July 14, 2026

Jisulife Influencer Marketing Strategy
(2026 Data & Insights)

We analyzed 1.7k pieces of influencer content sponsored by Jisulife over the last 12 months.

This report breaks down where & how Jisulife invests in influencer marketing, which social platforms they prioritize, top geographical markets, and more.

The data in this report comes from Modash's Brand Collaborations API.

P.S. for a simple list of influencers who have collaborated with Jisulife, see here: Jisulife influencers.

Influencer activity throughout the year

Jisulife's influencer campaigns are active year-round with notable month-to-month fluctuation. The chart below shows month-by-month data for total sponsored posts tracked.

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Jisulife's influencer activity by month

Number of sponsored posts

288Jul'25169Aug'25210Sep'25211Oct'25160Nov'25135Dec'2540Jan'2638Feb'2630Mar'26174Apr'26114May'2680Jun'26

Jisulife's sponsored post volume appears to trend upward over the 12-month period, rising from 40 posts in January to 135 in December. The peak month, July, reached 288 posts, 110% higher than the monthly average of 137.

Social platforms breakdown

In our dataset (which only includes Instagram, YouTube, and TikTok), this is how the volume of Jisulife's sponsored influencer collaborations break down by social platform:

  • Instagram: 1.6k posts (96.9%)
  • YouTube: 51 posts (3.1%)
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Jisulife's influencer activity by platform

Share of sponsored content by social network

1.6kInstagram0TikTok51YouTube

Instagram influencer marketing is a clear focus for Jisulife.

Here are 2 examples of Jisulife's recent sponsored collaborations (one each for Instagram, YouTube).

aoi186 x Jisulife

aoi186
@aoi186
12 May, 26
2.3M
3.2k
[...] これからの季節にぴったりな相棒との1日の様子を撮ってみた〜🫣 日本初上陸のJisuLife🌬️✨@jisulife_japan [...]

Influencer bio

DM 返せません。お仕事のご依頼はメールへお願いします📩 Film account🎞️ @aoinofilms Youtube ▽

Collaboration metrics

Post views2.3M
Post EMV $68.1k

Get a free trial to find more data on influencer audiences, performance, and collaborations.

VictoryMarrie x Jisulife

VictoryMarrie
@VictoryMarrie
28 Jul, 25
336k
10.7k
Shop with ‪@jisulife.official‬ to stay sweat-free this [...]

Influencer bio

my life in video form business inquiries: caleb@smallscreenmarketing.com vlogs | beauty | fashion houston based content creator!

Collaboration metrics

Post views336.0k
Post EMV $11.1k

Get a free trial to find more data on influencer audiences, performance, and collaborations.

If you break this down further by content type on Instagram, this is what it looks like:

  • Reels: 86.1%
  • Posts: 13.9%

💡 Related resource: How To Find Instagram Influencers.

Influencer audience size breakdown (by views)

For their top social platform (Instagram), here is a breakdown of the type of influencers Jisulife are collaborating with, by audience size.

Note: this breakdown is based on each influencer's average views (not follower/subscriber count), because views typically correlate more closely with influencer pricing and impact.

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Jisulife's influencers average views (Instagram)

Based on each influencer's average views per post

<1K3.3%
1K-5K16.1%
5K-10K11.8%
10K-50K38.9%
50K-100K11.3%
100K-500K16.3%
500K+2.3%

With 38.9% of partnerships featuring creators averaging 10K-50K views, Jisulife's strategy suggests cost-efficiency and engagement-focused partnerships.

Here is an example of a sponsored collaboration with a larger-audience creator on Instagram (257.1k avg views/post):

hrithiksharmahr x Jisulife

hrithiksharmahr
@hrithiksharmahr
29 Sep, 25
308.8k
5.6k
[...] Stay cool anywhere, anytime 🌬️ The JisuLife Fan Pro1S is compact, powerful, and your [...]

Influencer bio

🧿 Inspiring Fitness & Lifestyle Transformation 🌍 Travel | Fitness | Grooming 💪 Athlete @muscleblaze | Code HRITHIKMB28 📍 Jammu, India

Collaboration metrics

Post views308.8k
Post EMV $9.8k

Get a free trial to find more data on influencer audiences, performance, and collaborations.

And here is another example with a smaller creator on Instagram (10.0k avg views/post):

rayahope x Jisulife

rayahope
@rayahope
08 Nov, 25
9.2k
1.1k
[...] the link & Use code: ZQCKHVK8 to save! @jisulife.official #fan #portablefan [...]

Influencer bio

◇ Makeup •Hair Tutorials • Fashion ♡ Mama |💍 📍San Diego ☆ rayacoleman@yahoo.com The fun is in my stories👆🏻DM me!💞 Shop my looks & more⬇️

Collaboration metrics

Post views9.2k
Post EMV $390

Get a free trial to find more data on influencer audiences, performance, and collaborations.

Jisulife's repeat partnerships

Out of 1.4k unique influencers in our dataset, 8 of them (1%) posted content for Jisulife in 3 or more separate calendar months. The most consistent partner is @paolo_libiran, who has collaborated across 5 months with 5 total posts.

Here are 2 examples of Jisulife's repeat influencer partnerships, with links to the sponsored content.

chau.ng_ x Jisulife

chau.ng_
@chau.ng_
01 Aug, 25
77.8k
1.7k
[...] make sure he’s cool doing it @jisulife.official fan is literally a [...]
chau.ng_
@chau.ng_
10 Apr, 26
14.1k
410
[...] number 1 survival essential: @jisulife.official Handheld Fan Ultra2 [...]
chau.ng_
@chau.ng_
11 Dec, 25
357
Cool girls come prepared @jisulife.official 🙂‍↕️ use code [...]

rachelbreanna_ x Jisulife

rachelbreanna_
@rachelbreanna_
28 Nov, 25
131.6k
1.4k
The JisuLife Life10 Christmas Gift Box is [...]
rachelbreanna_
@rachelbreanna_
03 Sep, 25
44.1k
2.2k
[...] just got way easier 🐶 My JISULIFE Handheld Fan Pro1S is [...]
rachelbreanna_
@rachelbreanna_
10 Oct, 25
32.9k
854
[...] Florida heat. This month, @jisulife.official partnered with CVS [...]

💡 Related resource: Long-Term Influencer Partnerships: Pros, Cons & How The Pros Manage Them.

Geographical breakdown

In our dataset, United States is where Jisulife had the most influencer activity. 19.8% of their live influencer content in the last 12 months was posted by American influencers.

Based on the percentage of influencer content per market, other important markets include:

  • Philippines (14.9%)
  • Thailand (13.2%)
  • Malaysia (12.8%)
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Jisulife's influencer activity by market

United States19.8%
Philippines14.9%
Thailand13.2%
Malaysia12.8%
India11.6%
Other27.7%

Here is another example of Jisulife collaborating with an influencer in United States.

kylekruegerr x Jisulife

kylekruegerr
@kylekruegerr
09 Aug, 25
798.5k
13.7k
@jisulife.official This thing might just be the [...]

Jisulife's influencer activity vs. related brands

Jisulife sells compact, creator-friendly tech accessories often purchased for daily convenience and content creation setups. Divoom and NEEWER appeal to similar gadget and creator audiences and compete through social proof and demonstration-style influencer content.

Total influencer content

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Jisulife vs. related brands influencer activity

Total sponsored posts tracked (last 12 months)

Jisulife
Divoom
NEEWER
1.7k2.9k6.0k

NEEWER leads with 6k sponsored posts, significantly outpacing Divoom (2.9k posts) and Jisulife (1.7k posts). Across all three brands, the average volume is 3.5k posts, indicating mature, scaled influencer programs.

By social platform

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Jisulife vs. related brands influencer activity (by social platform)

Sponsored posts by platform

Jisulife
Divoom
NEEWER
1.6k1.0k3.4k01.1k1.6k51735961InstagramTikTokYouTube

Among these brands, NEEWER leads on Instagram, TikTok, and YouTube. The gap is most notable on Instagram, with NEEWER at 3.4k, Jisulife at 1.6k, Divoom at 1k posts. Jisulife's activity is particularly concentrated on Instagram. Jisulife has no TikTok posts, while Divoom and NEEWER each have over 1,000 TikTok posts.

By geographical market

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Jisulife vs. related brands influencer activity (by country)

Estimated sponsored posts in Jisulife's top markets

Jisulife
Divoom
NEEWER
3271.0k1.5k2460021800United StatesPhilippinesThailand

NEEWER has the highest estimated sponsored-post volume in United States (1.5k posts, 25.4%), Italy (639 posts, 10.6%), Spain (531 posts, 8.8%), suggesting a Europe focus, while Divoom has the highest estimated sponsored-post volume in Brazil (379 posts, 13%), United Kingdom (175 posts, 6%), while Jisulife has the highest estimated sponsored-post volume in Philippines (246 posts, 14.9%), Thailand (218 posts, 13.2%), suggesting a Asia focus. Looking at United States specifically, the split is NEEWER at 1.5k posts (25.4%), Divoom at 1k posts (35.6%), Jisulife at 327 posts (19.8%).

Read more influencer strategy breakdowns

Looking for more like this? Here are 5 similar influencer marketing strategy breakdowns for other brands:

Or, if you want to access data like this for your own software or processes, take a look at Modash's API products:

Frequently asked questions

Jisulife's top social channel for sponsored influencer content is Instagram (96.9% of their total content). On Instagram, Reels are their most-sponsored format, accounting for the majority of their sponsored Instagram content.

Yes, there are at least some influencer posts sponsored by Jisulife that contain discount codes. Here is one example, where "VICTORY20" is visible in the caption.

Some of Jisulife's recent partnerships include @delmerion, @itsgabgutierrez, @whatcharwore2, @aloha.pik, @kuyakurtofficial. You can see list of Jisulife influencers here.

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