October 18, 2026

Jisulife Influencer Marketing Strategy
(2026 Data & Insights)

We analyzed 1.4k pieces of influencer content sponsored by Jisulife over the last 12 months.

This report breaks down where & how Jisulife invests in influencer marketing, which social platforms they prioritize, top geographical markets, and more.

The data in this report comes from Modash's Brand Collaborations API.

P.S. for a simple list of influencers who have collaborated with Jisulife, see here: Jisulife influencers.

Influencer activity throughout the year

Jisulife's influencer campaigns are active year-round with notable month-to-month fluctuation. The chart below shows month-by-month data for total sponsored posts tracked.

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Jisulife's influencer activity by month

Number of sponsored posts

212Oct'25165Nov'25135Dec'2540Jan'2641Feb'2631Mar'26179Apr'26120May'26130Jun'26181Jul'26119Aug'2643Sep'26

Jisulife's sponsored post volume appears to trend upward over the 12-month period, rising from 40 posts in January to 135 in December. The peak month, October, reached 212 posts, 83% higher than the monthly average of 116.

Social platforms breakdown

In our dataset (which only includes Instagram, YouTube, and TikTok), this is how the volume of Jisulife's sponsored influencer collaborations break down by social platform:

  • Instagram: 1.4k posts (98.4%)
  • YouTube: 22 posts (1.6%)
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Jisulife's influencer activity by platform

Share of sponsored content by social network

1.4kInstagram0TikTok22YouTube

Content format by platform

Share of all sponsored posts.

InstagramReels
86.7%
InstagramFeed Posts
13.3%
YouTubeLong-form
81.8%
YouTubeShorts
18.2%

Instagram influencer marketing is a clear focus for Jisulife.

Here are 2 examples of Jisulife's recent sponsored collaborations (one each for Instagram, YouTube).

aoi186 x Jisulife

aoi186
@aoi186
12 May, 26
2.3M
3.2k
[...] これからの季節にぴったりな相棒との1日の様子を撮ってみた〜🫣 日本初上陸のJisuLife🌬️✨@jisulife_japan [...]

Influencer bio

DM 返せません。お仕事のご依頼はメールへお願いします📩 Film account🎞️ @aoinofilms Youtube ▽

Collaboration metrics

Post views2.3M
Post EMV $68.5k

Get a free trial to find more data on influencer audiences, performance, and collaborations.

techutopiareviews x Jisulife

techutopiareviews
@techutopiareviews
15 Jan, 26
324.9k
3.3k
[...] ➡️Shop Ultra2 fan on JisuLife: ➡️Shop Ultra2 fan on Amazon: [...]

Influencer bio

🚀 Welcome to TechUtopia! 🌟 🔎 Looking for a product review? We've got you covered! We review: 🚲 Bikes | 🛴 Scooters | 📱 Phones | 💻 Tablets | 🔋 Power Stations | 📽️ Projectors | 🚁 Drones | 🖥️ Monitors | 🖥️ PCs | 🤖 Robots | 🧩 Gadgets | 📲 Apps | 🏠 Home Appliances 💬 Contact Us: 📧 Our direct emails: techutopiaplus@gmail.com techutopia2025@gmail.com techutopiaemail@gmail.com techutopiamarketing@gmail.com techutopia33@gmail.com contact@techutopia.info 💬Our representative agency Influencers genius email: techutopia@influencersgenius.com 💬 WeChat: techutopiaplus | techutopiareview 🛒 Our Amazon Store: https://amzn.to/3ppbmUc 🛍️ 💵 Collaboration Policy: ✅ 1 Free Product + 1 Fixed Fee (discussed via email) 🏆 Our YouTube Sponsors: ➡️Jackery: https://bit.ly/3VCvO0i ➡️XENJOY: https://bit.ly/4cE2xKF ➡️eufy: https://eufyofficial.com/6gq69c 🚫 Disclaimer: 📢 We promote on YouTube ❌ No barter exchanges ❌ No low-budget collaborations

Collaboration metrics

Post views324.9k
Post EMV $10.1k

Get a free trial to find more data on influencer audiences, performance, and collaborations.

If you break this down further by content type on Instagram, this is what it looks like:

  • Reels: 86.7%
  • Posts: 13.3%

💡 Related resource: How To Find Instagram Influencers.

Influencer audience size breakdown (by views)

For their top social platform (Instagram), here is a breakdown of the type of influencers Jisulife are collaborating with, by audience size.

Note: this breakdown is based on each influencer's average views (not follower/subscriber count), because views typically correlate more closely with influencer pricing and impact.

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Jisulife's influencers average views (Instagram)

Based on each influencer's average views per post

<1K3.0%
1K-5K15.3%
5K-10K13.2%
10K-50K39.3%
50K-100K11.9%
100K-500K14.5%
500K+2.8%

With 39.3% of partnerships featuring creators averaging 10K-50K views, Jisulife's strategy suggests cost-efficiency and engagement-focused partnerships.

Here is an example of a sponsored collaboration with a larger-audience creator on Instagram (130.0k avg views/post):

adelinanovak x Jisulife

adelinanovak
@adelinanovak
26 Apr, 26
165.6k
[...] Sunnies, SPF, lip gloss… and my little @jisulife.official fan because this heat is no [...]

Influencer bio

@nuewaytravel @nudafoods Inquiries: bookings.adelinanovak@gmail.com

Collaboration metrics

Post views165.6k
Post EMV $5.0k

Get a free trial to find more data on influencer audiences, performance, and collaborations.

And here is another example with a smaller creator on Instagram (9.7k avg views/post):

jazlynskyy x Jisulife

jazlynskyy
@jazlynskyy
12 Aug, 26
13.8k
[...] leave home without in this heat is my JISULIFE Pro1 Mini fan. It’s compact enough to [...]

Influencer bio

Pop culture x fashion ♡ ☆ Movies & shows, some beauty, a lot of life 💌 jazlynskyy@talent.influencers.com Houston | LA

Collaboration metrics

Post views13.8k
Post EMV $413

Get a free trial to find more data on influencer audiences, performance, and collaborations.

Jisulife's repeat partnerships

Out of 1.2k unique influencers in our dataset, 2 of them (0%) posted content for Jisulife in 3 or more separate calendar months. The most consistent partner is @paolo_libiran, who has collaborated across 6 months with 7 total posts.

💡 Related resource: Long-Term Influencer Partnerships: Pros, Cons & How The Pros Manage Them.

Geographical breakdown

In our dataset, United States is where Jisulife had the most influencer activity. 21.6% of their live influencer content in the last 12 months was posted by American influencers.

Based on the percentage of influencer content per market, other important markets include:

  • Philippines (14%)
  • Malaysia (13.8%)
  • Thailand (12.4%)
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Jisulife's influencer activity by market

United States21.6%
Philippines14.0%
Malaysia13.8%
Thailand12.4%
Indonesia9.5%
Other28.7%

Here is another example of Jisulife collaborating with an influencer in United States.

jeorella__ x Jisulife

jeorella__
@jeorella__
12 Apr, 26
594.8k
23.3k
[...] the link in my bio for all details! @jisulife.official #JisuLife #JisuLifeUltra2 [...]

Jisulife's influencer activity vs. related brands

Jisulife competes with Divoom and Fanttik in compact, giftable tech gadgets that perform well in TikTok-style demos. They share audiences looking for affordable, functional products showcased through quick problem/solution creator content.

Total influencer content

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Jisulife vs. related brands influencer activity

Total sponsored posts tracked (last 12 months)

Jisulife
Divoom
Fanttik
1.4k2.4k11.1k

Fanttik leads with 11.1k sponsored posts, significantly outpacing Divoom (2.4k posts) and Jisulife (1.4k posts). Across all three brands, the average volume is 5k posts, indicating mature, scaled influencer programs. Fanttik has far more total posts than Jisulife and Divoom.

By social platform

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Jisulife vs. related brands influencer activity (by social platform)

Sponsored posts by platform

Jisulife
Divoom
Fanttik
1.4k7520093211.0k2270075InstagramTikTokYouTube

Jisulife leads on Instagram, while Fanttik has the most activity on TikTok and Divoom has the most activity on YouTube. The gap is most notable on TikTok, with Fanttik at 11k, Divoom at 932, Jisulife at 0 posts. Jisulife's activity is particularly concentrated on Instagram. Fanttik’s posts are overwhelmingly on TikTok, while Jisulife’s are almost entirely on Instagram.

By geographical market

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Jisulife vs. related brands influencer activity (by country)

Estimated sponsored posts in Jisulife's top markets

Jisulife
Divoom
Fanttik
3057446.8k1980019500United StatesPhilippinesMalaysia

Fanttik has the highest estimated sponsored-post volume in United States (6.8k posts, 61.7%), United Kingdom (797 posts, 7.2%), India (665 posts, 6%), while Jisulife has the highest estimated sponsored-post volume in Philippines (198 posts, 14%), Malaysia (195 posts, 13.8%), suggesting a Asia focus, while Divoom leads in Brazil with 193 posts (8.1%). Looking at United States specifically, the split is Fanttik at 6.8k posts (61.7%), Divoom at 744 posts (31.2%), Jisulife at 305 posts (21.6%).

Read more influencer strategy breakdowns

Looking for more like this? Here are 5 similar influencer marketing strategy breakdowns for other brands:

Or, if you want to access data like this for your own software or processes, take a look at Modash's API products:

Frequently asked questions

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