Question 1

Where does this data come from?

Accepted Answer

Modash collects data on millions of influencer <> brand collaborations every week. You can access the data via the influencer marketing platform. Or, if you need raw data to power your own products, tools or processes — take a look at our Brand Collaborations API.

Question 2

Does Motul work with influencers?

Accepted Answer

Yes, Motul works with influencers, and on this page you can see some of the most recent 18 collaborators who have collaborated with Motul on Instagram. These partnerships help Motul build brand awareness, showcase their products authentically, and connect with engaged communities through trusted creator voices.

Question 3

Who are Motul ambassadors or sponsored creators?

Accepted Answer

Recent Motul ambassadors and sponsored creators include @vamells, @shitlicious, @bike.knights, @benjimelot, @arisa_mizuhara, @omarannas, @superhooligans, @autoalex, @tomydrissi, @pramacracing. These influencers have posted branded content for Motul in the last 30 days, actively promoting the brand to their audiences. This list is regularly updated as more influencers promote Motul.

Question 4

What is Motul's marketing strategy?

Accepted Answer

Motul's marketing strategy includes influencer partnerships, particularly on Instagram. Based on a sample of 18+ collaborations on this page, 39% are with micro-influencers (10k-100k followers), 28% are with mid-sized creators (100k-500k followers), and 33% are with larger creators (follower counts of 500k+). Their partnerships target audiences that are predominantly male (87.6%). This approach allows Motul to build authentic connections with their target demographic through trusted creator voices, generating social proof and driving brand awareness through sponsored content and product collaborations.

Find influencers who have collaborated with
Motul
Motul

1. Revy Vamella

2. Alitt

3. 𝘽𝙞𝙠𝙚 𝙆𝙣𝙞𝙜𝙝𝙩𝙨

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