15 Influencer Marketing Examples in the Australian Market

1. @mbrunelli X CeraVe

Michael Brunelli promoted CeraVe 12 times on Instagram between January 2024 and April 2026. In total, those 12 posts generated 3.5M views, with a 9.0% engagement rate, and $111.2k EMV. The posts highlight daily life, family moments, and skincare routines.

Michael Brunelli

Australia

Kidswear @cubby.haus Just my kids and my relationship, with a sprinkle of health

Number of Posts
12
Total Views
3.5M
Engagement rate
8.99%
EMV
$111.2k
Michael Brunelli
@mbrunelli
30 Apr, 26
41.5k
32
[...] the routine every day with @cerave_aunz Hydrating Cleanser. #Ad
Michael Brunelli
@mbrunelli
29 Dec, 25
25.7k
92
[...] the next day. 5. Went to @cerave_aunz Holiday House of [...]
Michael Brunelli
@mbrunelli
01 Dec, 25
82.8k
8
[...] line at cleansing with @cerave_aunz #Ad [...]

2. @elnick.adventures X Anaconda

Elnick.Adventures promoted Anaconda 30 times on YouTube between July 2025 and April 2026. In total, those 30 posts generated 2.2M views, with a 6.5% engagement rate, and $81.2k EMV. The posts highlight the adventures of travelling Australia and free camping.

Elnick.Adventures

Australia

Welcome to Elnick Adventures! We are a young family of five travelling Australia Full-time and have been for 7 years . Nick is a Builder, Elenya is a Nurse, Lennox is 4 and full of energy, Finley is 3...

Number of Posts
30
Total Views
2.2M
Engagement rate
6.48%
EMV
$81.2k
Elnick.Adventures
@elnick.adventures
17 Apr, 26
33.4k
2.8k
83
[...] to do). Proudly Supported by Anaconda - 𝐖𝐚𝐲𝐬 𝐭𝐨 𝐬𝐮𝐩𝐩𝐨𝐫𝐭 [...]
Elnick.Adventures
@elnick.adventures
10 Apr, 26
64.6k
4.2k
316
[...] to do). Proudly Supported by Anaconda - 𝐖𝐚𝐲𝐬 𝐭𝐨 𝐬𝐮𝐩𝐩𝐨𝐫𝐭 [...]
Elnick.Adventures
@elnick.adventures
26 Mar, 26
77.1k
4.4k
246
[...] to do). Proudly Supported by Anaconda - 𝐖𝐚𝐲𝐬 𝐭𝐨 𝐬𝐮𝐩𝐩𝐨𝐫𝐭 [...]

3. @carlosalanitri X Sooshi Mango

Carlo Salanitri | Sooshi Mango promoted Sooshi Mango 12 times on Instagram between October 2025 and April 2026. In total, those 12 posts generated 2.2M views, with a 3.4% engagement rate, and $71.6k EMV. The collaboration showcases humorous takes on sports, cooking, and entertainment.

Carlo Salanitri | Sooshi Mango

Australia

1/3 of @sooshimango 🥖 @sangaweech (Coming soon!) 🍝 @johnnyvinceandsamsristorante 🎙 @sooshimangopodcast 👇🏼all links

Number of Posts
12
Total Views
2.2M
Engagement rate
3.44%
EMV
$71.6k
Carlo Salanitri | Sooshi Mango
@carlosalanitri
13 Apr, 26
245.8k
2.5k
97
What happened to Italian football? ⚽️ Link in bio to find out! Turbocharged by @cavaloprestige 💥
Carlo Salanitri | Sooshi Mango
@carlosalanitri
29 Mar, 26
3.9k
38
We cooked up some great laughs with our friend @iamginodacampo 👨🏻‍🍳 Link in bio to watch - you don’t want to miss this one! Turbocharged by @cavaloprestige 💥
Carlo Salanitri | Sooshi Mango
@carlosalanitri
01 Mar, 26
958
31
In the ring with @markhammercastagnini 🥊 New ep out now! Turbocharged by @cavaloprestige 💥

4. @joesalanitri X Sooshi Mango

Joe Salanitri promoted Sooshi Mango 13 times on Instagram between October 2025 and April 2026. In total, those 13 posts generated 2.4M views, with a 2.1% engagement rate, and $77.9k EMV. The posts highlight Italian culture through sports, cooking, and comedy.

Joe Salanitri

Australia

Italian Sandwich Shop @sangaweech Restaurant @johnnyvinceandsamsristorante Podcast @sooshimangopodcast 👇🏼BUY SHOW TICKETS & BOOK HERE

Number of Posts
13
Total Views
2.4M
Engagement rate
2.1%
EMV
$77.9k
Joe Salanitri
@joesalanitri
13 Apr, 26
245.8k
2.5k
97
What happened to Italian football? ⚽️ Link in bio to find out! Turbocharged by @cavaloprestige 💥
Joe Salanitri
@joesalanitri
29 Mar, 26
3.9k
38
We cooked up some great laughs with our friend @iamginodacampo 👨🏻‍🍳 Link in bio to watch - you don’t want to miss this one! Turbocharged by @cavaloprestige 💥
Joe Salanitri
@joesalanitri
01 Mar, 26
958
31
In the ring with @markhammercastagnini 🥊 New ep out now! Turbocharged by @cavaloprestige 💥

5. @sophadophaa_ X YSL Beauty

SOPH ✨ promoted YSL Beauty 12 times on Instagram between August 2024 and April 2026. In total, those 12 posts generated 3.4M views, with a 2.9% engagement rate, and $106.8k EMV. The posts highlight fragrance and makeup looks for festivals.

SOPH ✨

Australia

It’s Sophia not Sophie Founder @allformimi 📧 management@sophadopha.com

Number of Posts
12
Total Views
3.4M
Engagement rate
2.94%
EMV
$106.8k
SOPH ✨
@sophadophaa_
01 Apr, 26
357.1k
13.9k
41
[...] worry, it’s just me and my @yslbeauty Libre Berry Crush [...]
SOPH ✨
@sophadophaa_
08 Feb, 26
207.1k
6.3k
15
YSL Beauty Light Club at @lanewayfest! [...]
SOPH ✨
@sophadophaa_
27 Jan, 26
210.1k
4.1k
25
[...] next week with my faves from @yslbeauty ✨ #BEAUTYLIGHTCLUB #LIBRE [...]

6. @ciaralillyyy X White Fox

ciara mcqueen promoted White Fox 14 times on Instagram between December 2024 and March 2026. The posts had a 4.9% engagement rate, and $27.8k EMV. The posts highlight stylish outfits and promotional discount codes.

ciara mcqueen

Australia

perth, west aus🇦🇺 alex <3 @ciaralillyyy on tiktok (1M +) 💌ciara@vivemanagement.com.au

Number of Posts
14
Total Views
-
Engagement rate
4.94%
EMV
$27.8k
ciara mcqueen
@ciaralillyyy
17 Mar, 26
15.9k
9
outfit from @whitefoxboutique 🤍 code “CIARA” is [...]
ciara mcqueen
@ciaralillyyy
13 Feb, 26
23.7k
31
last night with @whitefoxboutique 🌹 dc - CIARA [...]
ciara mcqueen
@ciaralillyyy
03 Feb, 26
24.2k
25
outfit from @whitefoxboutique 🤍 dc - CIARA [...]

7. @baileyobrien_ X YoPRO

Bailey O'Brien promoted YoPRO 11 times on Instagram between November 2023 and March 2026. In total, those 11 posts generated 1.4M views, with a 3.2% engagement rate, and $44.3k EMV. The collaboration showcases fitness-focused fueling and active lifestyle content.

Bailey O'Brien

Australia

Founder - @beallinfitness Athlete - @bpnsupps Ambassador - @lululemonausnz / @whoop

Number of Posts
11
Total Views
1.4M
Engagement rate
3.18%
EMV
$44.3k
Bailey O'Brien
@baileyobrien_
12 Mar, 26
8.7k
21
[...] and Feed Your Progress with @yoproau #AD #FeedYourProgress #YoPRO [...]
Bailey O'Brien
@baileyobrien_
15 Jan, 26
148.1k
3.7k
19
[...] the life at the Aus Open with @yoproau Low key the most impressive [...]
Bailey O'Brien
@baileyobrien_
30 Jun, 25
89.4k
1.8k
20
[...] in, get the good stuff out. #YoPRO #FeedYourProgress [...]

8. @WildTouring X Tiegear

Wild Touring promoted Tiegear 24 times on YouTube between February 2025 and March 2026. In total, those 24 posts generated 1.2M views, with a 5.4% engagement rate, and $41.7k EMV. The posts highlight outback adventures, camping, cooking, and featured gear.

Wild Touring

Australia

Welcome to Wild Touring. I'm Cam. I live in Western Australia. This channel features family caravan travels with my wife and two kids, as well as solo trips, tinny missions, 4x4ing and fishing. In 202...

Number of Posts
24
Total Views
1.2M
Engagement rate
5.44%
EMV
$41.7k
Wild Touring
@WildTouring
06 Mar, 26
37k
2.2k
105
[...] at checkout - For 10% off the TieGear guy ropes & steps that we use, [...]
Wild Touring
@WildTouring
13 Feb, 26
51.7k
2.6k
182
[...] Black Oak Campsite 05:03 TieGear 09:15 Marchant Hill Lookout [...]
Wild Touring
@WildTouring
06 Feb, 26
44.4k
2.2k
137
[...] at checkout - For 10% off the TieGear guy ropes & steps that we use, [...]

9. @nrl_weststigers X McDonald's Australia

Wests Tigers promoted McDonald's Australia 14 times on Instagram between March 2024 and February 2026. In total, those 14 posts generated 638.5K views, with a 2.6% engagement rate, and $24.3k EMV. The posts highlight McDonald's support for the Wests Tigers and McHappy Day fundraising.

Number of Posts
14
Total Views
638.5k
Engagement rate
2.63%
EMV
$24.3k
Wests Tigers
@nrl_weststigers
26 Feb, 26
13k
33
Macca's is on board with the Wests Tigers for three more years! 🥳 #OneJungle 🐅
Wests Tigers
@nrl_weststigers
14 Nov, 25
1.8k
7
McHappyDay is today! Head to your local @mcdonaldsau and grab a Big Mac to show our support for Ronald McDonald House 🍔 For every Big Mac sold, $2 goes directly into helping families with ill or injured children. It’s a Big Mac with a BIGGER purpose. Treat yourself to a feel-good meal that gives back 🙌 #ad
Wests Tigers
@nrl_weststigers
04 Nov, 25
2.1k
15
McHappy Day is just around the corner! Grab your merch from your local @mcdonaldsau 🙌 Profits are going to a great cause @rmhcaustralia 💪 #McHappyDay #ad

10. @ellidy_ X COVERGIRL AU & NZ

El Pullin promoted COVERGIRL AU & NZ 15 times on Instagram between March 2024 and February 2026. In total, those 15 posts generated 22.9M views, with a 5.3% engagement rate, and $697.9k EMV. The posts highlight quick & easy makeup routines for everyday activities.

El Pullin

Australia

🫶🏻Minnie, Rummi & me 💄Australia’s @covergirlanz ⚡️Co-host @darlingshine.podcast ♻️ @_FUTUREFUR_ 📧 ihines@tgisport.com.au

Number of Posts
15
Total Views
22.9M
Engagement rate
5.28%
EMV
$697.9k
El Pullin
@ellidy_
11 Feb, 26
7.3k
61
Date night: quick and easy with my @covergirlanz go-to’s 🩷 The new TruBlend Baked Blush & Bronzers are glowy and gorgyyyyy ✨✨✨ #ad
El Pullin
@ellidy_
09 Sep, 25
3.1M
6.4k
125
Chicks go mad on boats loll! You’re gonna need that long lastinggggggggg mascara baby!!! I got you covered with a @covergirlanz 5 minute make-up routine featuring the new Lash Blast Super Bond Mascara 💜💜💜 to nourish and protect the health of your lashes. Quick, simple & uncomplicated 🙌🏻
El Pullin
@ellidy_
26 Jun, 25
3.7M
9.1k
40
Four chicky babes en route to eat pizza! Last min touch ups thanks to the new @covergirlanz clean fresh yummy BLUR lippy that we are loving! Exclusive to @chemistwarehouseaus ad

11. @ellidy_ X Cocobella

El Pullin promoted Cocobella 11 times on Instagram between November 2023 and January 2026. In total, those 11 posts generated 4.3M views, with a 5.3% engagement rate, and $148.7k EMV. Their content features Cocobella drinks and yogurt as part of a healthy, active lifestyle.

El Pullin

Australia

🫶🏻Minnie, Rummi & me 💄Australia’s @covergirlanz ⚡️Co-host @darlingshine.podcast ♻️ @_FUTUREFUR_ 📧 ihines@tgisport.com.au

Number of Posts
11
Total Views
4.3M
Engagement rate
5.28%
EMV
$148.7k
El Pullin
@ellidy_
27 Jan, 26
5.7k
27
[...] away, we start our day with @cocobella 🤍🤍🤍 🥥 yogurt 🥥 berries [...]
El Pullin
@ellidy_
21 May, 25
324.2k
4.4k
101
Hot girl walks with @cocobella COFFEE - the newest [...]
El Pullin
@ellidy_
16 Apr, 25
227.3k
3k
51
[...] that pot of gold at the end @cocobella )

12. @TylerThompson90 X Superior Engineering

Tyler Thompson promoted Superior Engineering 14 times on YouTube between August 2024 and January 2026. In total, those 14 posts generated 1.3M views, with a 4.2% engagement rate, and $43.4k EMV. The collaboration showcases off-road 4WD adventures, vehicle builds, and overcoming extreme conditions.

Tyler Thompson

Australia

Building, off-roading, camping and exploring Australia in our four wheel drives! Help support the channel www.patreon.com/tylerthompson Merchandise www.tylerthompson.com.au Follow our adventures on...

Number of Posts
14
Total Views
1.3M
Engagement rate
4.17%
EMV
$43.4k
Tyler Thompson
@TylerThompson90
24 Jan, 26
122k
4.4k
199
[...] OPUS - Ultimate9 - Superior Engineering - GME - TieGear - Darche [...]
Tyler Thompson
@TylerThompson90
25 Dec, 25
32.8k
602
38
[...] OPUS - Ultimate9 - Superior Engineering - GME - TieGear - TRED - [...]
Tyler Thompson
@TylerThompson90
20 Dec, 25
63k
1.1k
51
[...] OPUS - Ultimate9 - Superior Engineering - GME - TieGear - TRED - [...]

13. @CaravanAdventureAus X A247

Caravan Adventure Aus promoted A247 27 times on YouTube between December 2023 and January 2026. In total, those 27 posts generated 1.7M views, with a 8.1% engagement rate, and $61.4k EMV. The collaboration showcases Australian coastal caravan adventures and accessible travel tips.

Caravan Adventure Aus

Australia

Bryce & Chelsea - Caravan Adventure Aus 5 years living a minimalistic, nomadic lifestyle. Travelling in our Network RV Caravan and Next-Gen Ford Ranger.

Number of Posts
27
Total Views
1.7M
Engagement rate
8.09%
EMV
$61.4k
Caravan Adventure Aus
@CaravanAdventureAus
24 Jan, 26
43.3k
3.4k
153
[...] $30 off orders over $300 A247 Website 10% OFF Code - [...]
Caravan Adventure Aus
@CaravanAdventureAus
20 Dec, 25
84.8k
4.4k
899
[...] $30 off orders over $300 A247 Website 10% OFF Code - [...]
Caravan Adventure Aus
@CaravanAdventureAus
06 Dec, 25
41.4k
3.6k
1.2k
[...] $30 off orders over $300 A247 Website 10% OFF Code - [...]

14. @mbrunelli X La Roche-Posay Australia & NZ

Michael Brunelli promoted La Roche-Posay Australia & NZ 14 times on Instagram between April 2023 and December 2025. In total, those 14 posts generated 5.9M views, with a 9.0% engagement rate, and $181.2k EMV. The posts highlight daily sun protection, SPF use, and skin cancer awareness.

Michael Brunelli

Australia

Kidswear @cubby.haus Just my kids and my relationship, with a sprinkle of health

Number of Posts
14
Total Views
5.9M
Engagement rate
8.99%
EMV
$181.2k
Michael Brunelli
@mbrunelli
27 Dec, 25
158.8k
23
Emotionally damaged by the Melbourne weather, but the summer essentials are always ready @larocheposayaunz. #Anthelios #SPF #LaRochePosay #SoundsOfSummer #Ad ALWAYS READ THE LABEL AND FOLLOW THE DIRECTIONS FOR USE. Apply 20 minutes before sun exposure. Sunscreen is only one part of sun protection so wear protective clothing and seek shade. Avoid prolonged sun exposure. Reapply every 2 hours and after swimming, towelling and perspiring in accordance with directions.
Michael Brunelli
@mbrunelli
20 Oct, 25
191k
50
Mum’s always right, everyday is a sunscreen day. @larocheposayaunz Anthelios 50+ will never be left at home. #sponsored #skincare #LaRochePosay #antheliossummer #spf ALWAYS READ THE LABEL AND FOLLOW THE DIRECTIONS FOR USE. Apply 20 minutes before sun exposure. Sunscreen is only one part of sun protection so wear protective clothing and seek shade. Avoid prolonged sun exposure. Reapply every 2 hours and after swimming, towelling and perspiring in accordance with directions.
Michael Brunelli
@mbrunelli
20 Mar, 25
180.2k
2.2k
19
Get it done! Or use the ABCDE Method ⬇️ Get checked if… A - Asymmetry: One half does not match the other B - Border: Irregular and uneven C - Colour: Gained or lost colour in areas D - Diameter: Increased size >6mm E - Evolution: Changes in size, shape, colours or thickness #ad @larocheposayaunz #sponsored #skincare #suncare #yourskinremembers #LaRochePosay ALWAYS READ THE LABEL AND FOLLOW THE DIRECTIONS FOR USE. Apply 20 minutes before sun exposure. Sunscreen is only one part of sun protection so wear protective clothing and seek shade. Avoid prolonged sun exposure. Reapply every 2 hours and after swimming, towelling and perspiring in accordance with directions.

15. @ScottysGoneWalkabout X Alton Goods

Scotty's Gone Walkabout promoted Alton Goods 13 times on YouTube between February 2023 and December 2025. In total, those 13 posts generated 1.0M views, with a 5.0% engagement rate, and $35.9k EMV. The collaboration showcases Australian wilderness camping and fishing adventures.

Scotty's Gone Walkabout

Australia
Number of Posts
13
Total Views
1M
Engagement rate
4.96%
EMV
$35.9k
Scotty's Gone Walkabout
@ScottysGoneWalkabout
06 Dec, 25
49.8k
2.6k
140
A massive thanks to Stone & Wood for sponsoring this video and supplying the sunset bevies. PLEASE SUBSCRIBE to support the channel and help me reach 200k! Thanks legends. In this week's episode, I'm back out in the beautiful Snowy Mountains for a 3 day High Country packrafting & fly fishing adventure. How you can support the channel: PayPal (One Off Donation)- Patreon (Monthly Subscription)- / scottysgonewalkabout Follow me on Instagram- / scottysgonewalkabout Please show support to the companies that support me. By purchasing gear through the affiliate links provided, it helps me out massively as it shows the brands that you came directly from my videos. Sea to Summit- Whippa Backpacks- Alton- Durston Tents- My full gear list is here-
Scotty's Gone Walkabout
@ScottysGoneWalkabout
01 Nov, 25
41.2k
2.1k
145
Subscribe and help me reach 200k! Thanks legends. In this week's episode, I head out for an overnight camp with my swag/bedroll on a beautiful Australian mountain stream and with the trout season now open, I take the fly fishing rod with me for a little cast. How you can support the channel: PayPal (One Off Donation)- Patreon (Monthly Subscription)- / scottysgonewalkabout Follow me on Instagram- / scottysgonewalkabout Alton Walkabout Swag- Please show support to the companies that support me. By purchasing gear through the affiliate links provided, it helps me out massively as it shows the brands that you came directly from my videos. Sea to Summit- Whippa Backpacks- Alton- My full gear list is here-
Scotty's Gone Walkabout
@ScottysGoneWalkabout
18 Oct, 25
83.6k
4.4k
226
Subscribe and help me reach 200k! Thanks legends. In this week's episode, I head out in the Australian wilderness on a 3 day camping and bass fishing adventure exploring the Oxley Wild Rivers National Park. How you can support the channel: PayPal (One Off Donation)- Patreon (Monthly Subscription)- / scottysgonewalkabout Follow me on Instagram- / scottysgonewalkabout Please show support to the companies that support me. By purchasing gear through the affiliate links provided, it helps me out massively as it shows the brands that you came directly from my videos. Sea to Summit- Whippa Backpacks- Alton- Durston Tent- My full gear list is here-