TORRAS Influencer Marketing Strategy
(2026 Data & Insights)

We analyzed 3.0k pieces of influencer content sponsored by TORRAS over the last 12 months.

This report breaks down where & how TORRAS invests in influencer marketing, which social platforms they prioritize, top geographical markets, and more.

The data in this report comes from Modash's Brand Collaborations API.

P.S. for a simple list of influencers who have collaborated with TORRAS, see here: TORRAS influencers.

Influencer activity throughout the year

TORRAS's influencer campaigns are active year-round with notable month-to-month fluctuation. The chart below shows month-by-month data for total sponsored posts tracked.

TORRAS's influencer output appears relatively consistent throughout the year, averaging about 249 sponsored posts per month. October recorded the highest volume at 315 posts (27% above average), while August was the quietest at 176 posts.

Social platforms breakdown

In our dataset (which only includes Instagram, YouTube, and TikTok), this is how the volume of TORRAS's sponsored influencer collaborations break down by social platform:

• Instagram: 2.4k posts (79.5%)
• TikTok: 470 posts (15.7%)
• YouTube: 146 posts (4.9%)

Instagram influencer marketing is a clear focus for TORRAS.

Here are 3 examples of TORRAS's recent sponsored collaborations (one each for Instagram, TikTok, YouTube).

suguru.tool x TORRAS

suguru.tool

@suguru.tool

19 Sep, 25

2.1M

1.3k

ついにiPhone17 Proがきた！！ 実際の開封の様子と、TORRAS @torras_japan のガラスフィルムとケースをご紹介しています！ [...]

Influencer bio

\Apple製品やガジェットで便利な暮らしに/ ■ iPhoneの活用術や便利なガジェット、モノを紹介 Amazonアソシエイト参加中 ↓動画で紹介した商品のリンクはここから↓(PR)

Collaboration metrics

Post views2.1M

Post EMV $63.9k

More influencer data

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patrickbfree x TORRAS

patrickbfree

@patrickbfree

02 Jun, 26

4.1M

33.9k

[...] Win tickets & get 15% off 🤩 AD | #TORRAS #Q3AIR #recordyourpassion #FIFA2026 #FPF [...]

Influencer bio

✝️ Jesus is 👑 🏆 16x World Records ✉️ contact@apfreestyle.com 👇 Get the imoo Smart Watch! ⌚️⚽️🏆

Collaboration metrics

Post views4.1M

Post EMV $83.7k

More influencer data

Get a free trial to find more data on influencer audiences, performance, and collaborations.

ChrisHowett x TORRAS

ChrisHowett

@ChrisHowett

01 Jul, 26

2.9M

48k

Shhhh! Don’t tell anyone. Grab your Q3 AIR FOOTBALL CASE: USE CODE: HOWETT30 FOR 30% OFF! AMZAZON: WEBSITE: 🎵 Copyrighted music licensed from Lickd. Long Cool Woman (In a Black Dress) (1999 Remaster) by The Hollies, West End Girls (2018 Remaster) by Pet Shop Boys,

Influencer bio

time to go on an adventure!

Collaboration metrics

Post views2.9M

Post EMV $91.2k

More influencer data

Get a free trial to find more data on influencer audiences, performance, and collaborations.

💡 Related resource: How To Find Instagram Influencers.

Influencer audience size breakdown (by views)

With 38.6% of partnerships featuring creators averaging 10K-50K views, TORRAS's strategy suggests cost-efficiency and engagement-focused partnerships.

Here is an example of a sponsored collaboration with a larger-audience creator on Instagram (8.4M avg views/post):

filmedby.naresh x TORRAS

filmedby.naresh

@filmedby.naresh

04 May, 26

598.3k

14.9k

[...] the way it should be using the all new Torras Q3 Air Portugal. @torras_global #TORRAS [...]

Influencer bio

🎬Aspiring Filmmaker 🌍Filmmaker | Traveller | Content Creator 💌 DM For Collaborations | Promotions #Galaxycreator @samsungindia

Collaboration metrics

Post views598.3k

Post EMV $19.4k

More influencer data

Get a free trial to find more data on influencer audiences, performance, and collaborations.

And here is another example with a smaller creator on Instagram (10.0k avg views/post):

hellochibuzor x TORRAS

hellochibuzor

@hellochibuzor

20 Dec, 25

15.4k

571

[...] for your next working video using the Torras Q3 air case by @torras_global . Shots: 1. [...]

Influencer bio

Creator Tips & How-tos Tutorial Helping cr maximize what they have—tech gadgets Fndr, @thekontentstudio Email for Collaborations Based in Nigeria 🇳🇬

Collaboration metrics

Post views15.4k

Post EMV $520

More influencer data

Get a free trial to find more data on influencer audiences, performance, and collaborations.

TORRAS's repeat partnerships

cristiano_tech x TORRAS

cristiano_tech

@cristiano_tech

31 Dec, 25

38.9k

403

[...] ho la famosa cover Q3 Air di @torras_global in colorazione [...]

cristiano_tech

@cristiano_tech

31 Oct, 25

36k

1.3k

[...] al mondo 😳💪 Applico la nuova Torras OrigArmor sul mio iPhone 17 Pro [...]

cristiano_tech

@cristiano_tech

31 Mar, 26

26.1k

487

[...] 🤩🤩 La Ostand Q3 Air di @torras_global ✌🏼✌🏼 Non ha bisogno [...]

cj.filmed.it x TORRAS

cj.filmed.it

@cj.filmed.it

08 Oct, 25

35.2k

494

[...] to grab one for yourself 💪🏼 #TORRAS #OStandQ3AIR #phonecase [...]

cj.filmed.it

@cj.filmed.it

21 Feb, 26

22k

468

[...] it’s killing your battery. The Torras Polar Circle fixes that with [...]

cj.filmed.it

@cj.filmed.it

11 Feb, 26

17.8k

301

[...] protector. But no more. The @torras_global OrigArmour Enhances [...]

cj.filmed.it x TORRAS

cj.filmed.it

@cj.filmed.it

24 Nov, 25

6.4k

229

[...] remember my socks. Enter: the TORRAS Ostand ⚡️ Pocket-sized, [...]

cj.filmed.it

@cj.filmed.it

05 Dec, 25

4.5k

83

[...] have fun customising it too! #TORRAS #OStandQ3AIR #phonecase [...]

cj.filmed.it

@cj.filmed.it

11 Feb, 26

2.5k

50

[...] protector. But no more. The @torras_global OrigArmour Enhances [...]

💡 Related resource: Long-Term Influencer Partnerships: Pros, Cons & How The Pros Manage Them.

Geographical breakdown

Based on the percentage of influencer content per market, other important markets include:

• Japan (18%)
• India (10.2%)
• United Kingdom (4.4%)

Here is another example of TORRAS collaborating with an influencer in United States.

samuel.hlab x TORRAS

samuel.hlab

@samuel.hlab

25 Oct, 25

1.7M

69.2k

Airbags on a phone case? #TORRAS #OStandAIR #phonecase @TORRAS Official

TORRAS's influencer activity vs. related brands

TORRAS competes in mobile accessories with Ugreen’s broader charging/accessory lineup and VELVET CAVIAR’s style-forward case category. All target similar smartphone users through durability tests, drop protection claims, and aesthetic-driven creator posts.

Total influencer content

VELVET CAVIAR leads with 4.1k sponsored posts, significantly outpacing TORRAS (3k posts) and Ugreen (2.1k posts). Across all three brands, the average volume is 3.1k posts, indicating mature, scaled influencer programs.

By social platform

TORRAS leads on Instagram, while VELVET CAVIAR has the most activity on TikTok and Ugreen has the most activity on YouTube. The gap is most notable on TikTok, with VELVET CAVIAR at 4k, Ugreen at 789, TORRAS at 470 posts. TORRAS's activity is particularly concentrated on Instagram. VELVET CAVIAR has far more TikTok posts than TORRAS and Ugreen, while TORRAS has far more Instagram posts than Ugreen and VELVET CAVIAR.

By geographical market

VELVET CAVIAR has the highest estimated sponsored-post volume in United States (3.2k posts, 77.1%), Canada (221 posts, 5.4%), suggesting a North America focus, while TORRAS has the highest estimated sponsored-post volume in Japan (540 posts, 18%), India (306 posts, 10.2%), suggesting a Asia focus, while Ugreen leads in Brazil with 167 posts (7.9%). Looking at United States specifically, the split is VELVET CAVIAR at 3.2k posts (77.1%), TORRAS at 822 posts (27.4%), Ugreen at 277 posts (13.1%). TORRAS's strength in Japan may indicate a home-market focus, while VELVET CAVIAR shows broader regional investment.