Ruggable Influencer Marketing Strategy
(2026 Data & Insights)

We analyzed 1.1k pieces of influencer content sponsored by Ruggable over the last 12 months.

This report breaks down where & how Ruggable invests in influencer marketing, which social platforms they prioritize, top geographical markets, and more.

The data in this report comes from Modash's Brand Collaborations API.

P.S. for a simple list of influencers who have collaborated with Ruggable, see here: Ruggable influencers.

Influencer activity throughout the year

Ruggable's influencer campaigns are active year-round with notable month-to-month fluctuation. The chart below shows month-by-month data for total sponsored posts tracked.

Ruggable's influencer output appears relatively consistent throughout the year, averaging about 89 sponsored posts per month. November recorded the highest volume at 140 posts (57% above average), while June was the quietest at 57 posts.

Social platforms breakdown

In our dataset (which only includes Instagram, YouTube, and TikTok), this is how the volume of Ruggable's sponsored influencer collaborations break down by social platform:

• Instagram: 648 posts (60.8%)
• TikTok: 288 posts (27%)
• YouTube: 130 posts (12.2%)

Instagram influencer marketing is a clear focus for Ruggable.

Here are 3 examples of Ruggable's recent sponsored collaborations (one each for Instagram, TikTok, YouTube).

itsbrittanymaxwell x Ruggable

itsbrittanymaxwell

@itsbrittanymaxwell

06 Oct, 25

2M

3.2k

[...] new? 😍 I’m obsessed with this new @ruggable design — it completely changed the vibe [...]

Influencer bio

Wife | Girl Mom Content Creator | Dallas, TX Life lately 🤍 💌 brittanymaxwellcollabs@gmail.com

Collaboration metrics

Post views2.0M

Post EMV $61.0k

More influencer data

Get a free trial to find more data on influencer audiences, performance, and collaborations.

scentswithjasmine x Ruggable

scentswithjasmine

@scentswithjasmine

09 Dec, 25

1.3M

555

[...] final reveal is coming soon 👀🫶🏽✨ @Ruggable #ruggablepartner #roomdesigner [...]

Influencer bio

Luxury fragrance, beauty, and lifestyle. Helping you find scents and moments worth remembering 💌 scentwithjasmine@gmail.com

Collaboration metrics

Post views1.3M

Post EMV $26.0k

More influencer data

Get a free trial to find more data on influencer audiences, performance, and collaborations.

whitneycummings x Ruggable

whitneycummings

@whitneycummings

20 May, 26

587.1k

990

[...] exclusive Cashingo collection. Terms: RUGGABLE #ad Refresh your home at Get 10% off [...]

Influencer bio

Get your tickets at WhitneyCummings.com

Collaboration metrics

Post views587.1k

Post EMV $17.7k

More influencer data

Get a free trial to find more data on influencer audiences, performance, and collaborations.

💡 Related resource: How To Find Instagram Influencers.

Influencer audience size breakdown (by views)

With 45.8% of partnerships featuring creators averaging 10K-50K views, Ruggable's strategy suggests cost-efficiency and engagement-focused partnerships.

Here is an example of a sponsored collaboration with a larger-audience creator on Instagram (1.2M avg views/post):

flowertowncharm x Ruggable

flowertowncharm

@flowertowncharm

31 Aug, 25

2.9k

146

We love @ruggable and so do our farm animals! These are [...]

Influencer bio

Hawai’i to SC & WNC 1870’s Farmhouse Stay + Farm 🐮🐐 Experiences Off-Grid Treehouse w/Highland Cows @flowertowncharmoffgrid Book Now👇

Collaboration metrics

Post views2.9k

Post EMV $103

More influencer data

Get a free trial to find more data on influencer audiences, performance, and collaborations.

And here is another example with a smaller creator on Instagram (8.1k avg views/post):

paulgorton x Ruggable

paulgorton

@paulgorton

29 Nov, 25

197

[...] is the magnificent Sarrah Sage from @ruggable_uk #livingroom #interior #ad

Influencer bio

I guess I present and create content! 📺 Co host of BBC2’s Do You Know Your Place 🎭 Traitors Season 2 🚗 Coming soon… ✉️ sarah@intertalentgroup.com

Collaboration metrics

Post likes197

Post EMV $20

More influencer data

Get a free trial to find more data on influencer audiences, performance, and collaborations.

Ruggable's repeat partnerships

StylewithSerena x Ruggable

StylewithSerena

@StylewithSerena

21 Jun, 26

96.4k

5k

🔗 OPEN HERE FOR LINKS & MORE!!! What summer style mistakes are aging your look? In this video, I'm sharing 5 common summer fashion mistakes that can instantly make you look older—and the modern alternatives that create a more current, flattering look. Are capri pants aging your look? What summer shoes make women look older? How can you stay cool in hot weather without looking frumpy? We'll cover those questions and more as I break down the most common summer style mistakes I see every year and show you exactly how to fix them. You'll learn how to create more modern summer outfits, choose better silhouettes, avoid dated styling habits, and stay comfortable without sacrificing style. XO, Serena 📅 Daily Updates & Outfit Ideas are Here: 📰 NEWSLETTER SIGNUP HERE! ➡️ Weekly recap of the hottest sales, best-sellers, diet/fitness tips and healthy recipe delivered straight to your inbox. FREE! 💰 Use code SERENA12 for 12% off your purchase at Vivaia! Slip-On Mesh Sneakers: Square-Toe Mesh Mary Janes: Elastic Back Strap Sandals: Hybrid Mesh Mary Janes: 🛍️ SHOP ALL ITEMS FROM THIS VIDEO HERE!! Beaded Necklace: SPANX Stretch Twill Cropped Wide Leg Pant Medium Petite: Linen Barrel Pant Small: Skort Small: Green Eyelet Dress Small: Chambray Midi Dress Small: Blue Tiered Mini Dress Small Petite: Navy Mini Dress Amazon Medium: Pull-On 7" Shorts: Loving Tan 2 Hour Express: Westmore Beauty Body Perfector: Eby Seamless Panty Medium: (use code SERENA15 for 15% off!) Amazon Seamless Panties Medium: Wacoal Halo Lace Strapless Bra: Wacoal Comfort First Strapless Bra: Eby Relief Wire-free Bra: (use code SERENA15 for 15% off!) Pleated Linen Tank Medium: Pink Gauze Popover Small: Pink Gauze Shorts Small: Waffle Sweater Tank Medium: Linen Jacket Small: Navy Cashmere Ribbed Tank Medium: Navy Linen Pants Small: Linen Long Sleeve Shirt Small: Eyelet Cropped Button Front Shirt Small: Raffia Tote Bag: Walmart Canvas Bag: Lo & Sons Aoyama 2 - Nylon: NAGHEDI Hobo Bag: Woven Leather Mini Shoulder Bag: Gold Leather Crossbody Bag: 🛍️ Shop my latest finds and more here: and here: 🔗 FREQUENTLY REQUESTED LINKS: Hat Hanger On Door: My Go-To Bras: My Makeup & Self-Tanner: ⭐Become a “Most Stylish” Channel Member here: ITEMS IN MY FILMING ROOM/FOYER ✅ Rug (mine is the 10x14 size) ✅ Pink Storage Ottoman ✅ Rug in my foyer (use code SERENA15 for 15% off your purchase!) ✅ Foyer Table ✅ Blue & White Lamps ✅ Planter on foyer table 👇CONNECT WITH ME! 👇 📌 Check out my Pinterest Page! 🛍️My Amazon Store: 📧Email me! Stylewithserena235@gmail.com 👍Follow me on Instagram! @Style With Serena 🛍️Shop my closet on Poshmark! @realtorserena MY STATS: 📈 ✅Height 5'2" ✅Weight 127 ✅ 34DD ✅ Size - Small (usually) ✅ Pant/Jean Size - 4/27 (usually) ✅ 6.5 (usually) All music Courtesy of YouTube Music or Epidemic Sound. Stock photos and video courtesy of Canva. FTC Disclaimer: Some links may be affiliate links, meaning I earn a small commission from sales of these items. (at no additional cost to you!). #stylewithserena #fashionover40

StylewithSerena

@StylewithSerena

12 Apr, 26

66.7k

3.4k

[...] rugs (in my foyer) at Ruggable! ✅ Get a $25 credit on your [...]

StylewithSerena

@StylewithSerena

28 Jun, 26

52.1k

3.5k

🔗 OPEN HERE FOR LINKS & MORE!!! What are savvy women buying right now? Top-selling Walmart, Quince, travel, beauty, and fashion favorites for June 2026. In this June best sellers roundup, I'm sharing the top-selling products from Walmart, Quince, Lands' End, beauty, travel, and fashion. Discover the most-purchased summer clothing, travel essentials, beauty products, comfortable shoes, handbags, accessories, and wardrobe basics that women are loving right now. XO, Serena TIMESTAMPS: Intro 0:00 Walmart 1:02 Quince 4:30 Travel 8:35 Beauty 13:45 Lands' End 17:40 Other Favorites 20:39 📅 Daily Outfit Ideas Sales Alerts & More are Here: 📰 NEWSLETTER SIGNUP HERE! ➡️ Weekly recap of the hottest sales, best-sellers, diet/fitness tips and healthy recipe delivered straight to your inbox. FREE! WHAT I'M WEARING: Faux Suede Tank Top Small: Earrings: Bracelet: Watch Band: WALMART Lobster Sweater Small Worn With AT Mid Shorts 6: Rope Sandals: Canvas Bag: Sleeveless Sweater Small: Worn With Cropped Trouser Jeans 0/4: Chambray Tank Small: Worn with White Slim-Wide Jean 27: Strappy Cognac Sandals I’m Wearing: Strappy Cognac Sandals (budget friendly): QUINCE Woven Mini Shoulder Bag: Long-Sleeve Linen Shirt Medium: Worn with Linen Shorts Small: One-Shoulder Swimsuit: Flowknit Dress Medium: Worn With Black & Tan Woven Bag: Linen Jacket Small: Sweater Tank Medium: Linen Skort Small: Worn With Strappy Cognac Sandals: Strappy Cognac Sandals (budget friendly): TRAVEL Amazon Packing Cubes: Nomad Lane Packing Cubes: Bento Bag®: Bento Backpack: Travel Mirror: Cosmetic Bag: Hat: Also Featured with Coverup: Sunglasses: Tkees Flip-flops: BEAUTY LaRoche-Posay Anthelios spf 50 Avene Tolerance Cream Ouidad Leave-In Conditioner LaRoche-Posay Thermal Spring Water LaRoche-Posay Hyaluronic Serum LANDS’ END Polo Sweater Small: Crepe Skort Small : Supima Cotton Elbow Sleeve Boatneck Tee: SlenderSuit Grecian Swimsuit 8: Linen High Rise Pull On 7" Shorts: OTHER STAND-OUTS Mari Crop Jean: Crewneck Beach Sweater Small: Aoyama Bag: Jet Set Bomber Jacket Medium Petite: Ruti Barrel Pants 4: 🛍️ Shop my latest finds and more here: and here: ⭐Become a “Most Stylish” Channel Member here: ITEMS IN MY FILMING ROOM/FOYER ✅ Rug (mine is the 10x14 size) ✅ Pink Storage Ottoman ✅ Rug in my foyer (use code SERENA15 for 15% off your purchase!) ✅ Foyer Table ✅ Blue & White Lamps ✅ Planter on foyer table 👇CONNECT WITH ME! 👇 📌 Check out my Pinterest Page! 🛍️My Amazon Store: 📧Email me! Stylewithserena235@gmail.com 👍Follow me on Instagram! @Style With Serena 🛍️Shop my closet on Poshmark! @realtorserena MY STATS: 📈 ✅Height 5'2" ✅Weight 132 ✅ 34DD ✅ Size - Small (usually) ✅ Pant/Jean Size - 4/27 (usually) ✅ 6.5 (usually) All music Courtesy of YouTube Music or Epidemic Sound. Stock photos and video courtesy of Canva. FTC Disclaimer: Some links may be affiliate links, meaning I earn a small commission from sales of these items. (at no additional cost to you!).

RoyaltySoaps x Ruggable

RoyaltySoaps

@RoyaltySoaps

24 Dec, 25

59.2k

4k

Check out Pair Eyewear here and use my code ROYALTYGIFT15 for a free gift with purchase! Thank you Pair for sponsoring this video! 🎄Merry Christmas and Happy Holidays! 🎄 Jan. 9th, 2026 will be our next release date. Check back next week for a soap video! DONATE YOUR SOAP SCRAPS ♥ SAVE LIVES 🛍️ 𝘚𝘩𝘰𝘱 𝘛𝘩𝘪𝘴 𝘝𝘪𝘥𝘦𝘰 🛍️ [LINKS INCOMING!] 👑 𝘖𝘶𝘳 𝘖𝘯𝘭𝘪𝘯𝘦 𝘉𝘢𝘵𝘩 + 𝘉𝘰𝘥𝘺 𝘚𝘵𝘰𝘳𝘦 👑 On the first Saturday of every month, I release a collection of soaps for purchase at the link below. We do not consistently restock all the soaps you see on this channel but release brand new designs with the occasional throwback. We also hand-craft perfume oils, diamond soaps, body lotions, sls-free shampoo bars, and other goodies! 𝐒𝐡𝐨𝐩 𝐇𝐞𝐫𝐞 // ✨ 𝘍𝘪𝘯𝘥 𝘜𝘴 𝘌𝘷𝘦𝘳𝘺𝘸𝘩𝘦𝘳𝘦 𝘖𝘯𝘭𝘪𝘯𝘦 ✨ 𝐑𝐨𝐲𝐚𝐥𝐭𝐲 𝐒𝐨𝐚𝐩𝐬 TikTok - Instagram - Facebook - 𝐊𝐚𝐭𝐢𝐞 𝐂𝐚𝐫𝐬𝐨𝐧 Instagram - 🌿 𝘋𝘪𝘴𝘤𝘰𝘶𝘯𝘵𝘴 𝘢𝘯𝘥 𝘊𝘰𝘶𝘱𝘰𝘯𝘴 🌿 ✦ 𝐑𝐚𝐤𝐮𝐭𝐞𝐧 // Get cash back at over 2,000 retailers, 100% free! ✦ 𝐈𝐧𝐬𝐭𝐚𝐜𝐚𝐫𝐭 // Get $10 off your first grocery delivery! I use this 2x a week minimum! ✦ 𝐅𝐢𝐳𝐳 𝐅𝐚𝐢𝐫𝐲// Get $10 off your first purchase! ✦ 𝐓𝐡𝐞 𝐆𝐨𝐨𝐝 𝐆𝐥𝐢𝐭𝐭𝐞𝐫 // Get 15% off your order! - Use the code ROYALTY at checkout ✦ 𝐒𝐭𝐢𝐜𝐤𝐞𝐫 𝐌𝐮𝐥𝐞 // Get $10 off your first order! ✦ 𝐆𝐫𝐨𝐯𝐞 𝐂𝐨𝐥𝐥𝐚𝐛𝐨𝐫𝐚𝐭𝐢𝐯𝐞 //Get a free gift set and $15 after your first purchase! ✦ 𝐁𝐚𝐛𝐞 𝐋𝐚𝐬𝐡 // Get $10 off your first order! ✦ 𝐑𝐮𝐠𝐠𝐚𝐛𝐥𝐞 🧼 𝘛𝘩𝘦 𝘊𝘭𝘢𝘴𝘴𝘪𝘤 𝘙𝘰𝘺𝘢𝘭𝘵𝘺 𝘚𝘰𝘢𝘱𝘴 𝘙𝘦𝘤𝘪𝘱𝘦 🧼 Olive Oil – 40% Coconut Oil – 30% Palm Oil (Organic, RSPO-Certified, and ) – 20% Sweet Almond Oil – 5% Castor Oil – 5% Superfat – 5% Lye Concentration (ie. Lye Solution Strength) – 35% 💌 𝘈𝘣𝘰𝘶𝘵 𝘈𝘧𝘧𝘪𝘭𝘪𝘢𝘵𝘦 𝘓𝘪𝘯𝘬𝘴 𝘢𝘯𝘥 𝘚𝘱𝘰𝘯𝘴𝘰𝘳𝘴𝘩𝘪𝘱𝘴 💌 I'm so grateful that I get to occasionally work with brands I actually like to create sponsored videos. Their direct support helps keep this channel afloat in the ever unstable world of YouTube ad revenue. These videos will always be disclosed, of course, and I appreciate everyone's kind support for these partnerships. Royalty Soaps also participates in commission or discount affiliations, like Amazon or RewardStyle, as these opportunities become available, like Amazon and RewardStyle and while the money we make with these links isn't much, every little bit counts and once again, we really appreciate your support! These products will always be marked and disclosed with a "✦".

RoyaltySoaps

@RoyaltySoaps

23 Jan, 26

34.2k

2.5k

Morel Mushroom Mold - Mini Skep Mold - 10" Dinner Taper Mold - 1 lb - 100% Pure Beeswax Pearls - #2/0 Square Braided Cotton Wick for Beeswax - #4/0 Square Braided Cotton Wick for Beeswax - Wax Melter for Candle Making - Stainless Steel Candle Making Pour Pitcher - 12" Wicking Needle (for wicking molds) - DONATE YOUR SOAP SCRAPS ♥ SAVE LIVES ✨ 𝘍𝘪𝘯𝘥 𝘜𝘴 𝘌𝘷𝘦𝘳𝘺𝘸𝘩𝘦𝘳𝘦 𝘖𝘯𝘭𝘪𝘯𝘦 ✨ 𝐑𝐨𝐲𝐚𝐥𝐭𝐲 𝐒𝐨𝐚𝐩𝐬 TikTok - Instagram - Facebook - 𝐊𝐚𝐭𝐢𝐞 𝐂𝐚𝐫𝐬𝐨𝐧 Instagram - 🌿 𝘋𝘪𝘴𝘤𝘰𝘶𝘯𝘵𝘴 𝘢𝘯𝘥 𝘊𝘰𝘶𝘱𝘰𝘯𝘴 🌿 ✦ 𝐑𝐚𝐤𝐮𝐭𝐞𝐧 // Get cash back at over 2,000 retailers, 100% free! ✦ 𝐈𝐧𝐬𝐭𝐚𝐜𝐚𝐫𝐭 // Get $10 off your first grocery delivery! I use this 2x a week minimum! ✦ 𝐅𝐢𝐳𝐳 𝐅𝐚𝐢𝐫𝐲// Get $10 off your first purchase! ✦ 𝐓𝐡𝐞 𝐆𝐨𝐨𝐝 𝐆𝐥𝐢𝐭𝐭𝐞𝐫 // Get 15% off your order! - Use the code ROYALTY at checkout ✦ 𝐒𝐭𝐢𝐜𝐤𝐞𝐫 𝐌𝐮𝐥𝐞 // Get $10 off your first order! ✦ 𝐆𝐫𝐨𝐯𝐞 𝐂𝐨𝐥𝐥𝐚𝐛𝐨𝐫𝐚𝐭𝐢𝐯𝐞 //Get a free gift set and $15 after your first purchase! ✦ 𝐁𝐚𝐛𝐞 𝐋𝐚𝐬𝐡 // Get $10 off your first order! ✦ 𝐑𝐮𝐠𝐠𝐚𝐛𝐥𝐞 🧼 𝘛𝘩𝘦 𝘊𝘭𝘢𝘴𝘴𝘪𝘤 𝘙𝘰𝘺𝘢𝘭𝘵𝘺 𝘚𝘰𝘢𝘱𝘴 𝘙𝘦𝘤𝘪𝘱𝘦 🧼 Olive Oil – 40% Coconut Oil – 30% Palm Oil (Organic, RSPO-Certified, and ) – 20% Sweet Almond Oil – 5% Castor Oil – 5% Superfat – 5% Lye Concentration (ie. Lye Solution Strength) – 35% 💌 𝘈𝘣𝘰𝘶𝘵 𝘈𝘧𝘧𝘪𝘭𝘪𝘢𝘵𝘦 𝘓𝘪𝘯𝘬𝘴 𝘢𝘯𝘥 𝘚𝘱𝘰𝘯𝘴𝘰𝘳𝘴𝘩𝘪𝘱𝘴 💌 I'm so grateful that I get to occasionally work with brands I actually like to create sponsored videos. Their direct support helps keep this channel afloat in the ever unstable world of YouTube ad revenue. These videos will always be disclosed, of course, and I appreciate everyone's kind support for these partnerships. Royalty Soaps also participates in commission or discount affiliations, like Amazon or RewardStyle, as these opportunities become available, like Amazon and RewardStyle and while the money we make with these links isn't much, every little bit counts and once again, we really appreciate your support! These products will always be marked and disclosed with a "✦".

RoyaltySoaps

@RoyaltySoaps

31 Dec, 25

24.1k

1.9k

Check out Pair Eyewear here and use my code ROYALTYGIFT15 for a free gift with purchase! Thank you Pair for sponsoring this video! ❄️ SHOP THE WAY HOME COLLECTION ❄️ Jan 9th, 2026 @8pm CST at royaltysoaps.com DONATE YOUR SOAP SCRAPS ♥ SAVE LIVES 👑 𝘖𝘶𝘳 𝘖𝘯𝘭𝘪𝘯𝘦 𝘉𝘢𝘵𝘩 + 𝘉𝘰𝘥𝘺 𝘚𝘵𝘰𝘳𝘦 👑 On the first Saturday of every month, I release a collection of soaps for purchase at the link below. We do not consistently restock all the soaps you see on this channel but release brand new designs with the occasional throwback. We also hand-craft perfume oils, diamond soaps, body lotions, sls-free shampoo bars, and other goodies! 𝐒𝐡𝐨𝐩 𝐇𝐞𝐫𝐞 // ✨ 𝘍𝘪𝘯𝘥 𝘜𝘴 𝘌𝘷𝘦𝘳𝘺𝘸𝘩𝘦𝘳𝘦 𝘖𝘯𝘭𝘪𝘯𝘦 ✨ 𝐑𝐨𝐲𝐚𝐥𝐭𝐲 𝐒𝐨𝐚𝐩𝐬 TikTok - Instagram - Facebook - 𝐊𝐚𝐭𝐢𝐞 𝐂𝐚𝐫𝐬𝐨𝐧 Instagram - 🌿 𝘋𝘪𝘴𝘤𝘰𝘶𝘯𝘵𝘴 𝘢𝘯𝘥 𝘊𝘰𝘶𝘱𝘰𝘯𝘴 🌿 ✦ 𝐑𝐚𝐤𝐮𝐭𝐞𝐧 // Get cash back at over 2,000 retailers, 100% free! ✦ 𝐈𝐧𝐬𝐭𝐚𝐜𝐚𝐫𝐭 // Get $10 off your first grocery delivery! I use this 2x a week minimum! ✦ 𝐅𝐢𝐳𝐳 𝐅𝐚𝐢𝐫𝐲// Get $10 off your first purchase! ✦ 𝐓𝐡𝐞 𝐆𝐨𝐨𝐝 𝐆𝐥𝐢𝐭𝐭𝐞𝐫 // Get 15% off your order! - Use the code ROYALTY at checkout ✦ 𝐒𝐭𝐢𝐜𝐤𝐞𝐫 𝐌𝐮𝐥𝐞 // Get $10 off your first order! ✦ 𝐆𝐫𝐨𝐯𝐞 𝐂𝐨𝐥𝐥𝐚𝐛𝐨𝐫𝐚𝐭𝐢𝐯𝐞 //Get a free gift set and $15 after your first purchase! ✦ 𝐁𝐚𝐛𝐞 𝐋𝐚𝐬𝐡 // Get $10 off your first order! ✦ 𝐑𝐮𝐠𝐠𝐚𝐛𝐥𝐞 🧼 𝘛𝘩𝘦 𝘊𝘭𝘢𝘴𝘴𝘪𝘤 𝘙𝘰𝘺𝘢𝘭𝘵𝘺 𝘚𝘰𝘢𝘱𝘴 𝘙𝘦𝘤𝘪𝘱𝘦 🧼 Olive Oil – 40% Coconut Oil – 30% Palm Oil (Organic, RSPO-Certified, and ) – 20% Sweet Almond Oil – 5% Castor Oil – 5% Superfat – 5% Lye Concentration (ie. Lye Solution Strength) – 35% 💌 𝘈𝘣𝘰𝘶𝘵 𝘈𝘧𝘧𝘪𝘭𝘪𝘢𝘵𝘦 𝘓𝘪𝘯𝘬𝘴 𝘢𝘯𝘥 𝘚𝘱𝘰𝘯𝘴𝘰𝘳𝘴𝘩𝘪𝘱𝘴 💌 I'm so grateful that I get to occasionally work with brands I actually like to create sponsored videos. Their direct support helps keep this channel afloat in the ever unstable world of YouTube ad revenue. These videos will always be disclosed, of course, and I appreciate everyone's kind support for these partnerships. Royalty Soaps also participates in commission or discount affiliations, like Amazon or RewardStyle, as these opportunities become available, like Amazon and RewardStyle and while the money we make with these links isn't much, every little bit counts and once again, we really appreciate your support! These products will always be marked and disclosed with a "✦".

berlin.interior x Ruggable

berlin.interior

@berlin.interior

31 Mar, 26

15.5k

597

[...] aus meiner Kollektion bei @Ruggable entstand mit dem AD Magazine [...]

berlin.interior

@berlin.interior

07 Jul, 26

3.7k

101

[...] aus meiner Kollektion bei @Ruggable ist eingezogen: LA JOIE Ein [...]

berlin.interior

@berlin.interior

07 Mar, 26

3.5k

53

[...] neue Teppich Kollektion bei @Ruggable ist raus 🥳♥️ Und hier seht [...]

💡 Related resource: Long-Term Influencer Partnerships: Pros, Cons & How The Pros Manage Them.

Geographical breakdown

Based on the percentage of influencer content per market, other important markets include:

• United Kingdom (13.5%)
• Canada (5.1%)
• Australia (3.3%)

Here is another example of Ruggable collaborating with an influencer in United States.

alyssafluellen x Ruggable

alyssafluellen

@alyssafluellen

01 Nov, 25

1.3M

41.2k

[...] with how this turned out and my new @ruggable was the perfect touch! It is even more [...]

Ruggable's influencer activity vs. related brands

Ruggable competes with Brooklinen and Bedsure Home in the home soft-goods space where comfort, aesthetics, and practical upgrades drive purchase. All three are strong fits for influencer-led home makeovers and lifestyle content.

Total influencer content

Bedsure Home leads with 3.9k sponsored posts, significantly outpacing Brooklinen (1.2k posts) and Ruggable (1.1k posts). Across all three brands, the average volume is 2.1k posts, indicating mature, scaled influencer programs. Bedsure Home has several times more total posts than Ruggable and Brooklinen.

By social platform

Ruggable leads on Instagram and YouTube, while Bedsure Home leads on TikTok. The gap is most notable on TikTok, with Bedsure Home at 3.3k, Brooklinen at 693, Ruggable at 288 posts. Bedsure Home's activity is particularly concentrated on TikTok. On TikTok, Bedsure Home has several times more posts than Ruggable and Brooklinen.

By geographical market

Bedsure Home has the highest estimated sponsored-post volume in United States (2.1k posts, 55.2%), Turkey (317 posts, 8.2%), United Kingdom (190 posts, 4.9%), suggesting a Europe focus, while Brooklinen leads in Canada with 75 posts (6.1%). Looking at United States specifically, the split is Bedsure Home at 2.1k posts (55.2%), Brooklinen at 965 posts (78.6%), Ruggable at 681 posts (63.9%).