zasuwasportswear Influencer Marketing Strategy
(2026 Data & Insights)
We analyzed 1.9k pieces of influencer content sponsored by zasuwasportswear over the last 12 months.
This report breaks down where & how zasuwasportswear invests in influencer marketing, which social platforms they prioritize, top geographical markets, and more.
The data in this report comes from Modash's Brand Collaborations API.
P.S. for a simple list of influencers who have collaborated with zasuwasportswear, see here: zasuwasportswear influencers.
Influencer activity throughout the year
zasuwasportswear's influencer campaigns are active year-round with notable month-to-month fluctuation. The chart below shows month-by-month data for total sponsored posts tracked.
zasuwasportswear's influencer activity by month
Number of sponsored posts
zasuwasportswear's sponsored post volume appears to trend upward over the 12-month period, rising from 176 posts in January to 186 in December. The peak month, November, reached 256 posts, 63% higher than the monthly average of 157.
Social platforms breakdown
In our dataset (which only includes Instagram, YouTube, and TikTok), this is how the volume of zasuwasportswear's sponsored influencer collaborations break down by social platform:
- Instagram: 1.9k posts (100%)
zasuwasportswear's influencer activity by platform
Share of sponsored content by social network
Instagram influencer marketing is a clear focus for zasuwasportswear.
Here are 1 examples of zasuwasportswear's recent sponsored collaborations (one each for Instagram).
fitnessparkvillalobos x zasuwasportswear
![Instagram post by @fitnessparkvillalobos for zasuwasportswear. Caption reads: [...] tríceps, hombro, espalda Mono....](https://images.od.modash.io/9e249347e7c7a4358ae0a5d66af968a2f8a568e3)
Influencer bio
🔥 +1.750 m2 | 6-1 AM | 365 d/a 👉 Musculación, Powerlifting, CrossTraining, Zona Hammer, SkillZone, Colectivas y mucho más! 📞 681872664 ⬇️Inscríbete⬇️
Collaboration metrics
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If you break this down further by content type on Instagram, this is what it looks like:
- Reels: 56%
- Posts: 44%
💡 Related resource: How To Find Instagram Influencers.
Influencer audience size breakdown (by views)
For their top social platform (Instagram), here is a breakdown of the type of influencers zasuwasportswear are collaborating with, by audience size.
Note: this breakdown is based on each influencer's average views (not follower/subscriber count), because views typically correlate more closely with influencer pricing and impact.
zasuwasportswear's influencers average views (Instagram)
Based on each influencer's average views per post
With 44.2% of partnerships featuring creators averaging 1K-5K views, zasuwasportswear's strategy suggests niche targeting and authenticity, likely leveraging collaboration models like gifting and affiliates to work with smaller creators. Notably, there appears to be minimal activity in the 500K+ segment.
Here is an example of a sponsored collaboration with a larger-audience creator on Instagram (107.4k avg views/post):
ohheyitsevee x zasuwasportswear
![Instagram post by @ohheyitsevee for zasuwasportswear. Caption reads: [...] you extra motivation 🩵 thank you....](https://images.od.modash.io/f39e488bfcf9b939d5195177f622e4cc684cc666)
Influencer bio
Eve ✨ fashion • beauty • lifestyle — & everything in between | LA🌴 DM/ Email for collabs 💌
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
And here is another example with a smaller creator on Instagram (9.5k avg views/post):
mundo_dos_musculos x zasuwasportswear
![Instagram post by @mundo_dos_musculos for zasuwasportswear. Caption reads: [...] @zasuwaofficial @zasuwasportswear . . .....](https://images.od.modash.io/e495b6154b63c3fd71c4f526e700fa4a2208800e)
Influencer bio
🌎💪🏽página de divulgação e motivação esportiva basta seguir @mundo_dos_musculos e marcar como colaborador nos reels e stories🌎💪🏽
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
zasuwasportswear's repeat partnerships
Out of 600 unique influencers in our dataset, 63 of them (11%) posted content for zasuwasportswear in 3 or more separate calendar months. The most consistent partner is @juliia_bounty, who has collaborated across 10 months with 40 total posts.
Here are 3 examples of zasuwasportswear's repeat influencer partnerships, with links to the sponsored content.
monicafarfan999 x zasuwasportswear
m_angelina_k x zasuwasportswear
![Instagram post by @m_angelina_k for zasuwasportswear. Caption reads: [...] wearing @zasuwaofficial @zasuwasportswear....](https://images.od.modash.io/fb3a0075c5127976de8464fed0b5af18f0c8b591)
![Instagram post by @m_angelina_k for zasuwasportswear. Caption reads: [...] my colour? 💙 wearing @zasuwasportswear....](https://images.od.modash.io/dc922eda8f4817d9218e77d2717f61a2d1b1eedd)
evamariya96 x zasuwasportswear
![Instagram post by @evamariya96 for zasuwasportswear. Caption reads: [...] ad | jumpsuit is from @zasuwasportswear....](https://images.od.modash.io/5a0529e88c4ef4d77ff5bf24c814fe05cf16ac39)
💡 Related resource: Long-Term Influencer Partnerships: Pros, Cons & How The Pros Manage Them.
Geographical breakdown
In our dataset, Italy is where zasuwasportswear had the most influencer activity. 17.7% of their live influencer content in the last 12 months was posted by Italian influencers.
Based on the percentage of influencer content per market, other important markets include:
- United States (16.9%)
- Spain (14.7%)
- Brazil (4.9%)
zasuwasportswear's influencer activity by market
Here is another example of zasuwasportswear collaborating with an influencer in Poland.
katyturini23 x zasuwasportswear
![Instagram post by @katyturini23 for zasuwasportswear. Caption reads: [...] Oggi sto indossando @zasuwasportswear ZASUWA....](https://images.od.modash.io/59ef57e9dbd608afda9932950b2d50f65154318e)
zasuwasportswear's influencer activity vs. related brands
zasuwasportswear competes in women’s activewear with DFYNE and AYBL, which target similar gym-focused audiences. All three rely on fitness creators for try-ons, training content, and physique-forward product proof.
Total influencer content
zasuwasportswear vs. related brands influencer activity
Total sponsored posts tracked (last 12 months)
AYBL leads with 37.5k sponsored posts, notably outpacing DFYNE (30.5k posts) and zasuwasportswear (1.9k posts). Across all three brands, the average volume is 23.3k posts, indicating mature, scaled influencer programs. DFYNE and AYBL each have many more total posts than zasuwasportswear.
By social platform
zasuwasportswear vs. related brands influencer activity (by social platform)
Sponsored posts by platform
Among these brands, DFYNE leads on Instagram and YouTube and AYBL leads on TikTok. The gap is most notable on TikTok, with AYBL at 25.1k, DFYNE at 2.8k, zasuwasportswear at 0 posts. zasuwasportswear's activity is particularly concentrated on Instagram. On TikTok and YouTube, DFYNE and AYBL have thousands of posts while zasuwasportswear has none.
By geographical market
zasuwasportswear vs. related brands influencer activity (by country)
Estimated sponsored posts in zasuwasportswear's top markets
AYBL has the highest estimated sponsored-post volume in United States (18k posts, 47.9%), United Kingdom (6k posts, 15.9%), France (1.7k posts, 4.5%), suggesting a Europe focus, while DFYNE leads in Mexico with 1.4k posts (4.7%), while zasuwasportswear has the highest estimated sponsored-post volume in Italy (334 posts, 17.7%), Spain (277 posts, 14.7%), suggesting a Europe focus. Looking at United States specifically, the split is AYBL at 18k posts (47.9%), DFYNE at 15k posts (50.3%), zasuwasportswear at 319 posts (16.9%).
Read more influencer strategy breakdowns
Looking for more like this? Here are 5 similar influencer marketing strategy breakdowns for other brands:
- DFYNE's Influencer Marketing Strategy
- AYBL's Influencer Marketing Strategy
- Revlon's Influencer Marketing Strategy
- Beachwaver's Influencer Marketing Strategy
- Liquid Death's Influencer Marketing Strategy
Or, if you want to access data like this for your own software or processes, take a look at Modash's API products:
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