We analyzed 23.4k pieces of influencer content sponsored by Teveo over the last 12 months.
This report breaks down where & how Teveo invests in influencer marketing, which social platforms they prioritize, top geographical markets, and more.
The data in this report comes from Modash's Brand Collaborations API.
P.S. for a simple list of influencers who have collaborated with Teveo, see here: Teveo influencers.
Teveo's influencer campaigns are active year-round with notable month-to-month fluctuation. The chart below shows month-by-month data for total sponsored posts tracked.
Number of sponsored posts
Teveo's influencer activity appears to have tapered over the year, from 2.5k posts in January down to 1.8k in December. March was the busiest month at 2.8k posts, 46% above the monthly average.
In our dataset (which only includes Instagram, YouTube, and TikTok), this is how the volume of Teveo's sponsored influencer collaborations break down by social platform:
Share of sponsored content by social network
Instagram influencer marketing is a clear focus for Teveo.
Here are 3 examples of Teveo's recent sponsored collaborations (one each for Instagram, TikTok, YouTube).
Influencer bio
2 meter & kein klassischer influencer 🦦 @prepmymeal | code: patrickschfr
Collaboration metrics
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Influencer bio
anzeige ❤️🩹 DEIN SAFE SPACE @Teveo JD10 ✨ @FITJEANS xjuliax
Collaboration metrics
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Influencer bio
😂 Fitness Comedy by Lars 🐼 Anzeige | ESN bis zu 30% - PANDA @teveo - PANDA10 Twitch: Proteinpanda_
Collaboration metrics
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If you break this down further by content type on Instagram, this is what it looks like:
💡 Related resource: How To Find Instagram Influencers.
For their top social platform (Instagram), here is a breakdown of the type of influencers Teveo are collaborating with, by audience size.
Note: this breakdown is based on each influencer's average views (not follower/subscriber count), because views typically correlate more closely with influencer pricing and impact.
Based on each influencer's average views per post
With 36.2% of partnerships featuring creators averaging 10K-50K views, Teveo's strategy suggests cost-efficiency and engagement-focused partnerships.
Here is an example of a sponsored collaboration with a larger-audience creator on Instagram (971.2k avg views/post):
Influencer bio
୨୧ gym princess ୨୧ youtuber
Collaboration metrics
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And here is another example with a smaller creator on Instagram (9.5k avg views/post):
Influencer bio
NPC bikini athlete Alle Infos zu Kooperationen & Codes ⬇️ Buche dir dein kostenloses Erstgespräch! 💕⬇️
Collaboration metrics
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Out of 3.1k unique influencers in our dataset, 745 of them (24%) posted content for Teveo in 3 or more separate calendar months. The most consistent partner is @elena_reitsma, who has collaborated across 13 months with 140 total posts.
Here are 3 examples of Teveo's repeat influencer partnerships, with links to the sponsored content.
💡 Related resource: Long-Term Influencer Partnerships: Pros, Cons & How The Pros Manage Them.
In our dataset, Germany is where Teveo had the most influencer activity. 23.3% of their live influencer content in the last 12 months was posted by German influencers.
Based on the percentage of influencer content per market, other important markets include:
Here is another example of Teveo collaborating with an influencer in Germany.
Teveo competes in women’s performance activewear and community-driven fitness branding, similar to OCEANSAPART and AYBL. These brands overlap in creator-led challenges, gym lifestyle content, and fit/comfort positioning.
Total sponsored posts tracked (last 12 months)
AYBL leads with 45.2k sponsored posts, significantly outpacing Teveo (23.4k posts) and OCEANSAPART (366 posts). Across all three brands, the average volume is 23k posts, indicating mature, scaled influencer programs. AYBL has far more total posts than both Teveo and OCEANSAPART.
Sponsored posts by platform
Teveo leads on YouTube, while AYBL has the most activity on Instagram and TikTok. The gap is most notable on TikTok, with AYBL at 24k, Teveo at 7.4k, OCEANSAPART at 19 posts. OCEANSAPART's activity is particularly concentrated on Instagram. OCEANSAPART posts far less than both Teveo and AYBL on Instagram and TikTok.
Estimated sponsored posts in Teveo's top markets
AYBL has the highest estimated sponsored-post volume in United States (21k posts, 46.9%), United Kingdom (9.3k posts, 20.5%), Canada (1.8k posts, 4%), suggesting a North America focus, while Teveo has the highest estimated sponsored-post volume in Germany (5.4k posts, 23.3%), France (2.6k posts, 11.3%), suggesting a Europe focus, while OCEANSAPART leads in Italy with 81 posts (22.2%). Looking at United States specifically, the split is AYBL at 21k posts (46.9%), Teveo at 3.3k posts (14.2%). Teveo's strength in Germany and France may indicate a home-market focus, while AYBL shows broader regional investment.
Looking for more like this? Here are 5 similar influencer marketing strategy breakdowns for other brands:
Or, if you want to access data like this for your own software or processes, take a look at Modash's API products:
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