We analyzed 2.8k pieces of influencer content sponsored by Neuro over the last 12 months.
This report breaks down where & how Neuro invests in influencer marketing, which social platforms they prioritize, top geographical markets, and more.
The data in this report comes from Modash's Brand Collaborations API.
P.S. for a simple list of influencers who have collaborated with Neuro, see here: Neuro influencers.
Neuro's influencer campaigns are active year-round with notable month-to-month fluctuation. The two charts below show month-by-month data for:
Number of sponsored posts
Neuro's sponsored post volume appears to trend upward over the 12-month period, rising from 256 posts in January to 521 in December. The peak month, December, reached 521 posts, 132% higher than the monthly average of 225.
Total views on sponsored video posts
December generated the most views at 12.2M, while May recorded the least at 87.5k. Across all tracked posts in the 12-month window, average views per post were 10.1k. Views appear to be largely volume-driven, tracking closely with post output across the year. At a quarterly level, performance is strongest in Q4 (Oct-Dec). The top-performing tracked post, by @dailybarbell, generated 6.8M views.
In our dataset (which only includes Instagram, YouTube, and TikTok), this is how the volume of Neuro's sponsored influencer collaborations break down by social platform:
Share of sponsored content by social network
TikTok influencer marketing is a clear focus for Neuro.
Here are 3 examples of Neuro's recent sponsored collaborations (one each for Instagram, TikTok, YouTube).
Influencer bio
• Twin Dad / I like to run 🙂 • J 🤍 • 📨 noah@tnpagency.com
Collaboration metrics
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Influencer bio
Your daily gym motivation. TTD Athletics Editor Use CODE "DAILY" for 10% of TTD Merch ‼️
Collaboration metrics
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Influencer bio
Comedian. Life Survivor. Recovering white person. Muppet.
Collaboration metrics
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If you break this down further by content type on TikTok, this is what it looks like:
💡 Related resource: How To Find TikTok Influencers.
For their top social platform (TikTok), here is a breakdown of the type of influencers Neuro are collaborating with, by audience size.
Note: this breakdown is based on each influencer's average views (not follower/subscriber count), because views typically correlate more closely with influencer pricing and impact.
Based on each influencer's average views per post
With 81.6% of partnerships featuring creators averaging <1K views, Neuro's strategy suggests niche targeting and authenticity, likely leveraging collaboration models like gifting and affiliates to work with smaller creators.
Here is an example of a sponsored collaboration with a larger-audience creator on TikTok (202.3k avg views/post):
Influencer bio
☕️ come do wellness mornings w me 🌿 healthy routines + nourishing meals 💌 ariannasho.partnerships@gmail.com
Collaboration metrics
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And here is another example with a smaller creator on TikTok (9.9k avg views/post):
Influencer bio
Holistic Health Coach & Pilates Instructor 💌 emilyrule@select.co
Collaboration metrics
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Out of 1.7k unique influencers in our dataset, 46 of them (3%) posted content for Neuro in 3 or more separate calendar months. The most consistent partner is @missysgems, who has collaborated across 7 months with 27 total posts.
Here are 3 examples of Neuro's repeat influencer partnerships, with links to the sponsored content.
💡 Related resource: Long-Term Influencer Partnerships: Pros, Cons & How The Pros Manage Them.
In our dataset, United States is where Neuro had the most influencer activity. 75.8% of their live influencer content in the last 12 months was posted by American influencers.
Based on the percentage of influencer content per market, other important markets include:
Here is another example of Neuro collaborating with an influencer in United States.
Neuro competes in functional consumables positioned around energy and wellness benefits. GORGIE overlaps in functional beverage-led creator marketing, while Goli competes for the same wellness-minded audience through benefit-forward influencer education.
Total sponsored posts tracked (last 12 months)
Goli leads with 9.2k sponsored posts, significantly outpacing Neuro (2.8k posts) and GORGIE (1.2k posts). Across all three brands, the average volume is 4.4k posts, indicating mature, scaled influencer programs. Goli has multiple times more total posts than Neuro and GORGIE.
Sponsored posts by platform
Among these brands, Goli leads on Instagram, TikTok, and YouTube. The gap is most notable on TikTok, with Goli at 8.7k, Neuro at 2.7k, GORGIE at 1.1k posts. Neuro's activity is particularly concentrated on TikTok. On TikTok, Goli has multiple times more posts than Neuro and GORGIE.
Estimated sponsored posts in Neuro's top markets
Goli has the highest estimated sponsored-post volume in United States (6.2k posts, 67.1%), Canada (452 posts, 4.9%), Brazil (406 posts, 4.4%), suggesting a North America focus, while Neuro leads in United Kingdom with 122 posts (4.3%). Looking at United States specifically, the split is Goli at 6.2k posts (67.1%), Neuro at 2.1k posts (75.8%), GORGIE at 1k posts (84.9%). Neuro's strength in United Kingdom may indicate a home-market focus, while Goli shows broader regional investment.
Looking for more like this? Here are 2 similar influencer marketing strategy breakdowns for other brands:
Or, if you want to access data like this for your own software or processes, take a look at Modash's API products:
When you outgrow your mishmash of spreadsheets & free tools, try Modash. Find & email influencers, track campaigns, ship products & more - all in one place.