Teveo Influencer Marketing Strategy
(2026 Data & Insights)
We analyzed 15.0k pieces of influencer content sponsored by Teveo over the last 12 months.
This report breaks down where & how Teveo invests in influencer marketing, which social platforms they prioritize, top geographical markets, and more.
The data in this report comes from Modash's Brand Collaborations API.
P.S. for a simple list of influencers who have collaborated with Teveo, see here: Teveo influencers.
Influencer activity throughout the year
Teveo's influencer marketing output shows strong seasonal variation, with some months seeing 3x or more activity than others. The chart below shows month-by-month data for total sponsored posts tracked.
Teveo's influencer activity by month
Number of sponsored posts
Teveo's sponsored post volume appears to trend upward over the 12-month period, rising from 978 posts in January to 747 in December. The peak month, August, reached 3.6k posts, 190% higher than the monthly average of 1.2k.
Social platforms breakdown
In our dataset (which only includes Instagram, YouTube, and TikTok), this is how the volume of Teveo's sponsored influencer collaborations break down by social platform:
- TikTok: 9.6k posts (64.1%)
- Instagram: 4.4k posts (29.6%)
- YouTube: 952 posts (6.4%)
Teveo's influencer activity by platform
Share of sponsored content by social network
Content format by platform
Share of all sponsored posts.
TikTok influencer marketing is a clear focus for Teveo.
Here are 3 examples of Teveo's recent sponsored collaborations (one each for Instagram, TikTok, YouTube).
giuseppacrl x Teveo
![Instagram post by @giuseppacrl for Teveo. Caption reads: [...] La nouvelle collection RUN RACE de @teveo....](https://images.od.modash.io/bfe019ba4ddab66d3e74fa87d4249b824319dcd4)
Influencer bio
Mom influencer Giorgia et Adrianna ♡ Collaborations : ptitgiu@gmail.com
Collaboration metrics
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julia_drge x Teveo
Influencer bio
anzeige ❤️🩹 DEIN SAFE SPACE @Teveo JD10 ✨ @FITJEANS xjuliax
Collaboration metrics
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2foodfitlovers x Teveo
![YouTube post by @2foodfitlovers for Teveo. Caption reads: [...] FITLOVERS ➡️Codice sconto Fitlovers su....](https://images.od.modash.io/4520939873de617ebc9d1abf49eb2480c17e3047)
Influencer bio
Siamo Raf e Cate, siamo una coppia (e ci sopportiamo :D ) da piu di 15 anni! 🤓 ➡️ cuciniamo ricette FIT e non solo! (Buone per davvero ✨) ➡️ ci alleniamo, abbiamo fatto sala pesi, powerlifting e ora corriamo anche🥲 ➡️ viaggiamo e vi portiamo a scoprire i posti più buoni in cui mangiare e da visitare ✈️ Benvenuti 🥰
Collaboration metrics
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If you break this down further by content type on TikTok, this is what it looks like:
- Videos: 90.6%
- Carousels: 9.4%
💡 Related resource: How To Find TikTok Influencers.
Influencer audience size breakdown (by views)
For their top social platform (TikTok), here is a breakdown of the type of influencers Teveo are collaborating with, by audience size.
Note: this breakdown is based on each influencer's average views (not follower/subscriber count), because views typically correlate more closely with influencer pricing and impact.
Teveo's influencers average views (TikTok)
Based on each influencer's average views per post
With 43% of partnerships featuring creators averaging 1K-5K views, Teveo's strategy suggests niche targeting and authenticity, likely leveraging collaboration models like gifting and affiliates to work with smaller creators.
Here is an example of a sponsored collaboration with a larger-audience creator on TikTok (606.5k avg views/post):
clembubufit x Teveo
![TikTok post by @clembubufit for Teveo. Caption reads: [...] courage, parce qu'il en faut 👀🤍 Tenue....](https://images.od.modash.io/a522fbd557b2ae74cb1d22418e10da69f9f5bfd8)
Influencer bio
Créatrice UGC | Fitness & Nutrition 💗🏋🏻♀️ -10 %@Prozis_official code BUBUFIT -20%@Cuure code CLEMENCE9746 -10% @AYBL code BUBUFIT10 💌clembubufit@gmail.com
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
And here is another example with a smaller creator on TikTok (9.8k avg views/post):
kinefio06 x Teveo
![TikTok post by @kinefio06 for Teveo. Caption reads: [...] de sport sont toujours plus belles avec....](https://images.od.modash.io/33b5f6a7b109581b1af2fee0e24d1531701e35e9)
Influencer bio
Jeune kinésithérapeute du sud qui partage sa vie☀️ IG :kinefio06 fionalempro@outlook.fr 📨
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
Teveo's repeat partnerships
Out of 2.7k unique influencers in our dataset, 433 of them (16%) posted content for Teveo in 3 or more separate calendar months. The most consistent partner is @bad_ress.fit, who has collaborated across 13 months with 67 total posts.
Here are 3 examples of Teveo's repeat influencer partnerships, with links to the sponsored content.
bad_ress.fit x Teveo
![TikTok post by @bad_ress.fit for Teveo. Caption reads: [...] dos nu OMG coup de cœur 🤩🩷@TEVEO....](https://images.od.modash.io/7e064b81b27f6a255a55497995c57fa6f1f3b719)
![TikTok post by @bad_ress.fit for Teveo. Caption reads: Outfit @TEVEO | -10% code BADRESS 🫶 #glutes [...].](https://images.od.modash.io/8b50470c818e9142cee25ea4ffcb37c1ba8c9902)
vivisgymmotivation x Teveo
![TikTok post by @vivisgymmotivation for Teveo. Caption reads: [...] nichts gesehen! 🥹🫂 anzeige @TEVEO #teveo....](https://images.od.modash.io/23364c943c20f83a5226e7f0ceadf53035723fb6)
![TikTok post by @vivisgymmotivation for Teveo. Caption reads: [...] die Fits mit „VIVIENNE10“ bei @TEVEO 🪄😍....](https://images.od.modash.io/d4f9850918a054f658806e33417f8b8694bb276d)
lani_lifts x Teveo
![TikTok post by @lani_lifts for Teveo. Caption reads: [...] -25% auf alles bei @TEVEO 😱 Happy 7th....](https://images.od.modash.io/98a0d8f71affff2d33e89ce3dee2d4df14fd2f34)
![TikTok post by @lani_lifts for Teveo. Caption reads: [...] und Contrasline Hoodie von @TEVEO Launch....](https://images.od.modash.io/e0296169d16a3c8304b21a3b63a5c406d34a66bc)
![TikTok post by @lani_lifts for Teveo. Caption reads: [...] Mellow Kollektion launched bei @TEVEO diesen....](https://images.od.modash.io/f84fdc2472dc3b3576e5e057da62349939e87929)
💡 Related resource: Long-Term Influencer Partnerships: Pros, Cons & How The Pros Manage Them.
Geographical breakdown
In our dataset, United States is where Teveo had the most influencer activity. 17.5% of their live influencer content in the last 12 months was posted by American influencers.
Based on the percentage of influencer content per market, other important markets include:
- Germany (16.7%)
- France (15.9%)
- Italy (10.2%)
Teveo's influencer activity by market
Here is another example of Teveo collaborating with an influencer in United States.
adamthedunker x Teveo
Teveo's influencer activity vs. related brands
Teveo operates in women’s fitness apparel with strong creator communities; AYBL is a direct activewear peer, while Women’s Best competes for the same fitness audience through adjacent apparel and supplement-driven influencer ecosystems.
Total influencer content
Teveo vs. related brands influencer activity
Total sponsored posts tracked (last 12 months)
AYBL leads with 40.1k sponsored posts, significantly outpacing Teveo (15k posts) and Women's Best (9.2k posts). Across all three brands, the average volume is 21.4k posts, indicating mature, scaled influencer programs. AYBL has multiple times more total posts than Teveo and Women’s Best.
By social platform
Teveo vs. related brands influencer activity (by social platform)
Sponsored posts by platform
Teveo leads on YouTube, while AYBL has the most activity on Instagram and TikTok. The gap is most notable on TikTok, with AYBL at 26.4k, Teveo at 9.6k, Women's Best at 2.5k posts. Women's Best's activity is particularly concentrated on Instagram. On TikTok and YouTube, AYBL has multiple times more posts than Teveo and Women’s Best.
By geographical market
Teveo vs. related brands influencer activity (by country)
Estimated sponsored posts in Teveo's top markets
AYBL has the highest estimated sponsored-post volume in United States (20k posts, 49.5%), United Kingdom (6.4k posts, 16%), while Teveo has the highest estimated sponsored-post volume in Germany (2.5k posts, 16.7%), France (2.4k posts, 15.9%), suggesting a Europe focus. Looking at United States specifically, the split is AYBL at 20k posts (49.5%), Women's Best at 4k posts (44%), Teveo at 2.6k posts (17.5%).
Read more influencer strategy breakdowns
Looking for more like this? Here are 5 similar influencer marketing strategy breakdowns for other brands:
- AYBL's Influencer Marketing Strategy
- Women's Best's Influencer Marketing Strategy
- BELLAMI Hair's Influencer Marketing Strategy
- cleanskinclub's Influencer Marketing Strategy
- OLLY's Influencer Marketing Strategy
Or, if you want to access data like this for your own software or processes, take a look at Modash's API products:
Frequently asked questions
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