Top 20 Australian Beauty Influencers on Instagram (Jan 2026)

We found 60 beauty Influencers in Australia
These influencers mention 'beauty' in their Instagram bio and have audiences primarily in Australia. Here are the top 20. To run a custom search, check out Modash's influencer discovery features (free to try).
01/20/2026
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1. Petrina

Australia

Sustainable gardener/florist Grow beauty. Give joy 💛 @thedesignfiles @gardeningaustralia @bhgaus @leaf_supply ‘Bloom’ book

Followers
317.5k
Fake followers
15.69%
Engagement rate
2.28%
Average Reel plays
167.7k
Audience gender
female
92.89%
male
7.11%
Engagement rate benchmark
  • Median
Audience location by country
Australia
75.33%
United Kingdom
4.88%
New Zealand
4.84%
United States
4.65%
Italy
1.07%
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3. Michael Jaimie (m_chael)

Australia

Adelaide, Australia Sharing skincare, beauty & everyday must-haves :] (Plus some cheeky food reviews along the way) Contact: daniel@bornbredtalent.com

Followers
20.4k
Fake followers
16.61%
Engagement rate
2.01%
Average Reel plays
22.1k
Audience gender
male
50.66%
female
49.34%
Engagement rate benchmark
  • Median
Audience location by country
Australia
66.6%
United States
17.74%
United Kingdom
1.89%
Indonesia
1.51%
New Zealand
0.94%
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4. Beauty Whispers | Sydney Content creator

Australia

Fashion. Beauty. Skincare . Makeup Content Creator SYDNEY 📍🇦🇺 🇵🇰 📧 Email: beautywhispersbysalma@gmail.com

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5. Hannah Furst

Australia

Award-winning podcast host of @adorebeauty's Beauty IQ Uncensored. Freelance marketer. Occasional writer. Listen & read here 👇🏼

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7. Zarmina Butt

Australia

🎥 Lifestyle & UGC Creator | 📍Melbourne Inspiring everyday beauty, style & adventures 💌 DM or email for Collabs 🔗 Links ↓ #feverambassador

Followers
15.6k
Fake followers
24.78%
Engagement rate
4.47%
Average Reel plays
3.1k
Audience gender
female
91.23%
male
8.77%
Top performing Reels
  1. 4.3k
  2. 996
  3. 938
Engagement rate benchmark
  • Median
Audience location by country
Australia
51.78%
United States
14.81%
United Kingdom
6.34%
India
6%
Pakistan
3.64%
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8. Emily Beaton

Australia

Emily Beaton @foxnetballaus expert | Media advisor Writer of The List & creator of @_cleverhand Talking life, manifestation, food, fashion + beauty

Followers
13.9k
Fake followers
18.12%
Engagement rate
1.46%
Average Reel plays
8.2k
Audience gender
female
93.49%
male
6.51%
Engagement rate benchmark
  • Median
Audience location by country
Australia
86.24%
United States
4.4%
New Zealand
2.3%
United Kingdom
1.81%
Canada
0.53%
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9. Joy

Australia

Beauty | Fashion | Lifestyle + modelling | motherhood, Syd Australia | G♡ ✉️ | obelina@envisionagency.co Other enquiries Joy.rugaruza10@gmail.com

Followers
13.4k
Fake followers
15.96%
Engagement rate
5.56%
Average Reel plays
13.2k
Audience gender
male
25.44%
female
74.56%
Engagement rate benchmark
  • Median
Audience location by country
Australia
60.63%
United States
9.43%
Rwanda
4.81%
South Africa
3.88%
United Kingdom
2.22%
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10. Mark Coleman

Australia

꧁༒𝔽𝕚𝕟𝕕𝕚𝕟𝕘 𝕓𝕖𝕒𝕦𝕥𝕪 from above and below༒꧂ Brisbane | Queensland | Australia RePL & AROC Certified DJI Mini 3 Pilot

Followers
12.7k
Fake followers
24.49%
Engagement rate
1.91%
Average Reel plays
5.2k
Audience gender
female
45.18%
male
54.82%
Top performing Reels
  1. Before The Rush The weather played very nicely this morning with the showers we experienced overnight abating to provide near-perfect flying conditions in which to capture one of the city's most beautiful constructions in recent years: the stunning Kangaroo Point Green Bridge✨ Arriving nice and early allowed plenty of time to scope out potential shooting perspectives with practically no one else around which is conducive to easy drone work, with these being the pick of the crop from both the drone and the Pixel📷 My early arrival also provided the opportunity to chat with one of the Besix Watpac representatives who was arranging for the hoarding to be taken down, and to ensure the bridge and access ramps were in pristine condition🧹 The @brisbane.lordmayor Adrian Schrinner will officially open this new pedestrian and cycle bridge linking Kangaroo Point with the CBD with the ceremony beginning at 0800 and the first crossing being possible at approximately 0830🚶‍♀️ Not only did the skies clear, but the changing light today at dawn was rather fetching, as the sunrise painted the clouds washing across the city in beautiful pastels making for a colourful backdrop⛅ I am keenly looking forward to enjoying my first crossing later today, and will of course be snapping lots of views to allow everyone unable to visit today or in the near future a few glimpses of what to expect😉 Have yourselves a happy and relaxing Sunday friends, and cheers🥂 to the new bridge being ready to enjoy😀
    1.1k
  2. 957
  3. 861
Engagement rate benchmark
  • Median
Audience location by country
Australia
63.42%
United States
9.02%
India
2.02%
United Kingdom
1.97%
Italy
1.66%

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11. DEN

Australia

Sydney corporate girl with a penchant for fashion + beauty 💌 jaz@mgmt.com.au

Followers
12.5k
Fake followers
19.5%
Engagement rate
1.96%
Average Reel plays
5.1k
Audience gender
female
79.81%
male
20.19%
Top performing Reels
No info available
Engagement rate benchmark
  • Median
Audience location by country
Australia
70.8%
United States
8.27%
Greece
3.53%
United Kingdom
2.31%
Italy
2.31%
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12. Nid | Sydney content creator

Australia

Lifestyle | Fashion | Home | Beauty | DIY | Healthy lifestyle Collab- DM pls #contentcreator #influencer

Followers
12.1k
Fake followers
11.85%
Engagement rate
1.05%
Average Reel plays
958
Audience gender
male
11.41%
female
88.59%
Top performing Reels
  1. 1.1k
  2. 222
  3. Come with us on a never-ending journey with the @leapmotor_australia C10 REEV on a weekend trip to Canberra and a short drive towards Jindabyne with the kids, and honestly — what a game changer! With its extended NEDC range, I didn’t have to worry about frequent charging stops. Just smooth, stress-free driving the whole way. The comfortable seating made a huge difference too — even after hours on the road, no complaints from anyone (not even the little ones haha). And the spacious boot? Fit all our bags, snacks, scooters, and still had room to spare. It’s rare to find a car that nails both efficiency and comfort, but the C10 REEV really delivered. In this one full tank and charge, I did- 1. One week of school drop offs and pickup. 2. Grocery shopping rounds 3. One long weekend trip to Canberra and a short drive towards Jindabyne. Leapmotor C10 REEV – Key Highlights Ultra-Hybrid with Extended NEDC Range Travel up to 1,150 km (combined range) without range anxiety – perfect for long-distance road trips. Premium Comfort Seating- Spacious cabin with soft, ergonomic seats – great for keeping kids comfy on longer drives. Generous Boot Space Easily fits all family gear, luggage, strollers, and extras for weekend getaways. Large Smart Infotainment System Features a 14.6” touchscreen, entertainment and navigation at your fingertips. Surround View Camera System 360° panoramic camera with parking assist – ideal for tight city spots or reversing in unfamiliar areas. ADAS Safety Suite Includes adaptive cruise control, lane keeping, collision warning, and automatic emergency braking for safer journeys. Quiet & Smooth Ride REEV tech keeps noise and vibration low – even with a full car, it feels calm inside. Eco + Power Hybrid powertrain offers both environmental efficiency and strong on-road performance. All-Weather Ready Handles snowy routes to Jindabyne or summer trips with equal ease. Fast Charging Support Quick top-ups at charging stations – get back on the road faster. Highly recommend for family getaways. #ad #Leapmotorau #C10REEV #jumpin
    211
Engagement rate benchmark
  • Median
Audience location by country
Australia
85.94%
United States
3.26%
New Zealand
2.87%
United Kingdom
1.87%
India
1%
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13. sarah o’sullivan

Australia

⋆✭☆✭⋆Sydney, Australia beauty, fashion & the in-between TikTok: @sarahmosullivan sarahosullivan@vivemanagement.com.au

Followers
11.5k
Fake followers
15.57%
Engagement rate
1.39%
Average Reel plays
6.1k
Audience gender
female
72.6%
male
27.4%
Engagement rate benchmark
  • Median
Audience location by country
Australia
79.95%
United States
5.4%
New Zealand
3.8%
United Kingdom
2.05%
Indonesia
0.86%
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15. Isobel Larkin

Australia

Fashion & beauty editor, creative shapeshifter, former dancer 1/2 of @justmarriedsocials hello@isobellarkin.com Gadigal land | Sydney

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17. IMOGEN

Australia

Melbourne, Australia Fits, spritz and beauty bits on tik tok Working on something fun @poolboy.club management@imogenlivitsanis.com.au

Followers
9.1k
Fake followers
22.81%
Engagement rate
5.08%
Average Reel plays
7.5k
Audience gender
male
34.52%
female
65.48%
Engagement rate benchmark
  • Median
Audience location by country
Australia
72.25%
United States
7.68%
New Zealand
3.56%
United Kingdom
1.91%
Italy
1.61%
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18. MELBOURNE FOODIE | DANII ♥

Australia

food & fun experiences in melbourne, australia ✨ ☁️ lifestyle, beauty & good eats |💌 danii.dines@gmail.com 🍒 taste, travel & try new things with me 🫶🏽

Followers
9k
Fake followers
15.68%
Engagement rate
9.5%
Average Reel plays
3.6k
Audience gender
male
25.05%
female
74.95%
Top performing Reels
  1. 𝗘𝗽𝗶𝗰 𝗦𝗼𝘂𝘁𝗵 𝗜𝗻𝗱𝗶𝗮𝗻 𝗙𝗼𝗼𝗱 𝗶𝗻 𝗦𝗽𝗿𝗶𝗻𝗴𝘃𝗮𝗹𝗲 𝗠𝗲𝗹𝗯𝘀 🫶🏽 A2B Melbourne in Springvale has some of the best quality Vegetarian South Indian food I have had in Melbourne YET!! 😍 I have visited this restaurant twice with my family and we pleasantly surprised by how delicious the food is 🤤 They have a large variety of options, super friendly service and a lovely ambience as well - not to mention they also have authentic chai, filter coffee, rose milk and different kinds of lasi (Indian yoghurt drink) 🧡 For this visit I tried their Thali meal (this was a special but they have normal Thai’s for $23.90), which is a mix of various dishes served in little bowls with rice! ☺️ All the dishes were so flavourful and authentic + I loved the desserts that it came with. My brother had a Dosa with chutneys which I got to taste - It was so good! 😋 Dosa is basically a thin pancake that is made of ground lentils and rice if you didn’t know 💚 At the front of the store they also have a huge selections of Indian sweets and snacks that you can take home! Highly recommend this spot! 💓 𝑰 𝒕𝒓𝒊𝒆𝒅 𝒕𝒉𝒆𝒊𝒓... ♥ Special Pongal Thali Meal ($23.90) ♥ Ghee Roast Dosa ($14.90) ♥ Rose Milk 📍Shop 7/754-768 Princes Hwy, Springvale VIC 3171 @a2b.official Tues - Friday 11:30am - 3pm, 5-10pm Sat - Sun 9am-3pm, 5-10pm P.s. Adyar Ananda Bhavan is actually an Indian chain of vegetarian restaurants/confectioners and is one of the oldest chain of restaurants in Chennai with hundreds of outlets across the world ✈️ _____________________________________ #indianfood #indian #thali #indianthali #dosa #dosalover #melbournefood #melbournefoodie #melbourneeats #melbournerestaurants #melbournerestaurant #melbournefoodblogger #melbournefoodscene #springvale #foodmelbourne #chai #chailover #chailovers #rosemilk #curries #vegetarian #vegetarianfood #indianblogger #vegetarianrestaurant #vegetarianmeals #southindianfood
    254.8k
  2. 183.9k
  3. 116k
Engagement rate benchmark
  • Median
Audience location by country
Australia
52.64%
United States
17.31%
Canada
5.51%
India
4.81%
United Kingdom
3.83%
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19. Sally Boussoualim

Australia

Capturing the intricate beauty of Australian flora & fauna, with a special love for Eucalypts. Exploring nature's details one shot at a time📷.

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20. Sarah Foster

Australia

Styling Life for women 50+ 💖 Flowers🌸 Fashion 👜 Garden🌳 Food 🍐 Tablescapes🌷Home Decor🏡 Beauty💄SUBSCRIBE to my YOUTUBE channel 📺 🌸🌷🍋💜

Followers
8k
Fake followers
24.8%
Engagement rate
2.64%
Average Reel plays
3.7k
Audience gender
male
9.76%
female
90.24%
Top performing Reels
  1. 413
  2. 402
  3. 385
Engagement rate benchmark
  • Median
Audience location by country
Australia
66.73%
United States
15.13%
United Kingdom
3.29%
France
1.97%
Canada
1.22%
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