Top 20 Australian Fashion Influencers on Instagram (Jul 2026)

See fashion creators with possible affiliate signals

We found 23 fashion Influencers in Australia
These influencers mention 'fashion' in their Instagram bio and have audiences primarily in Australia. Here are the top 20. To run a custom search, check out Modash's influencer discovery features (free to try).
07/22/2026
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1. Yana Marks

Australia

🇦🇺🇧🇷 Fashion • Beauty • Lifestyle @loveislandau s7 winner @kye_lambert 💋👑 Founder @tradxechicks x @sydneyplumberchick 💌contactyanamarks@gmail.com

@yanammarks
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Get audience breakdown
Followers
288.8k
Fake followers
13.71%
Engagement rate
4.28%
Average Reel plays
240.5k
Audience gender
female
52.09%
male
47.91%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
Australia
82.68%
United States
4.91%
Indonesia
2.89%
Brazil
1.88%
New Zealand
1.3%
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2. Jean Bas

Australia

Limited Edition & individuated fashion for the originals amongst us. Made to measure By Appointment 📧 Masterclass enrolment open! ⤵️Australia

@jeanbasdesign
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Get audience breakdown
Followers
139.4k
Fake followers
18.05%
Engagement rate
4.28%
Average Reel plays
110.5k
Audience gender
female
78.79%
male
21.21%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
Australia
77.41%
United States
5.45%
United Kingdom
2.34%
India
1.4%
New Zealand
1.25%
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3. Georgie

Australia

𝟻𝚏𝚝𝟷 mumma to 2 • Primary educator • FASHION, RELATABILITY, DIY’s mollie@huume.com.au

@georgiesian
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Get audience breakdown
Followers
138.6k
Fake followers
19.4%
Engagement rate
2.57%
Average Reel plays
35.1k
Audience gender
female
77.9%
male
22.1%
Top performing Reels
  1. Mourning is part of becoming who I’m meant to be. It’s not about holding onto my past forever…it’s about honoring her, acknowledging her role in my growth, and allowing her to fade gently when the time is right. 🤎
    21 284
  2. The doctor who confirmed my first pregnancy told Zac and I, “Having a child is like having your heart walking around outside your body.” I didn’t fully understand it then, but I do now. Because suddenly your whole heart exists outside of you. Their pain hurts you. Their joy becomes your joy. Their wellbeing feels tied to your own. You carry this constant love, fear, protectiveness and responsibility all at once. Motherhood is much harder than I thought it would be in all the ways I didn’t expect…and somehow also more rewarding, fulfilling, magical and beautifully intense than I could’ve imagined. I honestly feel like I was put on this earth to be a mum, and I’m so damn grateful I got to. The hard parts absolutely don’t outweigh the positives, but wow… the worrying, the constant mental load, and the fierce desire to give them your all is something you never really get relief from. Caring so deeply for your little human is exhausting. It’s heavy. It can feel overwhelming. But it’s also the greatest privilege of my life. I see you, mumma. x
    9 269
  3. Training him for the hair Olympics because he’s a dad of two now and I’m not covering for him by saying ‘crooked’ is an actual style... @ladyjaynehair #Ad #LadyJayneHair #Hair #HairBrush #HairCare #ChildrenHairCare
    4 658
Engagement rate benchmark
  • Median
Audience location by country
Australia
56.77%
United States
10.04%
United Kingdom
8.68%
New Zealand
4.61%
Canada
1.57%
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4. Alex Pendlebury

Australia

Presenter | Nutritionist Family •Fitness •Outdoors☀️•Travel •Fashion Ambassador @mercedesbenzberwick 📧Matthew @chadwickmodels .com BScFood&Nutrition

@alpendlebury
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Get audience breakdown
Followers
120.2k
Fake followers
21.02%
Engagement rate
2.51%
Average Reel plays
100.6k
Audience gender
female
68.18%
male
31.82%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
Australia
85.4%
United States
3.9%
United Kingdom
1.31%
Indonesia
0.84%
Italy
0.81%
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5. ♡⟡˙Annalise˙⟡♡

Australia

𝓅𝓇𝒾𝓃𝒸𝑒𝓈𝓈 𝓁𝒾𝒻𝑒 ꒰ঌ❤︎໒꒱ Tiktok: niknok123 🪷🪽melbourne ★ annalisekokoris1@gmail.com ★

@beba_mou
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Get audience breakdown
Followers
107.3k
Fake followers
11.52%
Engagement rate
3%
Average Reel plays
78.2k
Audience gender
female
87.79%
male
12.21%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
Australia
81.75%
New Zealand
3.98%
United States
3.41%
United Kingdom
3.07%
Indonesia
1.2%
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6. ALEX

Australia

AUS Fitness • Fashion • Lifestyle L 🤍

@alexandrajolly_
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Get audience breakdown
Followers
76.7k
Fake followers
21.45%
Engagement rate
5.25%
Average Reel plays
40.8k
Audience gender
female
44.27%
male
55.73%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
Australia
82.14%
United States
5.36%
India
1.39%
United Kingdom
1.19%
New Zealand
0.99%
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7. Shan Kerr

Australia

@shan.kerr.studio art and fashion🧚 socials: shan@hutton-house.com modelling: alison@giantmanagement.com

@shan.kerr
@shan.kerr
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Get audience breakdown
Followers
48.3k
Fake followers
18.43%
Engagement rate
11.82%
Average Reel plays
28.1k
Audience gender
female
63.16%
male
36.84%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
Australia
78.95%
United States
5.61%
Italy
1.72%
Turkey
1.14%
France
1.03%
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8. Anastasia Vanderbyl

Australia

Regenerative fashion designer and duck mum 🪡🕊 Bundjalung Country, Byron Bay Hinterland Half of @motherthemountain

@anast.asia
@AnastasiaVanderbyl
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Get audience breakdown
Followers
32.4k
Fake followers
23.83%
Engagement rate
3.04%
Average Reel plays
15.8k
Audience gender
female
65.09%
male
34.91%
Top performing Reels
  1. What length should I make the cardigan?
    492 897
  2. I made this dress from old handkerchiefs! I’ve been planning this zero waste project for years but waiting until I collected enough from op shops. When I was invited to a YouTube Sustainability event in Sydney, I realised this would be the perfect dress! So just 2 days before I left, I started this huge project. I stayed up late and didn’t finish until I was walking out the door but I am so happy with it. I can’t wait to wear it to the event (I think it might be the most sustainable dress in the world lol)
    444 332
  3. So many old fabrics patch-worked into this special skirt 💗 I’ve collected them from friends, family and op shops and as I sew I feel all the stories combine; patch-worked into something that will be loved for generations to come 💕🌷
    102 849
Engagement rate benchmark
  • Median
Audience location by country
Australia
58.33%
United States
7.56%
Japan
3.88%
United Kingdom
3.68%
Spain
2.33%
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9. Sophie Walton

Australia

farm → fashion 4th gen merino wool heritage🐑 Collabs : sophie@sophiewalton.com

@sophiewalton___
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Get audience breakdown
Followers
32.2k
Fake followers
12.93%
Engagement rate
4.72%
Average Reel plays
46.5k
Audience gender
female
43.54%
male
56.46%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
Australia
91.71%
United States
2.6%
United Kingdom
1.26%
Canada
0.75%
India
0.42%
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10. J-MILLA

Australia

Music - Fashion - Daddy

@jmillaofficial
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Get audience breakdown
Followers
31.9k
Fake followers
21.7%
Engagement rate
8.84%
Average Reel plays
46.8k
Audience gender
female
56.35%
male
43.65%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
Australia
85.26%
United States
6.72%
New Zealand
1.02%
United Kingdom
0.85%
Indonesia
0.72%

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11. Laura Seeto

Australia

@musetheagency J@musetheagency.com gc, bris | aus | streetwear & fashion

@_lauraseeto
@lauraseeto
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Get audience breakdown
Followers
28.7k
Fake followers
16.19%
Engagement rate
10.65%
Average Reel plays
17.6k
Audience gender
female
64.73%
male
35.27%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
Australia
77.2%
United States
8.24%
Indonesia
1.72%
United Kingdom
1.34%
Italy
1.34%
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12. joy shi

Australia

becoming my own dream girl + sharing university life, fashion & travel 💌˚⋅ 📧 collabs: joyshi.media@gmail.com sydney based 🇦🇺✈️ SF + MELB july

@joy_.shi
@joyyshii
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Get audience breakdown
Followers
26.6k
Fake followers
23.75%
Engagement rate
6.17%
Average Reel plays
16.8k
Audience gender
female
61.44%
male
38.56%
Top performing Reels
  1. when ur man wears a simple outfit bc having a hot girlfriend IS the fit 🤫 outfit check & yes an accurate convo LOL sometimes jackets ruin the fit 🤷‍♀️ #explore #outfitcheck #ootd #fitcheck #couple #coupleoutfits #relationshipmeme #style #fashion #relationship
    841 789
  2. no one warned me about this… now i look forward to travelling everywhere in my 20s with or without company, and am addicted to the feeling of exploring, discovering a new version of myself and making new friends alone in a foreign country ❤️‍🩹🥹 follow @joy_.shi to stay tuned for my upcoming solo travel vlogs 🫶 #travel #solotravel #solotraveller
    122 154
  3. livin’ up to my name joy because YOU ONLY LIVE ONCEEE so be the damn loudest life of the party 😎😎 follow me @joy_.shi if you vibe with this energyyy, CONSIDER US FRIENDS ❤️‍🔥 #20s #memories #friendships #friendtrip #universitylife
    38 981
Engagement rate benchmark
  • Median
Audience location by country
Australia
68%
United States
10.63%
Japan
1.69%
China
1.57%
Philippines
1.57%
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13. CATHERINE ADA

Australia

your relatable fashion girlie ⋆ ˚｡⋆୨♡୧⋆ ˚｡⋆ 📧 contact@vivemanagement.com.au 🌼 Melbourne, Aus 🎶 tiktok: catherine.ada

@catherine.ada
@@CatherineAda
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Get audience breakdown
Followers
22.3k
Fake followers
13.97%
Engagement rate
29.84%
Average Reel plays
17.8k
Audience gender
female
90.41%
male
9.59%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
Australia
74.22%
United States
7.32%
Indonesia
2.77%
United Kingdom
2.49%
Japan
1.28%
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14. 🌵HOLLY🌵

Australia

Life’s better in a bikini and a good mood 🌞👙

@holzieee_
@holzieee_
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Get audience breakdown
Followers
21.5k
Fake followers
17.86%
Engagement rate
2.2%
Average Reel plays
8.3k
Audience gender
female
36.22%
male
63.78%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
Australia
91.21%
United States
2.2%
Indonesia
1.18%
United Kingdom
0.85%
Thailand
0.59%
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15. Holden

Australia

3D Design | Fashion Design | deejay holdenrileyosborne@gmail.com Co-Founder @moldaviteartefacts @holdentatt

@holdenxholden
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Get audience breakdown
Followers
19.8k
Fake followers
9.54%
Engagement rate
37.21%
Average Reel plays
222.8k
Audience gender
female
55.25%
male
44.75%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
Australia
87.24%
United States
3.37%
United Kingdom
1.54%
Indonesia
1.26%
Russia
0.84%
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16. sarah o’sullivan

Australia

⋆✭☆✭⋆Sydney, Australia all things wellness, beauty & fashion TikTok: @sarahmosullivan sarahosullivan@vivemanagement.com.au

@sarahmosullivan
@sarahmosullivan
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Get audience breakdown
Followers
18.4k
Fake followers
16.54%
Engagement rate
2.37%
Average Reel plays
16.8k
Audience gender
female
72.51%
male
27.49%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
Australia
80.14%
United States
5.5%
New Zealand
3.76%
United Kingdom
1.97%
Indonesia
0.74%
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17. Ava Iaco

Australia

Melbourne Fashion | Beauty | Styling 💌 avaaiacobucci@gmail.com

@ava.iaco
@ava.iaco
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Get audience breakdown
Followers
13k
Fake followers
15%
Engagement rate
3.06%
Average Reel plays
6.9k
Audience gender
female
43.71%
male
56.29%
Top performing Reels
  1. 💋
    5 963
  2. 🍷
    5 525
  3. cheers
    5 226
Engagement rate benchmark
  • Median
Audience location by country
Australia
82.33%
United States
4.67%
United Kingdom
2.33%
Italy
2%
France
1.17%
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18. Jess ✨

Australia

Sharing my little world of plus size fashion, travel and all things being Remi and Frankies mumma 🚐🤱🏻❤️‍🔥🌅 PR / jessica.mellross@hotmail.com

@livingmyjesslife_
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Get audience breakdown
Followers
11.7k
Fake followers
15.68%
Engagement rate
7.09%
Average Reel plays
11k
Audience gender
female
96.13%
male
3.87%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
Australia
87.37%
New Zealand
3.81%
United States
2.96%
United Kingdom
1.53%
Indonesia
0.68%
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19. Hannah McKnight

Australia

Melbourne, Aus Sport and Fashion Hannah.mcknightt@gmail.com Tiktok: Hanmcknight

@hannahmcknightt
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Get audience breakdown
Followers
11.2k
Fake followers
15.62%
Engagement rate
2.51%
Average Reel plays
8.5k
Audience gender
female
10.01%
male
89.99%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
Australia
86.23%
United Kingdom
3.86%
United States
3.61%
New Zealand
1.42%
Indonesia
0.65%
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20. Colt Cockman

Australia

Model / UGC creator📍Bali Fitness | Fashion | Travel @dreamcore_mgmt - Management

@colttcockman
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Followers
10.8k
Fake followers
18.58%
Engagement rate
3.88%
Average Reel plays
7.5k
Audience gender
female
27.66%
male
72.34%
Top performing Reels
Engagement rate benchmark
  • Median
Audience location by country
Australia
59.71%
United States
7.5%
United Kingdom
6.56%
New Zealand
5.03%
Indonesia
4.17%

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