PGYTECH Influencer Marketing Strategy
(2026 Data & Insights)
We analyzed 514 pieces of influencer content sponsored by PGYTECH over the last 12 months.
This report breaks down where & how PGYTECH invests in influencer marketing, which social platforms they prioritize, top geographical markets, and more.
The data in this report comes from Modash's Brand Collaborations API.
P.S. for a simple list of influencers who have collaborated with PGYTECH, see here: PGYTECH influencers.
Influencer activity throughout the year
PGYTECH's influencer campaigns are active year-round with notable month-to-month fluctuation. The two charts below show month-by-month data for:
- Total sponsored posts tracked
- Total views those posts generated
PGYTECH's influencer activity by month
Number of sponsored posts
PGYTECH's sponsored post volume appears to trend upward over the 12-month period, rising from 61 posts in January to 81 in December. The peak month, December, reached 81 posts, 88% higher than the monthly average of 43.
PGYTECH's influencer activity by month (views)
Total views on sponsored video posts
August generated the most views at 879.3k, while April recorded the least at 157.7k. Across all tracked posts in the 12-month window, average views per post were 10k. Interestingly, the highest-view month (August) does not align with peak post volume (December), which could indicate performance differences across months. The top-performing tracked post, by @mrjasonsantos, generated 293.1k views.
Social platforms breakdown
In our dataset (which only includes Instagram, YouTube, and TikTok), this is how the volume of PGYTECH's sponsored influencer collaborations break down by social platform:
- TikTok: 278 posts (54.1%)
- Instagram: 201 posts (39.1%)
- YouTube: 35 posts (6.8%)
PGYTECH's influencer activity by platform
Share of sponsored content by social network
TikTok influencer marketing is a clear focus for PGYTECH.
Here are 3 examples of PGYTECH's recent sponsored collaborations (one each for Instagram, TikTok, YouTube).
mrjasonsantos x PGYTECH
Influencer bio
Actor & Creator 🇵🇹🇺🇸 Pr, Digital & Brands: info@mrjasonsantos.com
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
dylan_honeycutt x PGYTECH
Influencer bio
New York City Photographer PR and UGC Contact: info@thehoneycuttempire.com
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
SarahX x PGYTECH
![YouTube post by @SarahX for PGYTECH. Caption reads: [...] https://amzn.to/38sD2Pp
Tripod: Pgytech....](https://images.od.modash.io/e768836532fe48f978961b1a1853d099a4c8b42b)
Influencer bio
20 something gal who lives in San Diego, California 🎥 ⭐️ S u b s c r i b e !⭐️ Insta: sarah_xie7 Business email: yoitssarahx7@gmail.com Poshmark: aqua77 Gaming channel: Elly Catan
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
If you break this down further by content type on TikTok, this is what it looks like:
- Videos: 99.3%
- Carousels: 0.7%
💡 Related resource: How To Find TikTok Influencers.
Influencer audience size breakdown (by views)
For their top social platform (TikTok), here is a breakdown of the type of influencers PGYTECH are collaborating with, by audience size.
Note: this breakdown is based on each influencer's average views (not follower/subscriber count), because views typically correlate more closely with influencer pricing and impact.
PGYTECH's influencers average views (TikTok)
Based on each influencer's average views per post
With 45.9% of partnerships featuring creators averaging 1K-5K views, PGYTECH's strategy suggests niche targeting and authenticity, likely leveraging collaboration models like gifting and affiliates to work with smaller creators. Notably, there appears to be minimal activity in the 100K-500K and 500K+ segments.
Here is an example of a sponsored collaboration with a larger-audience creator on TikTok (49.7k avg views/post):
timotheoreviews x PGYTECH
Influencer bio
Unboxing, Gear Setups, Cameras 📸 Collabs: timotheoreviews@gmaIl.com
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
And here is another example with a smaller creator on TikTok (4.2k avg views/post):
thefaneite x PGYTECH
![TikTok post by @thefaneite for PGYTECH. Caption reads: [...] UPGRADE!! Que es esta belleza de @PGYTECH ??....](https://images.od.modash.io/e3c9b6da5ebfd45fcb7f6d607563791b40a7acc7)
Influencer bio
Latina Photographer & lifestyle 🇻🇪🌈 📍NC, USA 📩: anafaneite@gmail.com
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
PGYTECH's repeat partnerships
Out of 311 unique influencers in our dataset, 22 of them (7%) posted content for PGYTECH in 3 or more separate calendar months. The most consistent partner is @pgytech.kr, who has collaborated across 9 months with 19 total posts.
Here are 3 examples of PGYTECH's repeat influencer partnerships, with links to the sponsored content.
pgytech.kr x PGYTECH
theonetechguy x PGYTECH
![TikTok post by @theonetechguy for PGYTECH. Caption reads: @PGYTECH #pgytech #camerastrap [...].](https://images.od.modash.io/4c00c8a6b69796c8b04829e09a5620fc3053d212)
![TikTok post by @theonetechguy for PGYTECH. Caption reads: @PGYTECH #pgytech #photopgraphy [...].](https://images.od.modash.io/825d332c2380e1d8839b31c4319f8be1eb935e71)
![TikTok post by @theonetechguy for PGYTECH. Caption reads: @PGYTECH #pgytech #djiosmopocket3 [...].](https://images.od.modash.io/ca6981954f14fb3455b900aeef8c40fd1500af77)
pgytech.japan x PGYTECH
![Instagram post by @pgytech.japan for PGYTECH. Caption reads: PGYTECH 【MagCam Phone Grip + MagGlow [...].](https://images.od.modash.io/a80b8426fff57c64b8cb696a738e8bd59067c6d0)
![Instagram post by @pgytech.japan for PGYTECH. Caption reads: [...] coupon codes : KAZUROPE
.
先日PGYTECH....](https://images.od.modash.io/31c8adc386469c3a6614b0ba587839a436ab2d59)
💡 Related resource: Long-Term Influencer Partnerships: Pros, Cons & How The Pros Manage Them.
Geographical breakdown
In our dataset, United States is where PGYTECH had the most influencer activity. 21.9% of their live influencer content in the last 12 months was posted by American influencers.
Based on the percentage of influencer content per market, other important markets include:
- Indonesia (9.8%)
- Brazil (7%)
- India (6.8%)
PGYTECH's influencer activity by market
Here is another example of PGYTECH collaborating with an influencer in United States.
bcxptures x PGYTECH
![TikTok post by @bcxptures for PGYTECH. Caption reads: [...] my new favorite piece of camera gear! ....](https://images.od.modash.io/a620cdc116b5437b55faf0e18119e28df7a2b0a3)
PGYTECH's influencer activity vs. related brands
PGYTECH is best known for camera/drone accessories and creator gear, so Ulanzi and NEEWER are strong, direct competitors targeting the same photography/videography audience. Both brands overlap closely in product types (mounts, tripods, lighting and accessories) and compete in similar online creator channels.
Total influencer content
PGYTECH vs. related brands influencer activity
Total sponsored posts tracked (last 12 months)
NEEWER leads with 1.5k sponsored posts, significantly outpacing Ulanzi (667 posts) and PGYTECH (514 posts). Across all three brands, the average volume is 891 posts, suggesting moderate but consistent investment.
By social platform
PGYTECH vs. related brands influencer activity (by social platform)
Sponsored posts by platform
Among these brands, NEEWER leads on Instagram and YouTube and Ulanzi leads on TikTok. The gap is most notable on Instagram, with NEEWER at 857, PGYTECH at 201, Ulanzi at 109 posts. NEEWER has several times more posts than PGYTECH and Ulanzi on Instagram.
By geographical market
PGYTECH vs. related brands influencer activity (by country)
Estimated sponsored posts in PGYTECH's top markets
NEEWER has the highest estimated sponsored-post volume in United States (398 posts, 26.7%), Italy (207 posts, 13.9%), Spain (128 posts, 8.6%), suggesting a Europe focus, while Ulanzi has the highest estimated sponsored-post volume in India (67 posts, 10%), Brazil (43 posts, 6.5%), while PGYTECH leads in Indonesia with 50 posts (9.8%). Looking at United States specifically, the split is NEEWER at 398 posts (26.7%), Ulanzi at 167 posts (25%), PGYTECH at 113 posts (21.9%).
Read more influencer strategy breakdowns
Looking for more like this? Here are 2 similar influencer marketing strategy breakdowns for other brands:
Or, if you want to access data like this for your own software or processes, take a look at Modash's API products:
Scaling your influencer program?
When you outgrow your mishmash of spreadsheets & free tools, try Modash. Find & email influencers, track campaigns, ship products & more - all in one place.