Loop Earplugs Influencer Marketing Strategy
(2026 Data & Insights)
We analyzed 3.0k pieces of influencer content sponsored by Loop Earplugs over the last 12 months.
This report breaks down where & how Loop Earplugs invests in influencer marketing, which social platforms they prioritize, top geographical markets, and more.
The data in this report comes from Modash's Brand Collaborations API.
P.S. for a simple list of influencers who have collaborated with Loop Earplugs, see here: Loop Earplugs influencers.
Influencer activity throughout the year
Loop Earplugs's influencer campaigns are active year-round with notable month-to-month fluctuation. The chart below shows month-by-month data for total sponsored posts tracked.
Loop Earplugs's influencer activity by month
Number of sponsored posts
Loop Earplugs's influencer output appears relatively consistent throughout the year, averaging about 249 sponsored posts per month. September recorded the highest volume at 360 posts (45% above average), while April was the quietest at 112 posts.
Social platforms breakdown
In our dataset (which only includes Instagram, YouTube, and TikTok), this is how the volume of Loop Earplugs's sponsored influencer collaborations break down by social platform:
- TikTok: 2.0k posts (66.8%)
- Instagram: 915 posts (30.7%)
- YouTube: 75 posts (2.5%)
Loop Earplugs's influencer activity by platform
Share of sponsored content by social network
TikTok influencer marketing is a clear focus for Loop Earplugs.
Here are 3 examples of Loop Earplugs's recent sponsored collaborations (one each for Instagram, TikTok, YouTube).
poojadaas_ x Loop Earplugs
![Instagram post by @poojadaas_ for Loop Earplugs. Caption reads: [...] now’s the moment to grab yours!....](https://images.od.modash.io/61fb2142647e7774680e756f4b99b4f18dd199df)
Influencer bio
SELF portrait 📸 | fashion | beauty | lifestyle 170K YouTube fam 💌 📩 workpoojadas@gmail.com Managed by OpraahFX 📍Chandigarh
Collaboration metrics
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the.florida.sahm x Loop Earplugs
Influencer bio
affordable skincare & beauty finds focused on self care as a SAHM w/ 2 toddlers
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
GabrielleAihara x Loop Earplugs
Influencer bio
documenting 🤳🏾
Collaboration metrics
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If you break this down further by content type on TikTok, this is what it looks like:
- Videos: 95.1%
- Carousels: 4.9%
💡 Related resource: How To Find TikTok Influencers.
Influencer audience size breakdown (by views)
For their top social platform (TikTok), here is a breakdown of the type of influencers Loop Earplugs are collaborating with, by audience size.
Note: this breakdown is based on each influencer's average views (not follower/subscriber count), because views typically correlate more closely with influencer pricing and impact.
Loop Earplugs's influencers average views (TikTok)
Based on each influencer's average views per post
With 35.8% of partnerships featuring creators averaging <1K views, Loop Earplugs's strategy suggests niche targeting and authenticity, likely leveraging collaboration models like gifting and affiliates to work with smaller creators. The 1K-5K views segment is also prominent at 33.9%, indicating investment across adjacent tiers.
Here is an example of a sponsored collaboration with a larger-audience creator on TikTok (601.7k avg views/post):
strawberr.vy x Loop Earplugs
![TikTok post by @strawberr.vy for Loop Earplugs. Caption reads: [...] I get to see ATEEZ next week! 🤩....](https://images.od.modash.io/d0d294fe3ec0be44242a1bdb31fc3dd550211035)
Influencer bio
03 thestrawberrvy@gmail.com
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
And here is another example with a smaller creator on TikTok (9.9k avg views/post):
akcrucial x Loop Earplugs
Influencer bio
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
Loop Earplugs's repeat partnerships
Out of 2.1k unique influencers in our dataset, 54 of them (3%) posted content for Loop Earplugs in 3 or more separate calendar months. The most consistent partner is @cinmi.does.makeup, who has collaborated across 11 months with 12 total posts.
Here are 3 examples of Loop Earplugs's repeat influencer partnerships, with links to the sponsored content.
cinmi.does.makeup x Loop Earplugs
![Instagram post by @cinmi.does.makeup for Loop Earplugs. Caption reads: [...] a chance! 🙌 Get 10% off Loop Earplugs with....](https://images.od.modash.io/1ae5ada37d2501c3a70dad12d646a56db52d5539)
![Instagram post by @cinmi.does.makeup for Loop Earplugs. Caption reads: [...] I am 📚 Get 10% off Loop Earplugs 👉🏻 🔗....](https://images.od.modash.io/f2bbdfc3945a0c82fc4f519ac3cc53c4fd39296c)
![Instagram post by @cinmi.does.makeup for Loop Earplugs. Caption reads: [...] routine 🥰 Get 10% off Loop Earplugs in my....](https://images.od.modash.io/66701f587c1f68824984b5030c9260a10e2c57a6)
the.florida.sahm x Loop Earplugs
![TikTok post by @the.florida.sahm for Loop Earplugs. Caption reads: [...] yourself to a pair of mom @LoopEarplugs to....](https://images.od.modash.io/3f052c37e74055f991edbe1e099a716dd079386a)
![TikTok post by @the.florida.sahm for Loop Earplugs. Caption reads: [...] yourself to a pair of @LoopEarplugs to save....](https://images.od.modash.io/b6be468bbaee0cc53d16d5d4095419952ae09572)
stylebybrittxo x Loop Earplugs
![TikTok post by @stylebybrittxo for Loop Earplugs. Caption reads: [...] your hearing in style, @Loop Earplugs US....](https://images.od.modash.io/0b3661ee62e4f745e1441195932f31dce5b206a0)
![TikTok post by @stylebybrittxo for Loop Earplugs. Caption reads: [...] ounce of REM sleep with @Loop Earplugs US....](https://images.od.modash.io/b6aa65d94416b6998b723a67ab12591305c93e63)
![TikTok post by @stylebybrittxo for Loop Earplugs. Caption reads: [...] all the background noise @LoopEarplugs 🤌🏼✨....](https://images.od.modash.io/fbc4a31564cffa75f649fd922218f6e9a2a09f47)
💡 Related resource: Long-Term Influencer Partnerships: Pros, Cons & How The Pros Manage Them.
Geographical breakdown
In our dataset, United States is where Loop Earplugs had the most influencer activity. 38.8% of their live influencer content in the last 12 months was posted by American influencers.
Based on the percentage of influencer content per market, other important markets include:
- United Kingdom (13.5%)
- India (11.4%)
- Japan (7.5%)
Loop Earplugs's influencer activity by market
Here is another example of Loop Earplugs collaborating with an influencer in United States.
dr.mariaingalla x Loop Earplugs
![TikTok post by @dr.mariaingalla for Loop Earplugs. Caption reads: [...] I'm a really big fan of the @LoopEarplugs....](https://images.od.modash.io/efbeaff0899717716457498e987910552550bdf4)
Loop Earplugs's influencer activity vs. related brands
Loop Earplugs competes for “audio and focus” lifestyle needs with Shokz and JLab, which also target commuting, events, and daily sensory management through wearable audio. These brands overlap in creator review culture and problem-solution demonstrations.
Total influencer content
Loop Earplugs vs. related brands influencer activity
Total sponsored posts tracked (last 12 months)
JLab leads with 11.1k sponsored posts, significantly outpacing Shokz (6.9k posts) and Loop Earplugs (3k posts). Across all three brands, the average volume is 7k posts, indicating mature, scaled influencer programs. JLab has several times more total social posts than Loop Earplugs and Shokz.
By social platform
Loop Earplugs vs. related brands influencer activity (by social platform)
Sponsored posts by platform
Loop Earplugs leads on YouTube, while Shokz has the most activity on Instagram and JLab has the most activity on TikTok. The gap is most notable on TikTok, with JLab at 10.4k, Loop Earplugs at 2k, Shokz at 847 posts. Shokz's activity is particularly concentrated on Instagram. On Instagram, Shokz has several times more posts than Loop Earplugs and JLab, and on TikTok, JLab has several times more posts than Loop Earplugs and Shokz.
By geographical market
Loop Earplugs vs. related brands influencer activity (by country)
Estimated sponsored posts in Loop Earplugs's top markets
JLab has the highest estimated sponsored-post volume in United States (8.1k posts, 73.5%), India (542 posts, 4.9%), Brazil (409 posts, 3.7%), while Shokz has the highest estimated sponsored-post volume in Japan (862 posts, 12.4%), France (486 posts, 7%), while Loop Earplugs leads in United Kingdom with 403 posts (13.5%). Looking at United States specifically, the split is JLab at 8.1k posts (73.5%), Shokz at 2k posts (29.1%), Loop Earplugs at 1.2k posts (38.8%). Loop Earplugs's strength in United Kingdom may indicate a home-market focus, while JLab shows broader regional investment.
Read more influencer strategy breakdowns
Looking for more like this? Here are 5 similar influencer marketing strategy breakdowns for other brands:
- Shokz's Influencer Marketing Strategy
- JLab's Influencer Marketing Strategy
- Away's Influencer Marketing Strategy
- HarperCollins's Influencer Marketing Strategy
- EZ Tattoo Supply's Influencer Marketing Strategy
Or, if you want to access data like this for your own software or processes, take a look at Modash's API products:
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