June 10, 2026

Aelfric Eden Influencer Marketing Strategy
(2026 Data & Insights)

We analyzed 15.7k pieces of influencer content sponsored by Aelfric Eden over the last 12 months.

This report breaks down where & how Aelfric Eden invests in influencer marketing, which social platforms they prioritize, top geographical markets, and more.

The data in this report comes from Modash's Brand Collaborations API.

P.S. for a simple list of influencers who have collaborated with Aelfric Eden, see here: Aelfric Eden influencers.

Influencer activity throughout the year

Aelfric Eden's influencer campaigns are active year-round with notable month-to-month fluctuation. The chart below shows month-by-month data for total sponsored posts tracked.

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Aelfric Eden's influencer activity by month

Number of sponsored posts

528Jun'251,248Jul'251,050Aug'251,054Sep'251,140Oct'252,430Nov'251,908Dec'252,354Jan'261,546Feb'261,181Mar'26948Apr'26309May'26

Aelfric Eden's sponsored post volume peaks in November with 2.4k posts, 86% higher than the monthly average of 1.3k. May recorded the lowest activity at 309 posts, 76% below average.

Social platforms breakdown

In our dataset (which only includes Instagram, YouTube, and TikTok), this is how the volume of Aelfric Eden's sponsored influencer collaborations break down by social platform:

  • TikTok: 15.6k posts (99.1%)
  • YouTube: 140 posts (0.9%)
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Aelfric Eden's influencer activity by platform

Share of sponsored content by social network

0Instagram15.6kTikTok140YouTube

TikTok influencer marketing is a clear focus for Aelfric Eden.

Here are 2 examples of Aelfric Eden's recent sponsored collaborations (one each for TikTok, YouTube).

vibestealer x Aelfric Eden

vibestealer
@vibestealer
01 Sep, 25
15.8M
313k
Get em before they sell out, check @Aelfric Eden Shop #dealsforyoudays #backtoschool [...]

Influencer bio

CEO of 'GODHOOD' Business | chaisehq@gmail.com 👇🏾GODHOOD DISCORD👇🏾

Collaboration metrics

Post views15.8M
Post EMV $331.6k

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aini_ x Aelfric Eden

aini_
@aini_
13 Sep, 25
514.4k
29k
[...] My outfit in this video is from @aelfriceden_official! They have a huge sale going [...]

Influencer bio

a lot of thoughts - mostly on china in relation to east asia and exploring different sociocultural perspectives thank you for stopping by and watching! i appreciate you :)

Collaboration metrics

Post views514.4k
Post EMV $18.3k

Get a free trial to find more data on influencer audiences, performance, and collaborations.

If you break this down further by content type on TikTok, this is what it looks like:

  • Videos: 97.2%
  • Carousels: 2.8%

💡 Related resource: How To Find TikTok Influencers.

Influencer audience size breakdown (by views)

For their top social platform (TikTok), here is a breakdown of the type of influencers Aelfric Eden are collaborating with, by audience size.

Note: this breakdown is based on each influencer's average views (not follower/subscriber count), because views typically correlate more closely with influencer pricing and impact.

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Aelfric Eden's influencers average views (TikTok)

Based on each influencer's average views per post

<1K8.3%
1K-5K28.3%
5K-10K12.6%
10K-50K25.7%
50K-100K7.8%
100K-500K12.7%
500K+4.6%

With 28.3% of partnerships featuring creators averaging 1K-5K views, Aelfric Eden's strategy suggests niche targeting and authenticity, likely leveraging collaboration models like gifting and affiliates to work with smaller creators. The 10K-50K views segment is also prominent at 25.7%, indicating investment across adjacent tiers.

Here is an example of a sponsored collaboration with a larger-audience creator on TikTok (6.5M avg views/post):

chrisfoundguilty x Aelfric Eden

chrisfoundguilty
@chrisfoundguilty
31 Jan, 26
34.9k
3.4k
Shirt from @aelfriceden_official #aelfriceden

Influencer bio

TYSM FOR 300k!!! Chrisdamis1@gmail.com Ig:Cxslr Get ur kicks from @Onekick-shop ‼️

Collaboration metrics

Post views34.9k
Post EMV $866

Get a free trial to find more data on influencer audiences, performance, and collaborations.

And here is another example with a smaller creator on TikTok (10.0k avg views/post):

harlirees x Aelfric Eden

harlirees
@harlirees
10 Aug, 25
15.4k
1.7k
our outfits are from @aelfriceden_official use my code: “harli25” for [...]

Influencer bio

welcome!! 💌harlirees@gmail.com

Collaboration metrics

Post views15.4k
Post EMV $395

Get a free trial to find more data on influencer audiences, performance, and collaborations.

Aelfric Eden's repeat partnerships

Out of 5.9k unique influencers in our dataset, 634 of them (11%) posted content for Aelfric Eden in 3 or more separate calendar months. The most consistent partner is @belle_fits, who has collaborated across 11 months with 59 total posts.

Here are 3 examples of Aelfric Eden's repeat influencer partnerships, with links to the sponsored content.

belle_fits x Aelfric Eden

belle_fits
@belle_fits
03 Jun, 25
44k
2.2k
[...] #fit #fitcheck #baggypants @Aelfric Eden Shop
belle_bauerle
@belle_bauerle
25 Jul, 25
35k
1k
[...] about this jersey top from @aelfriceden_official so posting it again [...]
belle_fits
@belle_fits
07 Nov, 25
30.4k
693
[...] Barker >>love this set by @aelfriceden_official @Aelfric Eden Shop [...]

naoleplusboo x Aelfric Eden

naoleplusboo
@naoleplusboo
06 Aug, 25
939k
100k
[...] this one 🤭💖 JOGGING FROM @aelfriceden_official 🥹🫶 #xlov [...]
naoleplusboo
@naoleplusboo
26 Jan, 26
158.9k
17.5k
[...] DC : @rivernovin | TOP FROM @aelfriceden_official DISCOUNT CODE : [...]
naoleplusboo
@naoleplusboo
02 Nov, 25
142.1k
21.4k
SWEAT FROM @aelfriceden_official 🥹💖 #aelfriceden [...]

haidara.sidimohamed x Aelfric Eden

haidara.sidimohamed
@haidara.sidimohamed
01 Jan, 26
1.9M
34.4k
Outfit from @aelfriceden_official
haidara.sidimohamed
@haidara.sidimohamed
23 Jun, 25
726k
93k
@aelfriceden_official
haidara.sidimohamed
@haidara.sidimohamed
17 Nov, 25
99.2k
16.4k
Outfit from @aelfriceden_official profitez de leurs [...]

💡 Related resource: Long-Term Influencer Partnerships: Pros, Cons & How The Pros Manage Them.

Geographical breakdown

In our dataset, United States is where Aelfric Eden had the most influencer activity. 56.8% of their live influencer content in the last 12 months was posted by American influencers.

Based on the percentage of influencer content per market, other important markets include:

  • India (8.6%)
  • Indonesia (6.2%)
  • Canada (5%)
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Aelfric Eden's influencer activity by market

United States56.7%
India8.6%
Indonesia6.2%
Canada5.0%
Brazil4.4%
Other19.1%

Here is another example of Aelfric Eden collaborating with an influencer in United States.

whiteboyemmom x Aelfric Eden

whiteboyemmom
@whiteboyemmom
29 Oct, 25
7.3M
489.9k
Cloud set from @aelfriceden_official

Aelfric Eden's influencer activity vs. related brands

Aelfric Eden’s streetwear-led apparel competes with Cold Culture and Jaded LDN for trend-focused, Gen Z shoppers, with similar creator styling content and drop-driven demand.

Total influencer content

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Aelfric Eden vs. related brands influencer activity

Total sponsored posts tracked (last 12 months)

Aelfric Eden
Cold Culture
Jaded LDN
15.7k2.9k2.4k

Aelfric Eden leads with 15.7k sponsored posts, significantly outpacing Cold Culture (2.9k posts) and Jaded LDN (2.4k posts). Across all three brands, the average volume is 7k posts, indicating mature, scaled influencer programs. Aelfric Eden has several times more total posts than Cold Culture and Jaded LDN.

By social platform

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Aelfric Eden vs. related brands influencer activity (by social platform)

Sponsored posts by platform

Aelfric Eden
Cold Culture
Jaded LDN
001.7k15.6k2.9k65314002InstagramTikTokYouTube

Aelfric Eden leads on TikTok and YouTube, while Jaded LDN leads on Instagram. The gap is most notable on TikTok, with Aelfric Eden at 15.6k, Cold Culture at 2.9k, Jaded LDN at 653 posts. Aelfric Eden's activity is particularly concentrated on TikTok. On TikTok, Aelfric Eden has several times more posts than Cold Culture and Jaded LDN.

By geographical market

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Aelfric Eden vs. related brands influencer activity (by country)

Estimated sponsored posts in Aelfric Eden's top markets

Aelfric Eden
Cold Culture
Jaded LDN
8.9k09801.4k0097300United StatesIndiaIndonesia

Aelfric Eden has the highest estimated sponsored-post volume in United States (8.9k posts, 56.8%), India (1.4k posts, 8.6%), Indonesia (973 posts, 6.2%), suggesting a Asia focus, while Jaded LDN has the highest estimated sponsored-post volume in United Kingdom (338 posts, 14.3%), Brazil (137 posts, 5.8%). Looking at United States specifically, the split is Aelfric Eden at 8.9k posts (56.8%), Jaded LDN at 980 posts (41.4%). Aelfric Eden's strength in United States may indicate a home-market focus, while Jaded LDN shows broader regional investment.

Read more influencer strategy breakdowns

Looking for more like this? Here are 5 similar influencer marketing strategy breakdowns for other brands:

Or, if you want to access data like this for your own software or processes, take a look at Modash's API products:

FAQ
Frequently asked questions
What type of influencer content does Aelfric Eden sponsor most?
Aelfric Eden's top social channel for sponsored influencer content is TikTok (99.1% of their total content).
Do Aelfric Eden use discount codes in their influencer collabs?
Yes, there are at least some influencer posts sponsored by Aelfric Eden that contain discount codes. Here is one example, where "guys25" is visible in the caption.
Which influencers does Aelfric Eden collaborate with?
Some of Aelfric Eden's recent partnerships include @leamimii59.15, @naoleplusboo, @kt.essentialss, @haidara.sidimohamed, @belle_fits. You can see list of Aelfric Eden influencers here.

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