BTArtboxnails Influencer Marketing Strategy
(2026 Data & Insights)
We analyzed 1.9k pieces of influencer content sponsored by BTArtboxnails over the last 12 months.
This report breaks down where & how BTArtboxnails invests in influencer marketing, which social platforms they prioritize, top geographical markets, and more.
The data in this report comes from Modash's Brand Collaborations API.
P.S. for a simple list of influencers who have collaborated with BTArtboxnails, see here: BTArtboxnails influencers.
Influencer activity throughout the year
BTArtboxnails's influencer campaigns are active year-round with notable month-to-month fluctuation. The chart below shows month-by-month data for total sponsored posts tracked.
BTArtboxnails's influencer activity by month
Number of sponsored posts
BTArtboxnails's influencer output appears relatively consistent throughout the year, averaging about 157 sponsored posts per month. November recorded the highest volume at 191 posts (22% above average), while August was the quietest at 125 posts.
Social platforms breakdown
In our dataset (which only includes Instagram, YouTube, and TikTok), this is how the volume of BTArtboxnails's sponsored influencer collaborations break down by social platform:
- Instagram: 1.1k posts (55.5%)
- TikTok: 800 posts (42%)
- YouTube: 49 posts (2.6%)
BTArtboxnails's influencer activity by platform
Share of sponsored content by social network
Instagram influencer marketing is a clear focus for BTArtboxnails.
Here are 3 examples of BTArtboxnails's recent sponsored collaborations (one each for Instagram, TikTok, YouTube).
anapau.ruelas x BTArtboxnails
![Instagram post by @anapau.ruelas for BTArtboxnails. Caption reads: @btartboxnails UÑAS EN CASA 🤍 #publicidad [...].](https://images.od.modash.io/54661f74d30a37cbd1d6469fa88c1a30a6ab1d88)
Influencer bio
¡Hello Preciosas! ✨ +223k Tiktok 💌holaneofluence@gmail.com
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
giulslively x BTArtboxnails
![TikTok post by @giulslively for BTArtboxnails. Caption reads: [...] minuti? 🎀💅🏻 Con le unghie di....](https://images.od.modash.io/69dda7f8ebafd52b25652f33c438f33999526fd9)
Influencer bio
🎀🫧💗🧁💋 makeup & beauty addicted 💌 info@giuliapiras.com ig: giulslivey | In elenco AGCOM
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
Mariatabitakasongo x BTArtboxnails
Influencer bio
Una mamma appassionata di lifestyle Scriviti al canale😘 📩 kasongomtabita@gmail.com
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
If you break this down further by content type on Instagram, this is what it looks like:
- Reels: 96.3%
- Posts: 3.7%
💡 Related resource: How To Find Instagram Influencers.
Influencer audience size breakdown (by views)
For their top social platform (Instagram), here is a breakdown of the type of influencers BTArtboxnails are collaborating with, by audience size.
Note: this breakdown is based on each influencer's average views (not follower/subscriber count), because views typically correlate more closely with influencer pricing and impact.
BTArtboxnails's influencers average views (Instagram)
Based on each influencer's average views per post
With 34.6% of partnerships featuring creators averaging 10K-50K views, BTArtboxnails's strategy suggests cost-efficiency and engagement-focused partnerships.
Here is an example of a sponsored collaboration with a larger-audience creator on Instagram (388.4k avg views/post):
amsrenee x BTArtboxnails
![Instagram post by @amsrenee for BTArtboxnails. Caption reads: [...] I can’t lie I’m slick obsessed with....](https://images.od.modash.io/c758d5aeb6c22b7649c4b284d2d9d1757c9f1217)
Influencer bio
I’m really like this, it’s not a facade.
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
And here is another example with a smaller creator on Instagram (9.8k avg views/post):
greatstyleeve x BTArtboxnails
![Instagram post by @greatstyleeve for BTArtboxnails. Caption reads: [...] the spring energy this is giving 🤩.....](https://images.od.modash.io/aee98d3cfef1b7cab323dc7d0e9009f5af10520f)
Influencer bio
💖 Cozy Glam Lifestyle✨My At-Home Nail Routines 📩 UGC + Licensing: greatstyleeve@gmail.com 📍 Los Angeles
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
BTArtboxnails's repeat partnerships
Out of 958 unique influencers in our dataset, 99 of them (10%) posted content for BTArtboxnails in 3 or more separate calendar months. The most consistent partner is @vivi_bahiah, who has collaborated across 11 months with 14 total posts.
Here are 3 examples of BTArtboxnails's repeat influencer partnerships, with links to the sponsored content.
vivi_bahiah x BTArtboxnails
![Instagram post by @vivi_bahiah for BTArtboxnails. Caption reads: @btartboxnails Cupom: Vivi10 para desconto [...].](https://images.od.modash.io/9f2aaabc7d5a8633673b939b771556c0f08c6207)
![Instagram post by @vivi_bahiah for BTArtboxnails. Caption reads: [...] Essa nail art luxuosa da @btartboxnails....](https://images.od.modash.io/3cd61287e8f6367b68e3bae7eb932431454af8db)
![Instagram post by @vivi_bahiah for BTArtboxnails. Caption reads: [...] dessa aplicação com @btartboxnails –....](https://images.od.modash.io/9d7cad9197ef659f489ed9301c37fc8964cddde8)
dyamondniicole x BTArtboxnails
misstryb4youbuy x BTArtboxnails
![Instagram post by @misstryb4youbuy for BTArtboxnails. Caption reads: [...] point and quality of this @btartboxnails....](https://images.od.modash.io/65443a7bb97b0e9213104d89e042b371e21647ae)
![Instagram post by @misstryb4youbuy for BTArtboxnails. Caption reads: [...] in all categories with @btartboxnails ✨ I’ll....](https://images.od.modash.io/ee0db67ed2368037a9491efb18713f7935528965)
![Instagram post by @misstryb4youbuy for BTArtboxnails. Caption reads: [...] pedi this month with a new @btartboxnails....](https://images.od.modash.io/b3916016d34d91e8e8326a96771c67127a7e1ed5)
💡 Related resource: Long-Term Influencer Partnerships: Pros, Cons & How The Pros Manage Them.
Geographical breakdown
In our dataset, United States is where BTArtboxnails had the most influencer activity. 57.9% of their live influencer content in the last 12 months was posted by American influencers.
Based on the percentage of influencer content per market, other important markets include:
- Mexico (5.2%)
- Italy (4%)
- South Africa (3.7%)
BTArtboxnails's influencer activity by market
Here is another example of BTArtboxnails collaborating with an influencer in United States.
nailz_by_ashleyyy x BTArtboxnails
![TikTok post by @nailz_by_ashleyyy for BTArtboxnails. Caption reads: [...] love the way they fit my nail!....](https://images.od.modash.io/2d849bcf01ddf34b9497eb345453cff949de73e6)
BTArtboxnails's influencer activity vs. related brands
BTArtboxnails competes directly with Madam Glam and BeetlesGelPolish in DIY nail products, where tutorials, application demos, and creator discount codes are major performance drivers.
Total influencer content
BTArtboxnails vs. related brands influencer activity
Total sponsored posts tracked (last 12 months)
BeetlesGelPolish leads with 7k sponsored posts, significantly outpacing Madam Glam (3k posts) and BTArtboxnails (1.9k posts). Across all three brands, the average volume is 4k posts, indicating mature, scaled influencer programs. BeetlesGelPolish has several times more total posts than BTArtboxnails and Madam Glam.
By social platform
BTArtboxnails vs. related brands influencer activity (by social platform)
Sponsored posts by platform
Among these brands, Madam Glam leads on Instagram and YouTube and BeetlesGelPolish leads on TikTok. The gap is most notable on TikTok, with BeetlesGelPolish at 7k, BTArtboxnails at 800, Madam Glam at 369 posts. BeetlesGelPolish's activity is particularly concentrated on TikTok. On TikTok, BeetlesGelPolish has several times more posts than BTArtboxnails and Madam Glam.
By geographical market
BTArtboxnails vs. related brands influencer activity (by country)
Estimated sponsored posts in BTArtboxnails's top markets
BeetlesGelPolish has the highest estimated sponsored-post volume in United States (5.2k posts, 73.5%), India (534 posts, 7.6%), Canada (351 posts, 5%), suggesting a North America focus, while Madam Glam has the highest estimated sponsored-post volume in United Kingdom (310 posts, 10.4%), Italy (256 posts, 8.6%), suggesting a Europe focus, while BTArtboxnails leads in Mexico with 99 posts (5.2%). Looking at United States specifically, the split is BeetlesGelPolish at 5.2k posts (73.5%), Madam Glam at 1.6k posts (54.5%), BTArtboxnails at 1.1k posts (57.9%).
Read more influencer strategy breakdowns
Looking for more like this? Here are 5 similar influencer marketing strategy breakdowns for other brands:
- Madam Glam's Influencer Marketing Strategy
- BeetlesGelPolish's Influencer Marketing Strategy
- PatPat's Influencer Marketing Strategy
- Ooni's Influencer Marketing Strategy
- More Nutrition's Influencer Marketing Strategy
Or, if you want to access data like this for your own software or processes, take a look at Modash's API products:
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