partnerships, with links to the sponsored content.
💡 Related resource: Long-Term Influencer Partnerships: Pros, Cons & How The Pros Manage Them.
In our dataset, United States is where Jisulife had the most influencer activity. 21.3% of their live influencer content in the last 12 months was posted by American influencers.
Based on the percentage of influencer content per market, other important markets include:
Here is another example of Jisulife collaborating with an influencer in United States.
Jisulife’s portable gadgets fit into the creator-friendly consumer tech space alongside Neewer and Ulanzi, which are commonly marketed through hands-on demos. These brands are strong benchmarks for TikTok-style problem/solution and utility-driven content.
Total sponsored posts tracked (last 12 months)
NEEWER leads with 5.9k sponsored posts, significantly outpacing Ulanzi (2k posts) and Jisulife (1.8k posts). Across all three brands, the average volume is 3.2k posts, indicating mature, scaled influencer programs. NEEWER has several times more total posts than Jisulife and Ulanzi.
Sponsored posts by platform
Among these brands, NEEWER leads on Instagram, TikTok, and YouTube. The gap is most notable on Instagram, with NEEWER at 3.4k, Ulanzi at 2k, Jisulife at 1.7k posts. Jisulife's activity is particularly concentrated on Instagram. NEEWER has a large volume of posts on TikTok and YouTube while Jisulife and Ulanzi have none on TikTok, and Ulanzi has none on YouTube.
Estimated sponsored posts in Jisulife's top markets
NEEWER has the highest estimated sponsored-post volume in United States (1.6k posts, 28%), Italy (603 posts, 10.3%), India (404 posts, 6.9%), while Jisulife leads in Philippines with 242 posts (13.4%), while Ulanzi has the highest estimated sponsored-post volume in Brazil (224 posts, 11.2%), Indonesia (174 posts, 8.7%). Looking at United States specifically, the split is NEEWER at 1.6k posts (28%), Jisulife at 385 posts (21.3%), Ulanzi at 307 posts (15.3%).
Looking for more like this? Here are 5 similar influencer marketing strategy breakdowns for other brands:
Or, if you want to access data like this for your own software or processes, take a look at Modash's API products:
When you outgrow your mishmash of spreadsheets & free tools, try Modash. Find & email influencers, track campaigns, ship products & more - all in one place.