Siete Foods Influencer Marketing Strategy
(2026 Data & Insights)
We analyzed 1.8k pieces of influencer content sponsored by Siete Foods over the last 12 months.
This report breaks down where & how Siete Foods invests in influencer marketing, which social platforms they prioritize, top geographical markets, and more.
The data in this report comes from Modash's Brand Collaborations API.
P.S. for a simple list of influencers who have collaborated with Siete Foods, see here: Siete Foods influencers.
Influencer activity throughout the year
Siete Foods's influencer campaigns are active year-round with notable month-to-month fluctuation. The chart below shows month-by-month data for total sponsored posts tracked.
Siete Foods's influencer activity by month
Number of sponsored posts
Siete Foods's influencer output appears relatively consistent throughout the year, averaging about 149 sponsored posts per month. January recorded the highest volume at 197 posts (32% above average), while April was the quietest at 90 posts.
Social platforms breakdown
In our dataset (which only includes Instagram, YouTube, and TikTok), this is how the volume of Siete Foods's sponsored influencer collaborations break down by social platform:
- TikTok: 926 posts (51.7%)
- Instagram: 856 posts (47.8%)
- YouTube: 8 posts (0.4%)
Siete Foods's influencer activity by platform
Share of sponsored content by social network
TikTok influencer marketing is a clear focus for Siete Foods.
Here are 3 examples of Siete Foods's recent sponsored collaborations (one each for Instagram, TikTok, YouTube).
food52 x Siete Foods
![Instagram post by @food52 for Siete Foods. Caption reads: [...] as @noahtanen and executive chef of....](https://images.od.modash.io/3587bd026df3831fdac465aff52fe32424071782)
Influencer bio
Eat thoughtfully, live joyfully.🍴#f52community @home52 Hit the link below to get the recipes and shop our feed. ⤵︎
Collaboration metrics
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ninabucksner x Siete Foods
![TikTok post by @ninabucksner for Siete Foods. Caption reads: [...] #glutenfree #figpartner @Siete Foods @Simple....](https://images.od.modash.io/09e9a4f24ddb71bbd1bff7305263e202aff6aa54)
Influencer bio
Making clean eating fun🪩✨ Hashimotos 🦋 nina@social-alchemists.com
Collaboration metrics
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ktlathecw x Siete Foods
![YouTube post by @ktlathecw for Siete Foods. Caption reads: [...] is celebrating National Taco Day with Siete....](https://images.od.modash.io/2b2a5af2bc36036b22b1dcc8afe91a3c4f0ca895)
Influencer bio
KTLA 5 in Los Angeles covers breaking news, weather and traffic for L.A., Orange, Riverside, San Bernardino and Ventura counties. Serving Southern California since 1947. Watch KTLA for free with the KTLA+ app for Roku, Fire TV, Apple TV and Samsung Smart TV's, and on YouTube TV.
Collaboration metrics
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If you break this down further by content type on TikTok, this is what it looks like:
- Videos: 91.6%
- Carousels: 8.4%
💡 Related resource: How To Find TikTok Influencers.
Influencer audience size breakdown (by views)
For their top social platform (TikTok), here is a breakdown of the type of influencers Siete Foods are collaborating with, by audience size.
Note: this breakdown is based on each influencer's average views (not follower/subscriber count), because views typically correlate more closely with influencer pricing and impact.
Siete Foods's influencers average views (TikTok)
Based on each influencer's average views per post
With 34% of partnerships featuring creators averaging 1K-5K views, Siete Foods's strategy suggests niche targeting and authenticity, likely leveraging collaboration models like gifting and affiliates to work with smaller creators. The 10K-50K views segment is also prominent at 25%, indicating investment across adjacent tiers.
Here is an example of a sponsored collaboration with a larger-audience creator on TikTok (65.3k avg views/post):
gsantanaaa x Siete Foods
![TikTok post by @gsantanaaa for Siete Foods. Caption reads: [...] 👏🏻🍲 @Anti Inflammatory App | Fig @Siete....](https://images.od.modash.io/0550df31eba1630b3736beed67e39d85a068560a)
Influencer bio
I cook, thrift, & overshare about pcos + ttc 🤠 ✉️ gracesantanaaa@gmail.com
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
And here is another example with a smaller creator on TikTok (5.6k avg views/post):
gmbstyled x Siete Foods
![TikTok post by @gmbstyled for Siete Foods. Caption reads: [...] @Primal Kitchen Foods @Rao’s Homemade @Siete....](https://images.od.modash.io/64bad92d434fbd497dde054b5186648d4639464e)
Influencer bio
food, lifestyle, 2026 bride San Francisco email:gmbstyled@gmail.com
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
Siete Foods's repeat partnerships
Out of 1.2k unique influencers in our dataset, 14 of them (1%) posted content for Siete Foods in 3 or more separate calendar months. The most consistent partner is @healthwithhunter, who has collaborated across 11 months with 18 total posts.
Here are 3 examples of Siete Foods's repeat influencer partnerships, with links to the sponsored content.
well_withchristina x Siete Foods
![TikTok post by @well_withchristina for Siete Foods. Caption reads: [...] @LesserEvil Snacks @Siete Foods @Seven....](https://images.od.modash.io/3d3b82c8be04524c8fe26e80646971637b7d0ae1)
![TikTok post by @well_withchristina for Siete Foods. Caption reads: [...] @Jovial Foods @Unreal @Siete Foods @Anti....](https://images.od.modash.io/ecd427e73cf0951acff8492e3687e60727733bb3)
![TikTok post by @well_withchristina for Siete Foods. Caption reads: [...] @Gotham Greens @hukitchen @Siete Foods....](https://images.od.modash.io/3285aaeb56d8bf59665f7ef7189e20c80fd76ca5)
ninablifestyle x Siete Foods
![Instagram post by @ninablifestyle for Siete Foods. Caption reads: [...] #costcohaul #figpartner @sietefoods....](https://images.od.modash.io/75bb678665e09c807af7a8825a3f7cd2d0ae740b)
![Instagram post by @ninablifestyle for Siete Foods. Caption reads: [...] 🩷 @cocojune_organic @sietefoods....](https://images.od.modash.io/f5d58817c5ec9454d51e59942bfbb3ff8806f71a)
![Instagram post by @ninablifestyle for Siete Foods. Caption reads: [...] up too🥺♥️ @eatsmashfoods @sietefoods....](https://images.od.modash.io/f5edea7d417a3ae841c2103fe817c54b28448ffa)
ninabucksner x Siete Foods
![TikTok post by @ninabucksner for Siete Foods. Caption reads: [...] @Califia Farms @Siete Foods @Anti....](https://images.od.modash.io/ccabaeeb01e3daaaa2ef7cf49c70d33e09849069)
![TikTok post by @ninabucksner for Siete Foods. Caption reads: [...] #glutenfree #figpartner @Siete Foods....](https://images.od.modash.io/f22f9499d26cfbe4cd306baf2f06c36fff2b6ec4)
💡 Related resource: Long-Term Influencer Partnerships: Pros, Cons & How The Pros Manage Them.
Geographical breakdown
In our dataset, United States is where Siete Foods had the most influencer activity. 80.9% of their live influencer content in the last 12 months was posted by American influencers.
Based on the percentage of influencer content per market, other important markets include:
- Canada (4.3%)
- United Kingdom (3.6%)
- Brazil (2.2%)
Siete Foods's influencer activity by market
Here is another example of Siete Foods collaborating with an influencer in United States.
peyton.koch x Siete Foods
![TikTok post by @peyton.koch for Siete Foods. Caption reads: [...] World @Starbucks @TJ Maxx @Carote USA @Siete....](https://images.od.modash.io/4ca20a55182a82324ddfd4fe2a23a7717fdb899b)
Siete Foods's influencer activity vs. related brands
Siete Foods competes with Chomps and Kodiak Cakes for health-conscious grocery shoppers looking for better-for-you staples and snacks. These brands share similar influencer angles around macros, family-friendly meals, and pantry swaps.
Total influencer content
Siete Foods vs. related brands influencer activity
Total sponsored posts tracked (last 12 months)
Siete Foods leads with 1.8k sponsored posts, marginally ahead of Chomps (1.7k posts) and Kodiak Cakes (1.7k posts). Across all three brands, the average volume is 1.7k posts, suggesting established influencer marketing investments. The relatively balanced activity suggests comparable influencer marketing investment across the category.
By social platform
Siete Foods vs. related brands influencer activity (by social platform)
Sponsored posts by platform
Siete Foods leads on TikTok, while Chomps has the most activity on Instagram and Kodiak Cakes has the most activity on YouTube. The gap is most notable on TikTok, with Siete Foods at 926, Chomps at 730, Kodiak Cakes at 725 posts. Kodiak Cakes has far more YouTube posts than Siete Foods and Chomps.
By geographical market
Siete Foods vs. related brands influencer activity (by country)
Estimated sponsored posts in Siete Foods's top markets
Siete Foods has the highest estimated sponsored-post volume in United States (1.4k posts, 80.9%), Canada (77 posts, 4.3%), United Kingdom (64 posts, 3.6%), suggesting a North America focus. Looking at United States specifically, the split is Siete Foods at 1.4k posts (80.9%), Chomps at 1.4k posts (84.3%), Kodiak Cakes at 1.4k posts (82.5%).
Read more influencer strategy breakdowns
Looking for more like this? Here are 5 similar influencer marketing strategy breakdowns for other brands:
- Chomps's Influencer Marketing Strategy
- Kodiak Cakes's Influencer Marketing Strategy
- Madam Glam's Influencer Marketing Strategy
- Hidratei's Influencer Marketing Strategy
- Yomoment's Influencer Marketing Strategy
Or, if you want to access data like this for your own software or processes, take a look at Modash's API products:
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