We analyzed 1.5k pieces of influencer content sponsored by Ugreen over the last 12 months.
This report breaks down where & how Ugreen invests in influencer marketing, which social platforms they prioritize, top geographical markets, and more.
The data in this report comes from Modash's Brand Collaborations API.
P.S. for a simple list of influencers who have collaborated with Ugreen, see here: Ugreen influencers.
Ugreen's influencer campaigns are active year-round with notable month-to-month fluctuation. The chart below shows month-by-month data for total sponsored posts tracked.
Number of sponsored posts
Ugreen's sponsored post volume appears to trend upward over the 12-month period, rising from 119 posts in January to 192 in December. The peak month, December, reached 192 posts, 51% higher than the monthly average of 127.
In our dataset (which only includes Instagram, YouTube, and TikTok), this is how the volume of Ugreen's sponsored influencer collaborations break down by social platform:
Share of sponsored content by social network
Instagram influencer marketing is a clear focus for Ugreen.
Here are 3 examples of Ugreen's recent sponsored collaborations (one each for Instagram, TikTok, YouTube).
Influencer bio
@baale @idr.manajemen 💥OPERASI PESTA PORA💥 2026.
Collaboration metrics
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Influencer bio
Creativity 🧠 Biz 💰 Tech 💻 Adam@undercurrent.net
Collaboration metrics
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Influencer bio
This is a channel where my brother Kumagoro, who loves DIY, makes his own computers, repairs junk, and modifies them. I'm not sure if I've been doing a lot of gaming devices or iPad repairs lately. No product reviews. We don't accept repairs. I can't reply to too many emails. Amazon links are Amazon.co.jp associates.
Collaboration metrics
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If you break this down further by content type on Instagram, this is what it looks like:
💡 Related resource: How To Find Instagram Influencers.
For their top social platform (Instagram), here is a breakdown of the type of influencers Ugreen are collaborating with, by audience size.
Note: this breakdown is based on each influencer's average views (not follower/subscriber count), because views typically correlate more closely with influencer pricing and impact.
Based on each influencer's average views per post
With 40.1% of partnerships featuring creators averaging 10K-50K views, Ugreen's strategy suggests cost-efficiency and engagement-focused partnerships.
Here is an example of a sponsored collaboration with a larger-audience creator on Instagram (605.3k avg views/post, 480.3k followers):
Influencer bio
Content Creator & Videographer 🎞️ Based In Dubai 🇦🇪 Currently in 📍Phuket 🇹🇭 Founder of @caption.ae For Business Inquiries 📧 info@alialrz.com
Collaboration metrics
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And here is another example with a smaller creator on Instagram (8.6k avg views/post, 36.2k followers):
Influencer bio
🗞️Actus & Analyses des cartes 📩Collab : agent@insunagency.fr 👇E-book GRATUIT pour débuter
Collaboration metrics
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Out of 968 unique influencers in our dataset, 55 of them (6%) posted content for Ugreen in 3 or more separate calendar months. The most consistent partner is @usmaanunplugged, who has collaborated across 6 months with 10 total posts.
Here are 3 examples of Ugreen's repeat influencer partnerships, with links to the sponsored content.
💡 Related resource: Long-Term Influencer Partnerships: Pros, Cons & How The Pros Manage Them.
In our dataset, Japan is where Ugreen had the most influencer activity. 12.7% of their live influencer content in the last 12 months was posted by Japanese influencers.
Based on the percentage of influencer content per market, other important markets include:
Here is another example of Ugreen collaborating with an influencer in Japan.
Divoom and TORRAS both sell consumer tech accessories that overlap with Ugreen’s audience (phone/desk gadgets, chargers, cases) and compete in similar ecommerce channels. They’re realistic peer brands for comparing influencer marketing strategies in the tech accessories space.
Total sponsored posts tracked (last 12 months)
TORRAS leads with 2.5k sponsored posts, marginally ahead of Divoom (2.4k posts) and Ugreen (1.5k posts). Across all three brands, the average volume is 2.1k posts, indicating mature, scaled influencer programs.
Sponsored posts by platform
Among these brands, TORRAS leads on Instagram and Divoom leads on TikTok and YouTube. The gap is most notable on Instagram, with TORRAS at 2k, Divoom at 1.1k, Ugreen at 888 posts. TORRAS's activity is particularly concentrated on Instagram. On Instagram, TORRAS has far more posts than Ugreen and Divoom.
Estimated sponsored posts in Ugreen's top markets
Divoom has the highest estimated sponsored-post volume in United States (832 posts, 35.1%), Brazil (405 posts, 17.1%), Italy (121 posts, 5.1%), while TORRAS has the highest estimated sponsored-post volume in Japan (392 posts, 15.5%), India (261 posts, 10.3%), suggesting a Asia focus, while Ugreen leads in Mexico with 123 posts (8.1%). Looking at United States specifically, the split is Divoom at 832 posts (35.1%), TORRAS at 716 posts (28.3%), Ugreen at 160 posts (10.5%).
Looking for more like this? Here are 5 similar influencer marketing strategy breakdowns for other brands:
Or, if you want to access data like this for your own software or processes, take a look at Modash's API products:
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