Sponsored posts by month
Last 12 months
Oct '25
Nov '25
Dec '25
Jan '26
Feb '26
Mar '26
Apr '26
May '26
Jun '26
Jul '26
Aug '26
Sep '26
Show Me Your Mumu Influencer Marketing Strategy (2026 Data & Insights)
We analyzed 53 sponsored posts from Show Me Your Mumu across TikTok, Instagram and YouTube over the last 12 months.
See where Show Me Your Mumu invests in influencer marketing — the platforms they prioritize, the creators they work with repeatedly, and the markets they push hardest. The data in this report comes from Modash's Brand Collaborations API.
Influencer activity
throughout
the year
Compared to the average month across the year, March was 103.8% more active in terms of posting frequency.
Social platforms breakdown
Where Show Me Your Mumu's sponsored collaborations happen, and which content formats they use on each platform.
Sponsored posts by platform
Across all of Show Me Your Mumu's accounts
TikTok32
Instagram18
YouTube3
Content format by platform
Share of all sponsored posts.
Instagram · Reels
20.8%
Instagram · Feed Posts
13.2%
TikTok · Posts
60.4%
YouTube · Long-form
5.7%
Content format by platform
Share of all sponsored posts.
Instagram · Reels
20.8%
Instagram · Feed Posts
13.2%
TikTok · Posts
60.4%
YouTube · Long-form
5.7%
We can separate videos from feed posts, but not single-image posts from carousels, so those are grouped together.
How Show Me Your Mumu's sponsored posts perform
Reach and engagement across all 53 posts. We show median views alongside the average, because a single viral post can pull an average far above what a typical post achieves.
15K
Average views per post
2.6K
Median views per post
661K
Total views
$21.3K
Estimated media value
4.7%
Average engagement rate
These figures may include posts amplified with paid spend, which we can't identify separately.
Top performing posts
@katygharrellView on Instagram ↗
[...] #sequindress dress #showmeyourmumu #holidaydress
171K Post views
Get a free trial to find more data on influencer audiences, past collabs and more.
@DoctorlyView on YouTube ↗
Taking care of your health just got easier, thanks to our sponsor Zocdoc, start here at: [...]
53.9K Post views
Get a free trial to find more data on influencer audiences, past collabs and more.
@colognemumuView on Instagram ↗
Our co-founder @colognemumu sharing her favorite outfit from the @pumagolf x MUMU collab💚
41.5K Post views
Get a free trial to find more data on influencer audiences, past collabs and more.
See how any brand runs influencer marketing
Modash tracks sponsored posts across Instagram, TikTok and YouTube. Search any brand to see who they work with, how often, and how it performs.
Influencer audience size breakdown
The size of creator Show Me Your Mumu works with, measured by average views per post rather than follower count. Views track closer to the reach a brand actually gets, and follower counts can be inflated.
Show Me Your Mumu's influencers by average views per post
Share of the 35 creators in this dataset
<1K
22.9%
1K-5K
20.0%
5K-10K
14.3%
10K-50K
37.1%
50K-100K
2.9%
100K-500K
2.9%
500K+
No data
Top influencers Show Me Your Mumu works with
Show Me Your Mumu's highest-reach creator partners over the last 12 months.
RankInfluencerPlatformPostsTotal views
1
@katygharrellInstagram1171K
2
@DoctorlyYouTube153.9K
3
@colognemumuInstagram141.5K
4
@jordancornelllTikTok241.4K
5
@MissJoslynDavisYouTube140.6K
Want creator data programmatically?
Check out our API.
Repeat
partnerships
Whether Show Me Your Mumu works with creators once, or builds an ongoing roster.
Repeat creators make up 12.2% of Show Me Your Mumu's creator network and generate 8.7% of total reach.
Repeat creators make up 12.2% of Show Me Your Mumu's creator network and generate 8.7% of total reach.
Creators Show Me Your Mumu works with repeatedly
@kristinrosedavisView on TikTok ↗
[...] @SKATIE @Mommday @Baltic Børn @showmeyourmumu #mayfavorites #favoriteproducts [...]
1.1K Post views
Get a free trial to find more data on influencer audiences, past collabs and more.
@rosannapansinoView on Instagram ↗
[...] one of my favorite clothing brands @showmeyourmumu! They are a California-based fashion [...]
2.4K Post likes
Get a free trial to find more data on influencer audiences, past collabs and more.
@corcoran13View on Instagram ↗
[...] way of working out in the end… #showmeyourmumu #love #blessed #pr #partnerships
9.1K Post views
Get a free trial to find more data on influencer audiences, past collabs and more.
Show Me Your Mumu's most loyal creators
@kristinrosedavis
Months active6
Posts8
Total engagement199
@rosannapansino
Months active2
Posts2
Total engagement4.8K
@rodiculous
Months active2
Posts2
Total engagement2.4K
Geographical breakdown
The markets where Show Me Your Mumu's sponsored creators are based. 100.0% of sponsored posts came from creators based in one market. United States leads at 100.0%.
Sponsored posts by creator location
Top 1 markets
United States
100.0%
Show Me Your Mumu vs. related brands
How Show Me Your Mumu's influencer activity compares with other women's apparel brands.
Sponsored posts, last 12 months
Show Me Your Mumu vs. related brands
10.3K posts
4.7K posts
53 posts
Frequently asked questions
Scaling your
influencer program?
Find & email influencers, track campaigns, ship products & more. All in one place.