We analyzed 1.7k pieces of influencer content sponsored by Yeoreo over the last 12 months.
This report breaks down where & how Yeoreo invests in influencer marketing, which social platforms they prioritize, top geographical markets, and more.
The data in this report comes from Modash's Brand Collaborations API.
P.S. for a simple list of influencers who have collaborated with Yeoreo, see here: Yeoreo influencers.
Yeoreo's influencer campaigns are active year-round with notable month-to-month fluctuation. The two charts below show month-by-month data for:
Number of sponsored posts
Yeoreo's sponsored post volume peaks in January with 284 posts, 104% higher than the monthly average of 139. April recorded the lowest activity at 83 posts, 40% below average.
Total views on sponsored video posts
December generated the most views at 14.9M, while May recorded the least at 604.5k. Across all tracked posts in the 12-month window, average views per post were 19.9k. Interestingly, the highest-view month (December) does not align with peak post volume (January), which could indicate performance differences across months. At a quarterly level, performance is strongest in Q4 (Oct-Dec). The top-performing tracked post, by @jilly_guh2, generated 4.4M views.
In our dataset (which only includes Instagram, YouTube, and TikTok), this is how the volume of Yeoreo's sponsored influencer collaborations break down by social platform:
Share of sponsored content by social network
TikTok influencer marketing is a clear focus for Yeoreo.
Here are 3 examples of Yeoreo's recent sponsored collaborations (one each for Instagram, TikTok, YouTube).
Influencer bio
🇩🇴 | NC 🦈 @gymshark | ‘XOARIIS10’ ✨ @prozis | ‘XOARIIS’ 💌 Arisnaldytavarez2698@gmail.com
Collaboration metrics
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Influencer bio
hey 😜✨🪩💅🏼 sc-jilly.guh louisiana guh🐊 💌: jillyguh.influencer@gmail.com instagram & youtube channel ⬇️
Collaboration metrics
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Influencer bio
Hi Girlies my name is Milena on this channel you can expect super cute and trendy outfits I love neutrals but more recently for spring I'm all about pastel tones. oh ya I’m also really into home decor and skincare!! S O C I A L S ▹Instagram https://www.instagram.com/m.amxo/ ▹Tiktok https://vm.tiktok.com/J69J3eU/ ▹Vlogs https://www.youtube.com/channel/UCxIY... B U S I N E S S Mmilena012@gmail.com
Collaboration metrics
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If you break this down further by content type on TikTok, this is what it looks like:
💡 Related resource: How To Find TikTok Influencers.
For their top social platform (TikTok), here is a breakdown of the type of influencers Yeoreo are collaborating with, by audience size.
Note: this breakdown is based on each influencer's average views (not follower/subscriber count), because views typically correlate more closely with influencer pricing and impact.
Based on each influencer's average views per post
With 48.2% of partnerships featuring creators averaging 1K-5K views, Yeoreo's strategy suggests niche targeting and authenticity, likely leveraging collaboration models like gifting and affiliates to work with smaller creators.
Here is an example of a sponsored collaboration with a larger-audience creator on TikTok (338.9k avg views/post):
Influencer bio
insta: miichellexhu 💌 michelleh.mgmt@gmail.com
Collaboration metrics
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And here is another example with a smaller creator on TikTok (9.9k avg views/post):
Influencer bio
Fashion • Gym • Lifestyle 💌- t.barajas2000@gmail.com
Collaboration metrics
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Out of 1.1k unique influencers in our dataset, 52 of them (5%) posted content for Yeoreo in 3 or more separate calendar months. The most consistent partner is @julie.tirado, who has collaborated across 8 months with 30 total posts.
Here are 3 examples of Yeoreo's repeat influencer partnerships, with links to the sponsored content.
💡 Related resource: Long-Term Influencer Partnerships: Pros, Cons & How The Pros Manage Them.
In our dataset, United States is where Yeoreo had the most influencer activity. 54.7% of their live influencer content in the last 12 months was posted by American influencers.
Based on the percentage of influencer content per market, other important markets include:
Here is another example of Yeoreo collaborating with an influencer in United States.
Yeoreo is positioned as value-friendly women’s activewear popular in gym and try-on creator content. AYBL and DFYNE compete for the same flattering-fit, community-driven market with similar influencer-led launches and haul formats.
Total sponsored posts tracked (last 12 months)
AYBL leads with 3.8k sponsored posts, marginally ahead of DFYNE (3.5k posts) and Yeoreo (1.7k posts). Across all three brands, the average volume is 3k posts, indicating mature, scaled influencer programs. AYBL and DFYNE each have more than double Yeoreo’s total post count.
Sponsored posts by platform
Among these brands, AYBL leads on Instagram and YouTube and DFYNE leads on TikTok. The gap is most notable on Instagram, with AYBL at 2.2k, DFYNE at 1.6k, Yeoreo at 235 posts. Yeoreo's activity is particularly concentrated on TikTok. On Instagram, AYBL has far more posts than Yeoreo and DFYNE.
Estimated sponsored posts in Yeoreo's top markets
AYBL has the highest estimated sponsored-post volume in United States (1.8k posts, 47.1%), United Kingdom (924 posts, 24.4%), Canada (129 posts, 3.4%), suggesting a North America focus, while Yeoreo has the highest estimated sponsored-post volume in Mexico (150 posts, 9%), Spain (67 posts, 4%). Looking at United States specifically, the split is AYBL at 1.8k posts (47.1%), Yeoreo at 914 posts (54.7%).
Looking for more like this? Here are 2 similar influencer marketing strategy breakdowns for other brands:
Or, if you want to access data like this for your own software or processes, take a look at Modash's API products:
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