Question 1

Where does this data come from?

Accepted Answer

Modash collects data on millions of influencer <> brand collaborations every week. You can access the data via the influencer marketing platform. Or, if you need raw data to power your own products, tools or processes — take a look at our Brand Collaborations API.

Question 2

Does Lilly Lashes work with influencers?

Accepted Answer

Yes, Lilly Lashes works with influencers, and on this page you can see some of the most recent 38 collaborators who have collaborated with Lilly Lashes on TikTok. These partnerships help Lilly Lashes build brand awareness, showcase their products authentically, and connect with engaged communities through trusted creator voices.

Question 3

What is Lilly Lashes's marketing strategy?

Accepted Answer

Lilly Lashes's marketing strategy includes influencer partnerships, particularly on TikTok. Based on a sample of 38+ collaborations on this page, 63% are with nano creators (under 10k followers), 18% are with micro-influencers (10k-100k followers), and 16% are with mid-sized creators (100k-500k followers). Their partnerships target audiences that are predominantly female (76.1%). This approach allows Lilly Lashes to build authentic connections with their target demographic through trusted creator voices, generating social proof and driving brand awareness through sponsored content and product collaborations. Dive deeper here: Lilly Lashes's influencer marketing strategy.

Find influencers who have collaborated with
Lilly Lashes
Lilly Lashes

1. Phoebe Broughton

2. Marki ✨

3. Barfoot Farms

Check influencers' sponsored content

Toronto, CA

Tallinn, EE

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