15 Influencer Marketing Examples in the Malaysian Market
1. @nyokki.ho X Shopee Malaysia
Nyokki promoted Shopee Malaysia 17 times on Instagram between January 2025 and January 2026. In total, those 17 posts generated 2.9M views with a 2.9% engagement rate. EMV: $11.2K. The posts highlight affordable and trendy outfits for everyday wear and festive occasions.
Nyokki
Malaysia
Friend of @puma.malaysia & @hadalabomalaysia
@d00nuts__ @cays_media
for work：nyokki@caysmediagroup.com
Nyokki promoted PUMA Malaysia 5 times on Instagram between January 2025 and January 2026. In total, those 5 posts generated 378.6K views with a 2.9% engagement rate. EMV: $4.2K. The posts highlight PUMA apparel and footwear, transitioning from athletic to everyday style.
Nyokki
Malaysia
Friend of @puma.malaysia & @hadalabomalaysia
@d00nuts__ @cays_media
for work：nyokki@caysmediagroup.com
Jeryl 李佩玲 promoted YSL Beauty 3 times on Instagram between January 2025 and January 2026. In total, those 3 posts generated 185.6K views with a 2.8% engagement rate. EMV: $466. The posts highlight YSL beauty products, including makeup and a mini cushion offer.
Muhammad Shaffuan promoted Samsung Malaysia 6 times on Instagram between July 2025 and January 2026. In total, those 6 posts generated 2.0M views with a 6.2% engagement rate. EMV: $1.7K. The collaboration showcases AI-powered device features for productivity and lifestyle activities.
Muhammad Shaffuan
Malaysia
Creative Director @mshafx
Director @2117_productions
📍: Kuala Lumpur, MY
Enquiries :
+60138604226
hello@mshafx.com
MUHAMMAD JOHAN "JOJO" GHAZALI promoted ONE Championship 4 times on Instagram between May 2025 and January 2026. In total, those 4 posts generated 4.5M views with a 2.6% engagement rate. EMV: $13.0K. The posts highlight the athlete's ONE Championship fight appearances and successes.
MUHAMMAD JOHAN "JOJO" GHAZALI
Malaysia
📩 johanghazali01@gmail.com
Part owner of @rentap_muaythai
Official Brand ambassador of @blancofragrancemalaysia
Spokesperson of @kahfeveryday.my
🇲🇾🥊
Back with a vengeance 👊 Will Johan Ghazali pick up another W at ONE Fight Night 39 on @primevideo? @johanghazali_
#ONEFightNight39 | Fri Jan 23 at 9PM ET
🇺🇸🇨🇦 Watch Live on Prime
🇬🇧🇮🇪 Watch Live on Sky Sports
🌍 Live TV broadcast in 190+ countries (check local listings)
🌍 Also available on ONE YouTube and ONE Facebook (geo-restrictions may apply)
🌍 Also available on Watch.ONEFC.com (geo-restrictions may apply)
MUHAMMAD JOHAN "JOJO" GHAZALI
@johanghazali_
07 Oct, 25
794.6k
22.1k
126
[...] Backing the action: Sui, ONE Championship's official blockchain [...]
MUHAMMAD JOHAN "JOJO" GHAZALI
@johanghazali_
06 Sep, 25
560.6k
11.4k
38
Teen phenoms sharing a locker room 🥊 Don't miss the returns of Johan Ghazali and Adrian Lee at ONE Fight Night 35 on @primevideo! @adrianleemma @johanghazali_
#ONEFightNight35 | 🔴 LIVE NOW
How To Watch In Your Country 👉 Link in Bio
🇺🇸🇨🇦 Watch Live on Prime
🇬🇧🇮🇪 Watch Live on Sky Sports
Dato Abdul Malik promoted Malik Streams Corporation 35 times on Instagram between September 2024 and December 2025. In total, those 35 posts generated 1.4M views with a 20.8% engagement rate. EMV: $18.1K. The collaboration showcases Indian cinema events and movie distribution in Malaysia.
Dato Abdul Malik
Malaysia
Chairman of Malik Streams Group
#dam #malikstreams
Thalapathy Thiruvizha is powered by @msgoldanddiamonds.my ✨
@datoabdulmalik
@kvn.productions
Get ready. Stay tuned. The storm is coming.
#MalikStreams #DAM #JanaNayagan #ThalapathyVijay #Ponggal2026 #MalaysiaSambavam #ThalapathyThiruvizha 🔥🎥🌊
Dato Abdul Malik
@datoabdulmalik
08 Sep, 25
34.3k
991
8
When destiny calls, a warrior rises.
Here’s the teaser of Shakti Thirumagan 💥
Distribution by @malikstreams ✨
An epic ride of courage, sacrifice & raw power.
Watch it. Feel it. Live it.
#malikstreams #VijayAntony #ArunPrabu #VA25 #ShakthiThirumagan #ArunPrabuFilm #VijayAntonyMusic
Dato Abdul Malik
@datoabdulmalik
04 Aug, 25
120.3k
1.6k
4
The largest hot air balloon launched for Coolie, a grand tribute matching the mass of Superstar Rajinikanth! 🎈
Coolie, distributed in Malaysia by @malikstreams .
#coolie #astroulagam
卢卡斯 Lucas Lee HanJ promoted Buz 4 times on Instagram between September 2025 and December 2025. In total, those 4 posts generated 367.8K views with a 2.3% engagement rate. EMV: $3.2K. The posts highlight stand-up comedy performances in Malaysia, supported by Buz.
卢卡斯 Lucas Lee HanJ promoted BBK Network 13 times on Instagram between July 2024 and December 2025. In total, those 13 posts generated 499.2K views with a 2.3% engagement rate. EMV: $3.3K. The collaboration showcases debates, comedy shows, and hydration for an active lifestyle.
你猜哪一张有美图瘦脸？
Live Hydrated with 100PLUS💧
保持水分真的超重要！100PLUS 让我时刻可以 Stay cooler 和 react quicker，随时都 ready to take on anything！💪🏻
@my100plus
#100PLUSLiveHydrated #100PLUSHydrationHour
Kid Inn promoted UNIQLO Malaysia 3 times on Instagram between December 2024 and December 2025. In total, those 3 posts generated 46.5K views with a 2.4% engagement rate. EMV: $998. The collaboration showcases festive moments, Doraemon nostalgia, and holiday shopping.
Kid Inn
Malaysia
🇲🇾 Bboy | Street Fashion | Family Creator
👸🏻 @yvonnechua @baby_hannahlim @baby_dianalim
💻 @keyent_media @break2prove
Connect : kidinnlim@gmail.com
The magic of the festive season lives in the little moments. In our latest digital cover, content creators @kidinn___, @yvonnechua, @baby_hannahlim and @baby_dianalim celebrate a season wrapped in love, dressed in @uniqlomyofficial’s effortless essentials.
Read the full cover story on www.lofficielmalaysia.com
Photography @aunchua @aunshots
Creative direction, styling & words @_joankong
Makeup @chufan
Hair @juuu.ko
Photography assistance @7v7v7v7v7v7v7 @hpesojwong
Styling assistance @amelia.tann
All clothing @uniqlo Holiday 2025 collection
#lofficielmalaysia #UNIQLO #WrapEachOtherInLove #LifeWear #SimpleMadeBetter
Kid Inn
@kidinn___
25 May, 25
46.5k
658
3
Step into the future with a classic icon!
UNIQLO UT x Doraemon is here to bring some nostalgic magic to your wardrobe 🛸✨
Tap into your inner adventurer — now available at Uniqlo store and online platform!
#UNIQLOUT #DoraemonUT #KIDINNStyle #Doraemon #UNIQLO #LifeWearMy #SimpleMadeBetter
@uniqlomyofficial
Kid Inn
@kidinn___
24 Dec, 24
1.3k
2
Countdown to Christmas begins! 🎄Time for last-minute shopping!!!🛍
.
From 20th - 26th December, spend RM300 at UNIQLO and get a FREE Foldable Duffle Bag!!! Your new go-to for festive adventures or wrapping up those goodies! 🎅🎒
Not to mention there are so many limited offer items in store for you to grab and purchase before the new year comes along!!
What are you waiting for?
Don’t wait , Let’s get stylish together 🛒
@uniqlomyofficial
#UNIQLOMY #SimpleMadeBetter #LifeWearMY #GiftedWithJoy
Joshua Michael promoted Tiger Beer Malaysia 6 times on Instagram between April 2025 and December 2025. In total, those 6 posts generated 1.9M views with a 9.5% engagement rate. EMV: $24.8K. The collaboration showcases Malaysian fans' passion for Manchester United, including a trip to Old Trafford.
Joshua Michael
Malaysia
🇲🇾 Content Creator, Filmmaker, Actor and I sell coffee at @kaapikreat
📧: joshmadj@hotmail.com
What a moment to see this Roar United Archive book going to be placed at the iconic Manchester United Museum, Old Trafford.
Congratulations to our special winners who are going to travel all the way to Manchester to do the honours. @tigerbeermy you guys made their dreams come true.
Built from close to 500 passionate submissions, the Roar United Archive is the first and only collection of stories capturing the voices of Malaysia’s Red Devils.
As the official beer partner of Manchester United, Tiger Beer honours the passion of Malaysia’s Manchester United supporters by creating meaningful moments for fans to connect, celebrate, and share their stories together - because Together Roars Louder. Uncage Your Tiger.
For non-Muslims aged 21 years and above only. Do not drink and drive.
@tigerbeermy @manchesterunited
#TigerBeerMY
#UncageYourTiger
#ManchesterUnited
Joshua Michael
@joshmadj
12 Nov, 25
195.4k
16.6k
73
We’re looking to send two of you to Old Trafford. 🔥🔥🔥
Introducing @tigerbeermy's Roar United Archive, a powerful collection of stories that pays tribute to the passion, pride, and generational loyalty of Malaysia’s Manchester United fans.
For the very first time in history, two fans will have the exclusive honour of delivering the Roar United Archive to Old Trafford, where it will be showcased in the iconic Manchester United Museum!
Submit your Man Utd fan story now at https://uncage.tigerbeer.com/roar-united/
Tiger Beer advocates responsible consumption and we urge you to #DrinkResponsibly. Do not drink and drive.
For non-Muslims aged 21 and above only.
#RoarUnited #UncageYourTiger #TogetherRoarsLouder #TigerBeerMY #TigerBeer #ManchesterUnited #Sponsored
Joshua Michael
@joshmadj
25 May, 25
40
The Trafford Den 🔥 Thank you @tigerbeermy for bringing fans like me closer to the action with Asia’s first ever Tiger x Manchester United Pop Up Bar 😍
Time to uncage your tiger guys! Let’s get your jerseys on and come, because together we roar louder.
Tiger Beer advocates responsible consumption and we urge you to #DrinkResponsibly. When you drive, never drink. For non-Muslims aged 21 and above only
@tigerbeermy @manchesterunited #TogetherRoarsLouder #UncageYourTiger
Miki Tew promoted Fly AirAsia 3 times on Instagram between June 2025 and December 2025. In total, those 3 posts generated 453.2K views with a 3.8% engagement rate. EMV: $6.3K. The collaboration showcases travel experiences in Nanning and Macao.
Bee 🐝 🇲🇾 Motorsport ✨ promoted Ducati Welly Sungai Buloh 3 times on Instagram in November 2025. The posts had a 2.2% engagement rate. EMV: $3.0K. The collaboration showcases the Piquadro x Ducati collection launch event in Malaysia.
Bee 🐝 🇲🇾 Motorsport ✨
Malaysia
🏆Ducati Cup Overall Champion 2018
🏆Malaysia Speed Festival Overall Champion 2018
Kuala Lumpur, we felt your energy.
The launch of the Piquadro x @ducati collab at IOI City Mall became something unforgettable.
From the engines’ roar to the crowd gathering, yesterday was all about passion, style and the community that makes every event special.
#Piquadro #DoubleYourPerformance #PiquadroxDucati #DucatiMalaysia
Bee 🐝 🇲🇾 Motorsport ✨
@beebeewelly
26 Nov, 25
13.2k
9
A celebration made of people, stories and shared passion.
The launch of the Piquadro x @ducati special collab at IOI City Mall felt truly special, as we were welcomed at home in Kuala Lumpur by our friend of the brand @beebeewelly .
Alongside her, KOLs, motorsport lovers and the Ducati community filled the store with energy, proving once again how performance connects people across different worlds.
#DoubleYourPerformance #Piquadro #PiquadroXDucati
Bee 🐝 🇲🇾 Motorsport ✨
@beebeewelly
26 Nov, 25
7.7k
12
PIQUADRO x DUCATI
MALAYSIA EXCLUSIVE LAUNCH
An incredible evening celebrating the arrival of the Piquadro x Ducati collection in Malaysia.
.
Thank you to our Ducati riders for making a proper Ducati entrance, to the media and KOLs for your presence, and to every rider who brought energy to the showcase.
.
A special appreciation to The Melium Group for a successful collaboration and for hosting this exclusive launch with us.
.
The Panigale V4 and Streetfighter V4S is on display at IOI City Mall, Putrajaya till Sunday 30 November. Drop by & check them out for a chance to win an Exclusive Gift from Piquadro!
.
#PiquadroxDucati #DucatiWelly #MeliumGroup #ItalianDesign
Chriz Ooi promoted Surewinz 7 times on Instagram between September 2025 and November 2025. In total, those 7 posts generated 1.1M views with a 2.2% engagement rate. EMV: $1.5K. The collaboration showcases partying and travel, particularly on a ship.
Chriz Ooi
Malaysia
俺不是网红 俺只是个爱娱乐大家的音乐家
Founder of @elecoldxhot_official
HARD BASS DJ
For Booking - Malaysiaallstardc@gmail.com
ZAIN ROSLI promoted Kunafa Aiwahhh 4 times on Instagram between July 2025 and November 2025. In total, those 4 posts generated 1.2M views with a 2.8% engagement rate. EMV: $10.7K. The collaboration showcases support for Malaysian fighters and a new brand ambassador.
ZAIN ROSLI
Malaysia
MASTERMIND @kunafa.aiwahhh ( TOUR 1 MALAYSIA )
" We Are Not An Ordinary
Kunafa Aiwahhh Lovers We Are Fighters 🔥"
Harini saya buat kerja gila. Memang satu kerja gila. Buat semua yang dengar announcement tadi di Press Conference @byoncombat 6 sebentar tadi.
Yes betul, Saya announced sesiapa sahaja dikalangan 10 fighters Malaysia yang bawak balik kemenangan saya akan bagi bonus 50juta rupiah setiap sorang. Siapa dengar announcement saya tadi ? 🫣
Yes mana mana fighters Malaysia yang menang. Saya tak kira samada mereka fighters yang saya sponsor ataupun tidak. Tahun ni alhamdulillah kita ada rezeki sponsor 5 fighters Malaysia kita
Tapi saya akan bagi BONUS 50 juta rupiah kepada mana mana fighters Malaysia kita yang dapat bawak balik kemenangan. Itu janji saya. Janji @kunafa.aiwahhh 🤍💪🏻🇲🇾
Bersiap sedia lah kalian dan buat lah yang terbaik, Kalau sukan combat tidak dihargai, Tak mengapa biar saya jadi titik tolak bahawasanya brand dessert Malaysia pun mampu terbang tinggi hingga ke arena antarabangsa 🫡
P/s : I said what i said, Buktikan dan bawak balik kemenangan dan tuntutlah hadiah BONUS ( 50 juta rupiah ) kalian pada @kunafa.aiwahhh 🥰🫶🏻 Ini hadiah tanda saya hargai sukan combat di Malaysia dan tanda saya bangga sukan combat makin berkembang. All the best buat semua fighters Malaysia besok. Its showtime ( 22hb Nov 2025 ) Kalian yang dirumah jangan lupa beli payper view di apps Vidio ya RM16 kalau tak silap.
ZAIN ROSLI
@ojennaiwahhh_
18 Nov, 25
23k
59
[...] dan membawa nama Kunafa Aiwahhh bukan sahaja dalam Malaysia [...]
ZAIN ROSLI
@ojennaiwahhh_
23 Aug, 25
769.7k
18.2k
506
[...] terima lamaran ojen dan Kunafa Aiwahhh 🤍
Semoga usahasama ini [...]
Nyokki promoted Hada Lobo Malaysia 6 times on Instagram between December 2024 and November 2025. In total, those 6 posts generated 1.1M views with a 2.9% engagement rate. EMV: $5.3K. The posts highlight hydrating skincare routines for achieving smooth, radiant skin.
Nyokki
Malaysia
Friend of @puma.malaysia & @hadalabomalaysia
@d00nuts__ @cays_media
for work：nyokki@caysmediagroup.com
![Instagram post by @nyokki.ho for PUMA Malaysia. Caption reads: [...] #pumamalaysia.](https://images.od.modash.io/1cc199407cf43b622ff705e99dec3cab10ea3b6c)
![Instagram post by @jerylleex for YSL Beauty. Caption reads: [...] January - 19th February
#YSLBeautyMY....](https://images.od.modash.io/b6dfb7107c69b5b8f854cf3359e1771cad6c623e)
![Instagram post by @mshaffuan for Samsung Malaysia. Caption reads: [...] in the comments 👇
@samsungmalaysia....](https://images.od.modash.io/eeb784133e84f10f16a4bff9590788854f6f72d2)
![Instagram post by @mshaffuan for Samsung Malaysia. Caption reads: [...] #WOWestTab #MyWayMyTab @samsungmalaysia.](https://images.od.modash.io/5363b0343d61e4fb4d19dc9762b9a2be15f8e628)
![Instagram post by @mshaffuan for Samsung Malaysia. Caption reads: [...] @samsungmobile @samsungmalaysia.](https://images.od.modash.io/0692d22409ca5fee3ee6fa13ebc947d1e28174f3)
![Instagram post by @johanghazali_ for ONE Championship. Caption reads: [...] Backing the action: Sui, ONE Championship's....](https://images.od.modash.io/0020c3b2573a0bcb0eefe47cc471bdca6bfc61b4)
![Instagram post by @lucasdebating for Buz. Caption reads: [...] @buz_malaysia ，大家记得下载一起和家人朋友聊天吧.](https://images.od.modash.io/519fd9a97764036d1bce6d3a0c24a50f3933206a)
![Instagram post by @lucasdebating for Buz. Caption reads: [...] @buz_malaysia [...].](https://images.od.modash.io/975439f411c466f89f69d16d006bebd6cff0adf6)
![Instagram post by @lucasdebating for Buz. Caption reads: [...] @buz_malaysia [...].](https://images.od.modash.io/c5847a4cee26207abf55d36c1c95d84bfc9fcc36)
![Instagram post by @lucasdebating for BBK Network. Caption reads: [...] 每周六播出
⏰ 晚上 7 时
📺 BBK Network YouTube....](https://images.od.modash.io/e042ef49a21be326a373716cc48f160134a65977)
![Instagram post by @miki_tew for Fly AirAsia. Caption reads: ✨南寧
@flyairasia
#airasiastarguide [...].](https://images.od.modash.io/14a22a6d6a9727057497692bab6235b580ed8c7a)
![Instagram post by @miki_tew for Fly AirAsia. Caption reads: [...] ity见玩具总动员们了～🪀
还特地搭了个胡迪穿搭👖
@flyairasia....](https://images.od.modash.io/610ae415629e0c9ca2fb37ca221bc3ebcdd93fb6)
![Instagram post by @ojennaiwahhh_ for Kunafa Aiwahhh. Caption reads: [...] dan membawa nama Kunafa Aiwahhh bukan sahaja....](https://images.od.modash.io/231839938f6c888e513f634b2e62dadb87f8d03d)
![Instagram post by @ojennaiwahhh_ for Kunafa Aiwahhh. Caption reads: [...] terima lamaran ojen dan Kunafa Aiwahhh....](https://images.od.modash.io/b72bd0d3e87c2290c973e4baae3ee526faa2c0b8)
