October 22, 2026

TORRAS Influencer Marketing Strategy
(2026 Data & Insights)

We analyzed 3.5k pieces of influencer content sponsored by TORRAS over the last 12 months.

This report breaks down where & how TORRAS invests in influencer marketing, which social platforms they prioritize, top geographical markets, and more.

The data in this report comes from Modash's Brand Collaborations API.

P.S. for a simple list of influencers who have collaborated with TORRAS, see here: TORRAS influencers.

Influencer activity throughout the year

TORRAS's influencer campaigns are active year-round with notable month-to-month fluctuation. The chart below shows month-by-month data for total sponsored posts tracked.

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TORRAS's influencer activity by month

Number of sponsored posts

319Oct'25226Nov'25240Dec'25263Jan'26283Feb'26275Mar'26276Apr'26233May'26325Jun'26254Jul'26191Aug'26450Sep'26

TORRAS's influencer output appears relatively consistent throughout the year, averaging about 278 sponsored posts per month. September recorded the highest volume at 450 posts (62% above average), while August was the quietest at 191 posts.

Social platforms breakdown

In our dataset (which only includes Instagram, YouTube, and TikTok), this is how the volume of TORRAS's sponsored influencer collaborations break down by social platform:

  • Instagram: 2.7k posts (78.2%)
  • TikTok: 584 posts (16.6%)
  • YouTube: 183 posts (5.2%)
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TORRAS's influencer activity by platform

Share of sponsored content by social network

2.7kInstagram584TikTok183YouTube

Content format by platform

Share of all sponsored posts.

InstagramReels
93.3%
InstagramFeed Posts
6.7%
TikTokPosts
100%
YouTubeLong-form
78.7%
YouTubeShorts
21.3%

Instagram influencer marketing is a clear focus for TORRAS.

Here are 3 examples of TORRAS's recent sponsored collaborations (one each for Instagram, TikTok, YouTube).

nilsoncreative x TORRAS

nilsoncreative
@nilsoncreative
25 Nov, 25
1.7M
2K
The Torras Ostand Q3 Air, is becoming my favourite [...]

Influencer bio

All About Tech, Workspace, Videography and Photography. Based in United Kingdom 🇬🇧

Collaboration metrics

Post views1.7M
Post EMV $50.6k

Get a free trial to find more data on influencer audiences, performance, and collaborations.

patrickbfree x TORRAS

patrickbfree
@patrickbfree
02 Jun, 26
4.1M
33.9K
[...] Win tickets & get 15% off 🤩 AD | #TORRAS #Q3AIR #recordyourpassion #FIFA2026 #FPF [...]

Influencer bio

✝️ Jesus is 👑 🏆 16x World Records ✉️ contact@apfreestyle.com 👇Shows / Workshops / Inquiries

Collaboration metrics

Post views4.1M
Post EMV $83.7k

Get a free trial to find more data on influencer audiences, performance, and collaborations.

ChrisHowett x TORRAS

ChrisHowett
@ChrisHowett
01 Jul, 26
4.2M
60.8K
Shhhh! Don’t tell anyone. Grab your Q3 AIR FOOTBALL CASE: USE CODE: HOWETT30 FOR 30% OFF! AMZAZON: WEBSITE: 🎵 Copyrighted music licensed from Lickd. Long Cool Woman (In a Black Dress) (1999 Remaster) by The Hollies, West End Girls (2018 Remaster) by Pet Shop Boys,

Influencer bio

time to go on an adventure!

Collaboration metrics

Post views4.2M
Post EMV $133.5k

Get a free trial to find more data on influencer audiences, performance, and collaborations.

If you break this down further by content type on Instagram, this is what it looks like:

  • Reels: 93.3%
  • Posts: 6.7%

💡 Related resource: How To Find Instagram Influencers.

Influencer audience size breakdown (by views)

For their top social platform (Instagram), here is a breakdown of the type of influencers TORRAS are collaborating with, by audience size.

Note: this breakdown is based on each influencer's average views (not follower/subscriber count), because views typically correlate more closely with influencer pricing and impact.

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TORRAS's influencers average views (Instagram)

Based on each influencer's average views per post

<1K4.4%
1K-5K19.3%
5K-10K16.0%
10K-50K38.4%
50K-100K9.7%
100K-500K10.9%
500K+1.2%

With 38.4% of partnerships featuring creators averaging 10K-50K views, TORRAS's strategy suggests cost-efficiency and engagement-focused partnerships.

Here is an example of a sponsored collaboration with a larger-audience creator on Instagram (462.4k avg views/post):

maka_papiashvili x TORRAS

maka_papiashvili
@maka_papiashvili
19 Dec, 25
508.1K
[...] powerful, and clutter-free charging with TORRAS FlexLine ⚡ 67W power with dual Type-C [...]

Influencer bio

• Crafting moments of Style, Beauty & Inspiration ✨ • Let’s create something unforgettable together—DM or 💌 Maka.forcollab@gmail.com

Collaboration metrics

Post views508.1k
Post EMV $15.2k

Get a free trial to find more data on influencer audiences, performance, and collaborations.

And here is another example with a smaller creator on Instagram (9.9k avg views/post):

ellemonna x TORRAS

ellemonna
@ellemonna
02 Feb, 26
11.5K
[...] this case helps me focus on creating. #TORRAS #OStandQ3AIR #phonecase @torras_global

Influencer bio

Traveller through life✈️

Collaboration metrics

Post views11.5k
Post EMV $344

Get a free trial to find more data on influencer audiences, performance, and collaborations.

TORRAS's repeat partnerships

Out of 2.5K unique influencers in our dataset, 111 of them (4%) posted content for TORRAS in 3 or more separate calendar months. The most consistent partner is @torras_europe, who has collaborated across 7 months with 13 total posts.

Here are 3 examples of TORRAS's repeat influencer partnerships, with links to the sponsored content.

torras_europe x TORRAS

torras_europe
@torras_europe
15 Apr, 26
69.1K
388
[...] Mit der Handyhülle von @torras_europe hältst du dein Training [...]
torras_europe
@torras_europe
01 Apr, 26
55.5K
202
[...] to create ✨ With the new @torras_europe iPhone case, capturing [...]
torras_europe
@torras_europe
09 May, 26
15.1K
84
[...] queda en los estadios 🏟️ con @torras_global x @portugal [...]

suguru.tool x TORRAS

suguru.tool
@suguru.tool
10 Sep, 26
247K
1.7K
すごい技術を詰め込んだ可愛すぎるアイテム登場!「TORRAS FlashEye Dot」 [...]
suguru.tool
@suguru.tool
18 Sep, 26
137.6K
982
[...] ースとフィルムをとりあえずつけるのがおすすめで、今回紹介したのはTORRAS(@torras_japan)のガラスフィルムとケース! [...]
suguru.tool
@suguru.tool
07 Oct, 25
80.4K
445
iPhone17 Proを外でも安心して使えるTORRASの反射防止ガラスフィルムとケースをご紹介! [...]

cristiano_tech x TORRAS

cristiano_tech
@cristiano_tech
31 Dec, 25
38.9K
403
[...] ho la famosa cover Q3 Air di @torras_global in colorazione [...]
cristiano_tech
@cristiano_tech
31 Oct, 25
36K
1.3K
[...] al mondo 😳💪 Applico la nuova Torras OrigArmor sul mio iPhone 17 Pro [...]
cristiano_tech
@cristiano_tech
31 Mar, 26
26.1K
487
[...] 🤩🤩 La Ostand Q3 Air di @torras_global ✌🏼✌🏼 Non ha bisogno [...]

💡 Related resource: Long-Term Influencer Partnerships: Pros, Cons & How The Pros Manage Them.

Geographical breakdown

In our dataset, United States is where TORRAS had the most influencer activity. 27.4% of their live influencer content in the last 12 months was posted by American influencers.

Based on the percentage of influencer content per market, other important markets include:

  • Japan (16.4%)
  • India (10.4%)
  • Brazil (5.5%)
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TORRAS's influencer activity by market

United States27.4%
Japan16.4%
India10.4%
Brazil5.5%
United Kingdom4.7%
Other35.6%

Here is another example of TORRAS collaborating with an influencer in United States.

samuel.hlab x TORRAS

samuel.hlab
@samuel.hlab
25 Oct, 25
1.7M
69.2K
Airbags on a phone case? #TORRAS #OStandAIR #phonecase @TORRAS Official

TORRAS's influencer activity vs. related brands

TORRAS operates in phone cases and mobile accessories; CASELY and Velvet Caviar target the same creator-friendly, style-forward phone case market with similar UGC and drop-style campaigns.

Total influencer content

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TORRAS vs. related brands influencer activity

Total sponsored posts tracked (last 12 months)

TORRAS
CASELY
VELVET CAVIAR
3.5k9464.2k

VELVET CAVIAR leads with 4.2K sponsored posts, notably outpacing TORRAS (3.5K posts) and CASELY (946 posts). Across all three brands, the average volume is 2.9K posts, indicating mature, scaled influencer programs. TORRAS and VELVET CAVIAR each have several thousand posts overall, while CASELY has under one thousand.

By social platform

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TORRAS vs. related brands influencer activity (by social platform)

Sponsored posts by platform

TORRAS
CASELY
VELVET CAVIAR
2.7k36905845724.2k183573InstagramTikTokYouTube

TORRAS leads on Instagram and YouTube, while VELVET CAVIAR leads on TikTok. The gap is most notable on TikTok, with VELVET CAVIAR at 4.2K, TORRAS at 584, CASELY at 572 posts. TORRAS's activity is particularly concentrated on Instagram. VELVET CAVIAR has thousands of TikTok posts while TORRAS and CASELY each have under one thousand, and TORRAS has thousands of Instagram posts while CASELY has a few hundred and VELVET CAVIAR has none.

By geographical market

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TORRAS vs. related brands influencer activity (by country)

Estimated sponsored posts in TORRAS's top markets

TORRAS
CASELY
VELVET CAVIAR
9627533.3k5760036517199United StatesJapanIndia

VELVET CAVIAR has the highest estimated sponsored-post volume in United States (3.3K posts, 78.5%), Canada (170 posts, 4%), suggesting a North America focus, while TORRAS has the highest estimated sponsored-post volume in Japan (576 posts, 16.4%), India (365 posts, 10.4%), suggesting a Asia focus, while CASELY leads in United Kingdom with 33 posts (3.5%). Looking at United States specifically, the split is VELVET CAVIAR at 3.3K posts (78.5%), TORRAS at 962 posts (27.4%), CASELY at 753 posts (79.6%). TORRAS's strength in Japan may indicate a home-market focus, while VELVET CAVIAR shows broader regional investment.

Read more influencer strategy breakdowns

Looking for more like this? Here are 5 similar influencer marketing strategy breakdowns for other brands:

Or, if you want to access data like this for your own software or processes, take a look at Modash's API products:

Frequently asked questions

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