currentbody Influencer Marketing Strategy
(2026 Data & Insights)
We analyzed 8.1k pieces of influencer content sponsored by currentbody over the last 12 months.
This report breaks down where & how currentbody invests in influencer marketing, which social platforms they prioritize, top geographical markets, and more.
The data in this report comes from Modash's Brand Collaborations API.
P.S. for a simple list of influencers who have collaborated with currentbody, see here: currentbody influencers.
Influencer activity throughout the year
currentbody's influencer campaigns are active year-round with notable month-to-month fluctuation. The chart below shows month-by-month data for total sponsored posts tracked.
currentbody's influencer activity by month
Number of sponsored posts
currentbody's influencer output appears relatively consistent throughout the year, averaging about 672 sponsored posts per month. November recorded the highest volume at 1.1k posts (58% above average), while June was the quietest at 355 posts.
Social platforms breakdown
In our dataset (which only includes Instagram, YouTube, and TikTok), this is how the volume of currentbody's sponsored influencer collaborations break down by social platform:
- Instagram: 4.7k posts (57.8%)
- YouTube: 1.9k posts (23.4%)
- TikTok: 1.5k posts (18.8%)
currentbody's influencer activity by platform
Share of sponsored content by social network
Instagram influencer marketing is a clear focus for currentbody.
Here are 3 examples of currentbody's recent sponsored collaborations (one each for Instagram, TikTok, YouTube).
trinnywoodall x currentbody
![Instagram post by @trinnywoodall for currentbody. Caption reads: [...] two limited edition sets with @currentbody....](https://images.od.modash.io/73f4aa234a8f37e9ded5a64b2b4f04ad6f9652a1)
Influencer bio
Founder & CEO @trinnylondon Lyla’s Mother💛 makeup/skincare/style It’s about evolution not reinvention
Collaboration metrics
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fifatega x currentbody
![TikTok post by @fifatega for currentbody. Caption reads: [...] avant d’acheter un masque LED ⚠️....](https://images.od.modash.io/4497309c837f0f08de6f62e12df0594d8e3c346a)
Influencer bio
La science de la beauté ✨ hello@fifatega.com 💌
Collaboration metrics
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swissnara x currentbody
![YouTube post by @swissnara for currentbody. Caption reads: [...] ¥77,000. Provided by: Current Body....](https://images.od.modash.io/39a03b38c6e15536a4428e626286d8e807b2057d)
Influencer bio
We are an international family living in Switzerland 🇨🇭 A family of six — a Swiss husband and four children — sharing our daily life through overseas living, parenting, and cultural differences. On this channel, we share: ・Life in Switzerland / Overseas lifestyle Vlogs ・International marriage & multicultural family life ・Swiss family experiencing Japanese culture and food ・Cultural differences between Japan and abroad ・Foreign reactions to Japanese culture If you are interested in living abroad, international families, Japanese culture from a global perspective, or life in Switzerland, we hope you enjoy our videos 😊 ＊Subscribe here👇 https://www.youtube.com/@swissnara ＊お仕事の依頼は以下にご連絡ください Please contact me here for any business inquiries Email: Nara8bits@gmail.com Instagram : @flakesofrainbow
Collaboration metrics
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If you break this down further by content type on Instagram, this is what it looks like:
- Reels: 71%
- Posts: 29%
💡 Related resource: How To Find Instagram Influencers.
Influencer audience size breakdown (by views)
For their top social platform (Instagram), here is a breakdown of the type of influencers currentbody are collaborating with, by audience size.
Note: this breakdown is based on each influencer's average views (not follower/subscriber count), because views typically correlate more closely with influencer pricing and impact.
currentbody's influencers average views (Instagram)
Based on each influencer's average views per post
With 37% of partnerships featuring creators averaging 10K-50K views, currentbody's strategy suggests cost-efficiency and engagement-focused partnerships.
Here is an example of a sponsored collaboration with a larger-audience creator on Instagram (367.4k avg views/post, 378.3k followers):
anna_sisterparis x currentbody
Influencer bio
Fashion, Beauty, Travel 📍Italian 🇮🇹 Spain 🇪🇸 • follow me @anniinbarcelona Amb @fashionnova @revolve Co-owner 🍝🍕 @donkilo_barcelona @sisterparis
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
And here is another example with a smaller creator on Instagram (10.0k avg views/post, 12.3k followers):
blondie_rio x currentbody
![Instagram post by @blondie_rio for currentbody. Caption reads: [...] #haircare #poussecheveux #beautytech....](https://images.od.modash.io/af815b119d30370e3c15fc1a24e3d2ed23ec5d55)
Influencer bio
✨ Business, voyage & liberté 🙋🏼♀️ 𝐓𝐨𝐩 𝐋𝐞𝐚𝐝𝐞𝐫 𝐌𝐨𝐧𝐚𝐭 𝐅𝐫𝐚𝐧𝐜𝐞 👑 @bosswomenclub_ 💇🏼♀️ Experte cheveux & confiance en soi +10 000 femmes accompagnées
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
currentbody's repeat partnerships
Out of 4.5k unique influencers in our dataset, 268 of them (6%) posted content for currentbody in 3 or more separate calendar months. The most consistent partner is @PamperedWolf, who has collaborated across 12 months with 32 total posts.
Here are 3 examples of currentbody's repeat influencer partnerships, with links to the sponsored content.
PamperedWolf x currentbody
![YouTube post by @PamperedWolf for currentbody. Caption reads: [...] THIS VIDEO IS SPONSORED by Currentbody #ad....](https://images.od.modash.io/29bf48f940d15a7ae10405ad4c29fd185f553760)
![YouTube post by @PamperedWolf for currentbody. Caption reads: [...] VIDEO IS PART SPONSORED by Currentbody, #ad....](https://images.od.modash.io/28226cba71a609b0bd1d617bcd42d42103e4d7b9)
![YouTube post by @PamperedWolf for currentbody. Caption reads: [...] 10% off PAMPEREDWOLF10 CURRENTBODY - Use....](https://images.od.modash.io/527c4d7457a8a4a01c341d9bae7bb536c559040a)
JosieIrons x currentbody
![YouTube post by @JosieIrons for currentbody. Caption reads: [...] [code JOSIELF] - CurrentBody LED Mask [code....](https://images.od.modash.io/528cdb66dedd74d580a5d94a0bbeea5921691a01)
![YouTube post by @JosieIrons for currentbody. Caption reads: [...] LOOKFANTASTIC [JOSIELF] - CurrentBody LED....](https://images.od.modash.io/7ec7a0930a5ac0fd8dee22ae5f7b3f7887b78492)
![YouTube post by @JosieIrons for currentbody. Caption reads: [...] brands 𝘿𝙞𝙨𝙘𝙤𝙪𝙣𝙩𝙨 CurrentBody LED....](https://images.od.modash.io/304d220239729cf7840eeafc83d1632ba1650850)
giovannalovison x currentbody
![YouTube post by @giovannalovison for currentbody. Caption reads: [...] for 15% off here: CURRENTBODY + Code....](https://images.od.modash.io/c5fde019722099a3d1acc0ec73277ca7a308af18)
![YouTube post by @giovannalovison for currentbody. Caption reads: [...] per il 15% di sconto qui: CURRENTBODY +....](https://images.od.modash.io/c6dee850d076ca79ed93ffa9947a8598afd098f4)
![YouTube post by @giovannalovison for currentbody. Caption reads: [...] for 15% off here: CURRENTBODY + Code....](https://images.od.modash.io/7e457b4f8a950d1a77083d120bb4e5da588805ab)
💡 Related resource: Long-Term Influencer Partnerships: Pros, Cons & How The Pros Manage Them.
Geographical breakdown
In our dataset, United States is where currentbody had the most influencer activity. 24.2% of their live influencer content in the last 12 months was posted by American influencers.
Based on the percentage of influencer content per market, other important markets include:
- United Kingdom (14.7%)
- France (9.5%)
- Japan (5.9%)
currentbody's influencer activity by market
Here is another example of currentbody collaborating with an influencer in United States.
between2mirrors x currentbody
currentbody's influencer activity vs. related brands
currentbody shares the at-home beauty device audience with Qure Skincare and BeautyBio, where influencer education, demo content, and clinical-style claims heavily shape consideration and trust.
Total influencer content
currentbody vs. related brands influencer activity
Total sponsored posts tracked (last 12 months)
currentbody leads with 8.1k sponsored posts, significantly outpacing Qure Skincare (4.9k posts) and BeautyBio (1.4k posts). Across all three brands, the average volume is 4.8k posts, indicating mature, scaled influencer programs. currentbody has more total posts than Qure Skincare and BeautyBio combined.
By social platform
currentbody vs. related brands influencer activity (by social platform)
Sponsored posts by platform
currentbody leads on Instagram and YouTube, while Qure Skincare leads on TikTok. The gap is most notable on Instagram, with currentbody at 4.7k, BeautyBio at 622, Qure Skincare at 404 posts. Qure Skincare's activity is particularly concentrated on TikTok. On Instagram and YouTube, currentbody has multiple times more posts than Qure Skincare and BeautyBio, while on TikTok Qure Skincare has multiple times more posts than currentbody and BeautyBio.
By geographical market
currentbody vs. related brands influencer activity (by country)
Estimated sponsored posts in currentbody's top markets
Qure Skincare has the highest estimated sponsored-post volume in United States (2.7k posts, 55.1%), Canada (263 posts, 5.4%), suggesting a North America focus, while currentbody has the highest estimated sponsored-post volume in United Kingdom (1.2k posts, 14.7%), France (767 posts, 9.5%), suggesting a Europe focus, while BeautyBio leads in India with 53 posts (3.8%). Looking at United States specifically, the split is Qure Skincare at 2.7k posts (55.1%), currentbody at 2k posts (24.2%), BeautyBio at 972 posts (69.4%). currentbody's strength in United Kingdom and France may indicate a home-market focus, while Qure Skincare shows broader regional investment.
Read more influencer strategy breakdowns
Looking for more like this? Here are 5 similar influencer marketing strategy breakdowns for other brands:
- Qure Skincare's Influencer Marketing Strategy
- BeautyBio's Influencer Marketing Strategy
- BeetlesGelPolish's Influencer Marketing Strategy
- Lovevook's Influencer Marketing Strategy
- MONDAY Haircare's Influencer Marketing Strategy
Or, if you want to access data like this for your own software or processes, take a look at Modash's API products:
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