Sponsored posts by month
Last 12 months
Oct '25
Nov '25
Dec '25
Jan '26
Feb '26
Mar '26
Apr '26
May '26
Jun '26
Jul '26
Aug '26
Sep '26
POPFLEX Active Influencer Marketing Strategy (2026 Data & Insights)
We analyzed 2,633 sponsored posts from POPFLEX Active across TikTok, Instagram and YouTube over the last 12 months.
See where POPFLEX Active invests in influencer marketing — the platforms they prioritize, the creators they work with repeatedly, and the markets they push hardest. The data in this report comes from Modash's Brand Collaborations API.
Influencer activity
throughout
the year
Compared to the average month across the year, January was 137.0% more active in terms of posting frequency.
Social platforms breakdown
Where POPFLEX Active's sponsored collaborations happen, and which content formats they use on each platform.
Sponsored posts by platform
Across all of POPFLEX Active's accounts
TikTok2.5k
Instagram78
YouTube13
Content format by platform
Share of all sponsored posts.
Instagram · Reels
2.5%
Instagram · Feed Posts
0.5%
TikTok · Posts
96.6%
YouTube · Long-form
0.4%
YouTube · Shorts
0.1%
Content format by platform
Share of all sponsored posts.
Instagram · Reels
2.5%
Instagram · Feed Posts
0.5%
TikTok · Posts
96.6%
YouTube · Long-form
0.4%
YouTube · Shorts
0.1%
We can separate videos from feed posts, but not single-image posts from carousels, so those are grouped together.
How POPFLEX Active's sponsored posts perform
Reach and engagement across all 2,633 posts. We show median views alongside the average, because a single viral post can pull an average far above what a typical post achieves.
8.6K
Average views per post
1.2K
Median views per post
22.4M
Total views
$608K
Estimated media value
2.1%
Average engagement rate
These figures may include posts amplified with paid spend, which we can't identify separately.
Top performing posts
@hopescopeView on YouTube ↗
Thank you to Whatnot for sponsoring today’s video! Get your $15 Credit on Whatnot here [...]
4.4M Post views
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@blogilatesView on Instagram ↗
So basically if you’re on a date and stain one side, just go to the bathroom, flip it, and [...]
1.3M Post views
Get a free trial to find more data on influencer audiences, past collabs and more.
@chloe.shihView on Instagram ↗
ok I caved. this trend is too satisfying to not do. happy lunar new year you beautiful [...]
483.9K Post views
Get a free trial to find more data on influencer audiences, past collabs and more.
See how any brand runs influencer marketing
Modash tracks sponsored posts across Instagram, TikTok and YouTube. Search any brand to see who they work with, how often, and how it performs.
Influencer audience size breakdown
The size of creator POPFLEX Active works with, measured by average views per post rather than follower count. Views track closer to the reach a brand actually gets, and follower counts can be inflated.
POPFLEX Active's influencers by average views per post
Share of the 662 creators in this dataset
<1K
39.4%
1K-5K
40.5%
5K-10K
7.3%
10K-50K
9.5%
50K-100K
2.3%
100K-500K
0.8%
500K+
0.3%
Top influencers POPFLEX Active works with
POPFLEX Active's highest-reach creator partners over the last 12 months.
RankInfluencerPlatformPostsTotal views
1
@hopescopeYouTube14.4M
2
@blogilatesInstagram22M
3
@mygirlmiaTikTok1021.2M
4
@bentes_reviewsTikTok681.1M
5
@deals.and.daisiesTikTok14764.3K
Want creator data programmatically?
Check out our API.
Repeat
partnerships
Whether POPFLEX Active works with creators once, or builds an ongoing roster.
Repeat creators make up 32.7% of POPFLEX Active's creator network and generate 60.7% of total reach. The charts below show how often those partnerships recur and how much of POPFLEX Active's audience reach they account for.
Repeat creators make up 32.7% of POPFLEX Active's creator network and generate 60.7% of total reach. The charts below show how often those partnerships recur and how much of POPFLEX Active's audience reach they account for.
One-off vs. repeat creators
Share of 679 creators
Months active
Repeat creators only
2 months
48.2%
3 months
25.7%
4+ months
26.1%
Repeat partnerships at a glance
60.7%
of total reach comes from repeat creators
9.1
average posts per repeat creator
11 months
longest running partnership
Creators POPFLEX Active works with repeatedly
@nancysbrandsView on TikTok ↗
[...] colors of the pirouette skort! #popflexactive #popflexskort @POPFLEX Active
176.9K Post views
Get a free trial to find more data on influencer audiences, past collabs and more.
@samantha__christineView on TikTok ↗
TikTok Shop Exclusive Bundle! @POPFLEX Active
343.1K Post views
Get a free trial to find more data on influencer audiences, past collabs and more.
@mygirlmiaView on TikTok ↗
[...] that it's sold out yet again 😭 @POPFLEX Active #pirouetteskirt [...]
367K Post views
Get a free trial to find more data on influencer audiences, past collabs and more.
POPFLEX Active's most loyal creators
@nancysbrands
Months active11
Posts39
Total engagement705
@samantha__christine
Months active9
Posts22
Total engagement2K
@mygirlmia
Months active8
Posts102
Total engagement8.6K
Geographical breakdown
The markets where POPFLEX Active's sponsored creators are based. 100.0% of sponsored posts came from creators based in 4 markets. United States and Australia lead at 95.6% and 2.2%.
Sponsored posts by creator location
Top 4 markets
United States
95.6%
Australia
2.2%
Japan
1.1%
Italy
1.1%
POPFLEX Active vs. related brands
How POPFLEX Active's influencer activity compares with other women's apparel brands.
Sponsored posts, last 12 months
POPFLEX Active vs. related brands
5.2K posts
2.6K posts
310 posts
Frequently asked questions
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