We analyzed 1.1k pieces of influencer content sponsored by ShopAKIRA over the last 12 months.
This report breaks down where & how ShopAKIRA invests in influencer marketing, which social platforms they prioritize, top geographical markets, and more.
The data in this report comes from Modash's Brand Collaborations API.
P.S. for a simple list of influencers who have collaborated with ShopAKIRA, see here: ShopAKIRA influencers.
ShopAKIRA's influencer marketing output shows strong seasonal variation, with some months seeing 3x or more activity than others. The two charts below show month-by-month data for:
Number of sponsored posts
ShopAKIRA's sponsored post volume appears to trend upward over the 12-month period, rising from 187 posts in January to 195 in December. The peak month, December, reached 195 posts, 132% higher than the monthly average of 84.
Total views on sponsored video posts
December generated the most views at 12.3M, while April recorded the least at 405.7k. Across all tracked posts in the 12-month window, average views per post were 49k. The peak month for views aligns with peak post volume, suggesting views may be partly volume-driven. The top-performing tracked post, by @_chi.tv_, generated 7.2M views.
In our dataset (which only includes Instagram, YouTube, and TikTok), this is how the volume of ShopAKIRA's sponsored influencer collaborations break down by social platform:
Share of sponsored content by social network
TikTok influencer marketing is a clear focus for ShopAKIRA.
Here are 3 examples of ShopAKIRA's recent sponsored collaborations (one each for Instagram, TikTok, YouTube).
Influencer bio
🌸 Chi TV |Beauty|Wellness|Lifestyle ✨Helping you slowdown & feel at home in yourself 📍 Chicago 📩 chitv.media1@gmail.com|Jeremiah 29|🕶️20% off KKVB50
Collaboration metrics
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Influencer bio
FL🌴🌅 mckinleydimitras08@gmail.com
Collaboration metrics
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Influencer bio
I do everything Amazon Fashion Fitness Actress Hair Lifestyle DIY 🤍
Collaboration metrics
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If you break this down further by content type on TikTok, this is what it looks like:
💡 Related resource: How To Find TikTok Influencers.
For their top social platform (TikTok), here is a breakdown of the type of influencers ShopAKIRA are collaborating with, by audience size.
Note: this breakdown is based on each influencer's average views (not follower/subscriber count), because views typically correlate more closely with influencer pricing and impact.
Based on each influencer's average views per post
ShopAKIRA's creator selection appears relatively diversified across size tiers, with no single segment dominating. This suggests a balanced approach to influencer partnerships, spreading investment across different audience sizes.
Here is an example of a sponsored collaboration with a larger-audience creator on TikTok (347.9k avg views/post):
Influencer bio
Contact :mageekenyatta3@gmail.com Influencer/Mom 👧🏽👧🏽👧🏽 Unboxing/Reviews
Collaboration metrics
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And here is another example with a smaller creator on TikTok (8.4k avg views/post):
Influencer bio
✨Work with me (collabs and partnerships): juliawanghtx@gmail.com ✨
Collaboration metrics
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Out of 409 unique influencers in our dataset, 43 of them (11%) posted content for ShopAKIRA in 3 or more separate calendar months. The most consistent partner is @biancasamonefinds, who has collaborated across 13 months with 108 total posts. @biancasamonefinds alone accounts for 10% of all tracked sponsored content.
Here are 3 examples of ShopAKIRA's repeat influencer partnerships, with links to the sponsored content.
💡 Related resource: Long-Term Influencer Partnerships: Pros, Cons & How The Pros Manage Them.
In our dataset, United States is where ShopAKIRA had the most influencer activity. 84% of their live influencer content in the last 12 months was posted by American influencers.
Based on the percentage of influencer content per market, other important markets include:
Here is another example of ShopAKIRA collaborating with an influencer in United States.
ShopAKIRA competes for trend-driven, social-first womenswear shoppers. White Fox Boutique and Hello Molly target a very similar occasionwear/going-out audience and rely heavily on creator-led styling content.
Total sponsored posts tracked (last 12 months)
White Fox Boutique leads with 7.4k sponsored posts, significantly outpacing ShopAKIRA (1.1k posts) and Hello Molly (327 posts). Across all three brands, the average volume is 2.9k posts, indicating mature, scaled influencer programs. White Fox Boutique has several times more total posts than ShopAKIRA and Hello Molly.
Sponsored posts by platform
Among these brands, White Fox Boutique leads on Instagram, TikTok, and YouTube. The gap is most notable on Instagram, with White Fox Boutique at 3.7k, ShopAKIRA at 365, Hello Molly at 147 posts. On Instagram and TikTok, White Fox Boutique has several times more posts than ShopAKIRA and Hello Molly.
Estimated sponsored posts in ShopAKIRA's top markets
White Fox Boutique has the highest estimated sponsored-post volume in United States (3.6k posts, 47.9%), United Kingdom (1.4k posts, 19%), Australia (1k posts, 13.5%), while ShopAKIRA has the highest estimated sponsored-post volume in Brazil (31 posts, 2.9%), India (18 posts, 1.7%). Looking at United States specifically, the split is White Fox Boutique at 3.6k posts (47.9%), ShopAKIRA at 911 posts (84%), Hello Molly at 201 posts (61.6%).
Looking for more like this? Here are 2 similar influencer marketing strategy breakdowns for other brands:
Or, if you want to access data like this for your own software or processes, take a look at Modash's API products:
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