15 Influencer Marketing Examples in the British Market
1. @sam_goatlifters X Gymshark
Sam Goatlifters promoted Gymshark 53 times on Instagram between January 2023 and April 2026. In total, those 53 posts generated 30.6M views, with a 2.1% engagement rate, and $1.1M EMV. The posts highlight new athletic apparel and a discount code.
Sam Goatlifters
United Kingdom
Enquiries: samgoatlifters@gmail.com
Co owner of @goatgummiesuk
@gymshark Athlete code GOAT10
Dm ‘GOAT’ for online coaching
Harry's Farm promoted CTEK 20 times on YouTube between March 2025 and April 2026. In total, those 20 posts generated 3.2M views, with a 7.7% engagement rate, and $125.9k EMV. The posts highlight daily life and challenges on a working farm.
Harry's Farm
United Kingdom
After doing holiday jobs on a few farms, I knew this was what I really wanted to do. After 4-years of study at Shuttleworth Agricultural Collage in 1980, I left with an HND and a job as a on-farm grai...
Alistair Almond promoted Gymshark 17 times on Instagram between October 2025 and April 2026. In total, those 17 posts generated 3.3M views, with a 4.8% engagement rate, and $119.8k EMV. The collaboration showcases gym workouts and sale promotions.
Autoalex v2 promoted CarVertical 17 times on YouTube between December 2023 and April 2026. In total, those 17 posts generated 4.7M views, with a 4.3% engagement rate, and $165.5k EMV. The posts highlight discounts on vehicle history reports and automotive products.
Autoalex v2
United Kingdom
Car reviews, motorbike adventures, detailing tips and even more financial mistakes!
Get 20% off Car Vertical using code V2! GB: US: Get your ShedFest 2026 tickets here!: Subscribe to the Autoalex Podcast: / @autoalexpodcast Official Channel Partners: Car Vertical - Get 20% using the code V2 Motul - Get 15% off using the code AUTOALEX GSF Car Parts - Get up to 25% off using the code AA25 Febi Bilstein - Neo Tools - Get 10% off using the code AA10
Autoalex v2
@Autoalexv2
20 Mar, 26
439.2k
16.3k
989
Get 20% off Car Vertical using code V2! GB: US: Get your ShedFest 2026 tickets here!: Subscribe to the Autoalex Podcast: / @autoalexpodcast Official Channel Partners: Car Vertical - Get 20% using the code V2 Motul - Get 15% off using the code AUTOALEX GSF Car Parts - Get up to 25% off using the code AA25 Febi Bilstein - Neo Tools - Get 10% off using the code AA10
Autoalex v2
@Autoalexv2
13 Mar, 26
320.2k
11.5k
646
“AD” Click here to enjoy an exclusive offer of 50% off your first box, along with a 20% discount for the next 4 boxes plus free treats for 3 months. Alternatively, you can use my code AUTO50. This special offer is available for new customers as well as those who cancelled their subscription twelve months ago or more. Get Food&Fuel tickets here! - Check out our merch! - Subscribe to the Autoalex Podcast: / @autoalexpodcast Official Channel Partners: Car Vertical - Get 20% using the code V2 Motul - Get 15% off using the code AUTOALEX GSF Car Parts - Get up to 25% off using the code AA25 Febi Bilstein - Neo Tools - Get 10% off using the code AA10 SUBSCRIBE to Autoalex V2: / @autoalexv2 Terms and Conditions:This offer entitles you to 50% off your first box, and 20% off your next four boxes plus free treats for 3 months when ordered in consecutive weeks during your first six weeks as a HelloFresh customer. One voucher per customer and household. Must be 18 or over. Once redeemed you will be signed up to a flexible rolling weekly subscription. Valid for UK residents only (including Jersey, Guernsey & Isle of Man), excluding Scottish Highlands and Islands.
Mark McCann promoted carVertical 18 times on YouTube between September 2023 and April 2026. In total, those 18 posts generated 24.5M views, with a 3.2% engagement rate, and $826.2k EMV. The posts highlight used car history checks and offer discount codes.
Mark McCann
United Kingdom
Multi British and World Champion Racing Cars on Dirt.
Crazy Cars! Extreme Challenges! Risky ideas! Welcome to my life! I try and live everyday like it’s my last.
Like Comment snd Subscribe!
Harriett Mae Blackmore promoted White Fox 31 times on Instagram between July 2024 and March 2026. The posts had a 2.4% engagement rate, and $57.7k EMV. The posts highlight stylish outfits for nights out and everyday wear.
A m b e r ♡ promoted SHEIN 17 times on Instagram between May 2024 and March 2026. In total, those 17 posts generated 3.5M views, with a 6.8% engagement rate, and $107.6k EMV. The posts highlight trending styles for themed events and seasonal wardrobes.
All The Gear promoted HOLY 15 times on YouTube between May 2024 and March 2026. In total, those 15 posts generated 6.4M views, with a 5.3% engagement rate, and $227k EMV. The posts highlight outdoor adventures with discount codes for a food product.
All The Gear promoted CarVertical 12 times on YouTube between May 2024 and March 2026. In total, those 12 posts generated 5.6M views, with a 5.3% engagement rate, and $197.8k EMV. The posts highlight vehicle checks alongside adventure and travel content.
Get 20% off Car Vertical using code 'ATG'! We've bought Ford Sierra P100 pickup truck, but is it any good? And will it make for a good camper project? Huge thanks to @TopDeadC If you want to support the channel, you can get All The Gear merch here 👉 Follow The All The Gear Socials: Instagram: / allthe_gear Facebook: / allthegearyt TikTok: / allthe_gear Follow The Guys: Ethan: / ethansmale Jack: / jackwjoy 📬 Enquiries: contact@allthegear.shop
All The Gear
@AllThe_Gear
11 Feb, 26
281.9k
14.6k
622
Get 20% off Car Vertical using code 'ATG'! This week we are metal detecting in the Netherlands with Bondi Treasure Hunter in search of our fortune. But will we find anything? Subscribe to @BondiTreasureHunter! If you want to support the channel, you can get All The Gear merch here 👉 Follow The All The Gear Socials: Instagram: / allthe_gear Facebook: / allthegearyt TikTok: / allthe_gear Follow The Guys: Ethan: / ethansmale Jack: / jackwjoy 📬 Enquiries: contact@allthegear.shop
All The Gear
@AllThe_Gear
07 Jan, 26
266k
17.2k
959
Get 20% off Car Vertical using code 'ATG'! Get your International Pastry Sl*t hoodie here 🥐 This week, we drive 600 miles to achieve one of Ethan's lifelong missions... To find the world's largest pastry. Follow The All The Gear Socials: Instagram: / allthe_gear Facebook: / allthegearyt TikTok: / allthe_gear Follow The Guys: Ethan: / ethansmale Jack: / jackwjoy 📬 Enquiries: contact@allthegear.shop
Ashleigh Huish promoted Primark 11 times on Instagram between August 2024 and January 2026. In total, those 11 posts generated 3.1M views, with a 2.2% engagement rate, and $104.3k EMV. The collaboration showcases affordable, confidence-boosting swimwear, loungewear, and wardrobe updates.
Arthur promoted Google Pixel UK 15 times on Instagram between August 2024 and November 2025. In total, those 15 posts generated 20.0M views, with a 2.7% engagement rate, and $612.6k EMV. The posts highlight everyday activities enhanced by Google Pixel features.
Arthur
United Kingdom
Either singing or crashing out
1/4 of @friendsfromworkhq
‘Working On It’ is OUT NOW
Ricky Hatton MBE promoted Supreme CBD 34 times on Instagram between October 2024 and September 2025. In total, those 34 posts generated 4.6M views, with a 2.7% engagement rate, and $140k EMV. The posts highlight CBD's benefits for mental health, sleep, recovery, and overall well-being.
Ricky Hatton MBE
United Kingdom
3 x Light Welterweight & Welterweight World champ.Proud Dad of Millie,Fearne & Campbell.Grandfather to Lyla @rickyhattonfoundation
leanne savannah promoted SHEIN 18 times on Instagram between June 2023 and August 2025. In total, those 18 posts generated 263.7K views, with a 15.2% engagement rate, and $10.2k EMV. The collaboration showcases festival, beach, and vacation fashion.
leanne savannah promoted AliExpress UK 14 times on Instagram between March 2024 and August 2025. In total, those 14 posts generated 169.6K views, with a 15.2% engagement rate, and $5.2k EMV. Their content features stylish dresses and experiences at a concert tour.
Saving Salvage promoted CarVertical 23 times on YouTube between April 2021 and March 2025. In total, those 23 posts generated 3.7M views, with a 5.6% engagement rate, and $134.3k EMV. The posts highlight the risks of buying salvaged vehicles and checking their history.
Saving Salvage
United Kingdom
Welcome to Saving Salvage! The aim of this channel is to buy damaged/salvaged/wrecked cars from Copart or other auction sites that need some TLC. The whole repair/rebuild process will be documented an...
I found an Audi RS5 B9 going cheap at auction.. so I bid on it with the idea to improve its value and sell it on for a profit with little labour being involved. However, it turned out to be the opposite with big issues and expensive issues making this a big fail... Win my Porsche 981 GT4 here: Get your Car Vertical report here: 20% off code 'salvage' Instagram: saving_salvage
Saving Salvage
@SavingSalvage
10 Aug, 24
339.7k
17.7k
421
[...] parts? Check your car with CarVertical here: Instagram: [...]
Saving Salvage
@SavingSalvage
18 Jul, 24
515.1k
28.3k
1.2k
[...] fix... Check your car with CarVertical here: Win my Defender here: [...]
![Instagram post by @sam_goatlifters for Gymshark. Caption reads: [...] in this together now @gymshark onyx goes....](https://images.od.modash.io/2ec251ac05fc4041434718b44c64cc15a72b9981)
![YouTube post by @MarkMcCann64 for carVertical. Caption reads: [...] check it's history with carVertical DISCOUNT....](https://images.od.modash.io/5ae1b8ac71ddcb9b71d5e100049b3495dcfecf0c)
![Instagram post by @harriettblackmorex for White Fox. Caption reads: [...] date 🍝🍸✨ Dc- HARRIWF @whitefoxboutique adx.](https://images.od.modash.io/86790f996b7ee912d47517796f3cad5299fd91cb)
![Instagram post by @harriettblackmorex for White Fox. Caption reads: [...] but you’re not my type 👢✨ @whitefoxboutique....](https://images.od.modash.io/160ef35d0d8677badf7b6eb6071ef6b72f87a8be)
![Instagram post by @amberbutlerx for SHEIN. Caption reads: [...] 🧹 🔎 Search “Harry Potter” on SHEIN for✨....](https://images.od.modash.io/356eb27b40f07bc8bb514b818bb80f681c9f0c60)
![Instagram post by @amberbutlerx for SHEIN. Caption reads: [...] Enter & Search “Trends” in the SHEIN search....](https://images.od.modash.io/f986cc45765cf826c7a4aa3c883eeb01bf234b1f)
![YouTube post by @AllThe_Gear for HOLY. Caption reads: Try Holy! Get £5 off your first Holy [...].](https://images.od.modash.io/73458bca0ac4ae8cb82135f7242368dbf795a23a)
![YouTube post by @AllThe_Gear for HOLY. Caption reads: Try Holy! Get £5 off your first Holy [...].](https://images.od.modash.io/a1b986386fda4c4b26de880d7943378b717a371d)
![YouTube post by @AllThe_Gear for HOLY. Caption reads: Try Holy! Get £5 off your first Holy [...].](https://images.od.modash.io/135ea60dfc2ea9c6d1accdd8b3a0dfc0cc6c2a3f)
![Instagram post by @ashleigh.huish for Primark. Caption reads: [...] I got some AMAZING bits from @primark for....](https://images.od.modash.io/7f73693ec06c300bdb29207c154b1d89d67ae2d4)
![Instagram post by @ashleigh.huish for Primark. Caption reads: [...] & summer accessories 🐚 AD #Primark #NewIn....](https://images.od.modash.io/40815851ca14126321c1c3ef74f2bad6901fa386)
![Instagram post by @ashleigh.huish for Primark. Caption reads: [...] it is, my SECOND edit with @primark 😬 and....](https://images.od.modash.io/17ec68145de5fc91f87f698aafcc014d255d5e53)
![Instagram post by @arthurnfhill for Google Pixel UK. Caption reads: [...] be competing for trophies @googlepixeluk....](https://images.od.modash.io/f4bd08e35307e5ecd0ae8f6642a56a246628b826)
![Instagram post by @arthurnfhill for Google Pixel UK. Caption reads: [...] on the new Google Pixel 10 @googlepixeluk.](https://images.od.modash.io/ba9140439998678a521bf93858657b387d7652ac)
![Instagram post by @rickyhitmanhatton for Supreme CBD. Caption reads: [...] in the same room but @supremecbd warehouse?....](https://images.od.modash.io/8ed34a721b762e61b188629f5c363ffd54c73e4e)
![Instagram post by @rickyhitmanhatton for Supreme CBD. Caption reads: [...] been well documented 👍🏻 @supremecbd has....](https://images.od.modash.io/7a98beee9efe92bc03c21d12bf4d5dce943602d2)
![Instagram post by @rickyhitmanhatton for Supreme CBD. Caption reads: [...] since getting down to the @supremecbd....](https://images.od.modash.io/e64b1ef97ade0ab4f8a28d93abcc8954bac5371f)
![Instagram post by @leanneamaning for SHEIN. Caption reads: [...] slower ❤️🔥 search MUSERA on @shein_gb this....](https://images.od.modash.io/1c997c95ab22ccab8d224278b08e90115479036a)
![Instagram post by @leanneamaning for SHEIN. Caption reads: [...] escape 💋 search MUSERA on @shein_gb....](https://images.od.modash.io/a5c16230ead81dc49224fee54c5fae37059d9258)
![Instagram post by @leanneamaning for AliExpress UK. Caption reads: [...] short n sweet tour w/ @aliexpressuk 🫶🏾✨....](https://images.od.modash.io/f2ccf00929b742b854a8e85002d18743bf6e846e)
![Instagram post by @leanneamaning for AliExpress UK. Caption reads: [...] short n sweet tour with @aliexpressuk 🖤....](https://images.od.modash.io/a9c200d4d6bb903b5965c8ca1c2ae6ae1591e610)
![YouTube post by @SavingSalvage for CarVertical. Caption reads: [...] parts? Check your car with CarVertical here:....](https://images.od.modash.io/60fdd27295f79c28aff4287ecbd4949539a03495)
![YouTube post by @SavingSalvage for CarVertical. Caption reads: [...] fix... Check your car with CarVertical here:....](https://images.od.modash.io/3289f15884a1a4da9bb173d46f028122b2d7ce16)