BeetlesGelPolish Influencer Marketing Strategy
(2026 Data & Insights)
We analyzed 7.7k pieces of influencer content sponsored by BeetlesGelPolish over the last 12 months.
This report breaks down where & how BeetlesGelPolish invests in influencer marketing, which social platforms they prioritize, top geographical markets, and more.
The data in this report comes from Modash's Brand Collaborations API.
P.S. for a simple list of influencers who have collaborated with BeetlesGelPolish, see here: BeetlesGelPolish influencers.
Influencer activity throughout the year
BeetlesGelPolish's influencer campaigns are active year-round with notable month-to-month fluctuation. The chart below shows month-by-month data for total sponsored posts tracked.
BeetlesGelPolish's influencer activity by month
Number of sponsored posts
BeetlesGelPolish's influencer output appears relatively consistent throughout the year, averaging about 640 sponsored posts per month. January recorded the highest volume at 886 posts (38% above average), while June was the quietest at 470 posts.
Social platforms breakdown
In our dataset (which only includes Instagram, YouTube, and TikTok), this is how the volume of BeetlesGelPolish's sponsored influencer collaborations break down by social platform:
- TikTok: 7.5k posts (97.6%)
- YouTube: 186 posts (2.4%)
BeetlesGelPolish's influencer activity by platform
Share of sponsored content by social network
TikTok influencer marketing is a clear focus for BeetlesGelPolish.
Here are 2 examples of BeetlesGelPolish's recent sponsored collaborations (one each for TikTok, YouTube).
real.natalia x BeetlesGelPolish
Influencer bio
Nails and other goodies💅🏼🌷🛍️ 📨 nat_tid22@yahoo.com Links below! ✨
Collaboration metrics
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Dianajbz x BeetlesGelPolish
![YouTube post by @Dianajbz for BeetlesGelPolish. Caption reads: [...] christmas nails at home💅🏽💌😍....](https://images.od.modash.io/5c4658baf5fcf8bb08ffeb786fdc3f55415837f1)
Influencer bio
nails + lifestyle💅🏽💕🌸🎀 collab💌 : dianajbzpro@outlook.com
Collaboration metrics
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If you break this down further by content type on TikTok, this is what it looks like:
- Videos: 97.4%
- Carousels: 2.6%
💡 Related resource: How To Find TikTok Influencers.
Influencer audience size breakdown (by views)
For their top social platform (TikTok), here is a breakdown of the type of influencers BeetlesGelPolish are collaborating with, by audience size.
Note: this breakdown is based on each influencer's average views (not follower/subscriber count), because views typically correlate more closely with influencer pricing and impact.
BeetlesGelPolish's influencers average views (TikTok)
Based on each influencer's average views per post
With 46.2% of partnerships featuring creators averaging 1K-5K views, BeetlesGelPolish's strategy suggests niche targeting and authenticity, likely leveraging collaboration models like gifting and affiliates to work with smaller creators.
Here is an example of a sponsored collaboration with a larger-audience creator on TikTok (1.9M avg views/post):
dakitista x BeetlesGelPolish
Influencer bio
who is she? why she so talented y preciosa? dakota@influenciatalent.com
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
And here is another example with a smaller creator on TikTok (10.0k avg views/post):
mirriams_take x BeetlesGelPolish
![TikTok post by @mirriams_take for BeetlesGelPolish. Caption reads: [...] how sturdy these tipex nails from....](https://images.od.modash.io/e36966e01471e329c700562e5d1700e159e1017e)
Influencer bio
Beauty | Lifestyle | Fashion 📩mirriama24@gmail.com 📍DC, MD, VA
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
BeetlesGelPolish's repeat partnerships
Out of 3k unique influencers in our dataset, 326 of them (11%) posted content for BeetlesGelPolish in 3 or more separate calendar months. The most consistent partner is @real.natalia, who has collaborated across 13 months with 176 total posts.
Here are 3 examples of BeetlesGelPolish's repeat influencer partnerships, with links to the sponsored content.
real.natalia x BeetlesGelPolish
![TikTok post by @real.natalia for BeetlesGelPolish. Caption reads: [...] the perfect spring gift @BeetlesGelPolish....](https://images.od.modash.io/13629797682c33629b09e017368c0256503e2ea0)
![TikTok post by @real.natalia for BeetlesGelPolish. Caption reads: [...] Tipex nails from @BeetlesGelPolish bigger....](https://images.od.modash.io/471f9551961a6ed7493a17332efb0cf5b1039ca9)
nailz_by_ashleyyy x BeetlesGelPolish
![TikTok post by @nailz_by_ashleyyy for BeetlesGelPolish. Caption reads: [...] the BEST I’ve tried!💯 @BeetlesGelPolish....](https://images.od.modash.io/9885adc46cd530177a44a8efcb1a4a90fa40e1ac)
![TikTok post by @nailz_by_ashleyyy for BeetlesGelPolish. Caption reads: [...] $ on orders 💲40+💗 @BeetlesGelPolish....](https://images.od.modash.io/70afe4e8414593ffe90308886ea0e60f83163be1)
![TikTok post by @nailz_by_ashleyyy for BeetlesGelPolish. Caption reads: [...] this kit to your cart! @BeetlesGelPolish....](https://images.od.modash.io/0a3dd29a35a6958d08c1b490bd5c50df5a73a649)
nailsbypaular x BeetlesGelPolish
![TikTok post by @nailsbypaular for BeetlesGelPolish. Caption reads: [...] attention! <3 — using: • @BeetlesGelPolish....](https://images.od.modash.io/03d14ae765d3fb28ae76ac38be764cc11de19ae2)
![TikTok post by @nailsbypaular for BeetlesGelPolish. Caption reads: [...] sparkle! <3 — using: • @BeetlesGelPolish 20....](https://images.od.modash.io/2568f643a36c390f191fcd6e6592bf083833af9e)
![TikTok post by @nailsbypaular for BeetlesGelPolish. Caption reads: [...] Day! <3 — using: @BeetlesGelPolish Beetles....](https://images.od.modash.io/ed9349423541ae7542be81c658b7547db0667e17)
💡 Related resource: Long-Term Influencer Partnerships: Pros, Cons & How The Pros Manage Them.
Geographical breakdown
In our dataset, United States is where BeetlesGelPolish had the most influencer activity. 73.4% of their live influencer content in the last 12 months was posted by American influencers.
Based on the percentage of influencer content per market, other important markets include:
- United Kingdom (9.6%)
- India (5.3%)
- Canada (4.9%)
BeetlesGelPolish's influencer activity by market
Here is another example of BeetlesGelPolish collaborating with an influencer in United States.
heygreatnails x BeetlesGelPolish
![TikTok post by @heygreatnails for BeetlesGelPolish. Caption reads: [...] szn is almost here! ✨ •ad using....](https://images.od.modash.io/eb4c6c60d713407ffa813cf3225c7c9999310d10)
BeetlesGelPolish's influencer activity vs. related brands
BeetlesGelPolish sits in at-home gel nails, a category heavily driven by tutorials and creator-led product demos. Madam Glam and BTArtboxnails compete for the same DIY nail consumer and partner with similar nail educators and beauty creators.
Total influencer content
BeetlesGelPolish vs. related brands influencer activity
Total sponsored posts tracked (last 12 months)
BeetlesGelPolish leads with 7.7k sponsored posts, significantly outpacing Madam Glam (2.9k posts) and BTArtboxnails (2.4k posts). Across all three brands, the average volume is 4.3k posts, indicating mature, scaled influencer programs. BeetlesGelPolish has more than double the total posts of Madam Glam and BTArtboxnails.
By social platform
BeetlesGelPolish vs. related brands influencer activity (by social platform)
Sponsored posts by platform
BeetlesGelPolish leads on TikTok, while Madam Glam has the most activity on Instagram and YouTube. The gap is most notable on TikTok, with BeetlesGelPolish at 7.5k, BTArtboxnails at 880, Madam Glam at 390 posts. BeetlesGelPolish's activity is particularly concentrated on TikTok. BeetlesGelPolish has far more TikTok posts than Madam Glam and BTArtboxnails, while it has no Instagram posts in this comparison.
By geographical market
BeetlesGelPolish vs. related brands influencer activity (by country)
Estimated sponsored posts in BeetlesGelPolish's top markets
BeetlesGelPolish has the highest estimated sponsored-post volume in United States (5.6k posts, 73.4%), United Kingdom (738 posts, 9.6%), India (408 posts, 5.3%), while Madam Glam leads in Italy with 245 posts (8.4%), while BTArtboxnails leads in Mexico with 104 posts (4.3%). Looking at United States specifically, the split is BeetlesGelPolish at 5.6k posts (73.4%), Madam Glam at 1.6k posts (54.3%), BTArtboxnails at 1.4k posts (55.8%). BeetlesGelPolish's strength in United States and United Kingdom may indicate a home-market focus, while Madam Glam shows broader regional investment.
Read more influencer strategy breakdowns
Looking for more like this? Here are 5 similar influencer marketing strategy breakdowns for other brands:
- Madam Glam's Influencer Marketing Strategy
- BTArtboxnails's Influencer Marketing Strategy
- WOLFpak's Influencer Marketing Strategy
- Sweet Sweat's Influencer Marketing Strategy
- Runaway The Label's Influencer Marketing Strategy
Or, if you want to access data like this for your own software or processes, take a look at Modash's API products:
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