Question 1

Where does this data come from?

Accepted Answer

Modash collects data on millions of influencer <> brand collaborations every week. You can access the data via the influencer marketing platform. Or, if you need raw data to power your own products, tools or processes — take a look at our Brand Collaborations API.

Question 2

Does Micro Ingredients work with influencers?

Accepted Answer

Yes, Micro Ingredients works with influencers, and on this page you can see some of the most recent 25 collaborators who have collaborated with Micro Ingredients on TikTok. These partnerships help Micro Ingredients build brand awareness, showcase their products authentically, and connect with engaged communities through trusted creator voices.

Question 3

What is Micro Ingredients's marketing strategy?

Accepted Answer

Micro Ingredients's marketing strategy includes influencer partnerships, particularly on TikTok. Based on a sample of 25+ collaborations on this page, 76% are with micro-influencers (10k-100k followers), and 16% are with mid-sized creators (100k-500k followers). Their partnerships target audiences that are predominantly female (77.1%). This approach allows Micro Ingredients to build authentic connections with their target demographic through trusted creator voices, generating social proof and driving brand awareness through sponsored content and product collaborations. Dive deeper here: Micro Ingredients's influencer marketing strategy.

Find influencers who have collaborated with
Micro Ingredients
Micro Ingredients

1. Ana.Laura.624🦋

2. 🌻 Netti 🌻

3. Maddie :)

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