We analyzed 18.5k pieces of influencer content sponsored by Teveo over the last 12 months.
This report breaks down where & how Teveo invests in influencer marketing, which social platforms they prioritize, top geographical markets, and more.
The data in this report comes from Modash's Brand Collaborations API.
P.S. for a simple list of influencers who have collaborated with Teveo, see here: Teveo influencers.
Teveo's influencer campaigns are active year-round with notable month-to-month fluctuation. The chart below shows month-by-month data for total sponsored posts tracked.
Number of sponsored posts
Teveo's influencer output appears relatively consistent throughout the year, averaging about 1.5k sponsored posts per month. January recorded the highest volume at 2.3k posts (50% above average), while September was the quietest at 1.1k posts.
In our dataset (which only includes Instagram, YouTube, and TikTok), this is how the volume of Teveo's sponsored influencer collaborations break down by social platform:
Share of sponsored content by social network
Instagram influencer marketing is a clear focus for Teveo.
Here are 3 examples of Teveo's recent sponsored collaborations (one each for Instagram, TikTok, YouTube).
Influencer bio
Anzeige | max. Rabatt bei @prozis @gymkyofficial @teveo „geneticone“ ⬇️Gymplaylist, Impressum, Gymplan⬇️ Businessanfragen:thegeneticone@dk71.com
Collaboration metrics
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Influencer bio
anzeige ❤️🩹 DEIN SAFE SPACE @Teveo JD10 ✨ @fayn. JD ✨@FITJEANS xjuliax
Collaboration metrics
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Influencer bio
Hey, ich bin Lukas, diplomierter Personal Trainer und Online Fitness Coach. Mein Ziel ist es, dir zu helfen, den Körper zu erreichen, in dem du dich wirklich zu 100 Prozent wohlfühlst. Auf diesem Kanal bekommst du klare Strategien für Fettverlust, Muskelaufbau und einen gesunden Lebensstil – ehrlich, umsetzbar und mit System. Herzlich Willkommen auf meinem Kanal. Wenn du bereit bist, dranzubleiben und wirklich etwas zu verändern, dann bist du hier genau richtig.
Collaboration metrics
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If you break this down further by content type on Instagram, this is what it looks like:
💡 Related resource: How To Find Instagram Influencers.
For their top social platform (Instagram), here is a breakdown of the type of influencers Teveo are collaborating with, by audience size.
Note: this breakdown is based on each influencer's average views (not follower/subscriber count), because views typically correlate more closely with influencer pricing and impact.
Based on each influencer's average views per post
Teveo's creator selection appears relatively diversified across size tiers, with no single segment dominating. This suggests a balanced approach to influencer partnerships, spreading investment across different audience sizes.
Here is an example of a sponsored collaboration with a larger-audience creator on Instagram (1.1M avg views/post):
Influencer bio
♡ Gym Princess ♡ YouTuber ♡ email: celestrefit@tsptalent.co ♡ @teveo use code CELESTRE
Collaboration metrics
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And here is another example with a smaller creator on Instagram (9.9k avg views/post):
Influencer bio
🇪🇸 18º Míster @rnbespana 2022 🇪🇸 Top 9 mejor cuerpo 2022 Powered by @weiderspain @teveo @fitnessparkspain @picsil_sport ✍🏻 @marcotrigo_art 📍Vigo
Collaboration metrics
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Out of 2.6k unique influencers in our dataset, 617 of them (24%) posted content for Teveo in 3 or more separate calendar months. The most consistent partner is @elena_reitsma, who has collaborated across 13 months with 124 total posts.
Here are 3 examples of Teveo's repeat influencer partnerships, with links to the sponsored content.
💡 Related resource: Long-Term Influencer Partnerships: Pros, Cons & How The Pros Manage Them.
In our dataset, Germany is where Teveo had the most influencer activity. 28.9% of their live influencer content in the last 12 months was posted by German influencers.
Based on the percentage of influencer content per market, other important markets include:
Here is another example of Teveo collaborating with an influencer in Germany.
Teveo competes in women’s performance/athleisure with Oceansapart and AYBL, which share a similar creator-led growth model and target the same European-leaning fitness lifestyle audience.
Total sponsored posts tracked (last 12 months)
AYBL leads with 44k sponsored posts, significantly outpacing Teveo (18.5k posts) and OCEANSAPART (46 posts). Across all three brands, the average volume is 20.8k posts, indicating mature, scaled influencer programs. AYBL has more than twice as many total posts as Teveo and far more than OCEANSAPART.
Sponsored posts by platform
Among these brands, AYBL leads on Instagram, TikTok, and YouTube. The gap is most notable on TikTok, with AYBL at 22.2k, Teveo at 6.7k, OCEANSAPART at 2 posts. OCEANSAPART's activity is particularly concentrated on Instagram. On Instagram and TikTok, AYBL and Teveo have thousands of posts while OCEANSAPART has only a few.
Estimated sponsored posts in Teveo's top markets
AYBL has the highest estimated sponsored-post volume in United States (20k posts, 46%), United Kingdom (9.3k posts, 21.2%), Canada (2.1k posts, 4.8%), suggesting a North America focus, while Teveo has the highest estimated sponsored-post volume in Germany (5.3k posts, 28.9%), France (2.5k posts, 13.7%), suggesting a Europe focus, while OCEANSAPART leads in Italy with 10 posts (22.6%). Looking at United States specifically, the split is AYBL at 20k posts (46%), Teveo at 2k posts (10.7%). Teveo's strength in Germany and France may indicate a home-market focus, while AYBL shows broader regional investment.
Looking for more like this? Here are 5 similar influencer marketing strategy breakdowns for other brands:
Or, if you want to access data like this for your own software or processes, take a look at Modash's API products:
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