BeetlesGelPolish Influencer Marketing Strategy
(2026 Data & Insights)

We analyzed 3.0k pieces of influencer content sponsored by BeetlesGelPolish over the last 12 months.

This report breaks down where & how BeetlesGelPolish invests in influencer marketing, which social platforms they prioritize, top geographical markets, and more.

The data in this report comes from Modash's Brand Collaborations API.

P.S. for a simple list of influencers who have collaborated with BeetlesGelPolish, see here: BeetlesGelPolish influencers.

Influencer activity throughout the year

BeetlesGelPolish's sponsored post volume appears to trend upward over the 12-month period, rising from 438 posts in January to 379 in December. The peak month, January, reached 438 posts, 74% higher than the monthly average of 252.

November generated the most views at 39.2M, while February recorded the least at 693.5k. Across all tracked posts in the 12-month window, average views per post were 70.5k. Interestingly, the highest-view month (November) does not align with peak post volume (January), which could indicate performance differences across months. The top-performing tracked post, by @nailz_by_ashleyyy, generated 21.7M views.

Social platforms breakdown

In our dataset (which only includes Instagram, YouTube, and TikTok), this is how the volume of BeetlesGelPolish's sponsored influencer collaborations break down by social platform:

• TikTok: 2.8k posts (90.8%)
• Instagram: 199 posts (6.6%)
• YouTube: 80 posts (2.6%)

TikTok influencer marketing is a clear focus for BeetlesGelPolish.

Here are 3 examples of BeetlesGelPolish's recent sponsored collaborations (one each for Instagram, TikTok, YouTube).

heygreatnails x BeetlesGelPolish

heygreatnails

@heygreatnails

11 Nov, 25

13.4M

295k

[...] szn is almost here! ✨ •ad using @beetlesgelpolish Christmas Advent Calendar • cat eye [...]

Influencer bio

nail artist • content creator 💭✨ heygreatnails@gmail.com • USA more on @aistehaas 💄

Collaboration metrics

Post views 13.4M

Post EMV $431.0k

More influencer data

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nailz_by_ashleyyy x BeetlesGelPolish

nailz_by_ashleyyy

@nailz_by_ashleyyy

15 Jun, 25

21.7M

458k

[...] THEE absolute best!!! 11/10!!! @BeetlesGelPolish #diynails #diynailsathome #diynail [...]

Influencer bio

Az🏜️Nail Tech💅🏼 Saving the girlies $ & putting y'all on💁🏻‍♀️💅🏼

Collaboration metrics

Post views 21.7M

Post EMV $456.9k

More influencer data

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Dianajbz x BeetlesGelPolish

Dianajbz

@Dianajbz

05 Dec, 25

4.6M

[...] christmas nails at home💅🏽💌😍 @beetlesgelpolish This nail kit is the perfect [...]

Influencer bio

nails + lifestyle💅🏽💕🌸🎀 collab💌 : dianajbzpro@outlook.com

Collaboration metrics

Post views 4.6M

Post EMV $138.5k

More influencer data

Get a free trial to find more data on influencer audiences, performance, and collaborations.

💡 Related resource: How To Find TikTok Influencers.

Influencer audience size breakdown (by views)

With 44.3% of partnerships featuring creators averaging 1K-5K views, BeetlesGelPolish's strategy suggests niche targeting and authenticity, likely leveraging collaboration models like gifting and affiliates to work with smaller creators.

Here is an example of a sponsored collaboration with a larger-audience creator on TikTok (1.4M avg views/post):

dakitista x BeetlesGelPolish

dakitista

@dakitista

16 Jul, 25

1.6M

144.6k

[...] nuevas usando los productos de @BeetlesGelPolish 💕

Influencer bio

who is she? why she so talented y preciosa? dakota@influenciatalent.com

Collaboration metrics

Post views 1.6M

Post EMV $39.2k

More influencer data

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And here is another example with a smaller creator on TikTok (9.8k avg views/post):

karsynmeyering x BeetlesGelPolish

karsynmeyering

@karsynmeyering

18 May, 25

12.7k

167

New nails with the @BeetlesGelPolish tipex nail tips:) #beetlesgelpolish [...]

Influencer bio

Magnoliaboutiqueandgifts.com Code:Karsyn for 15% off karsyn14meyering@gmail.com

Collaboration metrics

Post views 12.7k

Post EMV $262

More influencer data

Get a free trial to find more data on influencer audiences, performance, and collaborations.

BeetlesGelPolish's repeat partnerships

nailsbypaular x BeetlesGelPolish

nailsbypaular

@nailsbypaular

07 Apr, 25

584.7k

[...] spring! <3 — using: • @beetlesgelpolish pastel gel liner set [...]

nailsbypaular

@nailsbypaular

07 Jul, 25

125.5k

[...] attention! <3 — using: • @beetlesgelpolish everything from the [...]

nailsbypaular

@nailsbypaular

01 Oct, 25

67.1k

[...] sparkle! <3 — using: • @beetlesgelpolish 20 colour gel polish set [...]

NailedByBrandi x BeetlesGelPolish

NailedByBrandi

@NailedByBrandi

22 Aug, 25

9.6k

[...] before it’s gone! 👻✨‪@beetlesgelpolish‬ #BeetlesNails [...]

NailedByBrandi

@NailedByBrandi

27 Aug, 25

6k

[...] #BeetlesNailTips #BeetlesGelPolish Thank you to Beetles [...]

NailedByBrandi

@NailedByBrandi

17 Sep, 25

5k

[...] full cover nail tips 💅 ‪@beetlesgelpolish‬ 👉 Video [...]

ok.shayy x BeetlesGelPolish

ok.shayy

@ok.shayy

04 May, 25

6.7M

334.3k

@BeetlesGelPolish Tipex nail tips tutorial✨ [...]

ok.shayy

@ok.shayy

22 Mar, 25

4.6M

173.3k

[...] to @Araceli Hernandez @BeetlesGelPolish Tipex application [...]

ok.shayy

@ok.shayy

15 Jun, 25

2.6M

110.8k

[...] #creatorsearchinsights #beetlesgelpolish #tipexnails [...]

💡 Related resource: Long-Term Influencer Partnerships: Pros, Cons & How The Pros Manage Them.

Geographical breakdown

Based on the percentage of influencer content per market, other important markets include:

• United Kingdom (5.6%)
• Brazil (3.8%)
• Canada (3.2%)

Here is another example of BeetlesGelPolish collaborating with an influencer in United States.

ok.shayy x BeetlesGelPolish

ok.shayy

@ok.shayy

04 May, 25

6.7M

334.3k

@BeetlesGelPolish Tipex nail tips tutorial✨ i’ve [...]

BeetlesGelPolish's influencer activity vs. related brands

Like BeetlesGelPolish, both Madam Glam and BTArtboxnails focus on at-home and pro-level nail products where tutorials and creator demos drive discovery. They compete for the same beauty DIY audience and are strong benchmarks for influencer-led product education.

Total influencer content

BeetlesGelPolish leads with 3k sponsored posts, significantly outpacing BTArtboxnails (803 posts) and Madam Glam (471 posts). Across all three brands, the average volume is 1.4k posts, suggesting established influencer marketing investments. BeetlesGelPolish has several times more total posts than Madam Glam and BTArtboxnails.

By social platform

BeetlesGelPolish leads on TikTok, while BTArtboxnails has the most activity on Instagram and Madam Glam has the most activity on YouTube. The gap is most notable on TikTok, with BeetlesGelPolish at 2.8k, BTArtboxnails at 313, Madam Glam at 65 posts. BeetlesGelPolish's activity is particularly concentrated on TikTok. On TikTok, BeetlesGelPolish has several times more posts than Madam Glam and BTArtboxnails.

By geographical market

BeetlesGelPolish has the highest estimated sponsored-post volume in United States (2.3k posts, 75.1%), United Kingdom (170 posts, 5.6%), Brazil (115 posts, 3.8%), while Madam Glam leads in Italy with 47 posts (9.9%), while BTArtboxnails leads in Mexico with 43 posts (5.3%). Looking at United States specifically, the split is BeetlesGelPolish at 2.3k posts (75.1%), BTArtboxnails at 464 posts (57.8%), Madam Glam at 271 posts (57.6%). BeetlesGelPolish's strength in United States and United Kingdom may indicate a home-market focus, while Madam Glam shows broader regional investment.