Jisulife Influencer Marketing Strategy
(2026 Data & Insights)
We analyzed 1.7k pieces of influencer content sponsored by Jisulife over the last 12 months.
This report breaks down where & how Jisulife invests in influencer marketing, which social platforms they prioritize, top geographical markets, and more.
The data in this report comes from Modash's Brand Collaborations API.
P.S. for a simple list of influencers who have collaborated with Jisulife, see here: Jisulife influencers.
Influencer activity throughout the year
Jisulife's influencer campaigns are active year-round with notable month-to-month fluctuation. The chart below shows month-by-month data for total sponsored posts tracked.
Jisulife's influencer activity by month
Number of sponsored posts
Jisulife's sponsored post volume appears to trend upward over the 12-month period, rising from 38 posts in January to 139 in December. The peak month, July, reached 286 posts, 101% higher than the monthly average of 142.
Social platforms breakdown
In our dataset (which only includes Instagram, YouTube, and TikTok), this is how the volume of Jisulife's sponsored influencer collaborations break down by social platform:
- Instagram: 1.6k posts (96.5%)
- YouTube: 59 posts (3.5%)
Jisulife's influencer activity by platform
Share of sponsored content by social network
Instagram influencer marketing is a clear focus for Jisulife.
Here are 2 examples of Jisulife's recent sponsored collaborations (one each for Instagram, YouTube).
kylekruegerr x Jisulife
Influencer bio
Discovering the coolest things 🌍‼️ Business 📧: kylekruegerbiz@gmail.com
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
VictoryMarrie x Jisulife
Influencer bio
my life in video form business inquiries: caleb@smallscreenmarketing.com vlogs | beauty | fashion houston based content creator!
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
If you break this down further by content type on Instagram, this is what it looks like:
- Reels: 83.4%
- Posts: 16.6%
💡 Related resource: How To Find Instagram Influencers.
Influencer audience size breakdown (by views)
For their top social platform (Instagram), here is a breakdown of the type of influencers Jisulife are collaborating with, by audience size.
Note: this breakdown is based on each influencer's average views (not follower/subscriber count), because views typically correlate more closely with influencer pricing and impact.
Jisulife's influencers average views (Instagram)
Based on each influencer's average views per post
With 37.1% of partnerships featuring creators averaging 10K-50K views, Jisulife's strategy suggests cost-efficiency and engagement-focused partnerships.
Here is an example of a sponsored collaboration with a larger-audience creator on Instagram (301.8k avg views/post, 3.4M followers):
alexailacad x Jisulife
Influencer bio
Be With U - music video 💗🇭🇰⬇️
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
And here is another example with a smaller creator on Instagram (10.0k avg views/post, 3.9M followers):
rayahope x Jisulife
![Instagram post by @rayahope for Jisulife. Caption reads: [...] the link & Use code: ZQCKHVK8 to save!....](https://images.od.modash.io/496a335d9b53c67fed13969922b00c9541e016e6)
Influencer bio
◇ Makeup •Hair Tutorials • Fashion ♡ Mama |💍 📍San Diego ☆ rayacoleman@yahoo.com The fun is in my stories👆🏻DM me!💞 Shop my looks & more⬇️
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
Jisulife's repeat partnerships
Out of 1.4k unique influencers in our dataset, 12 of them (1%) posted content for Jisulife in 3 or more separate calendar months. The most consistent partner is @paolo_libiran, who has collaborated across 5 months with 5 total posts.
Here are 2 examples of Jisulife's repeat influencer partnerships, with links to the sponsored content.
chau.ng_ x Jisulife
![Instagram post by @chau.ng_ for Jisulife. Caption reads: [...] make sure he’s cool doing it....](https://images.od.modash.io/87d6962865145ff10c151df9afccc686f30d735e)
rachelbreanna_ x Jisulife
![Instagram post by @rachelbreanna_ for Jisulife. Caption reads: The JisuLife Life10 Christmas Gift Box is [...].](https://images.od.modash.io/b0f052d17bca3220826d995a6334a69bf8699bfc)
![Instagram post by @rachelbreanna_ for Jisulife. Caption reads: [...] just got way easier 🐶 My JISULIFE Handheld....](https://images.od.modash.io/fca53e1c0217bc385749a97ed7d22547f4d199bb)
![Instagram post by @rachelbreanna_ for Jisulife. Caption reads: [...] Florida heat. This month, @jisulife.official....](https://images.od.modash.io/0d9fbd3a2858f7dafe73ba46ed456cae9c9bd58b)
💡 Related resource: Long-Term Influencer Partnerships: Pros, Cons & How The Pros Manage Them.
Geographical breakdown
In our dataset, United States is where Jisulife had the most influencer activity. 19.1% of their live influencer content in the last 12 months was posted by American influencers.
Based on the percentage of influencer content per market, other important markets include:
- Philippines (15.7%)
- Thailand (13.5%)
- Malaysia (13.2%)
Jisulife's influencer activity by market
Here is another example of Jisulife collaborating with an influencer in United States.
eyavanana x Jisulife
Jisulife's influencer activity vs. related brands
Jisulife’s portable gadget positioning is closest to PLAUD and TORRAS within the list—tech accessories that win via functional demos, travel/EDC creators, and problem-solving short-form content.
Total influencer content
Jisulife vs. related brands influencer activity
Total sponsored posts tracked (last 12 months)
PLAUD leads with 3.1k sponsored posts, significantly outpacing TORRAS (2.3k posts) and Jisulife (1.7k posts). Across all three brands, the average volume is 2.4k posts, indicating mature, scaled influencer programs.
By social platform
Jisulife vs. related brands influencer activity (by social platform)
Sponsored posts by platform
Among these brands, TORRAS leads on Instagram and PLAUD leads on TikTok and YouTube. The gap is most notable on TikTok, with PLAUD at 1.5k, TORRAS at 519, Jisulife at 0 posts. Jisulife's activity is particularly concentrated on Instagram. PLAUD has many more posts on TikTok, while Jisulife has none.
By geographical market
Jisulife vs. related brands influencer activity (by country)
Estimated sponsored posts in Jisulife's top markets
TORRAS has the highest estimated sponsored-post volume in United States (694 posts, 29.8%), Japan (468 posts, 20.1%), while PLAUD has the highest estimated sponsored-post volume in Italy (415 posts, 13.5%), India (360 posts, 11.7%), while Jisulife has the highest estimated sponsored-post volume in Philippines (267 posts, 15.7%), Thailand (230 posts, 13.5%), suggesting a Asia focus. Looking at United States specifically, the split is TORRAS at 694 posts (29.8%), PLAUD at 563 posts (18.3%), Jisulife at 325 posts (19.1%).
Read more influencer strategy breakdowns
Looking for more like this? Here are 5 similar influencer marketing strategy breakdowns for other brands:
- PLAUD's Influencer Marketing Strategy
- TORRAS's Influencer Marketing Strategy
- Melinda Maria's Influencer Marketing Strategy
- Jeffrey Campbell Shoes's Influencer Marketing Strategy
- Forever21's Influencer Marketing Strategy
Or, if you want to access data like this for your own software or processes, take a look at Modash's API products:
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