PLAUD Influencer Marketing Strategy
(2026 Data & Insights)

We analyzed 2.5k pieces of influencer content sponsored by PLAUD over the last 12 months.

This report breaks down where & how PLAUD invests in influencer marketing, which social platforms they prioritize, top geographical markets, and more.

The data in this report comes from Modash's Brand Collaborations API.

P.S. for a simple list of influencers who have collaborated with PLAUD, see here: PLAUD influencers.

Influencer activity throughout the year

PLAUD's influencer campaigns are active year-round with notable month-to-month fluctuation. The chart below shows month-by-month data for total sponsored posts tracked.

PLAUD's sponsored post volume appears to trend upward over the 12-month period, rising from 180 posts in January to 280 in December. The peak month, November, reached 364 posts, 74% higher than the monthly average of 209.

Social platforms breakdown

In our dataset (which only includes Instagram, YouTube, and TikTok), this is how the volume of PLAUD's sponsored influencer collaborations break down by social platform:

• TikTok: 926 posts (36.6%)
• Instagram: 898 posts (35.5%)
• YouTube: 703 posts (27.8%)

TikTok influencer marketing is a clear focus for PLAUD.

Here are 3 examples of PLAUD's recent sponsored collaborations (one each for Instagram, TikTok, YouTube).

giuseppemorrone x PLAUD

giuseppemorrone

@giuseppemorrone

01 Oct, 26

4.2M

57.8k

#Adv @plaud_official ⚠️ Assicurati di avere il [...]

Influencer bio

📩Collabs: giuseppemorrone.collabs@gmail.com 📱Web Influencer Content Creator In elenco AGCOM 🎓Lawlegalservices Style Lifestyle Travel ✈️ Shop👇

Collaboration metrics

Post views4.2M

Post EMV $132.3k

More influencer data

Get a free trial to find more data on influencer audiences, performance, and collaborations.

theschoolofhardknocks x PLAUD

theschoolofhardknocks

@theschoolofhardknocks

22 Mar, 26

2.1M

313.4k

[...] GUY here 🤯 this video is sponsored by @Plaud Global I interviewed business MOGUL Clint [...]

Influencer bio

Get the all-in-one business system millionaires use to turn leads into sales. Try it free for 30 days 👇

Collaboration metrics

Post views2.1M

Post EMV $57.7k

More influencer data

Get a free trial to find more data on influencer audiences, performance, and collaborations.

TheDiaryOfACEO x PLAUD

TheDiaryOfACEO

@TheDiaryOfACEO

16 Oct, 25

2.3M

64.9k

[...] Research: Sponsors: Pipedrive - Plaud - use DOAC22 for 22% off Note and NotePin [...]

Influencer bio

69% of our viewers don't realise they don't subscribe, please double check, thank you!!

Collaboration metrics

Post views2.3M

Post EMV $74.2k

More influencer data

Get a free trial to find more data on influencer audiences, performance, and collaborations.

💡 Related resource: How To Find TikTok Influencers.

Influencer audience size breakdown (by views)

With 35.5% of partnerships featuring creators averaging <1K views, PLAUD's strategy suggests niche targeting and authenticity, likely leveraging collaboration models like gifting and affiliates to work with smaller creators.

Here is an example of a sponsored collaboration with a larger-audience creator on TikTok (426.4k avg views/post):

masdak_trading x PLAUD

masdak_trading

@masdak_trading

27 Jul, 26

737.5k

4.9k

Découvrez le Plaud Note Pro : l’assistant de prise de notes [...]

Influencer bio

Mieux agir au quotidien avec Masdak 📩 Masdak.contact@gmail.com 🎁 Profitez de -20% sur vos rapports carVertical avec le code « MASDAK » sur ce lien ⤵️

Collaboration metrics

Post views737.5k

Post EMV $15.0k

More influencer data

Get a free trial to find more data on influencer audiences, performance, and collaborations.

And here is another example with a smaller creator on TikTok (9.3k avg views/post):

daniel_technolife x PLAUD

daniel_technolife

@daniel_technolife

19 Nov, 25

10.3k

373

🔮✨ Non è una capsula magica… è il PLAUD NOTE PIN, e ti semplifica la vita - [...]

Influencer bio

🎥 YT:daniel_technolife 📷 IG:daniel_technolife 📩 info@technolifecore.com

Collaboration metrics

Post views10.3k

Post EMV $225

More influencer data

Get a free trial to find more data on influencer audiences, performance, and collaborations.

PLAUD's repeat partnerships

la_inteligencia_artificial x PLAUD

la_inteligencia_artificial

@la_inteligencia_artificial

21 Sep, 26

208.3k

4.2k

[...] Premium Partner: Get your Plaud Note AI at a discount: Buy on [...]

la_inteligencia_artificial

@la_inteligencia_artificial

25 Jun, 26

62.8k

1.5k

InfoJobs CoolJob: Consigue tu Plaud Note AI con Descuento aquí: [...]

la_inteligencia_artificial

@la_inteligencia_artificial

10 Sep, 26

54.3k

633

[...] Talent Test: Ad. Get your Plaud Note AI at a discount here: Buy [...]

troybatchelor3 x PLAUD

troybatchelor3

@troybatchelor3

21 Dec, 25

651.9k

4.1k

[...] #transcription @Plaud Store

troybatchelor3

@troybatchelor3

03 Oct, 25

623.9k

4.7k

[...] #digitalnotes #ai #plaudnote #notes @Plaud official [...]

troybatchelor3

@troybatchelor3

02 Oct, 25

28.1k

235

[...] #digitalnotes #ai #plaud #plaudnote @Plaud US official [...]

steffierenee x PLAUD

steffierenee

@steffierenee

18 Feb, 26

386.3k

10.8k

[...] have to get ready! Check out @Plaud Global Note Taker Pro! She’s a [...]

steffierenee

@steffierenee

30 Apr, 26

4.4k

59

The @Plaud Global NotePin S is one of the [...]

steffierenee

@steffierenee

25 Apr, 26

3.7k

61

@Plaud Global gave us the most [...]

💡 Related resource: Long-Term Influencer Partnerships: Pros, Cons & How The Pros Manage Them.

Geographical breakdown

Based on the percentage of influencer content per market, other important markets include:

• Italy (12.8%)
• India (10.5%)
• Spain (5.3%)

Here is another example of PLAUD collaborating with an influencer in United States.

PBoyle x PLAUD

PBoyle

@PBoyle

26 Sep, 26

2.1M

31.6k

Note Pro: NotePin S: Use "PBOYLE" for 22% off Amazon: Use "PBOYLE22" for 22% off Anthropic is preparing what could be the biggest IPO in history, at a reported valuation of around $2 trillion – while Nvidia, the company actually making money from AI, trades at its cheapest valuation in over a decade. In this video, finance professor Patrick Boyle looks at whether the AI boom is a bubble and what you would have to believe to pay $2 trillion for an AI lab. We cover the Anthropic and OpenAI IPO plans, why rising interest rates and a 5% ten-year Treasury yield are bad news for AI stocks, how "total addressable market" (TAM) estimates have been used to justify tech valuations from Amazon to Uber and WeWork, SoftBank's junk bonds and its $50 billion data-centre company SB Energy, the circular financing between Nvidia, OpenAI and SoftBank, and the AI price war with Chinese open-weight models like DeepSeek. Along the way, we revisit Scott McNealy's famous warning about Sun Microsystems and the dotcom bubble, and ask whether today's AI giants could turn out to be the Yahoo and Lycos of this era. House of El AI Link: • Like Sabine Hossenfelder, I Was Offered Mo... Prof G Markets - Damodaran Video Link: • Aswath Damodaran: Big Tech Has No Idea How... Patrick's Books: Statistics For The Trading Floor: Derivatives For The Trading Floor: Corporate Finance: Ways To Support The Channel Patreon: Buy Me a Coffee: Visit our website: Follow Patrick on Twitter Here: Business Inquiries ➡️ sponsors@onfinance.org Patrick Boyle On Finance Podcast: Spotify: Apple: Google Podcasts: Join this channel to support making this content:

PLAUD's influencer activity vs. related brands

PLAUD competes in creator-friendly tech devices that simplify capturing and saving information; Phomemo and Kodak Photo Printer are adjacent portable gadget brands that also win through demo-heavy influencer content and everyday utility use cases.

Total influencer content

PLAUD leads with 2.5k sponsored posts, notably outpacing Kodak Photo Printer (2.2k posts) and Phomemo (943 posts). Across all three brands, the average volume is 1.9k posts, suggesting established influencer marketing investments.

By social platform

PLAUD leads on YouTube, while Kodak Photo Printer has the most activity on Instagram and TikTok. The gap is most notable on YouTube, with PLAUD at 703, Phomemo at 200, Kodak Photo Printer at 1 posts. On YouTube, Kodak Photo Printer has 1 post while PLAUD has 703 and Phomemo has 200.

By geographical market

Kodak Photo Printer has the highest estimated sponsored-post volume in United States (573 posts, 26.5%), Japan (290 posts, 13.4%), while PLAUD has the highest estimated sponsored-post volume in Italy (323 posts, 12.8%), India (265 posts, 10.5%), while Phomemo has the highest estimated sponsored-post volume in Brazil (96 posts, 10.2%), United Kingdom (73 posts, 7.7%). Looking at United States specifically, the split is Kodak Photo Printer at 573 posts (26.5%), PLAUD at 505 posts (20%), Phomemo at 288 posts (30.5%).