ShopAKIRA Influencer Marketing Strategy
(2026 Data & Insights)
We analyzed 3.8k pieces of influencer content sponsored by ShopAKIRA over the last 12 months.
This report breaks down where & how ShopAKIRA invests in influencer marketing, which social platforms they prioritize, top geographical markets, and more.
The data in this report comes from Modash's Brand Collaborations API.
P.S. for a simple list of influencers who have collaborated with ShopAKIRA, see here: ShopAKIRA influencers.
Influencer activity throughout the year
ShopAKIRA's influencer campaigns are active year-round with notable month-to-month fluctuation. The chart below shows month-by-month data for total sponsored posts tracked.
ShopAKIRA's influencer activity by month
Number of sponsored posts
ShopAKIRA's influencer output appears relatively consistent throughout the year, averaging about 317 sponsored posts per month. April recorded the highest volume at 393 posts (24% above average), while August was the quietest at 223 posts.
Social platforms breakdown
In our dataset (which only includes Instagram, YouTube, and TikTok), this is how the volume of ShopAKIRA's sponsored influencer collaborations break down by social platform:
- Instagram: 3.8k posts (98.6%)
- YouTube: 55 posts (1.4%)
ShopAKIRA's influencer activity by platform
Share of sponsored content by social network
Content format by platform
Share of all sponsored posts.
Instagram influencer marketing is a clear focus for ShopAKIRA.
Here are 2 examples of ShopAKIRA's recent sponsored collaborations (one each for Instagram, YouTube).
melodyoz x ShopAKIRA
Influencer bio
The Dress Girl fashion & beauty lore for the girls ︎♡ toronto/la founder: @ozelo.co contact: melody@teamkozen.com @teamkozen
Collaboration metrics
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FashionSteeleNYC x ShopAKIRA
Influencer bio
A beautifully curated life — travel, home, fashion, solitude, abundance VIDEOS EVERY SUNDAY & WEDNESDAY SHOP ALL MY OUTFITS HERE: https://www.shopltk.com/explore/monroesteele EMAIL FOR BUSINESS INQUIRIES ONLY: Monroe.Steele@gmail.com @monroesteele on all platforms
Collaboration metrics
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If you break this down further by content type on Instagram, this is what it looks like:
- Reels: 60.8%
- Posts: 39.2%
💡 Related resource: How To Find Instagram Influencers.
Influencer audience size breakdown (by views)
For their top social platform (Instagram), here is a breakdown of the type of influencers ShopAKIRA are collaborating with, by audience size.
Note: this breakdown is based on each influencer's average views (not follower/subscriber count), because views typically correlate more closely with influencer pricing and impact.
ShopAKIRA's influencers average views (Instagram)
Based on each influencer's average views per post
With 30.5% of partnerships featuring creators averaging 1K-5K views, ShopAKIRA's strategy suggests niche targeting and authenticity, likely leveraging collaboration models like gifting and affiliates to work with smaller creators. The 10K-50K views segment is also prominent at 28%, indicating investment across adjacent tiers.
Here is an example of a sponsored collaboration with a larger-audience creator on Instagram (173.1k avg views/post):
annarennnn__ x ShopAKIRA
Influencer bio
🪩Miami 🌴beauty & glow routines 💌: annarenn@underscoretalent.com
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
And here is another example with a smaller creator on Instagram (8.2k avg views/post):
byjacklynsof x ShopAKIRA
Influencer bio
SATX | ATX Probably modeling, marketing or traveling 💌 jacklynsalinascollab@yahoo.com
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
ShopAKIRA's repeat partnerships
Out of 1.8k unique influencers in our dataset, 33 of them (2%) posted content for ShopAKIRA in 3 or more separate calendar months. The most consistent partner is @biancasamonefinds, who has collaborated across 12 months with 64 total posts.
Here are 3 examples of ShopAKIRA's repeat influencer partnerships, with links to the sponsored content.
biancasamonefinds x ShopAKIRA
travelladyshops x ShopAKIRA
damnthosesteaktacos x ShopAKIRA
💡 Related resource: Long-Term Influencer Partnerships: Pros, Cons & How The Pros Manage Them.
Geographical breakdown
In our dataset, United States is where ShopAKIRA had the most influencer activity. 81.8% of their live influencer content in the last 12 months was posted by American influencers.
Based on the percentage of influencer content per market, other important markets include:
- Brazil (3%)
- India (2.1%)
- United Kingdom (1.7%)
ShopAKIRA's influencer activity by market
Here is another example of ShopAKIRA collaborating with an influencer in United States.
biancasamone x ShopAKIRA
ShopAKIRA's influencer activity vs. related brands
ShopAKIRA competes with Fashion Nova and Dolls Kill for trend-forward women’s fashion shoppers, where influencer outfit posts and haul-style content drive discovery and impulse buys.
Total influencer content
ShopAKIRA vs. related brands influencer activity
Total sponsored posts tracked (last 12 months)
Dolls Kill leads with 4.6k sponsored posts, marginally ahead of Fashion Nova (4.4k posts) and ShopAKIRA (3.8k posts). Across all three brands, the average volume is 4.3k posts, indicating mature, scaled influencer programs. The relatively balanced activity suggests comparable influencer marketing investment across the category.
By social platform
ShopAKIRA vs. related brands influencer activity (by social platform)
Sponsored posts by platform
ShopAKIRA leads on Instagram, while Fashion Nova has the most activity on TikTok and YouTube. The gap is most notable on Instagram, with ShopAKIRA at 3.8k, Dolls Kill at 1.7k, Fashion Nova at 0 posts. ShopAKIRA's activity is particularly concentrated on Instagram. Instagram posts are heavily concentrated on ShopAKIRA, while TikTok and YouTube posts are much higher for Fashion Nova and Dolls Kill.
By geographical market
ShopAKIRA vs. related brands influencer activity (by country)
Estimated sponsored posts in ShopAKIRA's top markets
ShopAKIRA has the highest estimated sponsored-post volume in United States (3.1k posts, 81.8%), India (81 posts, 2.1%), while Fashion Nova has the highest estimated sponsored-post volume in United Kingdom (244 posts, 5.5%), Canada (160 posts, 3.6%), while Dolls Kill leads in Brazil with 223 posts (4.8%). Looking at United States specifically, the split is ShopAKIRA at 3.1k posts (81.8%), Fashion Nova at 3.1k posts (70%), Dolls Kill at 3.1k posts (66%). ShopAKIRA's strength in United States may indicate a home-market focus, while Dolls Kill shows broader regional investment.
Read more influencer strategy breakdowns
Looking for more like this? Here are 5 similar influencer marketing strategy breakdowns for other brands:
- Fashion Nova's Influencer Marketing Strategy
- Dolls Kill's Influencer Marketing Strategy
- PALMERS's Influencer Marketing Strategy
- Moroccanoil's Influencer Marketing Strategy
- SOJOS VISION's Influencer Marketing Strategy
Or, if you want to access data like this for your own software or processes, take a look at Modash's API products:
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