Ashimary Hair Influencer Marketing Strategy
(2026 Data & Insights)
We analyzed 4.4k pieces of influencer content sponsored by Ashimary Hair over the last 12 months.
This report breaks down where & how Ashimary Hair invests in influencer marketing, which social platforms they prioritize, top geographical markets, and more.
The data in this report comes from Modash's Brand Collaborations API.
P.S. for a simple list of influencers who have collaborated with Ashimary Hair, see here: Ashimary Hair influencers.
Influencer activity throughout the year
Ashimary Hair's influencer campaigns are active year-round with notable month-to-month fluctuation. The chart below shows month-by-month data for total sponsored posts tracked.
Ashimary Hair's influencer activity by month
Number of sponsored posts
Ashimary Hair's influencer output appears relatively consistent throughout the year, averaging about 366 sponsored posts per month. January recorded the highest volume at 534 posts (46% above average), while February was the quietest at 242 posts.
Social platforms breakdown
In our dataset (which only includes Instagram, YouTube, and TikTok), this is how the volume of Ashimary Hair's sponsored influencer collaborations break down by social platform:
- TikTok: 3.9k posts (88.7%)
- Instagram: 417 posts (9.5%)
- YouTube: 81 posts (1.8%)
Ashimary Hair's influencer activity by platform
Share of sponsored content by social network
TikTok influencer marketing is a clear focus for Ashimary Hair.
Here are 3 examples of Ashimary Hair's recent sponsored collaborations (one each for Instagram, TikTok, YouTube).
shambates x Ashimary Hair
Influencer bio
ms. mysterious
Collaboration metrics
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_1kenyiah x Ashimary Hair
Influencer bio
live streams: @_1kenyiah2 Depop: 1kenyiah 📧: tweet.collabs@gmail.com
Collaboration metrics
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Xolile_Gcabashe x Ashimary Hair
Influencer bio
Hi DarLin my name is Xoli Gcabashe and welcome to my channel ! I love all things Beauty , Lifestyle and sometimes give out some bomb Advice 🌸 I hope you love it here 🌸 If you’d like to reach me for Business or PR please do email me at xoligcabashe25@icloud.com
Collaboration metrics
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If you break this down further by content type on TikTok, this is what it looks like:
- Videos: 99%
- Carousels: 1%
💡 Related resource: How To Find TikTok Influencers.
Influencer audience size breakdown (by views)
For their top social platform (TikTok), here is a breakdown of the type of influencers Ashimary Hair are collaborating with, by audience size.
Note: this breakdown is based on each influencer's average views (not follower/subscriber count), because views typically correlate more closely with influencer pricing and impact.
Ashimary Hair's influencers average views (TikTok)
Based on each influencer's average views per post
With 40.2% of partnerships featuring creators averaging 1K-5K views, Ashimary Hair's strategy suggests niche targeting and authenticity, likely leveraging collaboration models like gifting and affiliates to work with smaller creators.
Here is an example of a sponsored collaboration with a larger-audience creator on TikTok (452.0k avg views/post):
wh0.nia x Ashimary Hair
Influencer bio
business email: whoisnia1@gmail.com DTX
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
And here is another example with a smaller creator on TikTok (9.8k avg views/post):
thegirltut x Ashimary Hair
Influencer bio
📧: thegirltut@gmail.com for WIG PROMO & all BUSINESS backup: @tut chi🛩️hou
Collaboration metrics
Get a free trial to find more data on influencer audiences, performance, and collaborations.
Ashimary Hair's repeat partnerships
Out of 1.3k unique influencers in our dataset, 247 of them (20%) posted content for Ashimary Hair in 3 or more separate calendar months. The most consistent partner is @kemekia, who has collaborated across 10 months with 31 total posts.
Here are 3 examples of Ashimary Hair's repeat influencer partnerships, with links to the sponsored content.
kemekia x Ashimary Hair
yungchicago773 x Ashimary Hair
![TikTok post by @yungchicago773 for Ashimary Hair. Caption reads: @Ashimary Hair Beauty Glueless Newborn [...].](https://images.od.modash.io/9fcb45af199a182b35dbf62eca944398e9c141c4)
![TikTok post by @yungchicago773 for Ashimary Hair. Caption reads: @Ashimary Hair Beauty Wear Go Yaki [...].](https://images.od.modash.io/7c7c5c4e85946778a8d854126c992a8ca74c0487)
![TikTok post by @yungchicago773 for Ashimary Hair. Caption reads: [...] from TikTok shop 🥰@Ashimary Hair Beauty....](https://images.od.modash.io/d1acc05764d35dc192b7f2754a769f691083c666)
arenee.mua x Ashimary Hair
![TikTok post by @arenee.mua for Ashimary Hair. Caption reads: [...] favorite! Especially from @Ashimary Hair....](https://images.od.modash.io/b9f041605ee1e5e9373fbe61879fe27472abfc59)
![TikTok post by @arenee.mua for Ashimary Hair. Caption reads: [...] wigs over here! 🤭🤏🏽 @Ashimary Hair Beauty....](https://images.od.modash.io/d65fc528947653e119245bd8bba0598fafe11fdb)
![TikTok post by @arenee.mua for Ashimary Hair. Caption reads: [...] made my JAW drop! 😮💨😍 @Ashimary Hair....](https://images.od.modash.io/7d9754dbac73d02c549bf6ec5f4db35358934ab0)
💡 Related resource: Long-Term Influencer Partnerships: Pros, Cons & How The Pros Manage Them.
Geographical breakdown
In our dataset, United States is where Ashimary Hair had the most influencer activity. 76.3% of their live influencer content in the last 12 months was posted by American influencers.
Based on the percentage of influencer content per market, other important markets include:
- South Africa (3.6%)
- Nigeria (3.2%)
- United Kingdom (2.8%)
Ashimary Hair's influencer activity by market
Here is another example of Ashimary Hair collaborating with an influencer in United States.
sisidtm x Ashimary Hair
Ashimary Hair's influencer activity vs. related brands
Ashimary Hair competes with BELLAMI Hair and OQHAIR in extensions and hair transformations that are heavily driven by creator demos. All three target shoppers looking for length/volume solutions promoted through installation and styling content.
Total influencer content
Ashimary Hair vs. related brands influencer activity
Total sponsored posts tracked (last 12 months)
OQHAIR leads with 7.8k sponsored posts, significantly outpacing Ashimary Hair (4.4k posts) and BELLAMI Hair (2.5k posts). Across all three brands, the average volume is 4.9k posts, indicating mature, scaled influencer programs. OQHAIR has nearly twice as many total posts as Ashimary Hair and more than three times as many as BELLAMI Hair.
By social platform
Ashimary Hair vs. related brands influencer activity (by social platform)
Sponsored posts by platform
Ashimary Hair leads on YouTube, while BELLAMI Hair has the most activity on Instagram and OQHAIR has the most activity on TikTok. The gap is most notable on TikTok, with OQHAIR at 7.8k, Ashimary Hair at 3.9k, BELLAMI Hair at 444 posts. Ashimary Hair's activity is particularly concentrated on TikTok. On Instagram, BELLAMI Hair has more than four times as many posts as Ashimary Hair, while on TikTok OQHAIR has nearly twice as many posts as Ashimary Hair and more than seventeen times as many as BELLAMI Hair.
By geographical market
Ashimary Hair vs. related brands influencer activity (by country)
Estimated sponsored posts in Ashimary Hair's top markets
OQHAIR has the highest estimated sponsored-post volume in United States (6.8k posts, 87.8%), United Kingdom (382 posts, 4.9%), Canada (249 posts, 3.2%), suggesting a North America focus, while Ashimary Hair has the highest estimated sponsored-post volume in South Africa (158 posts, 3.6%), Nigeria (141 posts, 3.2%), suggesting a Africa focus, while BELLAMI Hair leads in Brazil with 101 posts (4.1%). Looking at United States specifically, the split is OQHAIR at 6.8k posts (87.8%), Ashimary Hair at 3.4k posts (76.3%), BELLAMI Hair at 1.9k posts (76.1%).
Read more influencer strategy breakdowns
Looking for more like this? Here are 5 similar influencer marketing strategy breakdowns for other brands:
- BELLAMI Hair's Influencer Marketing Strategy
- OQHAIR's Influencer Marketing Strategy
- BounceCurl's Influencer Marketing Strategy
- TLF Apparel's Influencer Marketing Strategy
- Beyond Yoga's Influencer Marketing Strategy
Or, if you want to access data like this for your own software or processes, take a look at Modash's API products:
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