Sponsored posts by month
Last 12 months
Oct '25
Nov '25
Dec '25
Jan '26
Feb '26
Mar '26
Apr '26
May '26
Jun '26
Jul '26
Aug '26
Sep '26
TokyoTreat Influencer Marketing Strategy (2026 Data & Insights)
We analyzed 1,062 sponsored posts from TokyoTreat across YouTube, Instagram and TikTok over the last 12 months.
See where TokyoTreat invests in influencer marketing — the platforms they prioritize, the creators they work with repeatedly, and the markets they push hardest. The data in this report comes from Modash's Brand Collaborations API.
Influencer activity
throughout
the year
Compared to the average month across the year, January was 27.7% more active in terms of posting frequency.
Social platforms breakdown
Where TokyoTreat's sponsored collaborations happen, and which content formats they use on each platform.
Sponsored posts by platform
Across all of TokyoTreat's accounts
YouTube490
Instagram390
TikTok182
Content format by platform
Share of all sponsored posts.
Instagram · Reels
34.9%
Instagram · Feed Posts
1.8%
TikTok · Posts
17.1%
YouTube · Long-form
41.1%
YouTube · Shorts
5.0%
Content format by platform
Share of all sponsored posts.
Instagram · Reels
34.9%
Instagram · Feed Posts
1.8%
TikTok · Posts
17.1%
YouTube · Long-form
41.1%
YouTube · Shorts
5.0%
We can separate videos from feed posts, but not single-image posts from carousels, so those are grouped together.
How TokyoTreat's sponsored posts perform
Reach and engagement across all 1,062 posts. We show median views alongside the average, because a single viral post can pull an average far above what a typical post achieves.
29.6K
Average views per post
4.9K
Median views per post
29.9M
Total views
$1.1M
Estimated media value
6.9%
Average engagement rate
These figures may include posts amplified with paid spend, which we can't identify separately.
Top performing posts
@ScreenCrushView on YouTube ↗
[...] of your home with #Sakuraco: or #TokyoTreat: Use code "SCREENCRUSH" to save $5 on [...]
1.1M Post views
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@TeamFourStarView on YouTube ↗
[...] your Sakuraco snack box: 🍫 Get your TokyoTreat snack box: Use code “TEAMFOURSTAR” for [...]
1.1M Post views
Get a free trial to find more data on influencer audiences, past collabs and more.
@OfflineTVView on YouTube ↗
[...] a taste of Japan! Sign up for the #TokyoTreat or #Sakuraco multi-month plans to [...]
816.9K Post views
Get a free trial to find more data on influencer audiences, past collabs and more.
See how any brand runs influencer marketing
Modash tracks sponsored posts across Instagram, TikTok and YouTube. Search any brand to see who they work with, how often, and how it performs.
Influencer audience size breakdown
The size of creator TokyoTreat works with, measured by average views per post rather than follower count. Views track closer to the reach a brand actually gets, and follower counts can be inflated.
TokyoTreat's influencers by average views per post
Share of the 352 creators in this dataset
<1K
21.3%
1K-5K
33.2%
5K-10K
14.5%
10K-50K
16.5%
50K-100K
6.3%
100K-500K
7.1%
500K+
1.1%
Top influencers TokyoTreat works with
TokyoTreat's highest-reach creator partners over the last 12 months.
RankInfluencerPlatformPostsTotal views
1
@japaneatYouTube112.2M
2
@TeamFourStarYouTube21.7M
3
@MandJTVExtraYouTube31.5M
4
@ScreenCrushYouTube31.4M
5
@japaneat.gramInstagram111.4M
Want creator data programmatically?
Check out our API.
Repeat
partnerships
Whether TokyoTreat works with creators once, or builds an ongoing roster.
Repeat creators make up 55.2% of TokyoTreat's creator network and generate 80.5% of total reach. The charts below show how often those partnerships recur and how much of TokyoTreat's audience reach they account for.
Repeat creators make up 55.2% of TokyoTreat's creator network and generate 80.5% of total reach. The charts below show how often those partnerships recur and how much of TokyoTreat's audience reach they account for.
One-off vs. repeat creators
Share of 364 creators
Months active
Repeat creators only
2 months
37.3%
3 months
24.4%
4+ months
38.3%
Repeat partnerships at a glance
80.5%
of total reach comes from repeat creators
4.4
average posts per repeat creator
11 months
longest running partnership
Creators TokyoTreat works with repeatedly
@MrTommo2304View on YouTube ↗
[...] code "TOMMO" through this link: and #TokyoTreat box through this link: Check out the [...]
184.9K Post views
Get a free trial to find more data on influencer audiences, past collabs and more.
@ZhoniinView on YouTube ↗
[...] to receive $5 off your first #TokyoTreat box through my link: ✅TikTok: [...]
157K Post views
Get a free trial to find more data on influencer audiences, past collabs and more.
@JNightmaresView on YouTube ↗
Treat yourself or a loved one! TokyoTreat & Sakuraco make the perfect gift for [...]
43.5K Post views
Get a free trial to find more data on influencer audiences, past collabs and more.
TokyoTreat's most loyal creators
@MrTommo2304
Months active11
Posts13
Total engagement41.4K
@Zhoniin
Months active10
Posts14
Total engagement30.8K
@JNightmares
Months active10
Posts14
Total engagement15.4K
Geographical breakdown
The markets where TokyoTreat's sponsored creators are based. 84.1% of sponsored posts came from creators based in 5 markets. United States and Canada lead at 49.5% and 10.5%, with the remaining 15.9% spread across a wider range of countries.
Sponsored posts by creator location
Top 11 markets
United States
49.5%
Canada
10.5%
United Kingdom
9.1%
Japan
8.8%
Australia
6.2%
Philippines
4.7%
South Korea
2.9%
Malaysia
1.7%
France
1.5%
Germany
1.1%
All other markets
4.1%
TokyoTreat vs. related brands
How TokyoTreat's influencer activity compares with other food & drink brands.
Sponsored posts, last 12 months
TokyoTreat vs. related brands
1.1K posts
376 posts
301 posts
Frequently asked questions
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