Lioness Fashion Influencer Marketing Strategy
(2026 Data & Insights)
We analyzed 1.4k pieces of influencer content sponsored by Lioness Fashion over the last 12 months.
This report breaks down where & how Lioness Fashion invests in influencer marketing, which social platforms they prioritize, top geographical markets, and more.
The data in this report comes from Modash's Brand Collaborations API.
P.S. for a simple list of influencers who have collaborated with Lioness Fashion, see here: Lioness Fashion influencers.
Influencer activity throughout the year
Lioness Fashion's influencer campaigns are active year-round with notable month-to-month fluctuation. The chart below shows month-by-month data for total sponsored posts tracked.
Lioness Fashion's influencer activity by month
Number of sponsored posts
Lioness Fashion's influencer output appears relatively consistent throughout the year, averaging about 120 sponsored posts per month. April recorded the highest volume at 156 posts (30% above average), while December was the quietest at 82 posts.
Social platforms breakdown
In our dataset (which only includes Instagram, YouTube, and TikTok), this is how the volume of Lioness Fashion's sponsored influencer collaborations break down by social platform:
- Instagram: 1.2k posts (81%)
- TikTok: 274 posts (18.9%)
- YouTube: 1 posts (0.1%)
Lioness Fashion's influencer activity by platform
Share of sponsored content by social network
Instagram influencer marketing is a clear focus for Lioness Fashion.
Here are 2 examples of Lioness Fashion's recent sponsored collaborations (one each for Instagram, TikTok).
kanchanalle x Lioness Fashion
Influencer bio
Fashion | Beauty | Lifestyle 📍 NYC | Atlanta Represented by @futur.mgmt Shop my looks ⬇️ 💌 pr@kanchanalle.com
Collaboration metrics
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alanimccoy x Lioness Fashion
Influencer bio
♡ Life | Fits | PR | Thrifts ♡ NYC/NJ 💌heyalanimccoy@gmail.com
Collaboration metrics
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If you break this down further by content type on Instagram, this is what it looks like:
- Posts: 57.7%
- Reels: 42.3%
💡 Related resource: How To Find Instagram Influencers.
Influencer audience size breakdown (by views)
For their top social platform (Instagram), here is a breakdown of the type of influencers Lioness Fashion are collaborating with, by audience size.
Note: this breakdown is based on each influencer's average views (not follower/subscriber count), because views typically correlate more closely with influencer pricing and impact.
Lioness Fashion's influencers average views (Instagram)
Based on each influencer's average views per post
With 35.4% of partnerships featuring creators averaging 10K-50K views, Lioness Fashion's strategy suggests cost-efficiency and engagement-focused partnerships.
Here is an example of a sponsored collaboration with a larger-audience creator on Instagram (6.4k avg views/post, 11.5k followers):
claudaviess x Lioness Fashion
Influencer bio
Cabeza , corazón y fondo
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
And here is another example with a smaller creator on Instagram (2.9k avg views/post, 71.3k followers):
hollyrebeccawhite x Lioness Fashion
Influencer bio
everyday style | slow living | cosy home routines | pale-skin makeup | everything inbetween 📔🐌☕️ • hollywhite2010@live.co.uk manchester, uk
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
Lioness Fashion's repeat partnerships
Out of 1k unique influencers in our dataset, 18 of them (2%) posted content for Lioness Fashion in 3 or more separate calendar months. The most consistent partner is @saskiateje, who has collaborated across 12 months with 15 total posts.
Here are 3 examples of Lioness Fashion's repeat influencer partnerships, with links to the sponsored content.
saskiateje x Lioness Fashion
barbara_ines x Lioness Fashion
sgaliagaia x Lioness Fashion
💡 Related resource: Long-Term Influencer Partnerships: Pros, Cons & How The Pros Manage Them.
Geographical breakdown
In our dataset, United States is where Lioness Fashion had the most influencer activity. 47% of their live influencer content in the last 12 months was posted by American influencers.
Based on the percentage of influencer content per market, other important markets include:
- Australia (11.8%)
- United Kingdom (7.3%)
- Brazil (4.9%)
Lioness Fashion's influencer activity by market
Here is another example of Lioness Fashion collaborating with an influencer in United States.
carlyrivlin x Lioness Fashion
Lioness Fashion's influencer activity vs. related brands
Lioness Fashion, White Fox Boutique, and BABYBOO FASHION all target trend-led women’s fashion shoppers with a party/occasion-heavy mix. They compete for the same creator-driven try-on, event, and nightlife styling content.
Total influencer content
Lioness Fashion vs. related brands influencer activity
Total sponsored posts tracked (last 12 months)
White Fox Boutique leads with 26.1k sponsored posts, significantly outpacing BABYBOO FASHION (6.3k posts) and Lioness Fashion (1.4k posts). Across all three brands, the average volume is 11.3k posts, indicating mature, scaled influencer programs. White Fox Boutique has many more total posts than Lioness Fashion and BABYBOO FASHION.
By social platform
Lioness Fashion vs. related brands influencer activity (by social platform)
Sponsored posts by platform
Among these brands, White Fox Boutique leads on Instagram, TikTok, and YouTube. The gap is most notable on TikTok, with White Fox Boutique at 13.8k, BABYBOO FASHION at 1.9k, Lioness Fashion at 274 posts. Lioness Fashion's activity is particularly concentrated on Instagram. On TikTok, White Fox Boutique has many more posts than Lioness Fashion and BABYBOO FASHION.
By geographical market
Lioness Fashion vs. related brands influencer activity (by country)
Estimated sponsored posts in Lioness Fashion's top markets
White Fox Boutique has the highest estimated sponsored-post volume in United States (13k posts, 50.9%), United Kingdom (4.3k posts, 16.5%), Australia (3.1k posts, 11.9%). Looking at United States specifically, the split is White Fox Boutique at 13k posts (50.9%), BABYBOO FASHION at 3k posts (47.7%), Lioness Fashion at 681 posts (47%).
Read more influencer strategy breakdowns
Looking for more like this? Here are 5 similar influencer marketing strategy breakdowns for other brands:
- White Fox Boutique's Influencer Marketing Strategy
- BABYBOO FASHION's Influencer Marketing Strategy
- UKLASH's Influencer Marketing Strategy
- OSEA Malibu's Influencer Marketing Strategy
- BounceCurl's Influencer Marketing Strategy
Or, if you want to access data like this for your own software or processes, take a look at Modash's API products:
Frequently asked questions
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