Lioness Fashion Influencer Marketing Strategy
(2026 Data & Insights)

We analyzed 1.4k pieces of influencer content sponsored by Lioness Fashion over the last 12 months.

This report breaks down where & how Lioness Fashion invests in influencer marketing, which social platforms they prioritize, top geographical markets, and more.

The data in this report comes from Modash's Brand Collaborations API.

P.S. for a simple list of influencers who have collaborated with Lioness Fashion, see here: Lioness Fashion influencers.

Influencer activity throughout the year

Lioness Fashion's influencer campaigns are active year-round with notable month-to-month fluctuation. The chart below shows month-by-month data for total sponsored posts tracked.

Lioness Fashion's influencer output appears relatively consistent throughout the year, averaging about 117 sponsored posts per month. April recorded the highest volume at 157 posts (34% above average), while July was the quietest at 62 posts.

Social platforms breakdown

In our dataset (which only includes Instagram, YouTube, and TikTok), this is how the volume of Lioness Fashion's sponsored influencer collaborations break down by social platform:

• Instagram: 1.1k posts (81.6%)
• TikTok: 256 posts (18.3%)
• YouTube: 1 posts (0.1%)

Instagram influencer marketing is a clear focus for Lioness Fashion.

Here are 2 examples of Lioness Fashion's recent sponsored collaborations (one each for Instagram, TikTok).

kanchanalle x Lioness Fashion

kanchanalle

@kanchanalle

15 Dec, 25

896.8k

25.2k

comment “love” to receive the outfits links ⬇ - Everyday outfit inspiration | ootd | aesthetic coffee | cafe mood | fashion influencer | model off duty | casual minimal outfits | chic street style | effortless chic | clean aesthetic | modern cozy looks | Parisian chic | quiet luxury | New Yorker style | NYC street style | American influencer | atlanta influencer | Zara viral leather jacket | YSL-inspired Zara jacket | fall winter outfits | cold weather outfits | Pinterest inspired | coffee shop aesthetic | coffee shop outfits | aesthetic details | cool city girl style | frugal chic | spring outfits | Valentine’s Day

Influencer bio

Fashion | travel | Lifestyle 📍 NYC | Atlanta Represented by @futur.mgmt Shop my looks ⬇️ 💌 pr@kanchanalle.com

Collaboration metrics

Post views896.8k

Post EMV $29.4k

More influencer data

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alanimccoy x Lioness Fashion

alanimccoy

@alanimccoy

13 Jan, 26

138.8k

2.7k

yall sold out this dress last year but it’s back in stock!! 🤭🤭 #fyp #ootd @LIONESS SOHO Mini Dress

Influencer bio

♡ Life | Fits | PR | Thrifts ♡ NYC/NJ 💌heyalanimccoy@gmail.com

Collaboration metrics

Post views138.8k

Post EMV $2.9k

More influencer data

Get a free trial to find more data on influencer audiences, performance, and collaborations.

💡 Related resource: How To Find Instagram Influencers.

Influencer audience size breakdown (by views)

With 37.4% of partnerships featuring creators averaging 10K-50K views, Lioness Fashion's strategy suggests cost-efficiency and engagement-focused partnerships.

Here is an example of a sponsored collaboration with a larger-audience creator on Instagram (6.4k avg views/post, 28.1k followers):

claudaviess x Lioness Fashion

claudaviess

@claudaviess

27 Jan, 26

12.8k

4 outfit ideas with @lioness_official 💋💋 #publi

Influencer bio

Cabeza , corazón y fondo

Collaboration metrics

Post views12.8k

Post EMV $384

More influencer data

Get a free trial to find more data on influencer audiences, performance, and collaborations.

And here is another example with a smaller creator on Instagram (6.2k avg views/post, 3.2k followers):

dreams.of.colour x Lioness Fashion

dreams.of.colour

@dreams.of.colour

19 Sep, 25

8.7k

456

Bringing you all the love hearts today! 🩷♥️🩷♥️ I’m positively smitten with my delightfully fun ‘Smitten’ earrings by @hi_middle_child which complement the cascading love hearts on my dress perfectly! 🥰💃🏻🫶 Details Smitten Earrings:* @hi_middle_child Ruffle Seamed Midi Dress - Heart Cascade: @boden Bag: @betsyfloss (Use my exclusive discount code: FRAN15 for 15% off any full price @betsyfloss purchase! 🩷👛) Bella Moto Denim Jacket: @lioness_official from @revolve Espadrilles: @espadrille.co.uk #himiddlechild #boden #bodenbyme #lionessofficial #betsyandfloss #dopaminedressing #wearwhatyoulove #petitestyle #melbournefashionblogger *[AD]

Influencer bio

🌈 Classic style with a colourful twist 👗 Always infusing joy in styling & content 🇦🇺 Melbourne DM for collaboration

Collaboration metrics

Post views8.7k

Post EMV $306

More influencer data

Get a free trial to find more data on influencer audiences, performance, and collaborations.

Lioness Fashion's repeat partnerships

saskiateje x Lioness Fashion

saskiateje

@saskiateje

14 Jan, 26

13.4k

hangin out @lioness_official 🩵 partnership SASKIA25

saskiateje

@saskiateje

16 Jun, 26

3.3k

casuals @lioness_official ad SASKIA25

saskiateje

@saskiateje

14 Oct, 25

2.7k

@lioness_official my favourite thing about it being warm again is the 6pm swims 🩵 partnership SASKIA25

barbara_ines x Lioness Fashion

barbara_ines

@barbara_ines

06 Jul, 26

5k

☮️&love kini from @lioness_official use my code BARBARA25 ad

barbara_ines

@barbara_ines

11 Dec, 25

4.3k

being sexy is a nasty job but someone has to do it use my code BARBARA25 at @lioness_official 💋 ad

barbara_ines

@barbara_ines

20 May, 26

3.2k

diva down use my code BARBARA25 at @lioness_official ♡ ad

sgaliagaia x Lioness Fashion

sgaliagaia

@sgaliagaia

13 Feb, 26

7k

🦋 @lioness_official ad

sgaliagaia

@sgaliagaia

10 Feb, 26

6.6k

Helloooo 🧚‍♀️ @lioness_official ad

sgaliagaia

@sgaliagaia

17 Mar, 26

6.5k

👾🎀 @lioness_official ad code: gaia25

💡 Related resource: Long-Term Influencer Partnerships: Pros, Cons & How The Pros Manage Them.

Geographical breakdown

Based on the percentage of influencer content per market, other important markets include:

• Australia (10.9%)
• United Kingdom (7%)
• Brazil (4.4%)

Here is another example of Lioness Fashion collaborating with an influencer in United States.

carlyrivlin x Lioness Fashion

carlyrivlin

@carlyrivlin

29 Nov, 25

72.4k

7.4k

November favorites! Products mentioned: @MERIT Beauty solo shadow sheen in “glacé” Merit flush balm in “archival” Merit the minimalist (Shop 20% off 11/24-12/2 on meritbeauty.com!) @LIONESS bloom top @Experiment Beauty lip treatment @BK Beauty Brushes x @Makeupbynikkilarose N20 and N20s brush @BondiBoost strawberry heat protectant @Mane Ivy⚡️ hair towel @Aritzia super ruff puff #favorites #makeup #blush #lipbalm #meritpartner

Lioness Fashion's influencer activity vs. related brands

Lioness Fashion, Tiger Mist, and OH POLLY all compete in bold, going-out women’s apparel with a strong social shopping loop. Their influencer strategies overlap around partywear styling, fit-focused try-ons, and trend cycles.

Total influencer content

OH POLLY leads with 7.4k sponsored posts, significantly outpacing Tiger Mist (3.4k posts) and Lioness Fashion (1.4k posts). Across all three brands, the average volume is 4.1k posts, indicating mature, scaled influencer programs. OH POLLY has several times more total posts than Lioness Fashion.

By social platform

Among these brands, OH POLLY leads on Instagram, TikTok, and YouTube. The gap is most notable on TikTok, with OH POLLY at 4.3k, Tiger Mist at 1.8k, Lioness Fashion at 256 posts. Lioness Fashion's activity is particularly concentrated on Instagram. On TikTok, OH POLLY and Tiger Mist have several times more posts than Lioness Fashion.

By geographical market

OH POLLY has the highest estimated sponsored-post volume in United States (2.5k posts, 33.9%), United Kingdom (1.9k posts, 25.1%), India (251 posts, 3.4%), while Tiger Mist leads in Australia with 525 posts (15.5%). Looking at United States specifically, the split is OH POLLY at 2.5k posts (33.9%), Tiger Mist at 1.6k posts (48.1%), Lioness Fashion at 660 posts (47.2%).