Loop Earplugs Influencer Marketing Strategy
(2026 Data & Insights)
We analyzed 3.1k pieces of influencer content sponsored by Loop Earplugs over the last 12 months.
This report breaks down where & how Loop Earplugs invests in influencer marketing, which social platforms they prioritize, top geographical markets, and more.
The data in this report comes from Modash's Brand Collaborations API.
P.S. for a simple list of influencers who have collaborated with Loop Earplugs, see here: Loop Earplugs influencers.
Influencer activity throughout the year
Loop Earplugs's influencer campaigns are active year-round with notable month-to-month fluctuation. The chart below shows month-by-month data for total sponsored posts tracked.
Loop Earplugs's influencer activity by month
Number of sponsored posts
Loop Earplugs's influencer output appears relatively consistent throughout the year, averaging about 258 sponsored posts per month. September recorded the highest volume at 364 posts (41% above average), while June was the quietest at 166 posts.
Social platforms breakdown
In our dataset (which only includes Instagram, YouTube, and TikTok), this is how the volume of Loop Earplugs's sponsored influencer collaborations break down by social platform:
- TikTok: 2.0k posts (64.1%)
- Instagram: 995 posts (31.9%)
- YouTube: 123 posts (3.9%)
Loop Earplugs's influencer activity by platform
Share of sponsored content by social network
TikTok influencer marketing is a clear focus for Loop Earplugs.
Here are 3 examples of Loop Earplugs's recent sponsored collaborations (one each for Instagram, TikTok, YouTube).
poojadaas_ x Loop Earplugs
![Instagram post by @poojadaas_ for Loop Earplugs. Caption reads: [...] now’s the moment to grab yours!....](https://images.od.modash.io/61fb2142647e7774680e756f4b99b4f18dd199df)
Influencer bio
SELF portrait 📸 | fashion | beauty | lifestyle 170K YouTube fam 💌 📩 puustyle5@gmail.com 📍Chandigarh
Collaboration metrics
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the.florida.sahm x Loop Earplugs
Influencer bio
affordable skincare & beauty finds focused on self care as a SAHM w/ 2 toddlers
Collaboration metrics
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AlinaSmithMusic x Loop Earplugs
Influencer bio
Hit producer. Courses on producing music & vocals! ⬇️⬇️⬇️ Business: alinasmusic@gmail.com
Collaboration metrics
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If you break this down further by content type on TikTok, this is what it looks like:
- Videos: 95.7%
- Carousels: 4.3%
💡 Related resource: How To Find TikTok Influencers.
Influencer audience size breakdown (by views)
For their top social platform (TikTok), here is a breakdown of the type of influencers Loop Earplugs are collaborating with, by audience size.
Note: this breakdown is based on each influencer's average views (not follower/subscriber count), because views typically correlate more closely with influencer pricing and impact.
Loop Earplugs's influencers average views (TikTok)
Based on each influencer's average views per post
With 38.9% of partnerships featuring creators averaging <1K views, Loop Earplugs's strategy suggests niche targeting and authenticity, likely leveraging collaboration models like gifting and affiliates to work with smaller creators. The 1K-5K views segment is also prominent at 33.5%, indicating investment across adjacent tiers.
Here is an example of a sponsored collaboration with a larger-audience creator on TikTok (601.7k avg views/post):
strawberr.vy x Loop Earplugs
![TikTok post by @strawberr.vy for Loop Earplugs. Caption reads: [...] I get to see ATEEZ next week! 🤩....](https://images.od.modash.io/d0d294fe3ec0be44242a1bdb31fc3dd550211035)
Influencer bio
pnw thestrawberrvy@gmail.com
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
And here is another example with a smaller creator on TikTok (9.9k avg views/post):
abbeyminke x Loop Earplugs
![TikTok post by @abbeyminke for Loop Earplugs. Caption reads: [...] ears after a party. Pop a pair of....](https://images.od.modash.io/3eab440be62ad88e0e0e1b5a27a95679ba381b71)
Influencer bio
The Podcast Lady 📍Minnesota
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
Loop Earplugs's repeat partnerships
Out of 2.2k unique influencers in our dataset, 53 of them (2%) posted content for Loop Earplugs in 3 or more separate calendar months. The most consistent partner is @ADHD_love, who has collaborated across 11 months with 27 total posts.
Here are 3 examples of Loop Earplugs's repeat influencer partnerships, with links to the sponsored content.
ADHD_love x Loop Earplugs
![YouTube post by @ADHD_love for Loop Earplugs. Caption reads: [...] Here’s our website for 20% Loop EarPlugs:....](https://images.od.modash.io/5a9c4b9bd21300b58cb271404ca741ccd43e2722)
![YouTube post by @ADHD_love for Loop Earplugs. Caption reads: [...] make you laugh. 20% Loop EarPlugs:.](https://images.od.modash.io/26157fd2b5a8197a8107b6f5eb7009ab6422049e)
![YouTube post by @ADHD_love for Loop Earplugs. Caption reads: [...] fine about it... 20% off Loop Earplugs:.](https://images.od.modash.io/c61b0537741787b9239394e0a76be501642220a2)
cinmi.does.makeup x Loop Earplugs
![Instagram post by @cinmi.does.makeup for Loop Earplugs. Caption reads: [...] a chance! 🙌 Get 10% off Loop Earplugs with....](https://images.od.modash.io/1ae5ada37d2501c3a70dad12d646a56db52d5539)
![Instagram post by @cinmi.does.makeup for Loop Earplugs. Caption reads: [...] routine 🥰 Get 10% off Loop Earplugs in my....](https://images.od.modash.io/66701f587c1f68824984b5030c9260a10e2c57a6)
![Instagram post by @cinmi.does.makeup for Loop Earplugs. Caption reads: [...] routine 🥰 Grab 10% off Loop Earplugs via my....](https://images.od.modash.io/b70ef4e88c48dc357fc7bcea378ab04cd50e8ace)
the.florida.sahm x Loop Earplugs
![TikTok post by @the.florida.sahm for Loop Earplugs. Caption reads: [...] yourself to a pair of mom @LoopEarplugs to....](https://images.od.modash.io/3f052c37e74055f991edbe1e099a716dd079386a)
![TikTok post by @the.florida.sahm for Loop Earplugs. Caption reads: [...] yourself to a pair of @LoopEarplugs to save....](https://images.od.modash.io/b6be468bbaee0cc53d16d5d4095419952ae09572)
💡 Related resource: Long-Term Influencer Partnerships: Pros, Cons & How The Pros Manage Them.
Geographical breakdown
In our dataset, United States is where Loop Earplugs had the most influencer activity. 37.3% of their live influencer content in the last 12 months was posted by American influencers.
Based on the percentage of influencer content per market, other important markets include:
- United Kingdom (11%)
- India (10.1%)
- Japan (7.9%)
Loop Earplugs's influencer activity by market
Here is another example of Loop Earplugs collaborating with an influencer in United States.
kaicameronisacelebrity x Loop Earplugs
Loop Earplugs's influencer activity vs. related brands
Loop Earplugs competes for everyday audio-adjacent lifestyle use-cases (focus, travel, events) alongside Shokz and Skullcandy, which target similar creators through commute, workout, and sensory-experience content.
Total influencer content
Loop Earplugs vs. related brands influencer activity
Total sponsored posts tracked (last 12 months)
Shokz leads with 8.4k sponsored posts, significantly outpacing Loop Earplugs (3.1k posts) and Skullcandy (2k posts). Across all three brands, the average volume is 4.5k posts, indicating mature, scaled influencer programs.
By social platform
Loop Earplugs vs. related brands influencer activity (by social platform)
Sponsored posts by platform
Loop Earplugs leads on TikTok, while Shokz has the most activity on Instagram and YouTube. The gap is most notable on Instagram, with Shokz at 6.9k, Skullcandy at 1.2k, Loop Earplugs at 995 posts. Shokz's activity is particularly concentrated on Instagram. On Instagram, Shokz has several times more posts than Loop Earplugs and Skullcandy.
By geographical market
Loop Earplugs vs. related brands influencer activity (by country)
Estimated sponsored posts in Loop Earplugs's top markets
Shokz has the highest estimated sponsored-post volume in United States (2.2k posts, 26.1%), Japan (1.1k posts, 12.9%), France (585 posts, 7%), while Loop Earplugs has the highest estimated sponsored-post volume in United Kingdom (343 posts, 11%), India (315 posts, 10.1%), while Skullcandy leads in Brazil with 111 posts (5.6%). Looking at United States specifically, the split is Shokz at 2.2k posts (26.1%), Loop Earplugs at 1.2k posts (37.3%), Skullcandy at 717 posts (36.3%). Loop Earplugs's strength in United Kingdom may indicate a home-market focus, while Skullcandy shows broader regional investment.
Read more influencer strategy breakdowns
Looking for more like this? Here are 5 similar influencer marketing strategy breakdowns for other brands:
- Shokz's Influencer Marketing Strategy
- Skullcandy's Influencer Marketing Strategy
- Taste Salud's Influencer Marketing Strategy
- HarperCollins's Influencer Marketing Strategy
- EZ Tattoo Supply's Influencer Marketing Strategy
Or, if you want to access data like this for your own software or processes, take a look at Modash's API products:
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