We analyzed 1.8k pieces of influencer content sponsored by BÉIS Travel over the last 12 months.
This report breaks down where & how BÉIS Travel invests in influencer marketing, which social platforms they prioritize, top geographical markets, and more.
The data in this report comes from Modash's Brand Collaborations API.
P.S. for a simple list of influencers who have collaborated with BÉIS Travel, see here: BÉIS Travel influencers.
BÉIS Travel's influencer campaigns are active year-round with notable month-to-month fluctuation. The chart below shows month-by-month data for total sponsored posts tracked.
Number of sponsored posts
BÉIS Travel's sponsored post volume appears to trend upward over the 12-month period, rising from 152 posts in January to 206 in December. The peak month, November, reached 210 posts, 39% higher than the monthly average of 151.
In our dataset (which only includes Instagram, YouTube, and TikTok), this is how the volume of BÉIS Travel's sponsored influencer collaborations break down by social platform:
Share of sponsored content by social network
TikTok influencer marketing is a clear focus for BÉIS Travel.
Here are 1 examples of BÉIS Travel's recent sponsored collaborations (one each for TikTok).
Influencer bio
KALOGERASISTERS kalogeras@night.co SNAP Kalogeraseliana I 🫶🏻 Noah
Collaboration metrics
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If you break this down further by content type on TikTok, this is what it looks like:
💡 Related resource: How To Find TikTok Influencers.
For their top social platform (TikTok), here is a breakdown of the type of influencers BÉIS Travel are collaborating with, by audience size.
Note: this breakdown is based on each influencer's average views (not follower/subscriber count), because views typically correlate more closely with influencer pricing and impact.
Based on each influencer's average views per post
With 35.8% of partnerships featuring creators averaging 1K-5K views, BÉIS Travel's strategy suggests niche targeting and authenticity, likely leveraging collaboration models like gifting and affiliates to work with smaller creators.
Here is an example of a sponsored collaboration with a larger-audience creator on TikTok (1.4M avg views/post):
Influencer bio
your NorCal bestie fashion, food & travel for inquiries ✉️ : vtsisun@gmail.com
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
And here is another example with a smaller creator on TikTok (9.3k avg views/post):
Influencer bio
PGY3 OBGYN 📍Detroit Gurbanib07@gmail.com
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
Out of 1.3k unique influencers in our dataset, 27 of them (2%) posted content for BÉIS Travel in 3 or more separate calendar months. The most consistent partner is @ayeitsanju, who has collaborated across 10 months with 42 total posts.
Here are 3 examples of BÉIS Travel's repeat influencer partnerships, with links to the sponsored content.
💡 Related resource: Long-Term Influencer Partnerships: Pros, Cons & How The Pros Manage Them.
BÉIS Travel competes directly with Away and Monos in premium travel gear where design, organization, and durability drive purchase. All three use travel creators for packing demos, airport fits, and real-world stress tests.
Total sponsored posts tracked (last 12 months)
BÉIS Travel leads with 1.8k sponsored posts, significantly outpacing Away (1.1k posts) and Monos (500 posts). Across all three brands, the average volume is 1.2k posts, suggesting established influencer marketing investments. BÉIS Travel has more total posts than Away and Monos combined.
Sponsored posts by platform
BÉIS Travel leads on TikTok, while Away has the most activity on Instagram and YouTube. The gap is most notable on TikTok, with BÉIS Travel at 1.8k, Away at 597, Monos at 82 posts. BÉIS Travel's activity is particularly concentrated on TikTok. On TikTok, BÉIS Travel has several times more posts than Away and far more than Monos.
Looking for more like this? Here are 5 similar influencer marketing strategy breakdowns for other brands:
Or, if you want to access data like this for your own software or processes, take a look at Modash's API products:
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