We analyzed 2.1k pieces of influencer content sponsored by ELEGOO over the last 12 months.
This report breaks down where & how ELEGOO invests in influencer marketing, which social platforms they prioritize, top geographical markets, and more.
The data in this report comes from Modash's Brand Collaborations API.
P.S. for a simple list of influencers who have collaborated with ELEGOO, see here: ELEGOO influencers.
ELEGOO's influencer campaigns are active year-round with notable month-to-month fluctuation. The chart below shows month-by-month data for total sponsored posts tracked.
Number of sponsored posts
ELEGOO's influencer output appears relatively consistent throughout the year, averaging about 173 sponsored posts per month. June recorded the highest volume at 236 posts (36% above average), while April was the quietest at 121 posts.
In our dataset (which only includes Instagram, YouTube, and TikTok), this is how the volume of ELEGOO's sponsored influencer collaborations break down by social platform:
Share of sponsored content by social network
Instagram influencer marketing is a clear focus for ELEGOO.
Here are 3 examples of ELEGOO's recent sponsored collaborations (one each for Instagram, TikTok, YouTube).
Influencer bio
Stocked at @agwadesignstore @solari_studio Xx
Collaboration metrics
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Influencer bio
Commercial Photographer | Boston
Collaboration metrics
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Influencer bio
Hi! My name is Summer. Let’s get crafty together! 🫶 📩 sleepycrafterYT@gmail.com Hope my videos bring a little joy to your day! Made with love (and caffeine ☕)
Collaboration metrics
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If you break this down further by content type on Instagram, this is what it looks like:
💡 Related resource: How To Find Instagram Influencers.
For their top social platform (Instagram), here is a breakdown of the type of influencers ELEGOO are collaborating with, by audience size.
Note: this breakdown is based on each influencer's average views (not follower/subscriber count), because views typically correlate more closely with influencer pricing and impact.
Based on each influencer's average views per post
With 37.4% of partnerships featuring creators averaging 10K-50K views, ELEGOO's strategy suggests cost-efficiency and engagement-focused partnerships.
Here is an example of a sponsored collaboration with a larger-audience creator on Instagram (2.2M avg views/post):
Influencer bio
Rejoignez notre défi #printforpets avec @elegoo et tentez de gagner une imprimante 3D 🥰
Collaboration metrics
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And here is another example with a smaller creator on Instagram (9.9k avg views/post):
Influencer bio
🇺🇸/🇨🇳 i 3d model personal: @walsh.stl
Collaboration metrics
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Out of 875 unique influencers in our dataset, 57 of them (7%) posted content for ELEGOO in 3 or more separate calendar months. The most consistent partner is @auspextactics, who has collaborated across 11 months with 41 total posts.
Here are 3 examples of ELEGOO's repeat influencer partnerships, with links to the sponsored content.
💡 Related resource: Long-Term Influencer Partnerships: Pros, Cons & How The Pros Manage Them.
In our dataset, United States is where ELEGOO had the most influencer activity. 41.2% of their live influencer content in the last 12 months was posted by American influencers.
Based on the percentage of influencer content per market, other important markets include:
Here is another example of ELEGOO collaborating with an influencer in United States.
ELEGOO competes in creator/DIY tech, and xTool and Polaroid are close adjacent benchmarks for how maker and creative hardware brands use influencer demos, project content, and review-driven consideration.
Total sponsored posts tracked (last 12 months)
xTool leads with 3.1k sponsored posts, significantly outpacing ELEGOO (2.1k posts) and Polaroid (779 posts). Across all three brands, the average volume is 2k posts, suggesting established influencer marketing investments. Polaroid has far fewer total posts than ELEGOO and xTool.
Sponsored posts by platform
ELEGOO leads on YouTube, while xTool has the most activity on Instagram and TikTok. The gap is most notable on Instagram, with xTool at 2.3k, ELEGOO at 1.1k, Polaroid at 556 posts. xTool's activity is particularly concentrated on Instagram. On YouTube, ELEGOO has far more posts than xTool and Polaroid.
Estimated sponsored posts in ELEGOO's top markets
xTool has the highest estimated sponsored-post volume in United States (1.2k posts, 37.5%), France (450 posts, 14.6%), Spain (222 posts, 7.2%), suggesting a Europe focus, while ELEGOO has the highest estimated sponsored-post volume in Brazil (223 posts, 10.7%), United Kingdom (142 posts, 6.8%), while Polaroid leads in Japan with 45 posts (5.8%). Looking at United States specifically, the split is xTool at 1.2k posts (37.5%), ELEGOO at 859 posts (41.2%), Polaroid at 368 posts (47.3%). ELEGOO's strength in United Kingdom may indicate a home-market focus, while xTool shows broader regional investment.
Looking for more like this? Here are 5 similar influencer marketing strategy breakdowns for other brands:
Or, if you want to access data like this for your own software or processes, take a look at Modash's API products:
When you outgrow your mishmash of spreadsheets & free tools, try Modash. Find & email influencers, track campaigns, ship products & more - all in one place.