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NAKED nutrition Influencer Marketing Strategy  (2026 Data & Insights)

We analyzed 1,272 sponsored posts from NAKED nutrition across Instagram, TikTok and YouTube over the last 12 months.

See where NAKED nutrition invests in influencer marketing — the platforms they prioritize, the creators they work with repeatedly, and the markets they push hardest. The data in this report comes from Modash's Brand Collaborations API.

Influencer activity
throughout
the year

Compared to the average month across the year, January was 41.5% more active in terms of posting frequency.

Sponsored posts by month

Last 12 months

Social platforms breakdown

Where NAKED nutrition's sponsored collaborations happen, and which content formats they use on each platform.

Sponsored posts by platform

Across all of NAKED nutrition's accounts

Instagram754
TikTok508
YouTube10

Content format by platform

Share of all sponsored posts.

Instagram · Reels
50.0%
Instagram · Feed Posts
9.3%
TikTok · Posts
39.9%
YouTube · Long-form
0.7%
YouTube · Shorts
0.1%

We can separate videos from feed posts, but not single-image posts from carousels, so those are grouped together.

How NAKED nutrition's sponsored posts perform

Reach and engagement across all 1,272 posts. We show median views alongside the average, because a single viral post can pull an average far above what a typical post achieves.

  • 18K

    Average views per post

  • 2.4K

    Median views per post

  • 19.6M

    Total views

  • $637K

    Estimated media value

  • 3.8%

    Average engagement rate

These figures may include posts amplified with paid spend, which we can't identify separately.

Top performing posts

Instagram post by @benjixavierr for NAKED nutrition

[...] 🍓 10 strawberries 🥜 1 scoop @nakednutrition Naked PB 🥣 ¾ cup nonfat Greek [...]

679.4K Post views

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@camisophiaaaaaView on Instagram ↗
Instagram post by @camisophiaaaaa for NAKED nutrition

[...] your best from the inside out!! ⭐️ @nakednutrition Naked Collagen & Naked Protein of [...]

531.2K Post views

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Instagram post by @dannyhaboi for NAKED nutrition

ASMR training day Fueled up with @nakednutrition Mango Naked EAAs — a clean boost in [...]

434K Post views

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See how any brand runs influencer marketing

Modash tracks sponsored posts across Instagram, TikTok and YouTube. Search any brand to see who they work with, how often, and how it performs.

Influencer audience size breakdown

The size of creator NAKED nutrition works with, measured by average views per post rather than follower count. Views track closer to the reach a brand actually gets, and follower counts can be inflated.

NAKED nutrition's influencers by average views per post

Share of the 495 creators in this dataset

<1K
37.6%
1K-5K
32.7%
5K-10K
10.7%
10K-50K
13.7%
50K-100K
2.4%
100K-500K
2.8%
500K+
No data

Top influencers NAKED nutrition works with

NAKED nutrition's highest-reach creator partners over the last 12 months.

RankInfluencerPlatformPostsTotal views
1
@dannyhaboi
Instagram113M
2
@gisellelisboa
Instagram101.2M
3
@selenayazs
Instagram51.2M
4
@benjixavierr
Instagram3992.3K
5
@camisophiaaaaa
Instagram6777K
See all NAKED nutrition influencers →

Want creator data programmatically?
Check out our API.

Repeat
partnerships

Whether NAKED nutrition works with creators once, or builds an ongoing roster.

Repeat creators make up 31.1% of NAKED nutrition's creator network and generate 84.3% of total reach. The charts below show how often those partnerships recur and how much of NAKED nutrition's audience reach they account for.

Repeat creators make up 31.1% of NAKED nutrition's creator network and generate 84.3% of total reach. The charts below show how often those partnerships recur and how much of NAKED nutrition's audience reach they account for.

One-off vs. repeat creators

Share of 530 creators

One-off · 69%
Repeat31%

Months active

Repeat creators only

2 months
43.6%
3 months
23.0%
4+ months
33.3%

Repeat partnerships at a glance

  • 84.3%

    of total reach comes from repeat creators

  • 5

    average posts per repeat creator

  • 11 months

    longest running partnership

Creators NAKED nutrition works with repeatedly

@alissamarie.wellnessView on Instagram ↗
Instagram post by @alissamarie.wellness for NAKED nutrition

[...] the New Year off right thanks to @NakedNutrition Mocha Latte Naked Protein Coffee. [...]

22.3K Post views

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Instagram post by @dr.zachcolls for NAKED nutrition

➖NAKED NUTRITION➖ 💨 Most days don’t slow down—and [...]

6.2K Post views

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@lifestylebyanjuView on Instagram ↗
Instagram post by @lifestylebyanju for NAKED nutrition

[...] Ingredients 4 oz water 1 scoop @Nakednutrition Fiber 2 tbsp strawberry purée Maple [...]

4.6K Post views

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NAKED nutrition's most loyal creators

@alissamarie.wellness
Months active11
Posts23
Total engagement7.4K
@dr.zachcolls
Months active11
Posts22
Total engagement90
@lifestylebyanju
Months active11
Posts11
Total engagement6.8K

Geographical breakdown

The markets where NAKED nutrition's sponsored creators are based. 96.5% of sponsored posts came from creators based in 5 markets. United States and United Kingdom lead at 82.9% and 8.3%, with the remaining 3.5% spread across a wider range of countries.

Sponsored posts by creator location

Top 11 markets

United States
82.9%
United Kingdom
8.3%
Canada
2.5%
France
1.4%
Germany
1.4%
Spain
0.8%
Belgium
0.7%
Philippines
0.7%
New Zealand
0.4%
United Arab Emirates
0.3%
All other markets
0.7%

NAKED nutrition vs. related brands

How NAKED nutrition's influencer activity compares with other nutrition & supplements brands.

Sponsored posts, last 12 months

NAKED nutrition vs. related brands

NAKED nutrition

1.3K posts

1
Bulk Supplements

415 posts

2
PEScience

273 posts

3

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