15 Influencer Marketing Examples in the Malaysian Market

1. @perrykuan X Samsung Malaysia

DJ PERRY promoted Samsung Malaysia 14 times on Instagram between December 2024 and July 2026. In total, those 14 posts generated 906.2K views, with a 2.1% engagement rate, and $36.7k EMV.

DJ PERRY

Malaysia
Number of Posts
14
Total Views
906.2k
Engagement rate
2.11%
EMV
$36.7k
DJ PERRY
@perrykuan
22 Jul, 26
384.3k
5.3k
11.3k
[...] #ExploreGalaxy @samsungmalaysia ExploreGalaxy
DJ PERRY
@perrykuan
26 Feb, 26
2.5k
23
没想到第二次来到美国 还是和 @samsungmalaysia 的缘分 全新的 Samsung Galaxy S26 [...]
DJ PERRY
@perrykuan
09 Oct, 25
3.1k
4
[...] #GalaxyZFold7 #TeamGalaxy @samsungmalaysia

2. @imanopie X Glad2Glow Malaysia

Iman promoted Glad2Glow Malaysia 26 times on Instagram between December 2024 and June 2026. In total, those 26 posts generated 18.6M views, with a 3.4% engagement rate, and $570.4k EMV.

Iman

Malaysia

23 ˖𓍢ִ໋❀.ೃ࿔

Number of Posts
26
Total Views
18.6M
Engagement rate
3.37%
EMV
$570.4k
Iman
@imanopie
30 Jun, 26
301.7k
2.8k
10
everything is better when there’s a miniiii 🤏
Iman
@imanopie
26 May, 26
82.7k
3.5k
12
tinted lip balm >>
Iman
@imanopie
18 May, 26
59.3k
1.9k
6
finallyyyy a bigger moisturiser @glad2glow.my 🩷😋

3. @nyokki.ho X Shopee Malaysia

Nyokki promoted Shopee Malaysia 28 times on Instagram between July 2025 and June 2026. In total, those 28 posts generated 3.8M views, with a 2.1% engagement rate, and $130.5k EMV.

Nyokki

Malaysia

@d00nuts__ @cays_media for work:nyokki@caysmediagroup.com

Number of Posts
28
Total Views
3.8M
Engagement rate
2.1%
EMV
$130.5k
Nyokki
@nyokki.ho
26 Jun, 26
135.3k
7.7k
39
同款都已经放进 Bio Link 啦✨ 搭配 Livestream Voucher 最高 50% OFF🔥 想入手的姐妹记得趁优惠期间下单更划算!🛍️ @shopee_my #GetReadyWithShopee #GRWS #ShopeeStyleFriday
Nyokki
@nyokki.ho
08 Jun, 26
87.1k
3.2k
26
Shopee Style Friday 来啦✨ 最近的新款都太会了! 阔腿裤版型超赞,显腿长又很好穿~ 还有酒红色大包真的好好看❤️ 简单搭一套就很有氛围感✨ 姐妹们快去 Bio Link 逛逛! 现在还有 Livestream Voucher 高达 50% OFF🔥趁有优惠赶紧加入购物车吧🛒 @shopee_my #GRWS #ShopeeStyleFriday #GetReadyWithShopee
Nyokki
@nyokki.ho
30 May, 26
416.7k
9.8k
31
Shopee Style Friday 又来了💖✨ 最近的新款真的美到犯规🥹蓝棕撞色设计,真的很有韩系氛围感!再搭配上 半月包,芭蕾风蝴蝶结细节,随手一背就能提升整体造型质感💗 趁着限时优惠赶紧去逛逛~ Bio Link 已放啦🔗 使用Livestream Voucher 最高还能省 50% OFF!🔥 @shopee_my #GRWS #ShopeeStyleFriday #GetReadyWithShopee

4. @isawkwardguy X Samsung Malaysia

J promoted Samsung Malaysia 30 times on Instagram between December 2023 and May 2026. In total, those 30 posts generated 8.6M views, with a 6.0% engagement rate, and $305.9k EMV.

J

Malaysia

I'm J. Graduated from daycare, mildly cracked. My owner: @burritooneyy 🟡 @teamatomicmy

Number of Posts
30
Total Views
8.6M
Engagement rate
5.98%
EMV
$305.9k
J
@isawkwardguy
08 May, 26
182.9k
4.9k
32
[...] #IfItCanItsASamsung @samsungmalaysia
J
@isawkwardguy
16 Apr, 26
233.1k
1.3k
[...] #IfItCanItsASamsumg @samsungmalaysia
J
@isawkwardguy
05 Apr, 26
158.1k
3.5k
14
[...] do with #MyS26Dares next! @samsungmalaysia #MyS26Dares [...]

5. @tearghh X Glad2Glow Malaysia

Fateha sahaini promoted Glad2Glow Malaysia 11 times on Instagram between May 2025 and April 2026. In total, those 11 posts generated 951.5K views, with a 3.4% engagement rate, and $28.9k EMV.

Fateha sahaini

Malaysia

lifestyle • beauty • travel 📩 fatehasahaini@gmail.com or Wani direct link below

Number of Posts
11
Total Views
951.5k
Engagement rate
3.38%
EMV
$28.9k
Fateha sahaini
@tearghh
30 Apr, 26
31.5k
746
3
makeup glow gloe tapi tak cakey without set any powder 🫰 ofcourse i guna glad2glow cushion yg silver one ! bestt🙂‍↔️
Fateha sahaini
@tearghh
24 Apr, 26
14.1k
3
siapa tuduh kita botox treatment mahal2 tu i pakai pdrn serum je k bye @glad2glow.my
Fateha sahaini
@tearghh
20 Apr, 26
21.6k
4
lurve sejak kenal pdrn and till now 💗 only glad2glow

6. @ssab.breenaa X Shopee Malaysia

Nur Sabrina promoted Shopee Malaysia 14 times on Instagram between September 2025 and April 2026. In total, those 14 posts generated 221.2K views, with a 3.3% engagement rate, and $6.9k EMV.

Nur Sabrina

Malaysia

Endlessly blessed, forever grateful ₊˚⊹♡🪽 💌 DM FOR CAMPAIGN / COLLAB • @xssababyyx @kiharu.iz More updates on tiktok too 👇🏻 :

Number of Posts
14
Total Views
221.2k
Engagement rate
3.28%
EMV
$6.9k
Nur Sabrina
@ssab.breenaa
28 Apr, 26
15.2k
77
3
Budget budget shopping but version pandai because wdym I dapat full set ootd & heels just for that price?🥹💋 SUKA. My outfit from youmiller & heels from heus shoes wholesale ✨ @shopee_my #GetReadyWithShopee #GRWS #ShopeeStyleFridays
Nur Sabrina
@ssab.breenaa
30 Jan, 26
9.3k
403
3
Dulu I siap memang lama but now! Kejap je sebab this year I memang nak jimat masa and at the same time ready to go🫂So I guna this moisturiser & my fav cushion from The Originote yang I beli dekat Shopee. Btw shop beauty & fashion juga. @shopee_my #GetReadyWithShopee #GRWS #ShopeeStyleFridays
Nur Sabrina
@ssab.breenaa
26 Jan, 26
17.4k
433
17
Rarely wear like this, guess I found my new year new me style 😜💘fun & comfy as a hijabi ! Also this one I beli both brand POPLOOK,you can get it too. Btw korang boleh la beli beauty & fashion dekat Shopee ! I memang selalu shopping situ je 🫂 @shopee_my #GetReadyWithShopee #GRWS #ShopeeStyleFridays

7. @wshusen X Samsung Malaysia

溫舒森 promoted Samsung Malaysia 15 times on Instagram between November 2024 and April 2026. In total, those 15 posts generated 5.2M views, with a 2.3% engagement rate, and $179.2k EMV.

溫舒森

Malaysia

🇲🇾 Founder of @dmeow.co @celsius.hub 📩cysslovework@outlook.com Fashion & Beauty managed @bycolinofficial

Number of Posts
15
Total Views
5.2M
Engagement rate
2.26%
EMV
$179.2k
溫舒森
@wshusen
27 Apr, 26
324.8k
7.6k
21
[...] #My26Dares @samsungmobile @samsungmalaysia
溫舒森
@wshusen
26 Feb, 26
131.7k
1.8k
8
[...] @samsungmobile @samsungmalaysia
溫舒森
@wshusen
02 Jan, 26
555.3k
15.5k
29
连我都分不清了 哈哈哈哈 只用你的 Galaxy devices 和 nano banana 就能把腦海裡的無數夢想 變成真實可見的畫面 ✨ #GalaxyTabS11Ultra #WOWestTab #TeamGalaxy @samsungmobile @samsung @googlegemini

8. @fasz.nadiah X Shopee Malaysia

FATIN NADIAH promoted Shopee Malaysia 16 times on Instagram between October 2023 and August 2025. In total, those 16 posts generated 17.9M views, with a 2.5% engagement rate, and $568.8k EMV.

FATIN NADIAH

Malaysia

“Clean freak ! ”🇲🇾 Mom of 2 👩🏻 Cleaning Motivation 🧼 Lifehacks ✨ 🔽Shopee links tap below🔽

Number of Posts
16
Total Views
17.9M
Engagement rate
2.53%
EMV
$568.8k
FATIN NADIAH
@fasz.nadiah
27 Aug, 25
1.1k
62
Usaha takkan mengkhianati hasil 🥰 . Syukur alhamdulillah rezeki hari ni Nad dapat award daripada @shopee_my sempena Shopee Brands Summit 2025 as the most creative & enggaging content creator ☺️ . Suri rumah dulu v/s sekarang tak sama. Suri rumah kini bijak mencari peluang utk jana pendapatan dgn memanfaatkan kemahiran & teknologi digital yg ada skrg haaa gituwww. . Platform dah sedia ada . Cuma kena bijak upskill & be innovative. Rasa rugi kalau Nad tak belajar & gunakan peluang ni dgn baik. . Terima kasih kpd @shopee_my atas penghargaan ni. Dan juga jutaan terima kasih kpd @aidil.chem sbb dikurniakan suami yg sgt supportive dari awal Nad jadi content creator sampailah skrg ni 😘 . #ShopeeMY #ShopeeBrandsSummit2025 #SuperInnovativeAffiliate
FATIN NADIAH
@fasz.nadiah
24 Jul, 25
5.4k
581
(Part 2) My top 5 cleaning tools yang Nad selalu guna semasa bersihkan rumah & semua cleaning tools ni mmg sangat berguna ! 😎 . •Cleaning foam (toilet) •Adjustable sticky roller •Electrostatic duster •Damp duster •Soap dispenser from Scrub Daddy . Komen “Nak” & i akan sent l!nk dekat DM☺️ #cleaningtoolsfinds #cleaningmotivation #ShopeeLagiMurah #ShopeeMY
FATIN NADIAH
@fasz.nadiah
19 Jun, 25
6M
7.8k
35
Another day, another space to clean 🧼✨ . ⬇️ List barang cleaning yang i guna ⬇️ •Pencuci lantai (shine a floor) • Cleaning paste (pink stuff) • Multipurpose cleaning gel (big home) •Pewangi tandas (aer power pocket) •2 in 1 brush • Tile brush • Auto cordless brush All items l!nked in my bio (under my shopi collection) @shopee_my #ShopeeLagiMurah

9. @caventang X Wall’s Malaysia

CAVEN promoted Wall’s Malaysia 15 times on Instagram between October 2021 and January 2025. In total, those 15 posts generated 336.6K views, with a 2.8% engagement rate, and $23k EMV.

CAVEN

Malaysia

3P | @3p3p3p 📛 ⚜️ 《鑫》 MV out now

Number of Posts
15
Total Views
336.6k
Engagement rate
2.84%
EMV
$23k
CAVEN
@caventang
16 Jan, 25
8k
43
[...] ! Take a bite of French @wallsmalaysia #WallsMalaysia [...]
CAVEN
@caventang
21 Dec, 24
4.5k
30
[...] 赶快到邻近的 7-Eleven 买起来! @wallsmalaysia #WallsMalaysia [...]
CAVEN
@caventang
15 Nov, 24
4.3k
49
[...] 立刻到 7-Eleven 享受这份难忘的美味吧 ! @wallsmalaysia #WallsMalaysia [...]

10. @miki_tew X Wall’s Malaysia

Miki Tew promoted Wall’s Malaysia 10 times on Instagram between September 2021 and January 2024. In total, those 10 posts generated 466.8K views, with a 3.1% engagement rate, and $26.9k EMV.

Miki Tew

Malaysia

🇲🇾 Job Enquiry合作邀约📩mikitew.official@gmail.com

Number of Posts
10
Total Views
466.8k
Engagement rate
3.11%
EMV
$26.9k
Miki Tew
@miki_tew
27 Jan, 24
123.3k
4.1k
6
[...] 3. Caption必須包括:@wallsmalaysia #TripleTheBliss [...]
Miki Tew
@miki_tew
09 Dec, 22
123.4k
10.2k
24
[...] d‘Or 浪漫又有仪式感✨ @wallsmalaysia #CartedOr #BonjourCartedOr [...]
Miki Tew
@miki_tew
01 Nov, 22
13.1k
11
[...] 你们还没试过吗? 赶快到你附近的超市去购买吧! @wallsmalaysia #moshimochi [...]

11. @kevinong__ X Wall’s Malaysia

Kevin Ong promoted Wall’s Malaysia 16 times on Instagram between September 2021 and August 2023. In total, those 16 posts generated 388.7K views, with a 2.4% engagement rate, and $21k EMV.

Kevin Ong

Malaysia

3P | @3p3p3p 📛 ⚜️

Number of Posts
16
Total Views
388.7k
Engagement rate
2.4%
EMV
$21k
Kevin Ong
@kevinong__
30 Aug, 23
79.8k
7.7k
11
[...] 就可以把这限量版的 cooler bag 带回家啦✨ @wallsmalaysia #WallsMalaysia [...]
Kevin Ong
@kevinong__
28 Aug, 23
3.9k
11
[...] spend of RM35 就可以带回家啦 🛒 @wallsmalaysia #WallsMalaysia [...]
Kevin Ong
@kevinong__
26 Aug, 23
32.5k
4.6k
9
[...] roving truck 驾回家 🚛 你要一个吗? @wallsmalaysia #WallsMalaysia [...]

12. @fatinnnabila X Empower Quran Global

Fatin Nabila Ahmad Zainuddin promoted Empower Quran Global 10 times on Instagram between August 2021 and May 2022. The posts had a 6.0% engagement rate, and $1.1k EMV.

Fatin Nabila Ahmad Zainuddin

Malaysia

Get your Tadabbur Therapy Du’a here (link below!) 🤍 @empowerquranglobal

Number of Posts
10
Total Views
-
Engagement rate
5.95%
EMV
$1.1k
Fatin Nabila Ahmad Zainuddin
@fatinnnabila
31 May, 22
3.9k
205
cause your idea matters hehe👇🏼🥰 Lets create a real excitement for us to learn Quran together! Learning with the easiest method yet impactful and powerful inshaaallah. We would love to take actions on every of your words.
Fatin Nabila Ahmad Zainuddin
@fatinnnabila
01 Mar, 22
747
27
[...] section below? ❤️🙂 @empowerquranglobal
Fatin Nabila Ahmad Zainuddin
@fatinnnabila
16 Jan, 22
502
9
[...] of knowledge inshaAllah @empowerquranglobal

13. @nyokki.ho X Hada Lobo Malaysia

Nyokki promoted Hada Lobo Malaysia 6 times on Instagram between May 2025 and July 2026. In total, those 6 posts generated 934.2K views, with a 2.1% engagement rate, and $31.7k EMV.

Nyokki

Malaysia

@d00nuts__ @cays_media for work:nyokki@caysmediagroup.com

Number of Posts
6
Total Views
934.2k
Engagement rate
2.1%
EMV
$31.7k
Nyokki
@nyokki.ho
21 Jul, 26
69.8k
2.9k
17
谢谢 @hadalabomalaysia 邀请我出席 Loud Festival🩵 超进距离看周汤豪本人!! 今天的妆容也非常服帖!妆前保湿做好,整晚玩下来妆容依然服贴,肌肤也维持水润透亮✨ #HadaLaboMY #LoudMusicFestivalAsia2026 @hadalabomalaysia
Nyokki
@nyokki.ho
03 Jun, 26
61.7k
3k
26
最近很迷恋这种糖葫芦 Skin !🍓✨ 皮肤看起来水水亮亮的,就像自带滤镜一样~ @hadalabomalaysia
Nyokki
@nyokki.ho
07 Nov, 25
128.8k
4.1k
30
像水一样的油,连疲惫都能溶解 💧 ✅ 不含矿物油 ✅ 敏感肌油皮也适用 ✅ 不堵塞毛孔 ✅ 不辣眼 ✅ 洗完皮肤不拔干依旧滑嫩 药妆店 & 官方网店都能买得到~ 这个11.11记得囤起来! @hadalabomalaysia

14. @whoisxuen X QuillBot

Zi Xuen 叉烧儿子 promoted QuillBot 6 times on Instagram between June 2024 and June 2026. In total, those 6 posts generated 5.9M views, with a 5.9% engagement rate, and $228.5k EMV.

Zi Xuen 叉烧儿子

Malaysia

my life is CHAOTIC 📧 zixuen.team@gmail.com for work : +60 10 221 3178 (Cyn)

Number of Posts
6
Total Views
5.9M
Engagement rate
5.87%
EMV
$228.5k
Zi Xuen 叉烧儿子
@whoisxuen
10 Jun, 26
164.6k
70
[...] you @jennierubyjane - - - #Quillbot #QuillbotPartner #AD #jennie [...]
Zi Xuen 叉烧儿子
@whoisxuen
28 Dec, 25
147.3k
37
I hate aunts like that #QuillBot #QuillBotPartner #AD [...]
Zi Xuen 叉烧儿子
@whoisxuen
29 Apr, 25
2.1M
287.7k
142
[...] even sending you reels 😤 #QuillBot #QuillBotpartner #relatable [...]

15. @joshmadj X Tiger Beer Malaysia

Joshua Michael promoted Tiger Beer Malaysia 9 times on Instagram between August 2024 and May 2026. In total, those 9 posts generated 2.6M views, with a 3.4% engagement rate, and $103.9k EMV.

Joshua Michael

Malaysia

🇲🇾 Content Creator, Filmmaker, Actor and I sell coffee at @kaapikreat 📧: joshmadj@hotmail.com

Number of Posts
9
Total Views
2.6M
Engagement rate
3.43%
EMV
$103.9k
Joshua Michael
@joshmadj
11 May, 26
3.2k
34
With this heat, never let your passion die. I’m beating it with @tigerbeermy , how about you? Tiger Beer advocates responsible consumption and we urge you to #DrinkResponsibly. When you drive, never drink. For non-Muslims aged 21 and above only. #BrewedToDefyTheHeat #UncageYourTiger #TigerBeerMY
Joshua Michael
@joshmadj
06 Dec, 25
24
What a moment to see this Roar United Archive book going to be placed at the iconic Manchester United Museum, Old Trafford. Congratulations to our special winners who are going to travel all the way to Manchester to do the honours. @tigerbeermy you guys made their dreams come true. Built from close to 500 passionate submissions, the Roar United Archive is the first and only collection of stories capturing the voices of Malaysia’s Red Devils. As the official beer partner of Manchester United, Tiger Beer honours the passion of Malaysia’s Manchester United supporters by creating meaningful moments for fans to connect, celebrate, and share their stories together - because Together Roars Louder. Uncage Your Tiger. For non-Muslims aged 21 years and above only. Do not drink and drive. @tigerbeermy @manchesterunited #TigerBeerMY #UncageYourTiger #ManchesterUnited
Joshua Michael
@joshmadj
12 Nov, 25
195.4k
16.6k
73
We’re looking to send two of you to Old Trafford. 🔥🔥🔥 Introducing @tigerbeermy's Roar United Archive, a powerful collection of stories that pays tribute to the passion, pride, and generational loyalty of Malaysia’s Manchester United fans. For the very first time in history, two fans will have the exclusive honour of delivering the Roar United Archive to Old Trafford, where it will be showcased in the iconic Manchester United Museum! Submit your Man Utd fan story now at Tiger Beer advocates responsible consumption and we urge you to #DrinkResponsibly. Do not drink and drive. For non-Muslims aged 21 and above only. #RoarUnited #UncageYourTiger #TogetherRoarsLouder #TigerBeerMY #TigerBeer #ManchesterUnited #Sponsored