BOMBSHELL SPORTSWEAR Influencer Marketing Strategy
(2026 Data & Insights)
We analyzed 178 pieces of influencer content sponsored by BOMBSHELL SPORTSWEAR over the last 12 months.
This report breaks down where & how BOMBSHELL SPORTSWEAR invests in influencer marketing, which social platforms they prioritize, top geographical markets, and more.
The data in this report comes from Modash's Brand Collaborations API.
P.S. for a simple list of influencers who have collaborated with BOMBSHELL SPORTSWEAR, see here: BOMBSHELL SPORTSWEAR influencers.
Influencer activity throughout the year
BOMBSHELL SPORTSWEAR's influencer campaigns are active year-round with notable month-to-month fluctuation. The two charts below show month-by-month data for:
- Total sponsored posts tracked
- Total views those posts generated
BOMBSHELL SPORTSWEAR's influencer activity by month
Number of sponsored posts
BOMBSHELL SPORTSWEAR's sponsored post volume appears to trend upward over the 12-month period, rising from 15 posts in January to 29 in December. The peak month, December, reached 29 posts, 93% higher than the monthly average of 15.
BOMBSHELL SPORTSWEAR's influencer activity by month (views)
Total views on sponsored video posts
May generated the most views at 2.8M, while November recorded the least at 9.9k. Across all tracked posts in the 12-month window, average views per post were 51.9k. Interestingly, the highest-view month (May) does not align with peak post volume (December), which could indicate performance differences across months. At a quarterly level, performance is strongest in Q2 (Apr-Jun). The top-performing tracked post, by @abigailspenserhu, generated 2.7M views.
Social platforms breakdown
In our dataset (which only includes Instagram, YouTube, and TikTok), this is how the volume of BOMBSHELL SPORTSWEAR's sponsored influencer collaborations break down by social platform:
- Instagram: 143 posts (80.3%)
- TikTok: 35 posts (19.7%)
BOMBSHELL SPORTSWEAR's influencer activity by platform
Share of sponsored content by social network
Instagram influencer marketing is a clear focus for BOMBSHELL SPORTSWEAR.
Here are 2 examples of BOMBSHELL SPORTSWEAR's recent sponsored collaborations (one each for Instagram, TikTok).
abigailspenserhu x BOMBSHELL SPORTSWEAR
Influencer bio
胡馨婉 Founder @lumefranceofficial Empower Wellness 🍃 “Inward”🎵 YouTube 730M 👁️ NYC/London Max@newworldinvestsgroup.com
Collaboration metrics
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texasmudflapgirl x BOMBSHELL SPORTSWEAR
![TikTok post by @texasmudflapgirl for BOMBSHELL SPORTSWEAR. Caption reads: [...] off this awesome #gymoutfit from....](https://images.od.modash.io/96822917916386699922e54fcb32d246d51adaae)
Influencer bio
Stay at home mom, farming, fitness, beekeeping, woodworking, my life
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
If you break this down further by content type on Instagram, this is what it looks like:
- Reels: 53.8%
- Posts: 46.2%
💡 Related resource: How To Find Instagram Influencers.
Influencer audience size breakdown (by views)
For their top social platform (Instagram), here is a breakdown of the type of influencers BOMBSHELL SPORTSWEAR are collaborating with, by audience size.
Note: this breakdown is based on each influencer's average views (not follower/subscriber count), because views typically correlate more closely with influencer pricing and impact.
BOMBSHELL SPORTSWEAR's influencers average views (Instagram)
Based on each influencer's average views per post
With 34.9% of partnerships featuring creators averaging 10K-50K views, BOMBSHELL SPORTSWEAR's strategy suggests cost-efficiency and engagement-focused partnerships.
Here is an example of a sponsored collaboration with a larger-audience creator on Instagram (265.5k avg views/post):
ghi_eburneo x BOMBSHELL SPORTSWEAR
![Instagram post by @ghi_eburneo for BOMBSHELL SPORTSWEAR. Caption reads: [...] all of you, now I am part of the....](https://images.od.modash.io/4e620f2a1bf039efff0f933093a8b3544c647a4c)
Influencer bio
𝑭𝒐𝒓𝒎𝒆𝒓 𝑾𝑾𝑬 Athlete @onlyfans Jiu Jitsu Black Belt 🖤 Sponsors ↓ @dragonpharmabrasil @moyabrand @dragonpharma_llc contactghieburneo@gmail.com
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
And here is another example with a smaller creator on Instagram (8.9k avg views/post):
alyssaspivack x BOMBSHELL SPORTSWEAR
Influencer bio
👑🥊🇦🇷🐶👟🎧🍕 📍SoFlo 🤜🏻 @bareknucklefc RING GIRL 🏡 @alyssasellssoflo REALTOR 📧 EMAIL FOR ALL BUSINESS INQUIRIES
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
BOMBSHELL SPORTSWEAR's repeat partnerships
Out of 102 unique influencers in our dataset, 13 of them (13%) posted content for BOMBSHELL SPORTSWEAR in 3 or more separate calendar months. The most consistent partner is @dreathomas, who has collaborated across 5 months with 6 total posts.
Here are 3 examples of BOMBSHELL SPORTSWEAR's repeat influencer partnerships, with links to the sponsored content.
dreathomas x BOMBSHELL SPORTSWEAR
![Instagram post by @dreathomas for BOMBSHELL SPORTSWEAR. Caption reads: [...] reps each
Bodysuit: @bombshellsportswear....](https://images.od.modash.io/69d66813ae734e91eba45ef9038e01cd6ae1880e)
![Instagram post by @dreathomas for BOMBSHELL SPORTSWEAR. Caption reads: [...] round 🤌🏼
Outfit: @bombshellsportswear....](https://images.od.modash.io/99a255bcd7d0879e7f0dae6f548e29e038993d86)
baabimanu x BOMBSHELL SPORTSWEAR
![Instagram post by @baabimanu for BOMBSHELL SPORTSWEAR. Caption reads: [...] Full outfit from @bombshellsportswear....](https://images.od.modash.io/8beef4498624c9be4d9863285f169d67e3b72e64)
![Instagram post by @baabimanu for BOMBSHELL SPORTSWEAR. Caption reads: [...] my personality 🫣🩵#bombshellsportswear....](https://images.od.modash.io/4eaba38be3d4721c75ba8d3eee684812f7155550)
cousmithh x BOMBSHELL SPORTSWEAR
![Instagram post by @cousmithh for BOMBSHELL SPORTSWEAR. Caption reads: [...]
Let’s get it! 🩷
@bombshellsportswear //....](https://images.od.modash.io/521a3c46f1446be2a72af9d5e776127e6fb984a8)
![Instagram post by @cousmithh for BOMBSHELL SPORTSWEAR. Caption reads: [...] court fit 😎 @bombshellsportswear // code....](https://images.od.modash.io/a0de50f3e84709144610a22e09bb6590201a484a)
![Instagram post by @cousmithh for BOMBSHELL SPORTSWEAR. Caption reads: [...] kickback variations
@bombshellsportswear....](https://images.od.modash.io/7af1894731d97a2c5979a0c2cfc257c409aa7a91)
💡 Related resource: Long-Term Influencer Partnerships: Pros, Cons & How The Pros Manage Them.
Geographical breakdown
In our dataset, United States is where BOMBSHELL SPORTSWEAR had the most influencer activity. 56% of their live influencer content in the last 12 months was posted by American influencers.
Based on the percentage of influencer content per market, other important markets include:
- Brazil (6.7%)
- United Kingdom (4.4%)
- Canada (3.8%)
BOMBSHELL SPORTSWEAR's influencer activity by market
Here is another example of BOMBSHELL SPORTSWEAR collaborating with an influencer in United States.
perezjulianew x BOMBSHELL SPORTSWEAR
![Instagram post by @perezjulianew for BOMBSHELL SPORTSWEAR. Caption reads: [...] woman can perform. 🙏🏼
Wearing....](https://images.od.modash.io/f02b275f7ca5a9e025701658fbb5f39c5dd158c9)
BOMBSHELL SPORTSWEAR's influencer activity vs. related brands
Gymshark and YoungLA are direct competitors in the gym/fitness apparel space, targeting a similar audience with performance-driven activewear and strong influencer-led marketing. Both overlap with BOMBSHELL SPORTSWEAR in product focus (women’s training sets/athleisure) and online-first community building.
Total influencer content
BOMBSHELL SPORTSWEAR vs. related brands influencer activity
Total sponsored posts tracked (last 12 months)
Gymshark leads with 11.2k sponsored posts, significantly outpacing YoungLA (1.7k posts) and BOMBSHELL SPORTSWEAR (178 posts). Across all three brands, the average volume is 4.4k posts, indicating mature, scaled influencer programs. Gymshark has many more total posts than Bombshell Sportswear and YoungLA.
By social platform
BOMBSHELL SPORTSWEAR vs. related brands influencer activity (by social platform)
Sponsored posts by platform
Among these brands, Gymshark leads on Instagram, TikTok, and YouTube. The gap is most notable on Instagram, with Gymshark at 8.3k, YoungLA at 1k, BOMBSHELL SPORTSWEAR at 143 posts. BOMBSHELL SPORTSWEAR's activity is particularly concentrated on Instagram. On Instagram and TikTok, Gymshark posts far more than Bombshell Sportswear and YoungLA, and Bombshell Sportswear has no YouTube posts while Gymshark and YoungLA do.
By geographical market
BOMBSHELL SPORTSWEAR vs. related brands influencer activity (by country)
Estimated sponsored posts in BOMBSHELL SPORTSWEAR's top markets
Gymshark has the highest estimated sponsored-post volume in United States (5.7k posts, 50.9%), United Kingdom (1.6k posts, 13.9%), Mexico (404 posts, 3.6%), suggesting a North America focus, while BOMBSHELL SPORTSWEAR leads in Brazil with 12 posts (6.7%). Looking at United States specifically, the split is Gymshark at 5.7k posts (50.9%), YoungLA at 1.1k posts (65.1%), BOMBSHELL SPORTSWEAR at 100 posts (56%).
Read more influencer strategy breakdowns
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Or, if you want to access data like this for your own software or processes, take a look at Modash's API products:
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