August 20, 2026

PrettyGarden Influencer Marketing Strategy
(2026 Data & Insights)

We analyzed 10.0k pieces of influencer content sponsored by PrettyGarden over the last 12 months.

This report breaks down where & how PrettyGarden invests in influencer marketing, which social platforms they prioritize, top geographical markets, and more.

The data in this report comes from Modash's Brand Collaborations API.

P.S. for a simple list of influencers who have collaborated with PrettyGarden, see here: PrettyGarden influencers.

Influencer activity throughout the year

PrettyGarden's influencer campaigns are active year-round with notable month-to-month fluctuation. The chart below shows month-by-month data for total sponsored posts tracked.

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PrettyGarden's influencer activity by month

Number of sponsored posts

1,065Aug'251,342Sep'251,175Oct'251,097Nov'251,048Dec'251,164Jan'26742Feb'26551Mar'26438Apr'26448May'26560Jun'26356Jul'26

PrettyGarden's sponsored post volume appears to trend upward over the 12-month period, rising from 1.2k posts in January to 1k in December. The peak month, September, reached 1.3k posts, 61% higher than the monthly average of 832.

Social platforms breakdown

In our dataset (which only includes Instagram, YouTube, and TikTok), this is how the volume of PrettyGarden's sponsored influencer collaborations break down by social platform:

  • TikTok: 9.7k posts (96.8%)
  • Instagram: 324 posts (3.2%)
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PrettyGarden's influencer activity by platform

Share of sponsored content by social network

324Instagram9.7kTikTok0YouTube

TikTok influencer marketing is a clear focus for PrettyGarden.

Here are 2 examples of PrettyGarden's recent sponsored collaborations (one each for Instagram, TikTok).

ugcozy x PrettyGarden

ugcozy
@ugcozy
05 Oct, 25
102.5k
2.1k
[...] with cozy layers this season 🍂 This PRETTYGARDEN half-zip cropped hoodie is the perfect [...]

Influencer bio

✨ Creator/ Amazon Influencer Brand videos that convert ☁️ home,lifestyle,beauty 📩 ozyugc@hotmail.com 🇨🇳 China Contact:ugcozy.china@outlook.com 🌍 USA

Collaboration metrics

Post views102.5k
Post EMV $3.3k

Get a free trial to find more data on influencer audiences, performance, and collaborations.

thevisualshop x PrettyGarden

thevisualshop
@thevisualshop
21 Aug, 25
4.4M
10.3k
[...] #sherpavest #fallvest #falloutfits @PrettyGarden

Influencer bio

Home•Lifestyle 🌟STAR Creator🌟 @prettylittlehomestead_ 📧Management@thevisual.shop For Collabs Click Here ⬇️⬇️⬇️

Collaboration metrics

Post views4.4M
Post EMV $88.5k

Get a free trial to find more data on influencer audiences, performance, and collaborations.

If you break this down further by content type on TikTok, this is what it looks like:

  • Videos: 93.2%
  • Carousels: 6.8%

💡 Related resource: How To Find TikTok Influencers.

Influencer audience size breakdown (by views)

For their top social platform (TikTok), here is a breakdown of the type of influencers PrettyGarden are collaborating with, by audience size.

Note: this breakdown is based on each influencer's average views (not follower/subscriber count), because views typically correlate more closely with influencer pricing and impact.

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PrettyGarden's influencers average views (TikTok)

Based on each influencer's average views per post

<1K65.2%
1K-5K25.5%
5K-10K3.6%
10K-50K4.2%
50K-100K0.8%
100K-500K0.7%
500K+0.0%

With 65.2% of partnerships featuring creators averaging <1K views, PrettyGarden's strategy suggests niche targeting and authenticity, likely leveraging collaboration models like gifting and affiliates to work with smaller creators.

Here is an example of a sponsored collaboration with a larger-audience creator on TikTok (286.3k avg views/post):

toritotallycares x PrettyGarden

toritotallycares
@toritotallycares
16 Mar, 26
1.5M
3.7k
[...] True to size and does not shrink! @PrettyGarden #summerfashioninspo #summerootd [...]

Influencer bio

SAHM•Southern Gal•Sharing all things favorite fashion finds•

Collaboration metrics

Post views1.5M
Post EMV $30.2k

Get a free trial to find more data on influencer audiences, performance, and collaborations.

And here is another example with a smaller creator on TikTok (9.9k avg views/post):

shaleyhutchins x PrettyGarden

shaleyhutchins
@shaleyhutchins
20 Apr, 26
18.7k
35
[...] the bump! I highly recommend the @PrettyGarden sets. The colors are cute, and the [...]

Influencer bio

Wife • Mom of 3 • Living life taylorshaley@yahoo.com

Collaboration metrics

Post views18.7k
Post EMV $376

Get a free trial to find more data on influencer audiences, performance, and collaborations.

PrettyGarden's repeat partnerships

Out of 2.8k unique influencers in our dataset, 515 of them (19%) posted content for PrettyGarden in 3 or more separate calendar months. The most consistent partner is @dana_ann2, who has collaborated across 11 months with 41 total posts.

Here are 3 examples of PrettyGarden's repeat influencer partnerships, with links to the sponsored content.

dana_ann2 x PrettyGarden

dana_ann2
@dana_ann2
08 Aug, 25
56.4k
121
[...] off and in the shoulder. @PrettyGarden #sweater #fallsweater [...]
dana_ann2
@dana_ann2
17 Aug, 25
5.3k
12
[...] and trendy too for fall! @PrettyGarden #falltop #hoodie #henley [...]
dana_ann2
@dana_ann2
14 Nov, 25
5k
8
[...] now for Black Friday! @PrettyGarden #halfzip #sweatshirt [...]

kim.digital.mompr x PrettyGarden

kim.digital.mompr
@kim.digital.mompr
21 Nov, 25
40.3k
44
[...] #tiktokshopcreatorpicks @PrettyGarden
kim.digital.mompr
@kim.digital.mompr
28 Jan, 26
36.2k
99
[...] #tiktokshopcreatorpicks @PrettyGarden
kim.digital.mompr
@kim.digital.mompr
03 Feb, 26
29.6k
34
[...] #tiktokshopcreatorpicks @PrettyGarden

carolsportsmom x PrettyGarden

carolsportsmom
@carolsportsmom
06 Jan, 26
275.5k
457
[...] #casualtop #over40fashion @PrettyGarden
carolsportsmom
@carolsportsmom
29 Dec, 25
171.7k
314
[...] #over40fashion @PrettyGarden
carolsportsmom
@carolsportsmom
31 Jan, 26
132.7k
228
[...] #waffleknit #longsleevetop @PrettyGarden

💡 Related resource: Long-Term Influencer Partnerships: Pros, Cons & How The Pros Manage Them.

Geographical breakdown

In our dataset, United States is where PrettyGarden had the most influencer activity. 74% of their live influencer content in the last 12 months was posted by American influencers.

Based on the percentage of influencer content per market, other important markets include:

  • Canada (8.6%)
  • United Kingdom (4.5%)
  • India (3.8%)
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PrettyGarden's influencer activity by market

United States74.0%
Canada8.6%
United Kingdom4.5%
India3.8%
Brazil1.9%
Other7.2%

Here is another example of PrettyGarden collaborating with an influencer in United States.

hannahchasinghappy x PrettyGarden

hannahchasinghappy
@hannahchasinghappy
13 Nov, 25
2.7M
17.8k
[...] fluffy girl approved 2 piece set @PrettyGarden #joggerset #apronbelly #thickthighs

PrettyGarden's influencer activity vs. related brands

PrettyGarden competes with Zeagoo and ChicMe in affordable, trend-forward women’s apparel sold primarily online. Their audiences overlap around budget-friendly outfit discovery through try-ons and everyday styling content.

Total influencer content

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PrettyGarden vs. related brands influencer activity

Total sponsored posts tracked (last 12 months)

PrettyGarden
Zeagoo
ChicMe
10.0k3.1k9.8k

PrettyGarden leads with 10k sponsored posts, marginally ahead of ChicMe (9.8k posts) and Zeagoo (3.1k posts). Across all three brands, the average volume is 7.6k posts, indicating mature, scaled influencer programs. PrettyGarden and ChicMe each have more than three times as many total posts as Zeagoo.

By social platform

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PrettyGarden vs. related brands influencer activity (by social platform)

Sponsored posts by platform

PrettyGarden
Zeagoo
ChicMe
3241.3k09.7k1.8k9.8k0100InstagramTikTokYouTube

Among these brands, Zeagoo leads on Instagram and YouTube and ChicMe leads on TikTok. The gap is most notable on Instagram, with Zeagoo at 1.3k, PrettyGarden at 324, ChicMe at 0 posts. PrettyGarden's activity is particularly concentrated on TikTok. On TikTok, PrettyGarden and ChicMe each have more than five times as many posts as Zeagoo.

By geographical market

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PrettyGarden vs. related brands influencer activity (by country)

Estimated sponsored posts in PrettyGarden's top markets

PrettyGarden
Zeagoo
ChicMe
7.4k1.3k08640045200United StatesCanadaUnited Kingdom

PrettyGarden has the highest estimated sponsored-post volume in United States (7.4k posts, 74%), Canada (864 posts, 8.6%), United Kingdom (452 posts, 4.5%), suggesting a North America focus, while Zeagoo has the highest estimated sponsored-post volume in India (371 posts, 11.8%), Turkey (361 posts, 11.5%). Looking at United States specifically, the split is PrettyGarden at 7.4k posts (74%), Zeagoo at 1.3k posts (41%). PrettyGarden's strength in United States and United Kingdom may indicate a home-market focus, while Zeagoo shows broader regional investment.

Read more influencer strategy breakdowns

Looking for more like this? Here are 5 similar influencer marketing strategy breakdowns for other brands:

Or, if you want to access data like this for your own software or processes, take a look at Modash's API products:

Frequently asked questions

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