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sallve Influencer Marketing Strategy  (2026 Data & Insights)

We analyzed 969 sponsored posts from sallve across TikTok, Instagram and YouTube over the last 12 months.

See where sallve invests in influencer marketing — the platforms they prioritize, the creators they work with repeatedly, and the markets they push hardest. The data in this report comes from Modash's Brand Collaborations API.

Influencer activity
throughout
the year

Compared to the average month across the year, November was 100.6% more active in terms of posting frequency.

Sponsored posts by month

Last 12 months

Social platforms breakdown

Where sallve's sponsored collaborations happen, and which content formats they use on each platform.

Sponsored posts by platform

Across all of sallve's accounts

TikTok485
Instagram457
YouTube27

Content format by platform

Share of all sponsored posts.

Instagram · Reels
45.2%
Instagram · Feed Posts
2.0%
TikTok · Posts
50.0%
YouTube · Long-form
2.2%
YouTube · Shorts
0.6%

We can separate videos from feed posts, but not single-image posts from carousels, so those are grouped together.

How sallve's sponsored posts perform

Reach and engagement across all 969 posts. We show median views alongside the average, because a single viral post can pull an average far above what a typical post achieves.

  • 268K

    Average views per post

  • 13.4K

    Median views per post

  • 244M

    Total views

  • $6.9M

    Estimated media value

  • 7.7%

    Average engagement rate

These figures may include posts amplified with paid spend, which we can't identify separately.

Top performing posts

Instagram post by @manugavassi for sallve

[...] com o novo Bastão Vitamina C Pura da @sallve: dupla camada que blinda a vitamina C, [...]

12.5M Post views

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Instagram post by @loracarola for sallve

[...] tinha que ser com o super lançamento da @sallve o protetor solar em bastão [...]

11.9M Post views

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@munuelagomesView on TikTok ↗
TikTok post by @munuelagomes for sallve

[...] na fórmula, o Firmador Pró-Colágeno da @sallve estimula a produção de dentro pra fora ✨ [...]

9.4M Post views

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See how any brand runs influencer marketing

Modash tracks sponsored posts across Instagram, TikTok and YouTube. Search any brand to see who they work with, how often, and how it performs.

Influencer audience size breakdown

The size of creator sallve works with, measured by average views per post rather than follower count. Views track closer to the reach a brand actually gets, and follower counts can be inflated.

sallve's influencers by average views per post

Share of the 507 creators in this dataset

<1K
25.2%
1K-5K
13.2%
5K-10K
4.7%
10K-50K
15.6%
50K-100K
7.5%
100K-500K
21.9%
500K+
11.8%

Top influencers sallve works with

sallve's highest-reach creator partners over the last 12 months.

RankInfluencerPlatformPostsTotal views
1
@falindomasbemcuidado
Instagram1615.8M
2
@priscilaevellyn
Instagram515.3M
3
@manugavassi
Instagram112.5M
4
@loracarola
Instagram111.9M
5
@angelic4silva
Instagram510.3M
See all sallve influencers →

Want creator data programmatically?
Check out our API.

Repeat
partnerships

Whether sallve works with creators once, or builds an ongoing roster.

Repeat creators make up 27.0% of sallve's creator network and generate 68.6% of total reach. The charts below show how often those partnerships recur and how much of sallve's audience reach they account for.

Repeat creators make up 27.0% of sallve's creator network and generate 68.6% of total reach. The charts below show how often those partnerships recur and how much of sallve's audience reach they account for.

One-off vs. repeat creators

Share of 530 creators

One-off · 73%
Repeat27%

Months active

Repeat creators only

2 months
60.8%
3 months
14.0%
4+ months
25.2%

Repeat partnerships at a glance

  • 68.6%

    of total reach comes from repeat creators

  • 3.7

    average posts per repeat creator

  • 12 months

    longest running partnership

Creators sallve works with repeatedly

@jardeledebranView on Instagram ↗
Instagram post by @jardeledebran for sallve

A Sallve simplesmente reinventou a forma de usar [...]

775.1K Post views

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@falindomasbemcuidadoView on Instagram ↗
Instagram post by @falindomasbemcuidado for sallve

[...] pra sua pele? Sim, o quiz da pele @sallve faz tudo isso pra você, rápido, prático [...]

3.9M Post views

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@vitoraureliodruView on Instagram ↗
Instagram post by @vitoraureliodru for sallve

[...] 👀 A Máscara Renovadora Labial da @sallve combina gluconolactona, enzima de romã e [...]

290.1K Post views

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sallve's most loyal creators

@jardeledebran
Months active12
Posts16
Total engagement74.8K
@falindomasbemcuidado
Months active11
Posts16
Total engagement47.5K
@vitoraureliodru
Months active10
Posts21
Total engagement4.6K

Geographical breakdown

The markets where sallve's sponsored creators are based. 100.0% of sponsored posts came from creators based in one market. Brazil leads at 100.0%.

Sponsored posts by creator location

Top 1 markets

Brazil
100.0%

sallve vs. related brands

How sallve's influencer activity compares with other beauty brands.

Sponsored posts, last 12 months

sallve vs. related brands

DRMTLGY

10.6K posts

1
Typology

1.4K posts

2
sallve

969 posts

3

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