NAKED nutrition Influencer Marketing Strategy
(2026 Data & Insights)
We analyzed 1.6k pieces of influencer content sponsored by NAKED nutrition over the last 12 months.
This report breaks down where & how NAKED nutrition invests in influencer marketing, which social platforms they prioritize, top geographical markets, and more.
The data in this report comes from Modash's Brand Collaborations API.
P.S. for a simple list of influencers who have collaborated with NAKED nutrition, see here: NAKED nutrition influencers.
Influencer activity throughout the year
NAKED nutrition's influencer campaigns are active year-round with notable month-to-month fluctuation. The chart below shows month-by-month data for total sponsored posts tracked.
NAKED nutrition's influencer activity by month
Number of sponsored posts
NAKED nutrition's influencer output appears relatively consistent throughout the year, averaging about 128 sponsored posts per month. March recorded the highest volume at 183 posts (43% above average), while August was the quietest at 80 posts.
Social platforms breakdown
In our dataset (which only includes Instagram, YouTube, and TikTok), this is how the volume of NAKED nutrition's sponsored influencer collaborations break down by social platform:
- Instagram: 1.1k posts (68.8%)
- TikTok: 469 posts (30.3%)
- YouTube: 14 posts (0.9%)
NAKED nutrition's influencer activity by platform
Share of sponsored content by social network
Instagram influencer marketing is a clear focus for NAKED nutrition.
Here are 3 examples of NAKED nutrition's recent sponsored collaborations (one each for Instagram, TikTok, YouTube).
camisophiaaaaa x NAKED nutrition
![Instagram post by @camisophiaaaaa for NAKED nutrition. Caption reads: [...] your best from the inside out!! ⭐️....](https://images.od.modash.io/43cc84096b2228d2aad67dd6d12e601c6c806f0c)
Influencer bio
Podcast Host @withintention_ Founder @theintentionalstudio 💌 camisophiaaa@gmail.com @fashionnova ambassador 💗 @oneractive athlete - CAMISOPHIA
Collaboration metrics
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chefboyerd89 x NAKED nutrition
Influencer bio
Just a dad that thinks he's funny bringing you awesome products and deals 👌🏻💪🏼🫡
Collaboration metrics
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SubscriptionSisters x NAKED nutrition
Influencer bio
Hi Beautiful! Welcome to my channel. My name is Sydney and I am a huge lover of subscription boxes and beauty. This channel was originally created with my sister, Jordyn. We wanted to just have fun and open boxes. So what started as a hobby, has now turned into a business! Jordyn left the channel in 2019 as she went on to further her career in Audiology! She is now licensed in the state of Iowa and Nebraska and loves working with her patients. She still pops on to the channel from time to time and says hi, but she mostly works behind the scenes by ordering boxes, responding to emails, and keeping me organized. A little about me: I am married and live just outside of Omaha, Nebraska. We have 1 yellow lab named Ellie. I love love love donuts. All the donuts. They are my favorite sweet treat! I am also a huge coffee lover, so it is safe to say that breakfast is my favorite meal of the day. Subscribe for weekly unboxings, honest reviews, and exclusive coupon codes.
Collaboration metrics
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If you break this down further by content type on Instagram, this is what it looks like:
- Reels: 77.4%
- Posts: 22.6%
💡 Related resource: How To Find Instagram Influencers.
Influencer audience size breakdown (by views)
For their top social platform (Instagram), here is a breakdown of the type of influencers NAKED nutrition are collaborating with, by audience size.
Note: this breakdown is based on each influencer's average views (not follower/subscriber count), because views typically correlate more closely with influencer pricing and impact.
NAKED nutrition's influencers average views (Instagram)
Based on each influencer's average views per post
With 35.5% of partnerships featuring creators averaging 1K-5K views, NAKED nutrition's strategy suggests niche targeting and authenticity, likely leveraging collaboration models like gifting and affiliates to work with smaller creators.
Here is an example of a sponsored collaboration with a larger-audience creator on Instagram (548.0k avg views/post):
healthyu_dietitian x NAKED nutrition
Influencer bio
🍋 Registered Dietitian + 💍 👦 👦 👧 👩🍳 Easy recipes / evidence-based tips 📖 🤍 Follow along for health inspiration 🙌 Link ⤵️ for services!
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
And here is another example with a smaller creator on Instagram (9.9k avg views/post):
gnextdoor__ x NAKED nutrition
Influencer bio
Hiiii 🌻 Tasty recipes + Lifestyle 😋✨ 💌: norasalameh17@gmail.com
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
NAKED nutrition's repeat partnerships
Out of 667 unique influencers in our dataset, 91 of them (14%) posted content for NAKED nutrition in 3 or more separate calendar months. The most consistent partner is @dr.zachcolls, who has collaborated across 11 months with 22 total posts.
Here are 3 examples of NAKED nutrition's repeat influencer partnerships, with links to the sponsored content.
dr.zachcolls x NAKED nutrition
![Instagram post by @dr.zachcolls for NAKED nutrition. Caption reads: 💪 NAKED NUTRITION 💪 😤 Train hard, recover [...].](https://images.od.modash.io/39e7298a5199834f6ecdc498966f9f28c6ca207c)
![Instagram post by @dr.zachcolls for NAKED nutrition. Caption reads: ➖NAKED NUTRITION➖ 💨 Most days don’t slow [...].](https://images.od.modash.io/6eac15e3024a8cfa4cfd389d2fafe3689330bba6)
![Instagram post by @dr.zachcolls for NAKED nutrition. Caption reads: [...] 💪 That’s where @nakednutrition Chocolate....](https://images.od.modash.io/24b54bce697b4879babb32395e5dd52472031822)
lifestylebyanju x NAKED nutrition
![Instagram post by @lifestylebyanju for NAKED nutrition. Caption reads: [...] or serve immediately. #ad @nakednutrition....](https://images.od.modash.io/ed6aeeae212ba09c159daf45417fee355d894397)
![Instagram post by @lifestylebyanju for NAKED nutrition. Caption reads: [...] a refreshing touch. #ad #nakednutrition....](https://images.od.modash.io/640248143111d5abf228c98c29a193389e7298d8)
![Instagram post by @lifestylebyanju for NAKED nutrition. Caption reads: [...] and a scoop of @nakednutrition Organic Naked....](https://images.od.modash.io/3ac5e01702fec6412aa8b003b57bf2f085c815be)
emmawashere x NAKED nutrition
![Instagram post by @emmawashere for NAKED nutrition. Caption reads: [...] ✨🍸 mocktail ingredients: @nakednutrition....](https://images.od.modash.io/eb45d71b1201cd8f09e0de1f750d51423b5e1592)
![Instagram post by @emmawashere for NAKED nutrition. Caption reads: [...] a boost of energy from @nakednutrition....](https://images.od.modash.io/62d306d58537e688f1631e0c734aea5161561c9a)
![Instagram post by @emmawashere for NAKED nutrition. Caption reads: [...] steps daily in 2026 with @nakednutrition....](https://images.od.modash.io/ece476a24c6469bd35a3110cb5d3f663eccd2966)
💡 Related resource: Long-Term Influencer Partnerships: Pros, Cons & How The Pros Manage Them.
Geographical breakdown
In our dataset, United States is where NAKED nutrition had the most influencer activity. 75.3% of their live influencer content in the last 12 months was posted by American influencers.
Based on the percentage of influencer content per market, other important markets include:
- United Kingdom (5.8%)
- Brazil (3.9%)
- Canada (3.6%)
NAKED nutrition's influencer activity by market
Here is another example of NAKED nutrition collaborating with an influencer in United States.
dannyhaboi x NAKED nutrition
NAKED nutrition's influencer activity vs. related brands
NAKED nutrition competes in performance and wellness supplements where trust, ingredients, and routines are creator-led talking points. 1st Phorm and AG1 are direct category rivals with heavy influencer investment and similar fitness/wellness audience overlap.
Total influencer content
NAKED nutrition vs. related brands influencer activity
Total sponsored posts tracked (last 12 months)
1st Phorm leads with 11.8k sponsored posts, significantly outpacing AG1 (3.6k posts) and NAKED nutrition (1.6k posts). Across all three brands, the average volume is 5.7k posts, indicating mature, scaled influencer programs. 1st Phorm has many more total posts than NAKED nutrition and AG1.
By social platform
NAKED nutrition vs. related brands influencer activity (by social platform)
Sponsored posts by platform
Among these brands, 1st Phorm leads on Instagram and TikTok and AG1 leads on YouTube. The gap is most notable on Instagram, with 1st Phorm at 9k, AG1 at 1.1k, NAKED nutrition at 1.1k posts. 1st Phorm's activity is particularly concentrated on Instagram. On Instagram and YouTube, 1st Phorm has many more posts than NAKED nutrition and AG1.
By geographical market
NAKED nutrition vs. related brands influencer activity (by country)
Estimated sponsored posts in NAKED nutrition's top markets
1st Phorm has the highest estimated sponsored-post volume in United States (9.8k posts, 83%), Brazil (344 posts, 2.9%), while AG1 has the highest estimated sponsored-post volume in United Kingdom (346 posts, 9.5%), Germany (277 posts, 7.6%), suggesting a Europe focus. Looking at United States specifically, the split is 1st Phorm at 9.8k posts (83%), AG1 at 2.2k posts (61.8%), NAKED nutrition at 1.2k posts (75.3%).
Read more influencer strategy breakdowns
Looking for more like this? Here are 5 similar influencer marketing strategy breakdowns for other brands:
- 1st Phorm's Influencer Marketing Strategy
- AG1's Influencer Marketing Strategy
- Kitsch's Influencer Marketing Strategy
- Touchland's Influencer Marketing Strategy
- AYBL's Influencer Marketing Strategy
Or, if you want to access data like this for your own software or processes, take a look at Modash's API products:
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