Gymreapers Influencer Marketing Strategy
(2026 Data & Insights)
We analyzed 2.0k pieces of influencer content sponsored by Gymreapers over the last 12 months.
This report breaks down where & how Gymreapers invests in influencer marketing, which social platforms they prioritize, top geographical markets, and more.
The data in this report comes from Modash's Brand Collaborations API.
P.S. for a simple list of influencers who have collaborated with Gymreapers, see here: Gymreapers influencers.
Influencer activity throughout the year
Gymreapers's influencer campaigns are active year-round with notable month-to-month fluctuation. The two charts below show month-by-month data for:
- Total sponsored posts tracked
- Total views those posts generated
Gymreapers's influencer activity by month
Number of sponsored posts
Gymreapers's sponsored post volume peaks in January with 691 posts, 397% higher than the monthly average of 139. February recorded the lowest activity at 27 posts, 81% below average. This could reflect a holiday-focused influencer strategy.
Gymreapers's influencer activity by month (views)
Total views on sponsored video posts
December generated the most views at 6.7M, while June recorded the least at 80.3k. Across all tracked posts in the 12-month window, average views per post were 11.1k. Interestingly, the highest-view month (December) does not align with peak post volume (January), which could indicate performance differences across months. At a quarterly level, performance is strongest in Q4 (Oct-Dec). The top-performing tracked post, by @mamadee_, generated 4.9M views.
Social platforms breakdown
In our dataset (which only includes Instagram, YouTube, and TikTok), this is how the volume of Gymreapers's sponsored influencer collaborations break down by social platform:
- TikTok: 1.9k posts (97.1%)
- Instagram: 56 posts (2.8%)
- YouTube: 2 posts (0.1%)
Gymreapers's influencer activity by platform
Share of sponsored content by social network
TikTok influencer marketing is a clear focus for Gymreapers.
Here are 3 examples of Gymreapers's recent sponsored collaborations (one each for Instagram, TikTok, YouTube).
mrolympiallc x Gymreapers
![Instagram post by @mrolympiallc for Gymreapers. Caption reads: [...] The Olympians!**
Brought to you by....](https://images.od.modash.io/5ee1ea6d11e4220d292d5305e0abc254d68d7dff)
Influencer bio
Official IG of the fitness industry’s most prestigious event, where the best of the best come together. Oct 9-12, 2025 / Vegas / Tickets On Sale Now!
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
mamadee_ x Gymreapers
![TikTok post by @mamadee_ for Gymreapers. Caption reads: [...] she said “the quality is unmatched”....](https://images.od.modash.io/cc963f8b7b6198b384124d60646df2eaa6f66ac9)
Influencer bio
Perfumes | Beauty | TT Shop CT/NYC 💌 Deyshab.collab@gmail.com 31
Collaboration metrics
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mattgreggo x Gymreapers
![YouTube post by @mattgreggo for Gymreapers. Caption reads: [...] Code: GREGGO for 15% GYMREAPERS....](https://images.od.modash.io/7b9154254e740bf1c99fdb59d221caad36761de8)
Influencer bio
IFBB PRO Classic Physique, Life, and All My Shenanigans.
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
If you break this down further by content type on TikTok, this is what it looks like:
- Videos: 99.5%
- Carousels: 0.5%
💡 Related resource: How To Find TikTok Influencers.
Influencer audience size breakdown (by views)
For their top social platform (TikTok), here is a breakdown of the type of influencers Gymreapers are collaborating with, by audience size.
Note: this breakdown is based on each influencer's average views (not follower/subscriber count), because views typically correlate more closely with influencer pricing and impact.
Gymreapers's influencers average views (TikTok)
Based on each influencer's average views per post
With 54.1% of partnerships featuring creators averaging <1K views, Gymreapers's strategy suggests niche targeting and authenticity, likely leveraging collaboration models like gifting and affiliates to work with smaller creators. Notably, there appears to be minimal activity in the 500K+ segment.
Here is an example of a sponsored collaboration with a larger-audience creator on TikTok (117.5k avg views/post):
brookepoulton x Gymreapers
![TikTok post by @brookepoulton for Gymreapers. Caption reads: [...] #gymrat #gymgirl #gymtok #glutegrowth....](https://images.od.modash.io/846c74ca2f62c06ffcf618e919ade420ba6efe1a)
Influencer bio
for the gym girlies🤍 @Gymreapers | BROOKE10 💌brookepoultonfit@gmail.com
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
And here is another example with a smaller creator on TikTok (9.8k avg views/post):
chlochlolifts x Gymreapers
Influencer bio
Powered by tequila, gym rage, and the red, white and blue | 25 | OR 🌲 chlochlocollabs@gmail.com
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
Gymreapers's repeat partnerships
Out of 609 unique influencers in our dataset, 39 of them (6%) posted content for Gymreapers in 3 or more separate calendar months. The most consistent partner is @jedipaarrggss, who has collaborated across 11 months with 61 total posts. @jordanc.ragan alone accounts for 5% of all tracked sponsored content.
Here are 3 examples of Gymreapers's repeat influencer partnerships, with links to the sponsored content.
jedipaarrggss x Gymreapers
![TikTok post by @jedipaarrggss for Gymreapers. Caption reads: [...] for shoulder days 🔥 @Gymreapers grip link....](https://images.od.modash.io/e930363b7c1f5090870a6721f0dcfcb03ce74cc5)
![TikTok post by @jedipaarrggss for Gymreapers. Caption reads: @Gymreapers have been selling out! Don’t [...].](https://images.od.modash.io/533873d26846059eccea0918de8a4cb2cd789cad)
![TikTok post by @jedipaarrggss for Gymreapers. Caption reads: [...] progress in comfort with @Gymreapers classic....](https://images.od.modash.io/a6f83e668c59185a3d563bd3b2f1998be6617b19)
itssss.gellie x Gymreapers
![TikTok post by @itssss.gellie for Gymreapers. Caption reads: @Gymreapers #gymreapers #tiktokshop [...].](https://images.od.modash.io/2c1b94c7f77c4e82c92d0fccea851f42b6775ebb)
![TikTok post by @itssss.gellie for Gymreapers. Caption reads: [...] fits the things that i need @Gymreapers....](https://images.od.modash.io/f27e8bec6c3b2f999a6694248b3073e3df99fb74)
![TikTok post by @itssss.gellie for Gymreapers. Caption reads: @Gymreapers #gymreapers [...].](https://images.od.modash.io/2444984d499477316922c6fbbde70b4a05877990)
iivveth x Gymreapers
💡 Related resource: Long-Term Influencer Partnerships: Pros, Cons & How The Pros Manage Them.
Geographical breakdown
In our dataset, United States is where Gymreapers had the most influencer activity. 77.8% of their live influencer content in the last 12 months was posted by American influencers.
Based on the percentage of influencer content per market, other important markets include:
- Brazil (4.3%)
- India (3.3%)
- United Kingdom (2.9%)
Gymreapers's influencer activity by market
Here is another example of Gymreapers collaborating with an influencer in United States.
kylekillla x Gymreapers
![TikTok post by @kylekillla for Gymreapers. Caption reads: [...] gonna feel like I’m poppin in the gym....](https://images.od.modash.io/d890051b1f1fe4902a22bd3a277e277dd1a1fefa)
Gymreapers's influencer activity vs. related brands
Gymreapers competes with TLF Apparel and WOLFpak in gym gear and accessories marketed through lifting creators and performance content. They overlap in a similar audience of strength athletes buying belts, bags, and training essentials.
Total influencer content
Gymreapers vs. related brands influencer activity
Total sponsored posts tracked (last 12 months)
Gymreapers leads with 2k sponsored posts, significantly outpacing TLF Apparel (1.2k posts) and WOLFpak (872 posts). Across all three brands, the average volume is 1.3k posts, suggesting established influencer marketing investments. Gymreapers has more total posts than TLF Apparel and WOLFpak combined.
By social platform
Gymreapers vs. related brands influencer activity (by social platform)
Sponsored posts by platform
Gymreapers leads on TikTok, while TLF Apparel has the most activity on Instagram and WOLFpak has the most activity on YouTube. The gap is most notable on TikTok, with Gymreapers at 1.9k, WOLFpak at 299, TLF Apparel at 198 posts. Gymreapers's activity is particularly concentrated on TikTok. Gymreapers posts far more on TikTok, while TLF Apparel posts far more on Instagram.
By geographical market
Gymreapers vs. related brands influencer activity (by country)
Estimated sponsored posts in Gymreapers's top markets
Gymreapers has the highest estimated sponsored-post volume in United States (1.5k posts, 77.8%), Brazil (85 posts, 4.3%), India (65 posts, 3.3%), while WOLFpak leads in Mexico with 86 posts (9.9%), while TLF Apparel leads in United Kingdom with 50 posts (4.2%). Looking at United States specifically, the split is Gymreapers at 1.5k posts (77.8%), TLF Apparel at 849 posts (71.4%), WOLFpak at 521 posts (59.7%). Gymreapers's strength in United States may indicate a home-market focus, while WOLFpak shows broader regional investment.
Read more influencer strategy breakdowns
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