15 Influencer Marketing Examples in the Finnish Market
1. @palakakkuu X Podway
Linnea Weckström promoted Podway 10 times on Instagram between February 2026 and April 2026. In total, those 10 posts generated 2.2M views, with a 2.8% engagement rate, and $68.5k EMV. The posts highlight relationship issues addressed in a podcast.
Linnea Weckström
HELPPOA JA HÄPEILEMÄTÖNTÄ PERHEKONTSAA🙆🏻♀️ •Psykologi-äiti, pokeri-isi, 2 v, 👼🏻, vauva ja 🐾 •🎙️: Tilanne on 🆘 @podway.fi •💌: linneawec@gmail.com
![Instagram post by @palakakkuu for Podway. Caption reads: [...] Linkki löytyy biosta. #podway #riitely....](https://images.od.modash.io/9f76caed8fbd8b331d0624a61d60d924b2966045)
![Instagram post by @palakakkuu for Podway. Caption reads: Mainos: @podway.fi/oma podi💕 Viivin kroppa [...].](https://images.od.modash.io/fccdd809e1c6f84b8fe01a3181184aabf0624df8)
2. @sonjaaiello X ICANIWILL
SONJA AIELLO 🇫🇮 promoted ICANIWILL 21 times on Instagram between October 2023 and April 2026. In total, those 21 posts generated 944.3K views, with a 3.5% engagement rate, and $35.8k EMV. The collaboration showcases new activewear collections and a running club event.
SONJA AIELLO 🇫🇮
🎙️ Podcast | Eiks nii äiti @podimo_fi 🩷 Online Coach | @fitclubfinland 📺 YouTube | @sonjavss 💌 sonjaaiellocollabs@gmail.com 👇🏼GLOW WITH SONJA 59€
![Instagram post by @sonjaaiello for ICANIWILL. Caption reads: mainos | @icaniwill TE ETTE OO VALMIITA [...].](https://images.od.modash.io/8acb785458528638c60257c9e40f84f727ea7b7f)
![Instagram post by @sonjaaiello for ICANIWILL. Caption reads: [...] hosted by me!!!!! mainos | @icaniwill....](https://images.od.modash.io/72e0e35af24f2751caeddd3324ec3a95ded020a2)
3. @rebelwerks X CarVertical
RebelWerks promoted CarVertical 116 times on YouTube between November 2023 and April 2026. In total, those 116 posts generated 28.2M views, with a 4.7% engagement rate, and $986.2k EMV. The posts highlight discounted car history reports and related automotive products.
RebelWerks
RebelWerks-kanavilla rakennetaan, korjataan ja testataan erilaisia autoja, koneita sekä työkaluja. Videoilla nähdään myös vanhan ambulanssihallin kunnostusta ja rakentelua unelmien harrastetilaksi. H...
![YouTube post by @rebelwerks for CarVertical. Caption reads: carVertical, -20% alennus auton [...].](https://images.od.modash.io/f18188548811bf23e5e62f1fb82bafa9af246db8)
![YouTube post by @rebelwerks for CarVertical. Caption reads: carVertical, -20% alennus auton [...].](https://images.od.modash.io/776d9f95df92b71ef707cc9447a293e9178b3e6a)
![YouTube post by @rebelwerks for CarVertical. Caption reads: [...] #koneet #volvo carVertical, -20% alennus....](https://images.od.modash.io/77303fd0423aab185e8c807cf51852c87a8076d0)
4. @Simolammikko X CarVertical
Simolammikko promoted CarVertical 39 times on YouTube between January 2025 and April 2026. In total, those 39 posts generated 3.9M views, with a 2.4% engagement rate, and $136k EMV. The collaboration showcases vehicle history checks alongside car-related business ventures.
Simolammikko
Autokorjaamo-tubettaja. Tarinaa maailmassani. IG: Simolammikko_oy Tiktok: Simolammikko Korjaamomme: Vagen Oy www.vagen.com
5. @kaksiaitia X K-Ruoka
KAKSI ÄITIÄ promoted K-Ruoka 11 times on Instagram between September 2024 and April 2026. In total, those 11 posts generated 7.9M views, with a 2.5% engagement rate, and $239.8k EMV. The posts highlight recipes for holidays and everyday meals, plus grocery delivery.
KAKSI ÄITIÄ
🌈 KAKSI ÄITIÄ = Suski ♥ Ella 👶 Meidän 4 lasta 🎙️ KAKSI ÄITIÄ -podi @podme_suomi 📺 Someäidit @mtvkatsomo 📚 Suskin lastenkirjat @otavankirjat
![Instagram post by @kaksiaitia for K-Ruoka. Caption reads: mainos @kruoka @pirkkatuotteet TUUNATUT [...].](https://images.od.modash.io/3a4ecae869fe4863ae5a7609be9aa31fead6f437)
![Instagram post by @kaksiaitia for K-Ruoka. Caption reads: mainos @kruoka @pirkkatuotteet Vinkki [...].](https://images.od.modash.io/fcbe865021df85996ce05c28291ab55d95a41b16)
![Instagram post by @kaksiaitia for K-Ruoka. Caption reads: mainos @kruoka @pirkkatuotteet Edit: arvonta [...].](https://images.od.modash.io/cbbb765dfddb21894e34b56013a45edd06f82fc0)
6. @ernestlawson_ X Itsehoitoapteekki
Ernest "Erkku" Lawson promoted Itsehoitoapteekki 11 times on Instagram between February 2023 and April 2026. In total, those 11 posts generated 902.3K views, with a 8.0% engagement rate, and $27.4k EMV. The posts highlight daily vitamin supplements for adults and children, and skincare.
Ernest "Erkku" Lawson
![Instagram post by @ernestlawson_ for Itsehoitoapteekki. Caption reads: mainos @itsehoitoapteekki Lasten kanssa [...].](https://images.od.modash.io/4bff689d28fad0d12c8e2aede691c6129d71e4c6)
7. @rebelwerks X Carholics
RebelWerks promoted Carholics 29 times on YouTube between August 2025 and April 2026. In total, those 29 posts generated 11.1M views, with a 4.7% engagement rate, and $399.5k EMV. The collaboration showcases discounts and promotional codes for automotive-related services.
RebelWerks
RebelWerks-kanavilla rakennetaan, korjataan ja testataan erilaisia autoja, koneita sekä työkaluja. Videoilla nähdään myös vanhan ambulanssihallin kunnostusta ja rakentelua unelmien harrastetilaksi. H...
![YouTube post by @rebelwerks for Carholics. Caption reads: [...] ja muut Carholicsin tuotteet -20%....](https://images.od.modash.io/9bf70d49f82b9821d9a5a0562403446f0e00f0fd)
![YouTube post by @rebelwerks for Carholics. Caption reads: [...] ja muut Carholicsin tuotteet -20%....](https://images.od.modash.io/7133b6989411a8427afbcf09f419c6f4e8280a4a)
![YouTube post by @rebelwerks for Carholics. Caption reads: [...] ja muut Carholicsin tuotteet -20%....](https://images.od.modash.io/09a3e9bebf57a768cea3a7a962a4c458efcc50a7)
8. @minnakuukka X Itsehoitoapteekki
Minna Kuukka promoted Itsehoitoapteekki 13 times on Instagram between March 2023 and April 2026. In total, those 13 posts generated 1.4M views, with a 4.2% engagement rate, and $44.9k EMV. The collaboration showcases skincare for sensitive skin and everyday moisturizing needs.
Minna Kuukka
@minnakuukka Radio Novan Aamu arkisin klo 6-10
9. @imanjaleenasafkaa X Valio
Imanjaleenasafkaa promoted Valio 17 times on Instagram between May 2023 and March 2026. In total, those 17 posts generated 6.8M views, with a 2.1% engagement rate, and $210.6k EMV. The collaboration showcases recipes for everyday meals, desserts, and breakfast ideas.
Imanjaleenasafkaa
🏆Vuoden ruokalähettiläät 2024 📚Arkisafkaa 2 keittokirja (WSOY, 2025) kaupoissa nyt! 🐶 Fiilis-beagle Yhteistyöt imanjaleenasafkaa@gmail.com
![Instagram post by @imanjaleenasafkaa for Valio. Caption reads: Mainos @valiofi Keittiön🍋Tehtiin meidän [...].](https://images.od.modash.io/ac2fada0abdc1d4ceb51732efc1119509ba6f421)
![Instagram post by @imanjaleenasafkaa for Valio. Caption reads: Mainos @valiofi Keittiön ✨ ARVONTA & Valio [...].](https://images.od.modash.io/fe39ffee5a26740cb3acd052f72007386c5ed1d2)
![Instagram post by @imanjaleenasafkaa for Valio. Caption reads: Mainos @valiofi Oivariini ✨ Kiitos kaikille, [...].](https://images.od.modash.io/770542a4a3c5bc362158cb1cdefcdc6f59089558)
10. @nikosaarinen X Lidl Suomi
NikoSaarinen promoted Lidl Suomi 10 times on Instagram between November 2024 and March 2026. In total, those 10 posts generated 4.7M views, with a 5.4% engagement rate, and $160.9k EMV. The collaboration showcases affordable Easter products and Lidl's updated non-food aisle.
NikoSaarinen
perjantaisin @nikotellen podme 🎧 ma-pe @nrjfi aamu 07-10 📻 Love Island ma-pe @mtvkatsomo ❤️🔥🏝️ tiktok/snap | niko_saarinen 👻 📧: heidi@behindmedia.fi
![Instagram post by @nikosaarinen for Lidl Suomi. Caption reads: mainos @lidlsuomi Sehän on jee..jelppaajan [...].](https://images.od.modash.io/c4df51029ec75a6b24c72fbcacbd7c09efd605c1)
![Instagram post by @nikosaarinen for Lidl Suomi. Caption reads: mainos @lidlsuomi Maailmassa on tapahtunut [...].](https://images.od.modash.io/42688cba9e3eab57e017597e7b532cf19f078455)
11. @eeddspeaks X NordVPN
eeddspeaks promoted NordVPN 13 times on YouTube between June 2020 and March 2026. In total, those 13 posts generated 1.0M views, with a 3.7% engagement rate, and $36.1k EMV. The posts highlight everyday life comparisons and food challenges while promoting online security.
eeddspeaks
Spontaaneja videoita minua kiinnostavista asioista ja elämyksistä sekä tietysti hauskanpitoa tubekaverien kanssa! CONTACT ME! s-postin saat esille kun klikkaat kaupalliset tiedustelut ruutua :) SOME...
![YouTube post by @eeddspeaks for NordVPN. Caption reads: [...] kaupallisessa yhteistyössä NordVPN 💻 Suojaa....](https://images.od.modash.io/eed645b911f874b1ce64d829dc45d2f4868c7d3f)
![YouTube post by @eeddspeaks for NordVPN. Caption reads: [...] kaupallisessa yhteistyössä NordVPN 💻 Suojaa....](https://images.od.modash.io/ee7df6cfb3c741db3545f26fbf9ebe9dbc69b011)
![YouTube post by @eeddspeaks for NordVPN. Caption reads: [...] kaupallisessa yhteistyössä NordVPN 💻 Suojaa....](https://images.od.modash.io/2e4722a6b747c7326e9773395ddeea918beafc1b)
12. @schleichtallirambo X Kärkkäinen
Schleichtalli Rambo promoted Kärkkäinen 15 times on YouTube between May 2025 and March 2026. In total, those 15 posts generated 1.7M views, with a 4.0% engagement rate, and $56.9k EMV. The collaboration showcases Schleich Horse Club toys available online.
Schleichtalli Rambo
Moikka mä oon Venny! Ihanaa että löysit mun kanavalle, toivottavasti viihdyt❤️ Käyhän seuraamassa myös Instagramissa @scht_rambo😊
13. @rosannakulju X ACO Finland
ROSANNA KULJU 🇸🇪🇫🇮 promoted ACO Finland 16 times on Instagram between February 2023 and March 2026. In total, those 16 posts generated 578.5K views, with a 3.0% engagement rate, and $18.8k EMV. The collaboration showcases gentle, fragrance-free skincare routines for the whole family.
ROSANNA KULJU 🇸🇪🇫🇮
Musta tulee keväällä äiti🤰🏼 Oulu/Helsinki uusperhe elämää, podia & somea. 💌 rosanna@rosannakulju.com ❤️business:lotta@behindmedia.fi Podi 1kk 1€👇🏻
![Instagram post by @rosannakulju for ACO Finland. Caption reads: mainos: @acofinland ETELÄNHETELMÄT: [...].](https://images.od.modash.io/8c51fe50fc6d0f31a668fd0257e792996c413f18)
![Instagram post by @rosannakulju for ACO Finland. Caption reads: mainos: @acofinland 🧖🏼♀️🤍🫧 Joskus ne [...].](https://images.od.modash.io/c6427b5f06952fabed206b093ffc77de47b686f4)
14. @kerttuniskanen X Vitamin Well Suomi
KEᖇTTᑌ ᑎIᔕKᗩᑎEᑎ promoted Vitamin Well Suomi 12 times on Instagram between October 2024 and March 2026. The posts had a 4.5% engagement rate, and $2.6k EMV. The collaboration showcases active lifestyle and hydration with vitamin-infused drinks.
KEᖇTTᑌ ᑎIᔕKᗩᑎEᑎ
▪️ xc-skier ▪️ www.kerttuniskanen.com ▪️ kerttu.niskanen@gmail.com ▪️ 🏠 @villamurunen ▪️ Brand Ambassador @porschefinland @vitaminwellsuomi
![Instagram post by @kerttuniskanen for Vitamin Well Suomi. Caption reads: [...] ja vitamiinit napattu @vitaminwellsuomi....](https://images.od.modash.io/1c2922f41afd84c25680f170ea7c299bc2e35eec)
15. @rosannakulju X ICANIWILL
ROSANNA KULJU 🇸🇪🇫🇮 promoted ICANIWILL 21 times on Instagram between April 2024 and February 2026. In total, those 21 posts generated 1.4M views, with a 3.0% engagement rate, and $45.1k EMV. The collaboration showcases comfortable athletic wear for training, everyday life, and pregnancy.
ROSANNA KULJU 🇸🇪🇫🇮
Musta tulee keväällä äiti🤰🏼 Oulu/Helsinki uusperhe elämää, podia & somea. 💌 rosanna@rosannakulju.com ❤️business:lotta@behindmedia.fi Podi 1kk 1€👇🏻
