PGYTECH Influencer Marketing Strategy
(2026 Data & Insights)
We analyzed 2.6k pieces of influencer content sponsored by PGYTECH over the last 12 months.
This report breaks down where & how PGYTECH invests in influencer marketing, which social platforms they prioritize, top geographical markets, and more.
The data in this report comes from Modash's Brand Collaborations API.
P.S. for a simple list of influencers who have collaborated with PGYTECH, see here: PGYTECH influencers.
Influencer activity throughout the year
PGYTECH's influencer campaigns are active year-round with notable month-to-month fluctuation. The chart below shows month-by-month data for total sponsored posts tracked.
PGYTECH's influencer activity by month
Number of sponsored posts
PGYTECH's influencer output appears relatively consistent throughout the year, averaging about 220 sponsored posts per month. May recorded the highest volume at 284 posts (29% above average), while November was the quietest at 158 posts.
Social platforms breakdown
In our dataset (which only includes Instagram, YouTube, and TikTok), this is how the volume of PGYTECH's sponsored influencer collaborations break down by social platform:
- Instagram: 1.7k posts (63.4%)
- TikTok: 827 posts (31.2%)
- YouTube: 143 posts (5.4%)
PGYTECH's influencer activity by platform
Share of sponsored content by social network
Instagram influencer marketing is a clear focus for PGYTECH.
Here are 3 examples of PGYTECH's recent sponsored collaborations (one each for Instagram, TikTok, YouTube).
genoviedo x PGYTECH
Influencer bio
🇮🇹 🏴 Genova 📷 Nikon D7000 Lumix FZ300 Xiaomi 15 ultra @icampainviaggio @campa_foto #icampainviaggio #campafoto
Collaboration metrics
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vessupvisuals x PGYTECH
Influencer bio
Cinematic creator tools & storytelling Helping creators shoot better content 📩 Paid collabs ↓ Email - contentvvtt@gmail.com
Collaboration metrics
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AccordingToNicole x PGYTECH
Influencer bio
Hey! I'm Nicole. Welcome to my channel. Here we talk about all sorts of things including minimalism, personal finance, side hustles, simple living, lifestyle design, self development, and more. A new video drops every Sunday at 10AM est. I hope you stick around! Business inquires: AccordingToNicole2022@gmail.com
Collaboration metrics
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If you break this down further by content type on Instagram, this is what it looks like:
- Reels: 67.9%
- Posts: 32.1%
💡 Related resource: How To Find Instagram Influencers.
Influencer audience size breakdown (by views)
For their top social platform (Instagram), here is a breakdown of the type of influencers PGYTECH are collaborating with, by audience size.
Note: this breakdown is based on each influencer's average views (not follower/subscriber count), because views typically correlate more closely with influencer pricing and impact.
PGYTECH's influencers average views (Instagram)
Based on each influencer's average views per post
With 41.3% of partnerships featuring creators averaging 1K-5K views, PGYTECH's strategy suggests niche targeting and authenticity, likely leveraging collaboration models like gifting and affiliates to work with smaller creators.
Here is an example of a sponsored collaboration with a larger-audience creator on Instagram (47.9k avg views/post):
romukbl x PGYTECH
Influencer bio
📷 Creative Photography and Video From #france🇫🇷 Certified drone pilot and FPV
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
And here is another example with a smaller creator on Instagram (9.8k avg views/post):
manuela_palmberger x PGYTECH
![Instagram post by @manuela_palmberger for PGYTECH. Caption reads: [...] the OnePro Ultralight Backpack from....](https://images.od.modash.io/819f4ecba0b410c075ca3d296a72ff333028030d)
Influencer bio
Outdoor & travel photographer Always in the mountains 🏔 Based in Garmisch-Partenkirchen, Germany 🇩🇪 Contact -> m.palmberger@gmx.de
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
PGYTECH's repeat partnerships
Out of 1.3k unique influencers in our dataset, 100 of them (8%) posted content for PGYTECH in 3 or more separate calendar months. The most consistent partner is @pgytech.de, who has collaborated across 12 months with 43 total posts.
Here are 3 examples of PGYTECH's repeat influencer partnerships, with links to the sponsored content.
pgytech.de x PGYTECH
![Instagram post by @pgytech.de for PGYTECH. Caption reads: [...] 🖤 This black sling bag from @pgytechglobal....](https://images.od.modash.io/beff3f2c4c73b33ddcd868f52fa5ea89c5f6469e)
![Instagram post by @pgytech.de for PGYTECH. Caption reads: PGYTECH 10th Anniversary Box Unboxing [...].](https://images.od.modash.io/a0a83c55251da94eaf27a10312e4d23a0d236671)
pgytech.gb x PGYTECH
![Instagram post by @pgytech.gb for PGYTECH. Caption reads: Ad | PGYTECH CreateMate Mini Card Reader - [...].](https://images.od.modash.io/1ad37440cf2ea008d7159015cf395091429a39f1)
![Instagram post by @pgytech.gb for PGYTECH. Caption reads: [...] this one’s for you! #ad With @pgytechglobal....](https://images.od.modash.io/722dea6678360c43d42dae5a5ea7a3564fc1a09c)
dylan_honeycutt x PGYTECH
![TikTok post by @dylan_honeycutt for PGYTECH. Caption reads: [...] Love a multipurpose bag! @@PGYTECH #newyork....](https://images.od.modash.io/e0eefe97808a0175b55c68572be148b8342d55a6)
![TikTok post by @dylan_honeycutt for PGYTECH. Caption reads: [...] love the green and black one! @PGYTECH....](https://images.od.modash.io/2e9eb747107c89634b28907e5eaa1a11999896f9)
💡 Related resource: Long-Term Influencer Partnerships: Pros, Cons & How The Pros Manage Them.
Geographical breakdown
In our dataset, United States is where PGYTECH had the most influencer activity. 22.2% of their live influencer content in the last 12 months was posted by American influencers.
Based on the percentage of influencer content per market, other important markets include:
- Indonesia (10%)
- India (9.3%)
- Brazil (5.9%)
PGYTECH's influencer activity by market
Here is another example of PGYTECH collaborating with an influencer in United States.
an_drew_111 x PGYTECH
PGYTECH's influencer activity vs. related brands
PGYTECH competes in creator camera gear and accessories, closely overlapping with NEEWER and Ulanzi which target the same content-creator audience through reviews, rig builds, and gear recommendations.
Total influencer content
PGYTECH vs. related brands influencer activity
Total sponsored posts tracked (last 12 months)
Ulanzi leads with 4k sponsored posts, notably outpacing NEEWER (3.4k posts) and PGYTECH (2.6k posts). Across all three brands, the average volume is 3.3k posts, indicating mature, scaled influencer programs.
By social platform
PGYTECH vs. related brands influencer activity (by social platform)
Sponsored posts by platform
PGYTECH leads on Instagram, while Ulanzi has the most activity on TikTok and NEEWER has the most activity on YouTube. The gap is most notable on Instagram, with PGYTECH at 1.7k, Ulanzi at 1.1k, NEEWER at 772 posts. On YouTube, PGYTECH has far fewer posts than NEEWER and Ulanzi.
By geographical market
PGYTECH vs. related brands influencer activity (by country)
Estimated sponsored posts in PGYTECH's top markets
NEEWER has the highest estimated sponsored-post volume in United States (1k posts, 30.5%), India (393 posts, 11.5%), United Kingdom (253 posts, 7.4%), while Ulanzi has the highest estimated sponsored-post volume in Brazil (395 posts, 9.9%), Mexico (327 posts, 8.2%), while PGYTECH leads in Indonesia with 265 posts (10%). Looking at United States specifically, the split is NEEWER at 1k posts (30.5%), Ulanzi at 741 posts (18.6%), PGYTECH at 588 posts (22.2%).
Read more influencer strategy breakdowns
Looking for more like this? Here are 5 similar influencer marketing strategy breakdowns for other brands:
- NEEWER's Influencer Marketing Strategy
- Ulanzi's Influencer Marketing Strategy
- from Our Place's Influencer Marketing Strategy
- Curlyme's Influencer Marketing Strategy
- Paragon Fitwear's Influencer Marketing Strategy
Or, if you want to access data like this for your own software or processes, take a look at Modash's API products:
Frequently asked questions
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