Loop Earplugs Influencer Marketing Strategy
(2026 Data & Insights)

We analyzed 3.0k pieces of influencer content sponsored by Loop Earplugs over the last 12 months.

This report breaks down where & how Loop Earplugs invests in influencer marketing, which social platforms they prioritize, top geographical markets, and more.

The data in this report comes from Modash's Brand Collaborations API.

P.S. for a simple list of influencers who have collaborated with Loop Earplugs, see here: Loop Earplugs influencers.

Influencer activity throughout the year

Loop Earplugs's influencer campaigns are active year-round with notable month-to-month fluctuation. The chart below shows month-by-month data for total sponsored posts tracked.

Loop Earplugs's influencer output appears relatively consistent throughout the year, averaging about 241 sponsored posts per month. January recorded the highest volume at 282 posts (17% above average), while September was the quietest at 171 posts.

Social platforms breakdown

In our dataset (which only includes Instagram, YouTube, and TikTok), this is how the volume of Loop Earplugs's sponsored influencer collaborations break down by social platform:

• TikTok: 1.7k posts (56.3%)
• Instagram: 1.1k posts (37.4%)
• YouTube: 187 posts (6.3%)

TikTok influencer marketing is a clear focus for Loop Earplugs.

Here are 3 examples of Loop Earplugs's recent sponsored collaborations (one each for Instagram, TikTok, YouTube).

parishilton x Loop Earplugs

parishilton

@parishilton

19 Aug, 26

6.1M

Iconically unbothered with @LoopEarplugs 💖🥰💫

Influencer bio

Founder of @ParivieBeauty ✨

Collaboration metrics

Post views6.1M

Post EMV $182.8k

More influencer data

Get a free trial to find more data on influencer audiences, performance, and collaborations.

kaicameronisacelebrity x Loop Earplugs

kaicameronisacelebrity

@kaicameronisacelebrity

10 May, 26

4.4M

332.3K

day 40: dancing in public with @LoopEarplugs #looppartner

Influencer bio

kaicameron@rangemp.com

Collaboration metrics

Post views4.4M

Post EMV $104.6k

More influencer data

Get a free trial to find more data on influencer audiences, performance, and collaborations.

GabrielleAihara x Loop Earplugs

GabrielleAihara

@GabrielleAihara

18 Nov, 25

1.2M

826

@LoopEarplugs #loopswitchearplugs

Influencer bio

documenting 🤳🏾

Collaboration metrics

Post views1.2M

Post EMV $34.7k

More influencer data

Get a free trial to find more data on influencer audiences, performance, and collaborations.

💡 Related resource: How To Find TikTok Influencers.

Influencer audience size breakdown (by views)

With 38% of partnerships featuring creators averaging <1K views, Loop Earplugs's strategy suggests niche targeting and authenticity, likely leveraging collaboration models like gifting and affiliates to work with smaller creators. The 1K-5K views segment is also prominent at 31.2%, indicating investment across adjacent tiers.

Here is an example of a sponsored collaboration with a larger-audience creator on TikTok (370.6k avg views/post):

nathaly.sabinoo x Loop Earplugs

nathaly.sabinoo

@nathaly.sabinoo

18 Jun, 26

7.5K

149

[...] eye mask in my favourites too 🖤 @LoopEarplugs They kindly offered a code as well [...]

Influencer bio

🇰🇷 | 27 |📍NYC Health | lifestyle | baby pug 🐶 💌 xtineseo.pr@gmail.com

Collaboration metrics

Post views7.5k

Post EMV $157

More influencer data

Get a free trial to find more data on influencer audiences, performance, and collaborations.

And here is another example with a smaller creator on TikTok (9.3k avg views/post):

xtineseo x Loop Earplugs

xtineseo

@xtineseo

04 Jun, 26

6.6K

153

[...] - @chantecaille rose water spray - @LoopEarplugs for sleep - @apple airpods - @refresh [...]

Influencer bio

Collaboration metrics

Post views6.6k

Post EMV $140

More influencer data

Get a free trial to find more data on influencer audiences, performance, and collaborations.

Loop Earplugs's repeat partnerships

HearingTracker x Loop Earplugs

HearingTracker

@HearingTracker

01 Jul, 26

151.2K

2.1K

Just had your hearing aids fitted? The first few weeks are crucial. A lot of people think the hearing aid fitting is the finish line: you have your hearing test, your hearing aids are programmed, they are hopefully verified using real ear measurements, and then you walk out expecting perfect hearing. But in reality, the fitting is only the beginning. In this video, I explain five things you should never do after getting hearing aids fitted and, more importantly, what you should do instead if you want the best possible results. We’ll cover why you shouldn’t only wear your hearing aids in difficult situations, why new hearing aids can sound strange at first, why follow-up appointments are so important, how blocked wax filters can make hearing aids seem broken, and why real ear measurements are essential for a proper hearing aid fitting. If your new hearing aids sound too loud, too sharp, strange, uncomfortable, or disappointing, don’t give up too quickly. There may be a very good reason and often, the solution is simpler than you think. Chapters: 00:00 Never do these after getting hearing aids fitted 01:10 What was your biggest problem after fitting? 01:32 Mistake 1 02:50 Mistake 2 04:31 Mistake 3 06:03 Mistake 4 07:03 Mistake 5 Question for you: What was the biggest problem you had after your hearing aids were first fitted? Let me know in the comments, your answer may shape a future video. Subscribe for more honest, practical hearing aid advice from an independent audiologist. __________________ Matthew Allsop is the Video Content Manager at Hearingtracker.com. He practices from his London-based practice, Harley Street Hearing. You can get in touch on matthew@hearingtracker.com regarding new content ideas or to become a patient. #hearing #hearingloss #hearingaids

HearingTracker

@HearingTracker

22 Jul, 26

37.4K

748

[...] earplugs for concerts: Loop Earplugs: (Affiliate Links) [...]

HearingTracker

@HearingTracker

16 Jun, 26

5.3K

113

[...] earplugs for concerts: Loop Earplugs: (Affiliate Links) [...]

17gradospodcast x Loop Earplugs

17gradospodcast

@17gradospodcast

18 Jul, 26

5.1K

352

Compra @loopearplugs con un 20% de descuento [...]

17gradospodcast

@17gradospodcast

08 Nov, 25

4.7K

156

Publi | Compra Loop Earplugs con un 20% de descuento [...]

17gradospodcast

@17gradospodcast

11 Jul, 26

2.3K

111

Compra @loopearplugs con un 20% de descuento [...]

ErinBies x Loop Earplugs

ErinBies

@ErinBies

24 Aug, 26

5K

316

[...] + Recovery Tracking) 🔇 Loop Earplugs (For better sleep, focus, [...]

ErinBies

@ErinBies

27 Jul, 26

3.9K

306

[...] + Recovery Tracking) 🔇 Loop Earplugs (For better sleep, focus, [...]

ErinBies

@ErinBies

12 Jun, 26

3.5K

423

[...] + recovery tracking) 🔇 Loop Earplugs (for better sleep, focus, [...]

💡 Related resource: Long-Term Influencer Partnerships: Pros, Cons & How The Pros Manage Them.

Geographical breakdown

Based on the percentage of influencer content per market, other important markets include:

• United Kingdom (12.9%)
• India (9.1%)
• Japan (6.5%)

Here is another example of Loop Earplugs collaborating with an influencer in United States.

laureniscleaning x Loop Earplugs

laureniscleaning

@laureniscleaning

30 Jan, 26

2M

4.6K

[...] are seamless I’m in love with them #loopearplugs #earplugs #bettersleep [...]

Loop Earplugs's influencer activity vs. related brands

Loop Earplugs competes for audio-adjacent lifestyle needs (sleep, focus, events) alongside Shokz and JLab, which also target similar consumers through commuter, gym, and everyday carry creator content.

Total influencer content

JLab leads with 9K sponsored posts, significantly outpacing Shokz (4.1K posts) and Loop Earplugs (3K posts). Across all three brands, the average volume is 5.4K posts, indicating mature, scaled influencer programs. JLab has multiple times more total posts than Loop Earplugs and Shokz.

By social platform

Among these brands, Shokz leads on Instagram and YouTube and JLab leads on TikTok. The gap is most notable on TikTok, with JLab at 8.2K, Shokz at 2.1K, Loop Earplugs at 1.7K posts. JLab's activity is particularly concentrated on TikTok. On TikTok, JLab has multiple times more posts than Loop Earplugs and Shokz.

By geographical market

JLab has the highest estimated sponsored-post volume in United States (6.2K posts, 68.6%), Brazil (370 posts, 4.1%), Canada (325 posts, 3.6%), suggesting a North America focus, while Loop Earplugs has the highest estimated sponsored-post volume in United Kingdom (381 posts, 12.9%), India (269 posts, 9.1%), while Shokz has the highest estimated sponsored-post volume in France (316 posts, 7.7%), Indonesia (246 posts, 6%). Looking at United States specifically, the split is JLab at 6.2K posts (68.6%), Loop Earplugs at 1.2K posts (39.7%), Shokz at 1.1K posts (26.7%). Loop Earplugs's strength in United Kingdom may indicate a home-market focus, while JLab shows broader regional investment.