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Sports Research Influencer Marketing Strategy  (2026 Data & Insights)

We analyzed 3,270 sponsored posts from Sports Research across TikTok, Instagram and YouTube over the last 12 months.

See where Sports Research invests in influencer marketing — the platforms they prioritize, the creators they work with repeatedly, and the markets they push hardest. The data in this report comes from Modash's Brand Collaborations API.

Influencer activity
throughout
the year

Compared to the average month across the year, January was 86.4% more active in terms of posting frequency.

Sponsored posts by month

Last 12 months

Social platforms breakdown

Where Sports Research's sponsored collaborations happen, and which content formats they use on each platform.

Sponsored posts by platform

Across all of Sports Research's accounts

TikTok2.8k
Instagram480
YouTube3

Content format by platform

Share of all sponsored posts.

Instagram · Reels
14.3%
Instagram · Feed Posts
0.3%
TikTok · Posts
85.2%
YouTube · Long-form
0.1%

We can separate videos from feed posts, but not single-image posts from carousels, so those are grouped together.

How Sports Research's sponsored posts perform

Reach and engagement across all 3,270 posts. We show median views alongside the average, because a single viral post can pull an average far above what a typical post achieves.

  • 51.7K

    Average views per post

  • 424

    Median views per post

  • 165M

    Total views

  • $4.2M

    Estimated media value

  • 5.8%

    Average engagement rate

These figures may include posts amplified with paid spend, which we can't identify separately.

Top performing posts

TikTok post by @ellanest for Sports Research

Just found @Sports Research Krill Oil Superba2 at Costco 🙌🏻 [...]

9.2M Post views

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@christinaaa.thorntonView on Instagram ↗
Instagram post by @christinaaa.thornton for Sports Research

[...] as expected 🥟🤌🏼🤌🏼 ft. @sportsresearch Vitamin C Gummies keeping my immune [...]

6M Post views

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@healthwithhunterView on TikTok ↗
TikTok post by @healthwithhunter for Sports Research

[...] I was so excited to walk in and see @Sports Research’s Double Strength Omega-3 Antarctic [...]

5.5M Post views

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See how any brand runs influencer marketing

Modash tracks sponsored posts across Instagram, TikTok and YouTube. Search any brand to see who they work with, how often, and how it performs.

Influencer audience size breakdown

The size of creator Sports Research works with, measured by average views per post rather than follower count. Views track closer to the reach a brand actually gets, and follower counts can be inflated.

Sports Research's influencers by average views per post

Share of the 1,335 creators in this dataset

<1K
75.7%
1K-5K
10.3%
5K-10K
1.9%
10K-50K
4.0%
50K-100K
1.6%
100K-500K
4.3%
500K+
2.0%

Top influencers Sports Research works with

Sports Research's highest-reach creator partners over the last 12 months.

RankInfluencerPlatformPostsTotal views
1
@saraa_conde
TikTok6411.8M
2
@ellanest
TikTok119.2M
3
@ttaylorolsen
TikTok27.1M
4
@christinaaa.thornton
Instagram26.4M
5
@healthwithhunter
TikTok55.7M
See all Sports Research influencers →

Want creator data programmatically?
Check out our API.

Repeat
partnerships

Whether Sports Research works with creators once, or builds an ongoing roster.

Repeat creators make up 28.6% of Sports Research's creator network and generate 80.7% of total reach. The charts below show how often those partnerships recur and how much of Sports Research's audience reach they account for.

Repeat creators make up 28.6% of Sports Research's creator network and generate 80.7% of total reach. The charts below show how often those partnerships recur and how much of Sports Research's audience reach they account for.

One-off vs. repeat creators

Share of 1,352 creators

One-off · 71%
Repeat29%

Months active

Repeat creators only

2 months
60.6%
3 months
18.9%
4+ months
20.5%

Repeat partnerships at a glance

  • 80.7%

    of total reach comes from repeat creators

  • 5.3

    average posts per repeat creator

  • 10 months

    longest running partnership

Creators Sports Research works with repeatedly

@patty_streff_fitnessView on Instagram ↗
Instagram post by @patty_streff_fitness for Sports Research

[...] to find one of my favorite Sports Research products at Target… but of course it [...]

743.7K Post views

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TikTok post by @babzy531 for Sports Research

[...] true story and experience with the Sports Research Collagen Peptides if it can change [...]

12.9K Post views

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@joannasmakeupppView on Instagram ↗
Instagram post by @joannasmakeuppp for Sports Research

[...] stick with ✨ Loving how simple @sportsresearch D3 + K2 Gummies are to add to my [...]

874.1K Post views

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Sports Research's most loyal creators

@patty_streff_fitness
Months active10
Posts25
Total engagement1.3K
@babzy531
Months active10
Posts23
Total engagement2.2K
@joannasmakeuppp
Months active10
Posts22
Total engagement4.6K

Geographical breakdown

The markets where Sports Research's sponsored creators are based. 99.9% of sponsored posts came from creators based in 4 markets. United States and Canada lead at 99.1% and 0.4%, with the remaining 0.1% spread across a wider range of countries.

Sponsored posts by creator location

Top 4 markets

United States
99.1%
Canada
0.4%
Germany
0.2%
Dominican Republic
0.2%

Sports Research vs. related brands

How Sports Research's influencer activity compares with other nutrition & supplements brands.

Sponsored posts, last 12 months

Sports Research vs. related brands

Sports Research

3.3K posts

1
OLLY

1.9K posts

2
Nature Made

429 posts

3

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