October 21, 2026

Adanola Influencer Marketing Strategy
(2026 Data & Insights)

We analyzed 1.9k pieces of influencer content sponsored by Adanola over the last 12 months.

This report breaks down where & how Adanola invests in influencer marketing, which social platforms they prioritize, top geographical markets, and more.

The data in this report comes from Modash's Brand Collaborations API.

P.S. for a simple list of influencers who have collaborated with Adanola, see here: Adanola influencers.

Influencer activity throughout the year

Adanola's influencer campaigns are active year-round with notable month-to-month fluctuation. The chart below shows month-by-month data for total sponsored posts tracked.

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Adanola's influencer activity by month

Number of sponsored posts

218Oct'25200Nov'25175Dec'25271Jan'26220Feb'26203Mar'26139Apr'26125May'2675Jun'2671Jul'26107Aug'2694Sep'26

Adanola's sponsored post volume peaks in January with 271 posts, 72% higher than the monthly average of 158. July recorded the lowest activity at 71 posts, 55% below average.

Social platforms breakdown

In our dataset (which only includes Instagram, YouTube, and TikTok), this is how the volume of Adanola's sponsored influencer collaborations break down by social platform:

  • Instagram: 1.1k posts (57.2%)
  • TikTok: 799 posts (41.5%)
  • YouTube: 24 posts (1.2%)
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Adanola's influencer activity by platform

Share of sponsored content by social network

1.1kInstagram799TikTok24YouTube

Content format by platform

Share of all sponsored posts.

InstagramFeed Posts
59.4%
InstagramReels
40.6%
TikTokPosts
100%
YouTubeLong-form
95.8%
YouTubeShorts
4.2%

Instagram influencer marketing is a clear focus for Adanola.

Here are 3 examples of Adanola's recent sponsored collaborations (one each for Instagram, TikTok, YouTube).

dominiquelissa x Adanola

dominiquelissa
@dominiquelissa
01 Jan, 26
1.2M
19.4K
[...] in 2026. Wearing the new seamless from @adanola 🖤 #AD

Influencer bio

founder & host of @selfdom__ pilates instructor & integrative nutrition @alo community coach 💌 james.tawfik@imgtalent.com

Collaboration metrics

Post views1.2M
Post EMV $36.7k

Get a free trial to find more data on influencer audiences, performance, and collaborations.

dsbp_ x Adanola

dsbp_
@dsbp_
05 May, 26
17.9M
593.7K
@Adanola #advert

Influencer bio

kasbistis@gmail.com 🧿

Collaboration metrics

Post views17.9M
Post EMV $387.7k

Get a free trial to find more data on influencer audiences, performance, and collaborations.

karennapoly x Adanola

karennapoly
@karennapoly
09 Mar, 26
59.5K
2.2K
[...] West Small En Cuir: Le Baume Fertile: ADANOLA | Cable Knit Cardigan: Shop more of my [...]

Influencer bio

Welcome 🤍 I share my life in Paris and all the things that I love ! For any inquiries, please write to this email address : karen@studiosonnois.com

Collaboration metrics

Post views59.5k
Post EMV $2.0k

Get a free trial to find more data on influencer audiences, performance, and collaborations.

If you break this down further by content type on Instagram, this is what it looks like:

  • Posts: 59.4%
  • Reels: 40.6%

💡 Related resource: How To Find Instagram Influencers.

Influencer audience size breakdown (by views)

For their top social platform (Instagram), here is a breakdown of the type of influencers Adanola are collaborating with, by audience size.

Note: this breakdown is based on each influencer's average views (not follower/subscriber count), because views typically correlate more closely with influencer pricing and impact.

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Adanola's influencers average views (Instagram)

Based on each influencer's average views per post

<1K6.7%
1K-5K24.9%
5K-10K14.5%
10K-50K33.3%
50K-100K6.1%
100K-500K11.8%
500K+2.7%

With 33.3% of partnerships featuring creators averaging 10K-50K views, Adanola's strategy suggests cost-efficiency and engagement-focused partnerships. The 1K-5K views segment is also prominent at 24.9%, indicating investment across adjacent tiers.

Here is an example of a sponsored collaboration with a larger-audience creator on Instagram (70.3k avg views/post):

isaasung x Adanola

isaasung
@isaasung
18 Nov, 25
113K
2.7K
this is all ill be doing this winter @adanola

Influencer bio

NYC / LA isa@evmglobal.co

Collaboration metrics

Post views113.0k
Post EMV $3.7k

Get a free trial to find more data on influencer audiences, performance, and collaborations.

And here is another example with a smaller creator on Instagram (9.5k avg views/post):

sestoyoga x Adanola

sestoyoga
@sestoyoga
14 Nov, 25
6.4K
134
Taught a community class for @adanola up in Manchester the other day 🤍✨ So [...]

Influencer bio

🧘‍♀️ Yoga & Wellness Coach Studio Manager @saunaandplunge Founder @sestoretreats • Former GB Acro Gymnast Trainer @thebodycoach •

Collaboration metrics

Post views6.4k
Post EMV $206

Get a free trial to find more data on influencer audiences, performance, and collaborations.

Adanola's repeat partnerships

Out of 1.3K unique influencers in our dataset, 47 of them (4%) posted content for Adanola in 3 or more separate calendar months. The most consistent partner is @pilateswithharriet, who has collaborated across 10 months with 16 total posts.

Here are 3 examples of Adanola's repeat influencer partnerships, with links to the sponsored content.

katageridou x Adanola

katageridou
@katageridou
02 Nov, 25
1.5K
Clamshells ❤️‍🔥 @adanola . . #ad#pilates [...]
katageridou
@katageridou
22 Jan, 26
1.4K
Slow intentional movement 🩰🤍 @adanola . . . #pilateslove [...]
katageridou
@katageridou
06 Nov, 25
1.3K
Lower body series 💕 @adanola . . #ad#pilates #matpilates [...]

leticiaesparza x Adanola

leticiaesparza
@leticiaesparza
10 Mar, 26
3.9K
217
[...] this past week to teach 🥋🥊 @adanola . . #adanola [...]
leticiaesparza
@leticiaesparza
10 Nov, 25
3.9K
[...] work. . In that new color way @adanola 💅 . #adanola [...]
leticiaesparza
@leticiaesparza
15 Jan, 26
240
@adanola new seamless. . Tried and [...]

goodmannersstyle x Adanola

goodmannersstyle
@goodmannersstyle
19 Oct, 25
107.9K
1.3K
[...] in 👌🏻 Coat @sezane Leggings @adanola Trainers @autryglobal via [...]
goodmannersstyle
@goodmannersstyle
02 Nov, 25
92.7K
780
[...] Puffa @bittekairand Leggings @adanola Trainers @nike Bag [...]
goodmannersstyle
@goodmannersstyle
29 Jan, 26
58.9K
630
[...] which is your fave? Leggings @adanola (I’ll link in stories) I wear [...]

💡 Related resource: Long-Term Influencer Partnerships: Pros, Cons & How The Pros Manage Them.

Geographical breakdown

In our dataset, United Kingdom is where Adanola had the most influencer activity. 39.1% of their live influencer content in the last 12 months was posted by British influencers.

Based on the percentage of influencer content per market, other important markets include:

  • United States (29.4%)
  • France (4.1%)
  • Brazil (3.4%)
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Adanola's influencer activity by market

United Kingdom39.1%
United States29.4%
France4.1%
Brazil3.4%
Australia2.7%
Other21.3%

Here is another example of Adanola collaborating with an influencer in United Kingdom.

carasuthers x Adanola

carasuthers
@carasuthers
28 Nov, 25
860.6K
8.9K
[...] @sloppyjoesweatshirts Ad/pr Leggings @adanola Tee @freepeopleeu Trainers @nike Coat [...]

Adanola's influencer activity vs. related brands

Adanola’s minimalist activewear and athleisure positioning competes with Alo Yoga’s studio-to-street aesthetic and lululemon’s performance lifestyle dominance, making both key comparators for fitness and fashion creator strategy.

Total influencer content

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Adanola vs. related brands influencer activity

Total sponsored posts tracked (last 12 months)

Adanola
Alo Yoga
lululemon
1.9k30.1k18.0k

Alo Yoga leads with 30.1K sponsored posts, significantly outpacing lululemon (18K posts) and Adanola (1.9K posts). Across all three brands, the average volume is 16.7K posts, indicating mature, scaled influencer programs. Alo Yoga and lululemon each have many more total posts than Adanola.

By social platform

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Adanola vs. related brands influencer activity (by social platform)

Sponsored posts by platform

Adanola
Alo Yoga
lululemon
1.1k25.7k6.5k7994.2k11.5k241830InstagramTikTokYouTube

Among these brands, Alo Yoga leads on Instagram and YouTube and lululemon leads on TikTok. The gap is most notable on Instagram, with Alo Yoga at 25.7K, lululemon at 6.5K, Adanola at 1.1K posts. Alo Yoga's activity is particularly concentrated on Instagram. On Instagram, Alo Yoga has many more posts than Adanola and lululemon.

By geographical market

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Adanola vs. related brands influencer activity (by country)

Estimated sponsored posts in Adanola's top markets

Adanola
Alo Yoga
lululemon
7531.8k1.3k56610.9k8.7k7900United KingdomUnited StatesFrance

Alo Yoga has the highest estimated sponsored-post volume in United States (11K posts, 36.3%), Brazil (2.2K posts, 7.3%), United Kingdom (1.8K posts, 6.1%), while lululemon leads in Canada with 937 posts (5.2%), while Adanola leads in France with 79 posts (4.1%). Looking at United States specifically, the split is Alo Yoga at 11K posts (36.3%), lululemon at 8.7K posts (48.4%), Adanola at 566 posts (29.4%). Adanola's strength in France may indicate a home-market focus, while Alo Yoga shows broader regional investment.

Read more influencer strategy breakdowns

Looking for more like this? Here are 5 similar influencer marketing strategy breakdowns for other brands:

Or, if you want to access data like this for your own software or processes, take a look at Modash's API products:

Frequently asked questions

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