Kodak Photo Printer Influencer Marketing Strategy
(2026 Data & Insights)
We analyzed 2.2k pieces of influencer content sponsored by Kodak Photo Printer over the last 12 months.
This report breaks down where & how Kodak Photo Printer invests in influencer marketing, which social platforms they prioritize, top geographical markets, and more.
The data in this report comes from Modash's Brand Collaborations API.
P.S. for a simple list of influencers who have collaborated with Kodak Photo Printer, see here: Kodak Photo Printer influencers.
Influencer activity throughout the year
Kodak Photo Printer's influencer campaigns are active year-round with notable month-to-month fluctuation. The chart below shows month-by-month data for total sponsored posts tracked.
Kodak Photo Printer's influencer activity by month
Number of sponsored posts
Kodak Photo Printer's sponsored post volume peaks in November with 374 posts, 102% higher than the monthly average of 185. October recorded the lowest activity at 84 posts, 55% below average.
Social platforms breakdown
In our dataset (which only includes Instagram, YouTube, and TikTok), this is how the volume of Kodak Photo Printer's sponsored influencer collaborations break down by social platform:
- TikTok: 1.3k posts (56.5%)
- Instagram: 965 posts (43.4%)
- YouTube: 1 posts (0%)
Kodak Photo Printer's influencer activity by platform
Share of sponsored content by social network
TikTok influencer marketing is a clear focus for Kodak Photo Printer.
Here are 3 examples of Kodak Photo Printer's recent sponsored collaborations (one each for Instagram, TikTok, YouTube).
nitishbhaluni8 x Kodak Photo Printer
Influencer bio
Aapka Apna TAPU ❤️🧿 Miles to go before I Sleep..✨ Repped by - @3folksmedia MY YOUTUBE CHANNEL👇🏻✨
Collaboration metrics
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winwithpags x Kodak Photo Printer
![TikTok post by @winwithpags for Kodak Photo Printer. Caption reads: [...] purchases this summer!📸☀️ @Kodak Photo....](https://images.od.modash.io/a67be7c5f5e92b4ca1199336fa28c1ab57113757)
Influencer bio
Showcasing THE best deals on TikTok 📩 winwithpags@gmail.com
Collaboration metrics
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rachel7leo x Kodak Photo Printer
![YouTube post by @rachel7leo for Kodak Photo Printer. Caption reads: @kodakphotoprinter_usa @kodakphotoprinter [...].](https://images.od.modash.io/843b243b1b7ca1d1c9a781df298335266b63fbd0)
Influencer bio
Fitness | Positive-Body-Image | Confidence | Beauty | Skin Care | Product Review Hello, and welcome to my world. I'm here to share my daily life thoughts, ideas and to spread peace, love, awareness, positive body image, Skin Care and many more. I'm just here to share my journey to self-love and confidence in hopes of helping other people do the same. Don't forget to SUBSCRIBE Love you all!! PR FRIENDLY email me for collaborations 📧 rachel7leo@gmail.com
Collaboration metrics
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If you break this down further by content type on TikTok, this is what it looks like:
- Videos: 95.5%
- Carousels: 4.5%
💡 Related resource: How To Find TikTok Influencers.
Influencer audience size breakdown (by views)
For their top social platform (TikTok), here is a breakdown of the type of influencers Kodak Photo Printer are collaborating with, by audience size.
Note: this breakdown is based on each influencer's average views (not follower/subscriber count), because views typically correlate more closely with influencer pricing and impact.
Kodak Photo Printer's influencers average views (TikTok)
Based on each influencer's average views per post
With 44.4% of partnerships featuring creators averaging <1K views, Kodak Photo Printer's strategy suggests niche targeting and authenticity, likely leveraging collaboration models like gifting and affiliates to work with smaller creators. The 1K-5K views segment is also prominent at 37.4%, indicating investment across adjacent tiers.
Here is an example of a sponsored collaboration with a larger-audience creator on TikTok (44.9k avg views/post):
kateandbabes x Kodak Photo Printer
![TikTok post by @kateandbabes for Kodak Photo Printer. Caption reads: [...] #scrapbooking #photoprinter @Kodak Photo....](https://images.od.modash.io/96649109781864b150bf2854ffdefbac74c7be0f)
Influencer bio
Fun Products & Hobbies Collabs: katiealb_12@yahoo.com Donate to Foster Bags ⬇️
Collaboration metrics
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And here is another example with a smaller creator on TikTok (8.1k avg views/post):
stephanie_marie_official x Kodak Photo Printer
Influencer bio
✨Fashion, Home, Fitness Finds💫 💌stephanie@theaffiliatestephanie.com
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
Kodak Photo Printer's repeat partnerships
Out of 1.6k unique influencers in our dataset, 39 of them (2%) posted content for Kodak Photo Printer in 3 or more separate calendar months. The most consistent partner is @samantha8535, who has collaborated across 9 months with 35 total posts.
Here are 3 examples of Kodak Photo Printer's repeat influencer partnerships, with links to the sponsored content.
samantha8535 x Kodak Photo Printer
![TikTok post by @samantha8535 for Kodak Photo Printer. Caption reads: [...] #tiktokmademebuyit @Kodak Photo Printer.](https://images.od.modash.io/f983c4675306cd3b560ba1521a7f30980bc37958)
![TikTok post by @samantha8535 for Kodak Photo Printer. Caption reads: [...] #tiktokshopcreatorpicks @Kodak Photo Printer.](https://images.od.modash.io/0299d4a49e4ef4f6e0324c1d7ac43aa4a36156f9)
![TikTok post by @samantha8535 for Kodak Photo Printer. Caption reads: [...] #momsoftiktok @Kodak Photo Printer.](https://images.od.modash.io/02d97e47a23143baac9d7162cded6d7bcd9b4b59)
winwithpags x Kodak Photo Printer
![TikTok post by @winwithpags for Kodak Photo Printer. Caption reads: [...] its affordable price! @Kodak Photo Printer....](https://images.od.modash.io/e4a03aef0c852f4b233601567b774fba29a14b59)
![TikTok post by @winwithpags for Kodak Photo Printer. Caption reads: [...] keeping memories. 📸💕 @Kodak Photo Printer....](https://images.od.modash.io/3da08eaff635708cb6287aed97c88f2f5adc0447)
kateandbabes x Kodak Photo Printer
![TikTok post by @kateandbabes for Kodak Photo Printer. Caption reads: [...] #junkjournaling @Kodak Photo Printer.](https://images.od.modash.io/c90c636d76ed13807d81abebd49066e2bce0a024)
![TikTok post by @kateandbabes for Kodak Photo Printer. Caption reads: [...] #scrapbookingsupplies @Kodak Photo Printer.](https://images.od.modash.io/428b8864a49bf093a5345237ba9508fbc4d8e664)
💡 Related resource: Long-Term Influencer Partnerships: Pros, Cons & How The Pros Manage Them.
Geographical breakdown
In our dataset, United States is where Kodak Photo Printer had the most influencer activity. 25% of their live influencer content in the last 12 months was posted by American influencers.
Based on the percentage of influencer content per market, other important markets include:
- Japan (13.8%)
- Italy (10.3%)
- United Kingdom (7.1%)
Kodak Photo Printer's influencer activity by market
Here is another example of Kodak Photo Printer collaborating with an influencer in United States.
samantha8535 x Kodak Photo Printer
Kodak Photo Printer's influencer activity vs. related brands
Kodak Photo Printer competes for at-home print-and-memory creators with Polaroid’s instant-photo ecosystem and Phomemo’s compact printing tools, all fitting into scrapbooking, journaling, and gifting content.
Total influencer content
Kodak Photo Printer vs. related brands influencer activity
Total sponsored posts tracked (last 12 months)
Kodak Photo Printer leads with 2.2k sponsored posts, significantly outpacing Polaroid (888 posts) and Phomemo (804 posts). Across all three brands, the average volume is 1.3k posts, suggesting established influencer marketing investments. Kodak Photo Printer has more than double the total posts of Polaroid and Phomemo.
By social platform
Kodak Photo Printer vs. related brands influencer activity (by social platform)
Sponsored posts by platform
Kodak Photo Printer leads on Instagram and TikTok, while Phomemo leads on YouTube. The gap is most notable on TikTok, with Kodak Photo Printer at 1.3k, Polaroid at 259, Phomemo at 161 posts. Polaroid's activity is particularly concentrated on Instagram. On TikTok, Kodak Photo Printer has several times more posts than Polaroid and Phomemo.
By geographical market
Kodak Photo Printer vs. related brands influencer activity (by country)
Estimated sponsored posts in Kodak Photo Printer's top markets
Kodak Photo Printer has the highest estimated sponsored-post volume in United States (556 posts, 25%), Japan (307 posts, 13.8%), Italy (229 posts, 10.3%), while Polaroid leads in United Kingdom with 91 posts (10.3%), while Phomemo leads in Brazil with 74 posts (9.2%). Looking at United States specifically, the split is Kodak Photo Printer at 556 posts (25%), Polaroid at 391 posts (44%), Phomemo at 251 posts (31.2%). Kodak Photo Printer's strength in United States and Japan may indicate a home-market focus, while Phomemo shows broader regional investment.
Read more influencer strategy breakdowns
Looking for more like this? Here are 5 similar influencer marketing strategy breakdowns for other brands:
- Polaroid's Influencer Marketing Strategy
- Phomemo's Influencer Marketing Strategy
- Mew Mews's Influencer Marketing Strategy
- MONDAY Haircare's Influencer Marketing Strategy
- Ruggable's Influencer Marketing Strategy
Or, if you want to access data like this for your own software or processes, take a look at Modash's API products:
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